If a blogger writes a whole article about my website, how important are anchor texts?
- by Noam
If there is a full article about my web-service, with my brand name in the title, and many relevant keywords that I would like Google to consider in my rankings, and links to my web-site with simple anchor text such as <brand name> and <page title>.
Does it make a big difference if I get links to the actual keywords I'm after, or is it enough that these keywords are part of the written text?