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• Tips to Make Your Website Cell Phone Friendly

  - by Aditi

  Working on a new website design? or Redesigning your website? There is a lot more to consider now a days not just user experience, clean code, CSS etc. one of the important attribute one must not miss, which is making them mobile friendly! With the growing use of handhelds & unlimited data plans, people browse on their cellphones! and All come in different sizes! it is tough to make a website that would look great not just on a high resolution widescreen monitor/LCD, but also should look equally impressive on the low resolutions of cellphones. We are today going to discuss about such factors that can help you make a website Cellphone Friendly. Fluid Width Layouts As we start discussing about this, Most people speak of the Fluid Width Layouts as vital step in moving your website to be mobile friendly. Fluid width allows the width of your website stretch or shrink depending on the browser size. However, having a layout which flows with the width of the screen’s resolution is certainly convenient, more often than not the website was originally laid out for a desktop in mind. Compressing a fluid layout to 320 pixels can do some serious damage to layout, Thus some people strongly believe it is far better to have a mobile style sheet and lay out the content specifically for that screen and have more control on the display. The best thing to do is to detect the type of platform that is connected to your website and disabling or changing some tools and effects to make it look better if not perfect. Keep Your Web Pages Short length One must avoid long pages on their website, a lot of scroll makes it very non user friendly for people, especially on mobile devices this is a huge draw back because of the longer load time it takes to download the webpage. Everyone likes crisp & concise content such pages are easier to load & browse. This makes your website accessible across all platforms. Also try to keep shorter urls, if they have to type..save them from that much work especially if someone is using a cellphone with no QWERTY keyboard it can be tough. Usable Navigation & Search Unlike Desktops, your website’s Navigation won’t super work on a cellphone. Keep in mind the user experience for cellphone users as you design your Navigation. Try to keep your content centered as they do have difficulty in reading the webpage. I always look upto Google and their pages as available on mobile as a great example. Keeping a functional & very visible search bar helps mobile users navigate by searching. Understanding Clean Website Code : Evolved for Mobile Clean code is important when you consider the diversity out there for handheld devices. Some cell phones may only understand WAP. More capable phones may understand WAP2, which allows rendering websites with XHTML and CSS. Most mobiles won’t display tables, floats, frames, JavaScript, and dynamic menus. Most cellphone will not support cookies. Devices at the high end of the mobile market such as BlackBerry, Palm, or the upcoming iPhone are highly capable and support nearly as much as a standard computer..but masses still do not have such phones. You can use specific emulators to test your website on mobile devices. Make sure your color combinations provide good contrast between foreground and background colors, particularly for devices with fewer color options.

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• Inside Red Gate - The Office

  - by Simon Cooper

  The vast majority of Red Gate is on the first and second floors (the second and third floors in US parlance) of an office building in Cambridge Business Park (here we are!). As you can see, the building is split into three sections; the two wings, and the section between them. As well as being organisationally separate, the four divisions are also split up in the office; each division has it's own floor and wing, so everyone in the division is working together in the same area (.NET and DBA on the left, SQL Tools and New Business on the right). The non-divisional parts of the business share wings with the smaller divisions, again keeping each group together. The canteen One of the downsides of divisionalisation is that communication between people in different decisions is greatly reduced. This is where the canteen (aka the SQL Servery) comes in. Occupying most of the central section on the first floor, the canteen provides free cooked lunch every day, and is where everyone in the company gathers for lunch. The idea is to encourage communication between the divisions; having lunch with people in a different division you wouldn't otherwise talk to helps people keep track of what's going on elsewhere in the company. (I'm still amazed at how the canteen staff provide a wide range of superbly cooked food for over 200 people out of a kitchen in which, if you were to swing a cat, it would get severe head injuries.). There's also table tennis and table football tables that anyone can use, provided you can grab them when they're free! Office layout Cubicles are practically unheard of in the UK, and no one, including the CEOs, has separate offices. The entire office is open-plan, as you can see in this youtube video from when we first moved in (although all the empty desks are now full!). Neil & Simon, instead of having dedicated offices, move between the different divisions every few months to keep up to date with what's going on around the company; sitting with a division gives you a much better overall impression of how the division's doing than written status reports from the division heads. There's also the usual plethora of meeting rooms scattered around the place; when we first moved in in 2009 we had a competition to name them all. We've got Afoxalypse A & B, Seagulls A & B, Traffic Jam, Thinking Hats, Camelids A & B, Horses, etc. All the meeting rooms have pictures on the walls corresponding to their theme, which adds a nice bit of individuality to otherwise fairly drab meeting rooms. Generally, any meeting room can be booked by anyone at any time, although some groups have priority in certain rooms (Camelids B is used a lot for UX testing, the Interview Room is used for, well, interviews). And, as you can see from the video, each area has various pictures, post-its, notes, signs, on the walls to try and stop it being a dull office space. Yes, it's still an office, but it's designed to be as interesting and as individual as possible.

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• SQLAuthority News – Book Signing Event – SQLPASS 2011 Event Log

  - by pinaldave

  I have been dreaming of writing book for really long time, and I finally got the chance – in fact, two chances!  I recently wrote two books: SQL Programming Joes 2 Pros: Programming and Development for Microsoft SQL Server 2008 [Amazon] | [Flipkart] | [Kindle] and SQL Wait Stats Joes 2 Pros: SQL Performance Tuning Techniques Using Wait Statistics, Types & Queues [Amazon] | [Flipkart] | [Kindle].  I had a lot of fun writing these two books, even though sometimes I had to sacrifice some family time and time for other personal development to write the books. The good side of writing book is that when the efforts put in writing books are recognize by books readers and kind organizations like expressor studio. Book Signing Event Book writing is a complex process.  Even after you spend months, maybe years, writing the material you still have to go through the editing and fact checking processes.  And, once the book is out there, there is no way to take back all the copies to change mistakes or add something you forgot.  Most of the time it is a one-way street. Book Signing Event Just like every author, I had a dream that after the books were written, they would be loved by people and gain acceptance by an audience. My first book, SQL Programming Joes 2 Pros: Programming and Development for Microsoft SQL Server 2008, is extremely popular because it helps lots of people learn various fundamental topics. My second book covers beginning to learn SQL Server Wait Stats, which is a relatively new subject. This book has had very good acceptance in the community. Book Signing Event Helping my community is my primary focus, so I was happy to see this year’s SQLPASS tag line: ‘This is a Community.‘ At the event, the expressor studio guys came up with a very novel idea. They had previously used my books and they had found them very useful. They got 100 copies of the book and decided to give it away to community folks. They invited me and my co-author Rick Morelan to hold a book signing event. We did a book signing on Thursday between 1 pm and 2 pm. Book Signing Event This event was one of the best events for me. This was my first book signing event outside of India. I reached the book signing location around 20 minutes before the scheduled time and what I saw was a big line for the book signing event. I felt very honored looking at the crowd and all the people around the event location. I felt very humbled when I saw some of my very close friends standing in the line to get my signature. It was really heartwarming to see so many enthusiasts waiting for more than an hour to get my signature. While standing in line I had the chance to have a conversation with every single person who showed up for the signature. I made sure that I repeated every single name and wrote it in every book with my signature. There is saying that if we write a name once we will remember it forever. I want to remember all of you who saw me at the book signing. Your comments were wonderful, your feedback was amazing and you were all very supportive. Book Signing Event I have made a note of every conversation I had with all of you when I was signing the books. Once again, I just want to express my thanks for coming to my book signing event. The whole experience was very humbling. On the top of it, I want to thank the expressor studio people who made it possible, who organized the whole signing event. I am so thankful to them for facilitating the whole experience, which is going to be hard to beat by any future experience. My books Reference: Pinal Dave (http://blog.SQLAuthority.com) Filed under: Pinal Dave, PostADay, SQL, SQL Authority, SQL PASS, SQL Query, SQL Server, SQL Tips and Tricks, SQLAuthority Author Visit, SQLAuthority News, T SQL, Technology

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• The Oscar of Java Programming

  - by Tori Wieldt

  Why bother nominating a peer, yourself or your company for a Duke's Choice Award? I asked Duke's Choice Award winner Fabiane Nardon, whose team won in 2005 for the Healthcare Information System they created for the Brazilian government, what it was like winning the award and if it had any impact on her career. Here's what she told me: 1) What was it like to win a Duke's Choice Award? For me it was like winning an Oscar or a Grammy :-) I think that for a Java developer, a Duke's Choice Award is probably the highest award you can get, so it was really an honor. We had an amazing team working on that project and the team really deserved it. We were all very happy when we got that email with the announcement. That moment was one of the most important moments of my career. 2) What benefits have you gotten from being a "Duke's Choice Award Winner?" I think the most important benefit you get from winning a Duke is the fact that you become known by your peers. This opens many doors, since you are approached by more people, get invitations to speak in more conferences, you meet people with the same technical interests you have and so on. I certainly benefited a lot from it. We were lucky that in 2005, when we got our award, the winners were featured in the JavaOne keynote, with short documentaries produced about each one. So, we could be on the stage and talk a little about the project. We got lots of press at the time. We see  today's winners benefiting a lot from the press coverage. 3) How is the the Brazilian Healthcare Information System project doing today? Still running and getting new features every year. I'm not involved on the project anymore, but there are good people taking care of it. We opened the code since the beginning, so different cities could use and add features to it. There are many new developers working on that code base right now and I hope they can take the whole system to a new level. 4) What are you up to these days? I worked in the healthcare field for many years and a few years ago I decided that it was time to move on and take the experience I got designing large scale and mission critical systems to other fields. Since then I have been working with high access internet applications. I also co-founded ToolsCloud, a company that provides a development environment with open source tools in the cloud. We just launched ToolsCloud in USA, so other companies can get the same bundle of tools, hassle free, that several companies are successfully using in Brazil. Besides that, right now I'm personally working on the coolest project I ever worked on. It combines several technical challenges with a good dose of social impact. We should launch it in the second semester and I should keep it as a secret for now. Hopefully it will be useful to many people and disruptive enough to maybe get us a new Duke's Choice Award. Who knows? Read more about Fabiane in the "Heroes of Java" series by Markus Eisele. Her Twitter handle is @FabianeNardon. The Duke's Choice Awards celebrate extreme innovation in the world of Java technology. Nominate an individual, a group or company who show the best in Java innovation. Nominate via the easy online form at www.Java.net/dukeschoice. Nominations are open until June 15, 2012.

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• Cox Communications' Strategic Approach to Enterprise User Experience: How Change Management and Usab

  - by Applications User Experience

  Author: Anna Wichansky, Senior Director, Applications User Experience, and Chair, Oracle Usability Advisory Board As part of our work in the User Experience group, our teams often go to Customer events such as the Higher Education User Group (HEUG) conference, Alliance 2010. This year's event was held in San Antonio, Texas, and was attended by hundreds of higher education, government, and public sector users of Oracle applications. The User Assistance team used this opportunity to reach out to customers in the Educational and Government sectors to better understand how their organizations are currently approaching help, messages, and other forms of user assistance. What is User Assistance? For us, user assistance is more than the old books of users' manuals and documentation. User assistance is anything that helps users get their jobs done quickly and efficiently. Instead of expecting users to stop and look through a guide or manual, we have been developing solutions that are embedded within the interface. We know that when people are having difficulty with a task, they want to be able to search efficiently for solutions and collaborate with coworkers. We know that they want to find their answers right there, right then, so that they can get on with their work. In our interviews at Alliance, we wanted to learn what the participants could tell us about what was happening on their campuses and in their institutions. Figure 1. For Oracle User Assistance, it's not just about books any more. So what did we do? Off to Texas, we recruited 10 people from nine different government and education organizations to come to our Oracle User Experience Onsite Usability Labs. We conducted one-hour interviews with these folks and asked them all about User Assistance--what people are doing, what they would like to do, what technologies they are using, what they would like to use, and ultimately what should we as a company be planning for our future products. We used this as an opportunity also to show them some of our design concepts for Fusion User Assistance, our next generation of user assistance based on the best of our user assistance in other products. Figure 2. Interviewing a technical user at Alliance. What we learned... People are not using paper or online manuals anymore. They don't want to see a manual that is written for technical users and that doesn't make sense to the ordinary end user. They really don't want to have to flip through a manual trying to find an answer to their question. Even when the answer might be tailored to their organization, they don't want to dig through documentation. When they need an answer now, they don't have the patience to dig for something that might or might not be clearly written. What does it mean to an organization when users don't want to deal with documentation? In many cases, it means that frustrated users make phone calls to try to find the answers that they need immediately. Phone calls are expensive to an organization and frustrating to the technical support staff who have provided documentation that no one wants to read anymore. If they don't call, they email for help often, and many users are asking for the same information. The bottom line is that if they could get that help immediately in the interface, they wouldn't have to make those calls or send those emails -- and that saves time and money. Our Fusion User Assistance options to customize help and get help for the task immediately were seen as an opportunity by these technical users to build the solutions that their users need and want. Figure 3. Joyce Ohgi and Laurie Pattison of Applications UX. Chicken Fried Steak. That was huge. But then, this was Texas, where we discovered a lot of things come very big. Drinks are served in quart-size glasses and dishes like Chicken Fried Steaks are served on platters not plates. We saw three-pound cinnamon rolls that you down with tea sweet enough to curl your hair. Deep in the heart of Texas, we learned a lot, and we ate even more.

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• My Take on Hadoop World 2011

  - by Jean-Pierre Dijcks

  I’m sure some of you have read pieces about Hadoop World and I did see some headlines which were somewhat, shall we say, interesting? I thought the keynote by Larry Feinsmith of JP Morgan Chase & Co was one of the highlights of the conference for me. The reason was very simple, he addressed some real use cases outside of internet and ad platforms. The following are my notes, since the keynote was recorded I presume you can go and look at Hadoopworld.com at some point… On the use cases that were mentioned: ETL – how can I do complex data transformation at scale Doing Basel III liquidity analysis Private banking – transaction filtering to feed [relational] data marts Common Data Platform – a place to keep data that is (or will be) valuable some day, to someone, somewhere 360 Degree view of customers – become pro-active and look at events across lines of business. For example make sure the mortgage folks know about direct deposits being stopped into an account and ensure the bank is pro-active to service the customer Treasury and Security – Global Payment Hub [I think this is really consolidation of data to cross reference activity across business and geographies] Data Mining Bypass data engineering [I interpret this as running a lot of a large data set rather than on samples] Fraud prevention – work on event triggers, say a number of failed log-ins to the website. When they occur grab web logs, firewall logs and rules and start to figure out who is trying to log in. Is this me, who forget his password, or is it someone in some other country trying to guess passwords Trade quality analysis – do a batch analysis or all trades done and run them through an analysis or comparison pipeline One of the key requests – if you can say it like that – was for vendors and entrepreneurs to make sure that new tools work with existing tools. JPMC has a large footprint of BI Tools and Big Data reporting and tools should work with those tools, rather than be separate. Security and Entitlement – how to protect data within a large cluster from unwanted snooping was another topic that came up. I thought his Elephant ears graph was interesting (couldn’t actually read the points on it, but the concept certainly made some sense) and it was interesting – when asked to show hands – how the audience did not (!) think that RDBMS and Hadoop technology would overlap completely within a few years. Another interesting session was the session from Disney discussing how Disney is building a DaaS (Data as a Service) platform and how Hadoop processing capabilities are mixed with Database technologies. I thought this one of the best sessions I have seen in a long time. It discussed real use case, where problems existed, how they were solved and how Disney planned some of it. The planning focused on three things/phases: Determine the Strategy – Design a platform and evangelize this within the organization Focus on the people – Hire key people, grow and train the staff (and do not overload what you have with new things on top of their day-to-day job), leverage a partner with experience Work on Execution of the strategy – Implement the platform Hadoop next to the other technologies and work toward the DaaS platform This kind of fitted with some of the Linked-In comments, best summarized in “Think Platform – Think Hadoop”. In other words [my interpretation], step back and engineer a platform (like DaaS in the Disney example), then layer the rest of the solutions on top of this platform. One general observation, I got the impression that we have knowledge gaps left and right. On the one hand are people looking for more information and details on the Hadoop tools and languages. On the other I got the impression that the capabilities of today’s relational databases are underestimated. Mostly in terms of data volumes and parallel processing capabilities or things like commodity hardware scale-out models. All in all I liked this conference, it was great to chat with a wide range of people on Oracle big data, on big data, on use cases and all sorts of other stuff. Just hope they get a set of bigger rooms next time… and yes, I hope I’m going to be back next year!

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• Agile Manifesto, Revisited

  - by GeekAgilistMercenary

  Again, conversations give me a zillion things to write about.  The recent conversation that has cropped up again is my various viewpoints of the Agile Manifesto.  Not all the processes that came after the manifesto was written, but just the core manifesto itself.  Just for context, here is the manifesto in all the glory. We are uncovering better ways of developing software by doing it and helping others do it. Through this work we have come to value: Individuals and interactions over processes and tools Working software over comprehensive documentation Customer collaboration over contract negotiation Responding to change over following a plan That is, while there is value in the items on the right, we value the items on the left more. Several of the key signatories at the time went on to write some of the core books that really gave Agile Software Development traction.  If you check out the Agile Manifesto Site and do a search for any of those people, you will find a treasure trove of software development information. My 2 Cents First off, I agree with a few people out there.  Agile is not Scrum for instance.  Do NOT get these things confused when checking out Agile, or pushing forward with Scrum.  As David Starr points out in his blog entry, "About 35 minutes into this discussion, I realized I hadn?t heard a question or comment that wasn?t related to Scrum. I asked the room, ?How many people are on an agile team that is NOT using Scrum?? 5 hands. Seriously, out of about 150 people of so. 5 hands." So know, as this is one of my biggest pet peves these days, that Scrum is not Agile.  Another quote David writes, "I assure you, dear reader, 2 week time boxes does not an agile team make." This is the exact problem.  Take a look at the actual manifesto above.  First ideal, "Individuals and interactions over processes and tools".  There are a couple of meanings in this ideal, just as there are in the other written ideals.  But this one has a lot of contention with a set practice such as Scrum.  There are other formulas, namely XP (eXtreme) and Kanban are two that come to mind often.  But none of these are Agile, but instead a process based on the ideals of Agile. Some of you may be thinking, "that?s the same thing".  Well, no, it is not.  This type of differentiation is vitally important.  Agile is a set of ideals.  Processes are nice, but they can change, they may work for some and not others.  The Agile Manifesto covers the ideals behind what is intended, that intention being to learn and find new ways to build better software. Ideals, not processes.  Definition versus implementation.  Class versus object.  The ideals are of utmost importance, the processes are secondary, the first ideal is what really lays this out for me "Individuals and interactions over processes and tools".  Yes, we need tools but we need the individuals and their interactions more. For those coming into a development team, I hope you take this to mind.  It is of utmost importance that this differentiation is known and fought for.  The second the process becomes more important than the individuals and interactions, the team will effectively lose the advantages of Agile Ideals. This is just one of my first thoughts on the topic of Agile.  I will be writing more in the near future about each of the ideals.  I will make a point to outline more of my thoughts, my opinions, and experience with the ideals of Agile and the various processes that are out there.  Maybe, I may stumble upon something new with the help of my readers?  It would be a grand overture to the ideals I hold. For the original entry, check out my personal blog with other juicy tech tidbits, rants, raves, and the like. Agilist Mercenary

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• Surface V2.0

  - by Dennis Vroegop

  It’s been quiet around here. And the reason for that is that it’s been quiet around Surface for a while. Now, a lot of people assume that when a product team isn’t making too much noise that must mean they stopped working on their product. Remember the PDC keynote in 2010? Just because they didn’t mention WPF there a lot of people had the idea that WPF was dead and abandoned for Silverlight. Of course, this couldn’t be farther from the truth. The same applies to Surface. While we didn’t hear much from the team in Redmond they were busy putting together the next version of the platform. And at the CES in January the world saw what they have been up to all along: Surface V2.0 as it’s commonly known. Of course, the product is still in development. It’s not here yet, we can’t buy one yet. However, more and more information comes available and I think this is a good time to share with you what it’s all about! The biggest change from an organizational point of view is that Microsoft decided to stop producing the hardware themselves. Instead, they have formed a partnership with Samsung who will manufacture the devices. This means that you as a buyer get the benefits of a large, worldwide supplier with all the services they can offer. Not that Microsoft didn’t do that before but since Surface wasn’t a ‘big’ product it was sometimes hard to get to the right people. The new device is officially called the “Samsung SUR 40 for Microsoft Surface” which is quite a mouthful. The software that runs the device is of course still coming from Microsoft. Let’s dive into the technical specs (note: all of this is preliminary, it’s still in the Alpha phase!): Audio out HDMI / StereoRCA / SPDIF / 2 times 3.5mm audio out jack Brightness 300 CD/m2 Communications 1GB Ethernet/802.11/Bluetooth Contrast Ratio 1:1000 CPU AMD Athlon X2 245e 2.9Ghz Dual Core Display Resolution Full HD 1080p 1920x1080 / 16:9 aspect ratio GPU AMD Radeon HD 6750 1GB GDDRS HDD 320 GB / 7200 RPM HDMI In / HDMI out Yes I/O Ports 4 USB, SD Card reader Operation System Embedded Windows 7 Professional 64 bits Panel Size 40” diagonal Protection Glass Gorilla Glass RAM 4 GB DD3 Weight / with standard legs 70.0 Kg / 154 lbs Weight / standalone 39.5 Kg / 87 lbs Height (without legs) 4 inch Contact points recognized > 50 Cool Factor Extremely   Ok, the last point is not official, but I do think it needs to be there. Let’s talk software. As noted, it runs Windows 7 Professional 64 bit, which means you can run Visual Studio 2010 on it. The software is going to be developed in WPF4.0 with the additional Surface SDK 2.0. It will contain all the things you’ve seen before plus some extra’s. They have taken some steps to align it more with the Surface Toolkit which you can download today, so if you do things right your software should be portable between a WPF4.0 Windows 7 Multi-touch app and the Surface v2 environment. It still uses infrared to detect contacts, so in that respect nothing much has changed conceptually. We still can differentiate between a finger, a tag or a blob. Of course, since the new platform has a much higher resolution (compared to the 1024x768 of the first version) you might need to look at your code again. I’ve seen a lot of applications on Surface that assume the old resolution and moving that to V2 is going to be some work. To be honest: as I am under NDA I cannot disclose much about the new software besides what I have told you here, but trust me: it’s going to blow people away. Now, the biggest question for me is: when can I get one? Until we can, have a look here: Tags van Technorati: surface,samsung,WPF

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• ORACLE is WEB 2.0

  - by anca.rosu

  You never know what to expect in life, where it can take you and what kind of fulfillment it can offer you. It’s just like an amazing lottery with millions of winning tickets. My name is Paula, I am an Online Marketing Specialist at Oracle University and this is my story. Having graduated from a technical profile college, it seemed almost normal to follow the same career path. But I said no. I wanted to try something else, so I took an Advertising Masters Program and I really became in love with this entire industry. Advertising and the new impact of the Internet through social networking is my current fascination. I knew I had to work to incorporate both my skills intro one dream job. I want to believe that I have come to work at Oracle as part of a great plan that life has for me. It’s not the most glamorous job in advertising or in the fashion industry, but it’s everything you need to start investing in your development and to build relationships. A normal day at work begins at 9.30 at our Oracle Office in Bucharest. After a short chit-chat, coffee and some conference calls, marketing gets to work! Some of the members of my team are working besides me but others are based all over Europe. This is extremely useful when coordinating the EMEA Marketing for Oracle University, because this way it’s easier to keep an eye on these various locations. Even though it’s a team play, you need to speak up and make your mark. I am the kind of person that never stands-by and waits to be given directions, I am curious and intuitive. This makes things easier. In Oracle you really need to find your own way and to discover how to organize your time and how to get involved with people. People to people, this is the focus. But everything is up to you and it strongly depends on the type of personality that you have. I try to get involved in various activities, participate in Oracle Days Events, interact and meet all kinds of people. For those who are newly graduates or interns, Oracle has lots of trainings and webcasts you can attend to help you develop your career shape and to understand better the way the business works. You can also be awarded for ideas and setting the trends so that makes it worth it. What I like most about my job is the fact that I can come with ideas and bring them to life. For example Oracle University has a special seminar program called “Celebrity Seminars” where top industry speakers teach 1-day or 2-day condensed seminars. We thought of creating something exclusive and a video was the best idea. So my colleague and I became reporters for a day and interviewed this well-known speaker regarding his seminar. I think this is a good way to market this business. Live footage is a very good marketing tool so we are planning to use the video to target our online audiences via Facebook, Twitter or LinkedIn. This can even go in the newsletters that marketing sends regarding the Celebrity Seminars. This is what I meant when I said Oracle is a free spirited organization and you can surely find your place here among us. The best way to describe my job is WEB 2.0. The modern online approach comes to life while we are trying to sell our business. We need to be out there and we are responsible of spreading the buzz regarding our training offerings and our official courseware materials. There are so many new ways to interact with the target audience nowadays and I am so eager to discover the best online techniques! If you have any questions related to this article feel free to contact  [email protected].  You can find our job opportunities via http://campus.oracle.com Technorati Tags: WEB 2.0,Online Marketing,Oracle University,Bucharest,events,graduates,interns,training,webcast,seminar,newsletters,business,Facebook,Twitter,LinkedIn

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• T-SQL Tuesday - the swag

  - by Rob Farley

  This month’s T-SQL Tuesday is hosted by Kendal van Dyke (@SQLDBA), and is on the topic of swag. He asks about the best SQL Server swag that we’ve ever received from a conference. I can’t say I ever focus on getting the swag at conferences, as I see some people doing. I know there are plenty of people that get around all the sponsors as soon as they’ve arrived, collecting whatever goodies they can, sometimes as token gifts for those at home, sometimes as giveaways for the user groups they attend. I remember a few years ago at my first PASS Summit, the SQLCAT team gave me a large pile of leftover SQL Server swag to give away to my user group – piles of branded things to stop your phone sliding off your car dashboard, and other things. The user group members thought it was great, and over the course of a few months, happily cleared me out of it all. I tend to consider swag to be something that you haven’t earned except by being at a conference, and there was no winning associated with it, it was simply a giveaway item at a sponsor booth. That means I don’t include the HP Mini laptop that was given away at TechEd Australia a few years ago to every attendee, or the SQL Server bag and Camelbak bottle that I was given as a thank-you for writing a guest blog post (which I use as my regular laptop bag and water bottle for work). I don’t even include the copy of Midtown Madness that I got as a door prize at my vey first TechEd event in 1999 (that was a really good game, and even meant that when I went to Chicago last year, I felt a strange familiarity about the place). I don’t want to include shirts in the mix either. I was given a nice SQL Server shirt about five years ago TechEd Australia. It’s a business shirt (buttons, cuffs, pocket on the chest), black with the SQL Server logo on it. It was such a nice shirt that I commented about it to the Product Marketing Manager for Australia (Christine, at the time), who unexpectedly arranged for me to get another one. That was certainly an improvement on the tent I was given at one of the MVP conference I attended. So when I consider these ‘rules’, two pieces of swag come to mind, and I think both were at PASS Summits (although I can’t be sure). One was a hand-warmer from HP, one of the “crystallisation-type” ones, which proved extremely popular when I got home, until one day when it didn’t survive being recharged – not overly SQL related, but still it was good swag. The other was an umbrella, from expressor, which was from the PASS Summit in 2010, my first PASS Summit. I remember it well – Blythe Morrow (now Gietz) (@blythemorrow) was working the booth, having stopped working for PASS some time before, but she’d been on my list of people to meet, as I’d had plenty of contact with her while she’d worked at PASS, my being a chapter leader and general volunteer. There had been an expressor dinner on one of the first evenings, which I’d been asked to be at, which is when I’d met lots of SQL people in person for the first time, including Ted Krueger (@onpnt), Jessica Moss (@jessicamoss) and Blythe. Anyway, at some point the next day I swung by their booth to say hello and thank them for the dinner, and Blythe says “Oh, we have the best swag – here!” and handed me an umbrella. And she was right. It’s excellent. @rob_farley

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• I love it when a plan comes together

  - by DavidWimbush

  I'm currently working on an application so that our Marketing department can produce most of their own mailing lists without my having to get involved. It was all going well until I got stuck on the bit where the actual SQL query is generated but a rummage in Books Online revealed a very clean solution using some constructs that I had previously dismissed as pointless. Typically we want to email every customer who is in any of the following n groups. Experience shows that a group has the following definition: <people who have done A> [(AND <people who have done B>) | (OR <people who have done C>)] [APART FROM <people who have done D>] When doing these by hand I've been using INNER JOIN for the AND, UNION for the OR, and LEFT JOIN + WHERE D IS NULL for the APART FROM. This would produce two quite different queries: -- Old OR select  A.PersonID from  (   -- A   select  PersonID   from  ...   union  -- OR   -- C   select  PersonID   from  ...   ) AorC   left join  -- APART FROM   (   select  PersonID   from  ...   ) D on D.PersonID = AorC.PersonID where  D.PersonID is null -- Old AND select  distinct main.PersonID from  (   -- A   select  PersonID   from  ...   ) A   inner join  -- AND   (   -- B   select  PersonID   from  ...   ) B on B.PersonID = A.PersonID   left join  -- APART FROM   (   select  PersonID   from  ...   ) D on D.PersonID = A.PersonID where  D.PersonID is null But when I tried to write the code that can generate the SQL for any combination of those (along with all the variables controlling what each SELECT did and what was in all the optional bits of each WHERE clause) my brain started to hurt. Then I remembered reading about the (then new to me) keywords INTERSECT and EXCEPT. At the time I couldn't see what they added but I thought I would have a play and see if they might help. They were perfect for this. Here's the new query structure: -- The way forward select  PersonID from  (     (       (       -- A       select  PersonID       from  ...       )       union      -- OR        intersect  -- AND       (       -- B/C       select  PersonID       from  ...       )     )     except     (     -- D     select  PersonID     from  ...     )   ) x I can easily swap between between UNION and INTERSECT, and omit B, C, or D as necessary. Elegant, clean and readable - pick any 3! Sometimes it really pays to read the manual.

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• T-SQL in Chicago – the LobsterPot teams with DataEducation

  - by Rob Farley

  In May, I’ll be in the US. I have board meetings for PASS at the SQLRally event in Dallas, and then I’m going to be spending a bit of time in Chicago. The big news is that while I’m in Chicago (May 14-16), I’m going to teach my “Advanced T-SQL Querying and Reporting: Building Effectiveness” course. This is a course that I’ve been teaching since the 2005 days, and have modified over time for 2008 and 2012. It’s very much my most popular course, and I love teaching it. Let me tell you why. For years, I wrote queries and thought I was good at it. I was a developer. I’d written a lot of C (and other, more fun languages like Prolog and Lisp) at university, and then got into the ‘real world’ and coded in VB, PL/SQL, and so on through to C#, and saw SQL (whichever database system it was) as just a way of getting the data back. I could write a query to return just about whatever data I wanted, and that was good. I was better at it than the people around me, and that helped. (It didn’t help my progression into management, then it just became a frustration, but for the most part, it was good to know that I was good at this particular thing.) But then I discovered the other side of querying – the execution plan. I started to learn about the translation from what I’d written into the plan, and this impacted my query-writing significantly. I look back at the queries I wrote before I understood this, and shudder. I wrote queries that were correct, but often a long way from effective. I’d done query tuning, but had largely done it without considering the plan, just inferring what indexes would help. This is not a performance-tuning course. It’s focused on the T-SQL that you read and write. But performance is a significant and recurring theme. Effective T-SQL has to be about performance – it’s the biggest way that a query becomes effective. There are other aspects too though – such as using constructs better. For example – I can write code that modifies data nicely, but if I haven’t learned about the MERGE statement and the way that it can impact things, I’m missing a few tricks. If you’re going to do this course, a good place to be is the situation I was in a few years before I wrote this course. You’re probably comfortable with writing T-SQL queries. You know how to make a SELECT statement do what you need it to, but feel there has to be a better way. You can write JOINs easily, and understand how to use LEFT JOIN to make sure you don’t filter out rows from the first table, but you’re coding blind. The first module I cover is on Query Execution. Take a look at the Course Outline at Data Education’s website. The first part of the first module is on the components of a SELECT statement (where I make you think harder about GROUP BY than you probably have before), but then we jump straight into Execution Plans. Some stuff on indexes is in there too, as is simplification and SARGability. Some of this is stuff that you may have heard me present on at conferences, but here you have me for three days straight. I’m sure you can imagine that we revisit these topics throughout the rest of the course as well, and you’d be right. In the second and third modules we look at a bunch of other aspects, including some of the T-SQL constructs that lots of people don’t know, and various other things that can help your T-SQL be, well, more effective. I’ve had quite a lot of people do this course and be itching to get back to work even on the first day. That’s not a comment about the jokes I tell, but because people want to look at the queries they run. LobsterPot Solutions is thrilled to be partnering with Data Education to bring this training to Chicago. Visit their website to register for the course. @rob_farley

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• 13 Things From the Oracle Social Summit You Should Know

  - by Mike Stiles

  Oracle held its first annual Oracle Social Summit, “The School for the Socially Gifted,” this past week in Las Vegas.  If anyone came to the event uncertain as to why Oracle has such an interest in social, and what its plans for social are, they left with an entirely new vision of where social is headed, and why.For those unable to attend, I was able to keep my MacBook charged just long enough to capture some of the more pertinent takeaways.1. The social enterprise is inevitable.  Social technology is disrupting the hierarchies of big companies.  It’s a revolution in corporate structures, just as it has been in various governments.  It’s not crazy to ask yourself if your CEO is the next Mubarak.  (David Kilpatrick Author of “The Facebook Effect” and founder of the Techonomy Conference) 2. The social enterprise represents collaboration on steroids.  It’s tapping into the power of your people, as opposed to keeping them “in their place.”  3. 1 in every 7 humans on earth is an active Facebook user.  75% have posted a negative comment after a poor customer experience.  The average user will inform 53 people of a bad experience.4. Checking social media is the 2nd biggest use of phones now.  Reading posts from brands is 4th.5. 70% of marketers have little or no understanding of the social conversations happening around their brand.6. Advertising, when done well, is content we care about, preferably informed by those we trust.7. Acquiring low-quality fans through gimmicks, or focusing purely on fan acquisition is a mistake.  And relying purely on organic distribution is a mistake.  (John Yi, Head of Marketing Partnerships – Facebook)8. Using all this newfound data and insight serves to positively affect the customer experience.  It allows organizations to now leverage the investments they’ve made in social up to now.9. Social is not a marketing utopia where everything is free.  It’s pay to play.  The paid component is about driving attention.  10. We are only in the infancy of ad-targeting opportunities in social.  There’s an evolution underway from interest-based targeting to action-based targeting.11. There’s actually very little overlap of the people following you on different social platforms.  Don’t assume it’s the same audience on each.12. People who can create content and who also have an understanding of what drives that content are growing increasingly valuable.13. Oracle Social’s future is enterprise SRM, integrated across marketing, selling, service, HR and every other corner of the organization.And in case you thought those were the only gems to come out of the summit, you may want to keep an eye out for Tuesday’s Social Spotlight, ever so aptly titled “13 More Things from the Oracle Social Summit You Should Know.”

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• Open source adventures with... wait for it... Microsoft

  - by Jeff

  Last week, Microsoft announced that it was going to open source the rest of the ASP.NET MVC Web stack. The core MVC framework has been open source for a long time now, but the other pieces around it are also now out in the wild. Not only that, but it's not what I call "big bang" open source, where you release the source with each version. No, they're actually committing in real time to a public repository. They're also taking contributions where it makes sense. If that weren't exciting enough, CodePlex, which used to be a part of the team I was on, has been re-org'd to a different part of the company where it is getting the love and attention (and apparently money) that it deserves. For a period of several months, I lobbied to get a PM gig with that product, but got nowhere. A year and a half later, I'm happy to see it finally treated right. In any case, I found a bug in Razor, the rendering engine, before the beta came out. I informally sent the bug info to some people, but it wasn't fixed for the beta. Now, with the project being developed in the open, I was able to submit the issue, and went back and forth with the developer who wrote the code (I met him once at a meet up in Bellevue, I think), and he committed a fix. I tried it a day later, and the bug was gone. There's a lot to learn from all of this. That open source software is surprisingly efficient and often of high quality is one part of it. For me the win is that it demonstrates how open and collaborative processes, as light as possible, lead to better software. In other words, even if this were a project being developed internally, at a bank or something, getting stakeholders involved early and giving people the ability to respond leads to awesomeness. While there is always a place for big thinking, experience has shown time and time again that trying to figure everything out up front takes too long, and rarely meets expectations. This is a lesson that probably half of Microsoft has yet to learn, including the team I was on before I split. It's the reason that team still hasn't shipped anything to general availability. But I've seen what an open and iterative development style can do for teams, at Microsoft and other places that I've worked. When you can have a conversation with people, and take ideas and turn them into code quickly, you're winning. So why don't people like winning? I think there are a lot of reasons, and they can generally be categorized into fear, skepticism and bad experiences. I can't give the Web stack teams enough credit. Not only did they dream big, but they changed a culture that often seems immovable and hopelessly stuck. This is a very public example of this culture change, but it's starting to happen at every scale in Microsoft. It's really interesting to see in a company that has been written off as dead the last decade.

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• Facebook: Sending private messages to FB profile from a static website [migrated]

  - by Frondor

  I need to setup a static website for people to: Complete a form. And using anything from Facebook API, GET the form output via message to a Facebook Profile. I've been punching my head against "facebook developers" page all night long and can't find out how to do it. Seems quite easy, but the problem is that I don't know if you'll get my point :) Like the Send Dialog feature, you can set a certain user as recipient which will be displayed on the "To:" field once the dialog appears. FB.ui({ method: 'send', to: 'UserID', link: 'http://www.nytimes.com/2011/06/15/arts/people-argue-just-to-win-scholars-assert.html', }); Ok, All I need is to be able to use the same behavior but instead of setting a "to:" parameter, I'd like to set a "message:" parameter. I don't know how I can solve this becuase there's no parameter like this on the API actually. This is what I need to build (It's a prototype, this code won't work) <form action="mysite.com" id="order"> <input type="radio" name="chocolate" value="white">White <br/> <input type="radio" name="chocolate" value="black">Black <br/> <input type="submit" value="Order" /> </form> jQuery gets the values $(document).ready(function() { $("#order").on("submit", function(e) { e.preventDefault(); var formOutput = $(this).serialize(); var order = "I'd like to eat" + formOutput + "chocolate"; }); }); Facebook sdk sends this output ('order' string) FB.ui({ method: 'send', //or whatever to: 'UserID', message: order, //Its just an example, note the variable coming from the form link: 'http://www.nytimes.com/2011/06/15/arts/people-argue-just-to-win-scholars-assert.html', }); As we all know, what I wrote isn't possible, so I'm asking for any alternative solution if somebody can give me, I'm not very friendly with facebook APIs :) I though in another solution which consist in using the form output directly on the 'link:' parameter of FB.ui and then reading it with jQuery on some landing page. For example, on the message sent, the linked content redirects to this URL: http://mysite.com/dashboard.html?chocolate=white and the dashboard page source code: <script> var choco = getUrlParameter('chocolate'); $("#dashboard").text("This person wants" + choco + "chocolate") </script> <div id="dashboard"></div> And this way, I will be able to see which kind of chocolate the person selected by parsing some parameters on the URL when clicking on the link section of the message: using a code like this: FB.ui({ method: 'send', //or whatever to: 'MyUserID', link: 'http://mysite.com/dashboard.html?chocolate=white', }); But no this try, my biggest problem is that I don't know how to dynamically "customize" that "link:" paramenter with jQuery. I think the best solution is to use a code like this along with the dashboard page in order to "translate" the shared URLs and see what kind of chocolate people are demanding xD FB.ui({ //declaring a variable (example) var string = getFormData().serialize; var orderString = "mysite.com/dashboard.html?" + string; // end the variables // start facebook API code method: 'send', //or whatever to: 'MyUserID', link: orderString, }); I was working here until I gave up and started to post this http://jsfiddle.net/Frondor/sctepn06/2/ Thanks in advance, I'll love you for ever if you help me solving this :D

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• PASS summit 2013. We do not remember days. We remember moments.

  - by Maria Zakourdaev

    "Business or pleasure?" barked the security officer in the Charlotte International Airport. "I’m not sure, sir," I whimpered, immediately losing all courage. "I'm here for the database technologies summit called PASS”. "Sounds boring. Definitely a business trip." Boring?! He couldn’t have been more wrong. If he only knew about the countless meetings throughout the year where I waved my hands at my great boss and explained again and again how fantastic this summit is and how much I learned last year. One by one, the drops of water began eating away at the stone. He finally approved of my trip just to stop me from torturing him. Time moves as slow as a turtle when you are waiting for something. Time runs as fast as a cheetah when you are there. PASS has come...and passed. It’s been an amazing week. Enormous sqlenergy has filled the city, filled the convention center and the surrounding pubs and restaurants. There were awesome speakers, great content, and the chance to meet most inspiring database professionals from all over the world. Some sessions were unforgettable. Imagine a fully packed room with more than 500 people in awed silence, catching each and every one of Paul Randall's words. His tremendous energy and deep knowledge were truly thrilling. No words can describe Rob Farley's unique presentation style, captivating and engaging the audience. When the precious session minutes were over, I could tell that the many random puzzle pieces of information that his listeners knew had been suddenly combined into a clear, cohesive picture. I was amazed as always by Paul White's great sense of humor and his phenomenal ability to explain complicated concepts in a simple way. The keynote by the brilliant Dr. DeWitt from Microsoft in front of the full summit audience of 5000 deeply listening people was genuinely breathtaking. The entire conference throughout offered excellent speakers who inspired me to absorb the knowledge and use it when I got home. To my great surprise, I found that there are other people in this world who like replication as much I do. During the Birds of a Feather Luncheon, SQL Server MVP Ted Krueger was writing a script for replicating the food to other tables. I learned many things at PASS, and not all of them were about SQL. After three summits, this time I finally got the knack of networking. I actually went up and spoke to people, and believe me, that was not easy for an introvert. But this is what the summit is all about. Sqlpeople. They are the ones who make it such an exciting experience. I will be looking forward to the next year. Till then I have my notes and new ideas. How long was the summit? Thousands of unforgettable moments.

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• Call For Papers Tips and Tricks

  - by speakjava

  This year's JavaOne session review has just been completed and by now everyone who submitted papers should know whether they were successful or not.  I had the pleasure again this year of leading the review of the 'JavaFX and Rich User Experiences' track.  I thought it would be useful to write up a few comments to help people in future when submitting session proposals, not just for JavaOne, but for any of the many developer conferences that run around the world throughout the year.  This also draws on conversations I recently had with various Java User Group leaders at the Oracle User Group summit in Riga.  Many of these leaders run some of the biggest and most successful Java conferences in Europe. Try to think of a title which will sound interesting.  For example, "Experiences of performance tuning embedded Java for an ARM architecture based single board computer" probably isn't going to get as much attention as "Do you like coffee with your dessert? Java on the Raspberry Pi".  When thinking of the subject and title for your talk try to steer clear of sessions that might be too generic (and so get lost in a group of similar sessions).  Introductory talks are great when the audience is new to a subject, but beware of providing sessions that are too basic when the technology has been around for a while and there are lots of tutorials already available on the web. JavaOne, like many other conferences has a number of fields that need to be filled in when submitting a paper.  Many of these are selected from pull-down lists (like which track the session is applicable to).  Check these lists carefully.  A number of sessions we had needed to be shuffled between tracks when it was thought that the one selected was not appropriate.  We didn't count this against any sessions, but it's always a good idea to try and get the right one from the start, just in case. JavaOne, again like many other conferences, has two fields that describe the session being submitted: abstract and summary.  These are the most critical to a successful submission.  The two fields have different names and that is significant; a frequent mistake people make is to write an abstract for a session and then duplicate it for the summary.  The abstract (at least in the case of JavaOne) is what gets printed in the show guide and is typically what will be used by attendees when deciding what sessions to attend.  This is where you need to sell your session, not just to the reviewers, but also the people who you want in your audience.  Submitting a one line abstract (unless it's a really good one line) is not usually enough to decide whether this is worth investing an hour of conference time.  The abstract typically has a limit of a few hundred characters.  Try to use as many of them as possible to get as much information about your session across.  The summary should be different from the abstract (and don't leave it blank as some people do).  This field is where you can give the reviewers more detail about things like the structure of the talk, possible demonstrations and so on.  As a reviewer I look to this section to help me decide whether the hard-sell of the title and abstract will actually be reflected in the final content.  Try to make this comprehensive, but don't make it excessively long.  When you have to review possibly hundreds of sessions a certain level of conciseness can make life easier for reviewers and help the cause of your session. If you've not made many submissions for talks in the past, or if this is your first, try to give reviewers places to find background on you as a presenter.  Having an active blog and Twitter handle can also help reviewers if they're not sure what your level of expertise is.  Many call-for-papers have places for you to include this type of information.  It's always good to have new and original presenters and presentations for conferences.  Hopefully these tips will help you be successful when you answer the next call-for-papers.

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• Move on and look elsewhere, or confront the boss?

  - by Meister

  Background: I have my Associates in Applied Science (Comp/Info Tech) with a strong focus in programming, and I'm taking University classes to get my Bachelors. I was recently hired at a local company to be a Software Engineer I on a team of about 8, and I've been told they're looking to hire more. This is my first job, and I was offered what I feel to be an extremely generous starting salary ($30/hr essentially + benefits and yearly bonus). What got me hired was my passion for programming and a strong set of personal projects. Problem: I had no prior experience when I interviewed, so I didn't know exactly what to ask them about the company when I was hired. I've spotted a number of warning signs and annoyances since then, such as: Four developers when I started, with everyone talking about "Ben" or "Ryan" leaving. One engineer hired thirty days before me, one hired two weeks after me. Most of the department has been hiring a large number of people since I started. Extremely limited internet access. I understand the idea from an IT point of view, but not only is Facebook blocked, but so it Youtube, Twitter, and Pandora. I've also figured out that they block all access to non-DNS websites (http://xxx.xxx.xxx.xxx/) and strangely enough Miranda-IM. Low cubicles. Which is fine because I like my immediate coworkers, but they put the developers with the customer service, customer training, and QA department in a huge open room. Noise, noise, noise, and people stop to chitchat all day long. Headphones only go so far. Several emails have been sent out by my boss since I started telling us programmers to not talk about non-work-related-things like Video Games at our cubicles, despite us only spending maybe five minutes every few hours doing so. Further digging tells me that this is because someone keeps complaining that the programmers are "slacking off". People are looking over my shoulder all day. I was in the Freenode webchat to get help with a programming issue, and within minutes I had an email from my boss (to all the developers) telling us that we should NOT be connected to any outside chat servers at work. Version control system from 2005 that we must access with IE and keep the Java 1.4 JRE installed to be able to use. I accidentally updated to Java 6 one day and spent the next two days fighting with my PC to undo this "problem". No source control, no comments on anything, no standards, no code review, no unit testing, no common sense. I literally found a problem in how they handle string resource translations that stems from the simple fact that they don't trim excess white spaces, leading to developers doing: getResource("Date: ") instead of: getResource("Date") + ": ", and I was told to just add the excess white spaces back to the database instead of dealing with the issue directly. Some of these things I'd like to try to understand, but I like having IRC open to talk in a few different rooms during the day and keep in touch with friends/family over IM. They don't break my concentration (not NEARLY as much as the lady from QA stopping by to talk about her son), but because people are looking over my shoulder all day as they walk by they complain when they see something that's not "programmer-looking work". I've been told by my boss and QA that I do good, fast work. I should be judged on my work output and quality, not what I have up on my screen for the five seconds you're walking by So, my question is, even though I'm just barely at my 90 days: How do you decide to move on from a job and looking elsewhere, or when you should start working with your boss to resolve these issues? Is it even possible to get the boss to work with me in many of these things? This is the only place I heard back from even though I sent out several resume's a day for several months, and this place does pay well for putting up with their many flaws, but I'm just starting to get so miserable working here already. Should I just put up with it?

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• Any tips on getting hired as a software project manager straight out of college?

  - by MHarrison

  I graduated with a BS in compsci last September, and I've been trying (unsuccessfully) to find a job as a project manager ever since. I fell in love with software engineering (the formal practice behind it all, not just coding) in school, and I've dedicated the last 3-4 years of my life to learning everything I can about project management and gaining experience. I've managed several projects (with teams around 12 people) while in school, and I worked with my university's software engineering research lab. My résumé is also decent - I worked as a programmer before I went to school (I'm 27 now), and I did Google Summer of Code for 3 summers. I also have general "people management" experience via working as the photo editor for my university's newspaper for 2 years. My first problem with the job hunt is not getting enough interviews. I use careers.stackoverflow.com, which is awesome because I usually get contacted by non-HR people who know what they're talking about, but there's just not enough companies using it for me to get interviews on a regular basis. I've also tried sites like monster.com, and in a fit of desperation, I sent out no less than 60 applications to project management positions. I've gotten 3 automated rejection letters and that's it. At least careers.stackoverflow gets me a phone interview with 8/10 places I apply to. But the main (and extremely frustrating) problem is the matter of experience. I've successfully managed projects from start to finish (in my software engineering classes we had real customers come in with a real software need and we built it for them), but I've never had to deal with budgets and money (I know this is why HR people immediately turn me away). Most of these positions require 5+ years PM experience, and I've seen absurd things like 12+ years required. Interviews are also maddening. I've had so many places who absolutely loved me and I made it to the final round of interviews, and I left thinking things went extremely well and they'd consider me. However, when I check in with them a week later, they tell me "We really liked you and your qualifications are excellent, but we're hoping to find someone with more experience." The bad interviews I can understand - like the PM position that would have had me managing developers both locally and overseas - I had 3 interviews with them and the ENTIRE interview process was them asking me CS brainteasers and having me waste time on things like writing quicksort on paper or writing binary search trees. Even when I tried steering the discussion towards more relevant PM stuff, they gave me some vague generic replies and went back to the "We want to be Google/MS" crap. But when I have a GOOD interview, they say my "qualifications are excellent" but they want "more experience"...that makes me want to tear my hair out. What else can I DO? While I'm aiming for technically-involved PM positions (not just crunching budget numbers), I really don't want a straight development job because I like creating software from the very high-level vs. spending a lot of time debugging memory leaks. In fact, I can't even GET development positions that I'm qualified for because I make the mistake of telling them that my future career goals are as PM (which usually results in them saying something like "Well we already have PMs and this position isn't really set up to get you there." - which I take to mean "No, that's my job, stay away.") My apologies on the long rant, but I'm seriously hellbent on getting hired as a PM since it's both my career goal and the passion that keeps me awake at night. Any suggestions on what the heck else I can do? I'm currently writing a blog where I talk about my philosophies about software engineering, and I'm writing up specs for an iOS app which I will design, code, and show employers, but this takes an awful lot of time that I don't have.

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• Finding Leaders Breakfasts - Adelaide and Perth

  - by rdatson-Oracle

  HR Executives Breakfast Roundtables: Find the best leaders using science and social media! Perth, 22nd July & Adelaide, 24th July What is leadership in the 21st century? What does the latest research tell us about leadership? How do you recognise leadership qualities in individuals? How do you find individuals with these leadership qualities, hire and develop them? Join the Neuroleadership Institute, the Hay Group, and Oracle to hear: 1. the latest neuroscience research about human bias, and how it applies to finding and building better leaders; 2. the latest techniques to recognise leadership qualities in people; 3. and how you can harness your people and social media to find the best people for your company. Reflect on your hiring practices at this thought provoking breakfast, where you will be challenged to consider whether you are using best practices aimed at getting the right people into your company. Speakers Abigail Scott, Hay Group Abigail is a UK registered psychologist with 10 years international experience in the design and delivery of talent frameworks and assessments. She has delivered innovative assessment programmes across a range of organisations to identify and develop leaders. She is experienced in advising and supporting clients through new initiatives using evidence-based approach and has published a number of research papers on fairness and predictive validity in assessment. Karin Hawkins, NeuroLeadership Institute Karin is the Regional Director of NeuroLeadership Institute’s Asia-Pacific region. She brings over 20 years experience in the financial services sector delivering cultural and commercial results across a variety of organisations and functions. As a leadership risk specialist Karin understands the challenge of building deep bench strength in teams and she is able to bring evidence, insight, and experience to support executives in meeting today’s challenges. Robert Datson, Oracle Robert is a Human Capital Management specialist at Oracle, with several years as a practicing manager at IBM, learning and implementing latest management techniques for hiring, deploying and developing staff. At Oracle he works with clients to enable best practices for HR departments, and drawing the linkages between HR initiatives and bottom-line improvements. Agenda 07:30 a.m. Breakfast and Registrations 08:00 a.m. Welcome and Introductions 08:05 a.m. Breaking Bias in leadership decisions - Karin Hawkins 08:30 a.m. Identifying and developing leaders - Abigail Scott 08:55 a.m. Finding leaders, the social way - Robert Datson 09:20 a.m. Q&A and Closing Remarks 09:30 a.m. Event concludes If you are an employee or official of a government organisation, please click here for important ethics information regarding this event. To register for Perth, Tuesday 22nd July, please click HERE To register for Adelaide, Thursday 24th July, please click HERE 1024x768 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 -"/ /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Contact: To register or have questions on the event? Contact Aaron Tait on +61 2 9491 1404

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• 4 Key Ingredients for the Cloud

  - by Kellsey Ruppel

  It's a short week here with the US Thanksgiving Holiday. So, before we put on our stretch pants and get ready to belly up to the dinner table for turkey, stuffing and mashed potatoes, let's spend a little time this week talking about the Cloud (kind of like the feathery whipped goodness that tops the infamous Thanksgiving pumpkin pie!) But before we dive into the Cloud, let's do a side by side comparison of the key ingredients for each. Cloud Whipped Cream  Application Integration  1 cup heavy cream  Security  1/4 cup sugar  Virtual I/O  1 teaspoon vanilla  Storage  Chilled Bowl It’s no secret that millions of people are connected to the Internet. And it also probably doesn’t come as a surprise that a lot of those people are connected on social networking sites.  Social networks have become an excellent platform for sharing and communication that reflects real world relationships and they play a major part in the everyday lives of many people. Facebook, Twitter, Pinterest, LinkedIn, Google+ and hundreds of others have transformed the way we interact and communicate with one another.Social networks are becoming more than just an online gathering of friends. They are becoming a destination for ideation, e-commerce, and marketing. But it doesn’t just stop there. Some organizations are utilizing social networks internally, integrated with their business applications and processes and the possibility of social media and cloud integration is compelling. Forrester alone estimates enterprise cloud computing to grow to over $240 billion by 2020. It’s hard to find any current IT project today that is NOT considering cloud-based deployments. Security and quality of service concerns are no longer at the forefront; rather, it’s about focusing on the right mix of capabilities for the business. Cloud vs. On-Premise? Policies & governance models? Social in the cloud? Cloud’s increasing sophistication, security in applications, mobility, transaction processing and social capabilities make it an attractive way to manage information. And Oracle offers all of this through the Oracle Cloud and Oracle Social Network. Oracle Social Network is a secure private network that provides a broad range of social tools designed to capture and preserve information flowing between people, enterprise applications, and business processes. By connecting you with your most critical applications, Oracle Social Network provides contextual, real-time communication within and across enterprises. With Oracle Social Network, you and your teams have the tools you need to collaborate quickly and efficiently, while leveraging the organization’s collective expertise to make informed decisions and drive business forward. Oracle Social Network is available as part of a portfolio of application and platform services within the Oracle Cloud. Oracle Cloud offers self-service business applications delivered on an integrated development and deployment platform with tools to rapidly extend and create new services. Oracle Social Network is pre-integrated with the Fusion CRM Cloud Service and the Fusion HCM Cloud Service within the Oracle Cloud. If you are looking for something to watch as you veg on the couch in a post-turkey dinner hangover, you might consider watching these how-to videos! And yes, it is perfectly ok to have that 2nd piece of pie

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• Two Weeks To Go, Still Time to Register

  - by speakjava

  Yes, it's now only two weeks to the start of the 17th JavaOne conference! This will be my ninth JavaOne, I came fairly late to this event, attending for the first time in 2002.  Since then I've missed two conferences, 2006 for the birth of my son (a reasonable excuse I think) and 2010 for reasons we'll not go into here.  I have quite the collection of show devices, I've still got the WoWee robot, the HTC phone for JavaFX, the programmable pen and the Sharp Zaurus.  The only one I didn't keep was the homePod music player (I wonder why?) JavaOne is a special conference for many reasons, some of which I list here: A great opportunity to catch up on the latest changes in the Java world.  This is not just in terms of the platform, but as much about what people are doing with Java to build new and cool applications. A chance to meet people.  We have these things called BoFs, which stands for "Birds of a Feather", as in "Birds of a feather, flock together".  The idea being to have sessions where people who are interested in the same topic don't just get to listen to a presentation, but get to talk about it.  These sessions are great, but I find that JavaOne is as much about the people I meet in the corridors and the discussions I have there as it is about the sessions I get to attend. Think outside the box.  There are a lot of sessions at JavaOne covering the full gamut of Java technologies and applications.  Clearly going to sessions that relate to your area of interest is great, but attending some of the more esoteric sessions can often spark thoughts and stimulate the imagination to go off and do new and exciting things once you get back. Get the lowdown from the Java community.  Java is as much about community as anything else and there are plenty of events where you can get involved.  The GlassFish party is always popular and for Java Champions and JUG leaders there's a couple of special events too. Not just all hard work.  Oracle knows how to throw a party and the appreciation event will be a great opportunity to mingle with peers in a more relaxed environment.  This year Pearl Jam and Kings of Leon will be playing live.  Add free beer and what more could you want? So there you have it.  Just a few reasons for why you want to attend JavaOne this year.  Oh, and of course I'll be presenting three sessions which is even more reason to go.  As usual I've gone for some mainstream ("Custom Charts" for JavaFX) and some more 'out there' ("Java and the Raspberry Pi" and "Gestural Interfaces for JavaFX").  Once again I'll be providing plenty of demos so more than half my luggage this year will consist of a Kinect, robot arm, Raspberry Pis, gamepad and even an EEG sensor. If you're a student there's one even more attractive reason for going to JavaOne: It's Free! Registration is here.  Hope to see you there!

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• Red Meat's Music is Rare - and Well Done

  - by Oracle OpenWorld Blog Team

  By Karen Shamban The blogger has questions; San Francisco-based country band Red Meat has answers. Although we forgot to ask how they got their band name, dang it. Read on and enjoy the honesty and insight. Q. What do you like best about performing in front of a live audience?A. Probably just having fun and entertaining the audience. We've been together for almost two decades, and in that time we've played for crowds of five people, and for crowds of more than 15,000. Both are equally important to us, and just as fun. We turn Jill and Smelley loose on the between-songs repartee, and let the songs shine through. On the best night, we feed on the audience's love and vice-versa. It's emotional vampirism of the best sort. [Blogger's note: now that whole "red meat" thing is starting to make sense ...] Q. Do you prefer smaller, intimate venues or larger, louder ones? Why?A. We love both. Whether it's a chance to connect with a small room or huge audience, we always try to hit 'em between the eyes! Q. What about your fans surprises you?A. Since we've been together for so long, we're pretty much on our third generation of fans now. We're excited that the Bakersfield sound has that same effect on the new, younger fans as it did on the punk rockers that we played to 20 years ago. And we still see them at our shows too! Q. What about your live act surprises your fans?A. For people who haven't seen Red Meat before, they may be dragged to a show thinking they don't like country music. But they're surprised to hear it done in a way that excites them so much. We get a lot of first-timers coming up to us after a performance and asking, "Wait, THAT'S what country music can sound like?" Q. There are going to be a lot of technical people (you could call them geeks) in the Oracle crowd - what are they going to love about your performance?A. Just what everyone loves about a Red Meat show - the chance to drink beer, dance, get rowdy, and have a great time. Q. Have you been on tour recently? If so, what do you like about touring, and what do you dislike?A. Actually, we're going to be coming off the road immediately into the Oracle OpenWorld Music Festival, having just played some Texas dates. On tour, we love playing for fans who don't get to see us as often as our California fans do. And food. Most of our conversations in the van center around food. Q. Ever think about playing another kind of music? If so, what, and why?A. Our tastes and influences in the band run all over the place. Obviously we love the Bakersfield artists - Buck Owens, Merle Haggard, Dwight Yoakam - but we love other types of roots music as well, along with the Beatles, NRBQ, MC5, punk/new wave, and countless bar bands that we've had the privilege of playing with through the years. But as far as playing a different kind of music as Red Meat? Nah. We love what we're doing. Q. What are the top three things people should know about your music?A1. Country music, done right, has unlimited soul.A2. Red Meat is a modern band, playing original material, with a great debt to the Bakersfield sound of Buck Owens and Merle Haggard.A3. It's FUN. More details on the Festival and the band: Oracle OpenWorld Music Festival Red Meat

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• Career-Defining Moments

  - by Robz / Fervent Coder

  Originally posted on: http://geekswithblogs.net/robz/archive/2013/06/25/career-defining-moments.aspx Fear holds us back from many things. A little fear is healthy, but don’t let it overwhelm you into missing opportunities. In every career there is a moment when you can either step forward and define yourself, or sit down and regret it later. Why do we hold back: is it fear, constraints, family concerns, or that we simply can't do it? I think in many cases it comes to the unknown, and we are good at fearing the unknown. Some people hold back because they are fearful of what they don’t know. Some hold back because they are fearful of learning new things. Some hold back simply because to take on a new challenge it means they have to give something else up. The phrase sometimes used is “It’s the devil you know versus the one you don’t.” That fear sometimes allows us to miss great opportunities. In many people’s case it is the opportunity to go into business for yourself, to start something that never existed. Most hold back hear for a fear of failing. We’ve all heard the phrase “What would you do if you knew you couldn’t fail?”, which is intended to get people to think about the opportunities they might create. A better term I heard recently on the Ruby Rogues podcast was “What would be worth doing even if you knew you were going to fail?” I think that wording suits the intent better. If you knew (or thought) going in that you were going to fail and you didn’t care, it would open you up to the possibility of paying more attention to the journey and not the outcome. In my case it is a fear of acceptance. I am fearful that I may not learn what I need to learn or may not do a good enough job to be accepted. At the same time that fear drives me and makes me want to leap forward. Some folks would define this as “The Flinch”. I’m learning Ruby and Puppet right now. I have limited experience with both, limited to the degree it scares me some that I don’t know much about either. Okay, it scares me quite a bit! Some people’s defining moment might be going to work for Microsoft. All of you who know me know that I am in love with automation, from low-tech to high-tech automation. So for me, my “mecca” is a little different in that regard. Awhile back I sat down and defined where I wanted my career to go and it had to do more with DevOps, defined as applying developer practices to system administration operations (I could not find this definition when I searched). It’s an area that interests me and why I really want to expand chocolatey into something more awesome. I want to see Windows be as automatable and awesome as other operating systems that are out there. Back to the career-defining moment. Sometimes these moments only come once in a lifetime. The key is to recognize when you are in one of these moments and step back to evaluate it before choosing to dive in head first. So I am about to embark on what I define as one of these “moments.”  On July 1st I will be joining Puppet Labs and working to help make the Windows automation experience rock solid! I’m both scared and excited about the opportunity!

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• Spotlight on Oracle Social Relationship Management. Social Enable Your Enterprise with Oracle SRM.

  - by Pat Ma

  Facebook is now the most popular site on the Internet. People are tweeting more than they send email. Because there are so many people on social media, companies and brands want to be there too. They want to be able to listen to social chatter, engage with customers on social, create great-looking Facebook pages, and roll out social-collaborative work environments within their organization. This is where Oracle Social Relationship Management (SRM) comes in. Oracle SRM is a product that allows companies to manage their presence with prospects and customers on social channels. Let's talk about two popular use cases with Oracle SRM. Easy Publishing - Companies now have an average of 178 social media accounts - with every product or geography or employee group creating their own social media channel. For example, if you work at an international hotel chain with every single hotel creating their own Facebook page for their location, that chain can have well over 1,000 social media accounts. Managing these channels is a mess - with logging in and out of every account, making sure that all accounts are on brand, and preventing rogue posts from destroying the brand. This is where Oracle SRM comes in. With Oracle Social Relationship Management, you can log into one window and post messages to all 1,000+ social channels at once. You can set up approval flows and have each account generate their own content but that content must be approved before publishing. The benefits of this are easy social media publishing, brand consistency across all channels, and protection of your brand from inappropriate posts. Monitoring and Listening - People are writing and talking about your company right now on social media. 75% of social media users have written a negative post about a brand after a poor customer service experience. Think about all the negative posts you see in your Facebook news feed about delayed flights or being on hold for 45 minutes. There is so much social chatter going on around your brand that it's almost impossible to keep up or comprehend what's going on. That's where Oracle SRM comes in. With Social Relationship Management, a company can monitor and listen to what people are saying about them on social channels. They can drill down into individual posts or get a high level view of trends and mentions. The benefits of this are comprehending what's being said about your brand and its competitors, understanding customers and their intent, and responding to negative posts before they become a PR crisis. Oracle SRM is part of Oracle Cloud. The benefits of cloud deployment for customers are faster deployments, less maintenance, and lower cost of ownership versus on-premise deployments. Oracle SRM also fits into Oracle's vision to social enable your enterprise. With Oracle SRM, social media is not just a marketing channel. Social media is also mechanism for sales, customer support, recruiting, and employee collaboration. For more information about how Oracle SRM can social enable your enterprise, please visit oracle.com/social. For more information about Oracle Cloud, please visit cloud.oracle.com.

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