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• From Transactions To Engagement

  - by David Dorf

  I've mentioned in the past that Oracle has invested quite a bit in acquiring social companies to build out its Social Relationship Management suite.  The concept is to shift away from transactions and towards engagement.  Social media represents a great opportunity to engage with customers, learn what they want, and personalize the shopping experience for them. I look at SRM as the bridge between traditional CRM and CX.  If you're looking for ideas, check out Five Social Retailing Suggestions and Social Analytics and the Customer.  There are lots of ways to leverage social media to enhance the customer experience and thus drive more sales. My friends over at 8th Bridge have just released their Social IQ report in which they rate retailers on their social capabilities.  They also produced a nice infographic so you can consume the data quickly, but I'd still encourage you to download the full report. Retailers interested in upping their SRM abilities should definitely stop by the Oracle booth at NRF in January.

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• I owe you an explanation

  - by Blueberry Coder

  Welcome to my blog! I am Frédéric Desbiens, a new member of the ADF Product Management team.  I joined Oracle only a few weeks ago. My boss is Grant Ronald, and I have the privilege to work in the same team as Susan Duncan, Frank Nimphius, Lynn Munsinger and Chris Muir. I share with them a passion for all things Java and ADF. With this blog, I hope to help you be more successful with our products – whether you are a customer or a partner. You may have heard of me before. Maybe you have my book in your bookshelf; or maybe we met at a conference. I went to JavaOne, ODTUG Kaleidoscope and Oracle OpenWorld in the past, when I worked for a major consulting firm. I will spare you all the details of my career; you can have a look at my LinkedIn profile if you are curious about my past.  Usually, my posts will be of a technical nature, and will focus on Oracle ADF and Oracle JDeveloper. SOA and portals have always been two topics of interest for me, however, and I will write about them. Over time, you will probably get acquainted with my « strategic » side as well. I devour history books, and always had a tendency to look at the big picture. I will probably not resist to the temptation of mixing IT and history, but this will be occasional, I promise!  At this point, I owe you an explanation about the title of the blog. I am French-Canadian, and wanted to evoke my roots in an obvious yet unobtrusive way. I was born in Chicoutimi, which is one of the main cities found in the Saguenay-Lac-Saint-Jean region. Traditionally, a large part of the wild blueberry production of the province of Québec come from there. A common nickname for the inhabitants is thus Les Bleuets, « The Blueberries » in English. I hope to see you around. You can also follow me on Twitter under  @BlueberryCoder.

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• ArchBeat Link-o-Rama for December 14, 2012

  - by Bob Rhubart

  JMS Step 6 - How to Set Up an AQ JMS (Advanced Queueing JMS) for SOA Purposes | John-Brown Evans John Brown Evans' post continues the series of JMS articles that demonstrate how to use JMS queues in a SOA context. "This example leads you through the creation of an Oracle database Advanced Queue and the related WebLogic server objects in order to use AQ JMS in connection with a SOA composite," John explains. And if you missed the first 5 steps, don't worry – the post includes links. Cloud Deployment Models | B. R. Clouse Looking out for the cloud newbies... "As the cloud paradigm grows in depth and breadth, more readers are approaching the topic for the first time, or from a new perspective," says B. R. Clouse. "This blog is a basic review of cloud deployment models, to help orient newcomers and neophytes." Understanding the JSF Lifecycle and ADF Optimized Lifecycle | Steven Davelaar Would you call that a surprise ending? Oracle WebCenter & ADF Architecture Team (A-Team) member learned a lot more than he expected while creating a UKOUG presentation entitled "What you need to know about JSF to be succesful with ADF." Using Oracle Enterprise Manager Cloud Control 12c with Filer Snapshotting | Porus Homi Havewala This concise technical article includes a script for database backup using snapshots and cataloging in RMAN. Thought for the Day "A program which perfectly meets a lousy specification is a lousy program." — Cem Kaner Source: SoftwareQuotes.com

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• Power Management with Oracle VM Server for SPARC

  - by Honglin Su

  With the introduction of Oracle VM Server for SPARC 2.2, it includes power management features which can be set via the service processor (ILOM) of the supported SPARC T-Series systems. Watch this video to learn about the hardware power savings capabilities available on SPARC T4 systems, and how Oracle VM Server for SPARC makes use of them. The video will show you how to choose a power management policy and set a power cap. For more information, read the OTN technical article "How to Use the Power Management Controls on SPARC Servers".

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• EclipseLink does multitenancy. Today.

  - by alexismp

  So you heard Java EE 7 will be about the cloud, but that didn't mean a whole lot to you. Then it was characterized as PaaS, something in between IaaS and SaaS. And finally it all became clear when referenced as support for multitenancy. Or did it? When it comes to JPA and persistence is general, multitenancy is defined as the ability to share a database schema among various groups of users (i.e. tenants). This means that there is no database setup or reconfiguration required as the data is co-located in the same database. EclipseLink 2.3 (the Indigo train release) let's you do just that by supporting tenant discriminator column(s) via annotations or XML with applications providing values for these discriminators via an API or PU configuration. Check out details here. EclipseLink 2.3 is scheduled to be the default and supported JPA provider for GlassFish 3.1.1. Another nice feature of this release is the ability to extend persistence units on the fly. The GlassFish Podcast has an interview up with EclipseLink's Doug Clarke. Expect more on multitenancy across the Java EE spectrum as the specification work progressed.

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• Part 6: Extensions vs. Modifications

  - by volker.eckardt(at)oracle.com

  Customizations = Extensions + Modifications In the EBS terminology, a customization can be an extension or a modification. Extension means that you mainly create your own code from scratch. You may utilize existing views, packages and java classes, but your code is unique. Modifications are quite different, because here you take existing code and change or enhance certain areas to achieve a slightly different behavior. Important is that it doesn't matter if you place your code at the same or at another place – it is a modification. It is also not relevant if you leave the original code enabled or not! Why? Here is the answer: In case the original code piece you have taken as your base will get patched, you need to copy the source again and apply all your changes once more. If you don't do that, you may get different results or write different data compared to the standard – this causes a high risk! Here are some guidelines how to reduce the risk: Invest a bit longer when searching for objects to select data from. Rather choose a view than a table. In case Oracle development changes the underlying tables, the view will be more stable and is therefore a better choice. Choose rather public APIs over internal APIs. Same background as before: although internal structure might change, the public API is more stable. Use personalization and substitution rather than modification. Spend more time to check if the requirement can be covered with such techniques. Build a project code library, avoid that colleagues creating similar functionality multiple times. Otherwise you have to review lots of similar code to determine the need for correction. Use the technique of “flagged files”. Flagged files is a way to mark a standard deployment file. If you run the patch analyse (within Application Manager), the analyse result will list flagged standard files in case they will be patched. If you maintain a cross reference to your own CEMLIs, you can easily determine which CEMLIs have to be reviewed. Implement a code review process. This can be done by utilizing team internal or external persons. If you implement such a team internal process, your team members will come up with suggestions how to improve the code quality by themselves. Review heavy customizations regularly, to identify options to reduce complexity; let's say perform this every 6th month. You may not spend days for such a review, but a high level cross check if the customization can be reduced is suggested. De-install customizations which are no more required. Define a process for this. Add a section into the technical documentation how to uninstall and what are possible implications. Maintain a cross reference between CEMLIs and between CEMLIs, EBS modules and business processes. Keep this list up to date! Share this list! By following these guidelines, you are able to improve product stability. Although we might not be able to avoid modifications completely, we can give a much better advise to developers and to our test team. Summary: Extensions and Modifications have to be handled differently during their lifecycle. Modifications implicate a much higher risk and should therefore be reviewed more frequently. Good cross references allow you to give clear advise for the testing activities.

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• Java EE 7 Roadmap

  - by Linda DeMichiel

  The Java EE 6 Platform, released in December 2009, has seen great uptake from the community with its POJO-based programming model, lightweight Web Profile, and extension points. There are now 13 Java EE 6 compliant appserver implementations today! When we announced the Java EE 7 JSR back in early 2011, our plans were that we would release it by Q4 2012. This target date was slightly over three years after the release of Java EE 6, but at the same time it meant that we had less than two years to complete a fairly comprehensive agenda — to continue to invest in significant enhancements in simplification, usability, and functionality in updated versions of the JSRs that are currently part of the platform; to introduce new JSRs that reflect emerging needs in the community; and to add support for use in cloud environments. We have since announced a minor adjustment in our dates (to the spring of 2013) in order to accommodate the inclusion of JSRs of importance to the community, such as Web Sockets and JSON-P. At this point, however, we have to make a choice. Despite our best intentions, our progress has been slow on the cloud side of our agenda. Partially this has been due to a lack of maturity in the space for provisioning, multi-tenancy, elasticity, and the deployment of applications in the cloud. And partially it is due to our conservative approach in trying to get things "right" in view of limited industry experience in the cloud area when we started this work. Because of this, we believe that providing solid support for standardized PaaS-based programming and multi-tenancy would delay the release of Java EE 7 until the spring of 2014 — that is, two years from now and over a year behind schedule. In our opinion, that is way too long. We have therefore proposed to the Java EE 7 Expert Group that we adjust our course of action — namely, stick to our current target release dates, and defer the remaining aspects of our agenda for PaaS enablement and multi-tenancy support to Java EE 8. Of course, we continue to believe that Java EE is well-suited for use in the cloud, although such use might not be quite ready for full standardization. Even today, without Java EE 7, Java EE vendors such as Oracle, Red Hat, IBM, and CloudBees have begun to offer the ability to run Java EE applications in the cloud. Deferring the remaining cloud-oriented aspects of our agenda has several important advantages: It allows Java EE Platform vendors to gain more experience with their implementations in this area and thus helps us avoid risks entailed by trying to standardize prematurely in an emerging area. It means that the community won't need to wait longer for those features that are ready at the cost of those features that need more time. Because we have already laid some of the infrastructure for cloud support in Java EE 7, including resource definition metadata, improved security configuration, JPA schema generation, etc., it will allow us to expedite a Java EE 8 release. We therefore plan to target the Java EE 8 Platform release for the spring of 2015. This shift in the scope of Java EE 7 allows us to better retain our focus on enhancements in simplification and usability and to deliver on schedule those features that have been most requested by developers. These include the support for HTML 5 in the form of Web Sockets and JSON-P; the simplified JMS 2.0 APIs; improved Managed Bean alignment, including transactional interceptors; the JAX-RS 2.0 client API; support for method-level validation; a much more comprehensive expression language; and more. We feel strongly that this is the right thing to do, and we hope that you will support us in this proposed direction.

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• Jumpstart your MySQL Cluster Knowledge

  - by Antoinette O'Sullivan

  Join companies in the web, gaming, telecoms and mobile areas by learning about MySQL Cluster's distributed, shared-nothing, real-time design. The 3 days, MySQL Cluster course teaches you how to configure and manage the cluster nodes to ensure high availability. Learn how to install different nodes and understand cluster internals. Here is a sample of some events on the schedule for this course:  Location  Date  Delivery Language  Wien, Austria  4 February, 2013 German   Prague, Czech Republic  10 December, 2012 Czech   London, England  12 December, 2012 English   Hamburg, Germany  21 January, 2013  German  Stuttgart, Germany  26 March, 2013  German  Budapest, Hungary  4 December, 2012  Hungarian  Warsaw, Poland  10 December, 2012  Polish  Lisbon, Portugal  3 December, 2012 European Portugese   Barcelona, Spain  19 November, 2012 Spanish   Madrid, Spain  25 February, 2013 Spanish   Jakarta, Indonesia  21 January, 2013 English   Singapore  29 October, 2012 English   Chicago, United States  27 March, 2013  English  Reston, United States  6 February, 2013  English For more information on the authentic MySQL curriculum go to http://oracle.com/education/mysql

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• The importance of Business Intelligence and new emerging trends

  Joe Thomas, Sr Product Director, Business Intelligence Applications and Jon Corliss, Manager, Oracle Enterprise Applications for Hitachi Consulting talk with Fred about the importance of Business Intelligence, some of the current trends as well as how Hitachi Consulting is working with customers and Oracle to deliver the benefits of BI.

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• Nominations for Oracle's Eco-Enterprise Innovation Awards- Due July 17, 2012

  - by swalker

  Are you working with a customer that is using any of Oracle's products to reduce their environmental footprint while improving their operational efficiency? Reducing energy usage? Reducing gas usage? Going paperless? Both you and your customer may be eligible for Oracle's Eco-Enterprise Innovation Award, part of the Oracle Excellence awards. Get more details and submit a nomination form here by July 17. These awards will be presented during Oracle OpenWorld by Jeff Henley, Oracle Chairman of the Board, in a special conference session. Winning customers will receive a free Oracle OpenWorld registration pass.

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• Problem with deleting table rows using ctrl+a for row selection

  - by Frank Nimphius

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} The following code is commonly shown and documented for how to access the row key of selected table rows in an ADF Faces table configured for multi row selection. public void onRemoveSelectedTableRows(ActionEvent actionEvent) {    RichTable richTable = … get access to your table instance …    CollectionModel cm =(CollectionModel)richTable.getValue();    RowKeySet rowKeySet = (RowKeySet)richTable.getSelectedRowKeys();             for (Object key : rowKeySet) {       richTable.setRowKey(key);       JUCtrlHierNodeBinding rowData = (JUCtrlHierNodeBinding)cm.getRowData();       // do something with rowData e.g.update, print, copy   }    //optional, if you changed data, refresh the table         AdfFacesContext adfFacesContext = AdfFacesContext.getCurrentInstance(); adfFacesContext.addPartialTarget(richTable);   return null; } The code shown above works for 99.5 % of all use cases that deal with multi row selection enabled ADF Faces tables, except for when users use the ctrl+a key to mark all rows for delete. Just to make sure I am clear: if you use ctrl+a to mark rows to perform any other operation on them – like bulk updating all rows for a specific attribute – then this works with the code shown above. Even for bulk row delete, any other mean of row selection (shift+click and multiple ctrl+click) works like a charm and the rows are deleted. So apparently it is the use of ctrl+a that causes the problem when deleting multiple rows of an ADF Faces table. To implement code that works for all table selection use cases, including the one to delete all table rows in one go, you use the code shown below. public void onRemoveSelectedTableRows(ActionEvent actionEvent) {   RichTable richTable = … get access to your table instance …   CollectionModel cm = (CollectionModel)richTable.getValue();   RowKeySet rowKeySet = (RowKeySet)richTable.getSelectedRowKeys();   Object[] rowKeySetArray = rowKeySet.toArray();      for (Object key : rowKeySetArray){               richTable.setRowKey(key);     JUCtrlHierNodeBinding rowData = (JUCtrlHierNodeBinding)cm.getRowData();                              rowData.getRow().remove();   }   AdfFacesContext adfFacesContext = AdfFacesContext.getCurrentInstance();          adfFacesContext.addPartialTarget(richTable); }

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• The Oracle Platform

  - by Naresh Persaud

  Today’s enterprises typically create identity management infrastructures using ad-hoc, multiple point solutions. Relying on point solutions introduces complexity and high cost of ownership leading many organizations to rethink this approach. In a recent worldwide study of 160 companies conducted by Aberdeen Research, there was a discernible shift in this trend as businesses are now looking to move away from the point solution approach from multiple vendors and adopt an integrated platform approach. By deploying a comprehensive identity and access management strategy using a single platform, companies are saving as much as 48% in IT costs, while reducing audit deficiencies by nearly 35%. According to Aberdeen's research, choosing an integrated suite or “platform” of solutions for Identity Management from a single vendor can have many advantages over choosing “point solutions” from multiple vendors. The Oracle Identity Management Platform is uniquely designed to offer several compelling benefits to our customers.  Shared Services: Instead of separate solutions for - Administration, Authentication, Authorization, Audit and so on–  Oracle Identity Management offers a set of share services that allows these services to be consumed by each component in the stack and by developers of new applications  Actionable Intelligence: The most compelling benefit of the Oracle platform is ” Actionable intelligence” which means if there is a compliance violation, the same platform can fix it. And If a user is logging in from an un-trusted device or we detect an attack and act proactively on that information. Suite Interoperability: With the oracle platform the components all connect and integrated with each other. So if an organization purchase the platform for provisioning and wants to manage access, then the same platform can offer access management which leads to cost savings. Extensible and Configurable: With point solutions – you typically get limited ability to extend the tool to address custom requirements. But with the Oracle platform all of the components have a common way to extend the UI and behavior Find out more about the Oracle Platform approach in this presentation. Platform approach-series-the oracleplatform-final View more PowerPoint from OracleIDM

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• Several New Hints

  - by Ondrej Brejla

  Hi all! Today we would like to introduce you some of our new experimental hints for NetBeans 7.2. They are called: Unused Use Statement and Immutable Variables. Unused Use Statement This hint is quite simple. It highlights (underlines) your use statements, which are not used. Typical use case is after some refactoring, when you forgot to remove some obsolete use statements. This hint warns you on them and allows you to remove them easily. Just click on the hint bulb in the gutter and select Remove Unused Use Statement. And of course, it works in multiple use statements combined too. Immutable Variables The next one is the hint which checks too many assignments into a variable. And why? That's simple. Mostly you should use just one assignment into one variable. But sometimes you are lazy and you do something like: But it's quite wrong, because what you really do is: And that's exactly the case, when our new hint warns you, that Too many assignments (2) into variable $foo occured. Nothing more. Yes, we know that there are some cases, where could be more assignments and no warning should occur, e.g.: Because maybe one likes longer increment syntax more than the short one. So we tried to handle these cases to don't bother you if it's not a need. Note: We are almost sure that this hint doesn't cover all your use cases, because there are a lot of them. So if you find something strange, write it into our bugzilla so we can handle it better for you. Thanks for your patience! And the last thing is, that you can set the number of allowed assignments in Tools -> Options -> Editor -> Hints -> PHP: Immutable Variables. Note: This hint works just for a common variables, not for fields. We have an enhancement request for that and it should be implemented in next version of NetBeans (probably 7.3). And that's all for today and as usual, please test it and if you find something strange, don't hesitate to file a new issue (product php, component Editor). Thanks.

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• Hot Off the Press - Oracle Exadata: A Data Management Tipping Point

  - by kimberly.billings

  Advances in data-management architecture - including CPU, memory, storage, I/O, and the database - have been steady but piecemeal. In this report, Merv Adrian describes how Oracle Exadata not only provides the latest technology in each part of the data-management architecture, but also integrates them under the full control of one vendor with a unified approach to leveraging the full stack. He writes, "the real "secret sauce" of Oracle Exadata V2 is the way in which these technologies complement each other to deliver additional performance and scalability." Merv interviews two Exadata customers, Banco Transylvania and TUI Netherlands, and concludes that early indications are that Oracle Exadata is delivering on its promise of extreme performance and scalability. His recommendation to IT is to target corporate applications with the biggest potential for speed-based enhancement, and consider whether Oracle Exadata V2 can cost-effectively enable new ways to use these for competitive advantage. Read the full report. var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www."); document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E")); try { var pageTracker = _gat._getTracker("UA-13185312-1"); pageTracker._trackPageview(); } catch(err) {}

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• Oracle participó en el Expocontact14

  - by Noelia Gomez

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 Los pasados 27 y 28 de Mayo tuvo lugar el congreso Expocontact en el Museo del Traje. El congreso volvió a ser punto de encuentro de los mejores expertos y empresas líderes del sector Contact Center con una convocatoria de 700 asistentes. Oracle, además de patrocinador del evento, formó parte de la agenda con la ponencia de Victor López, Sales Consulting Director, CRM Orale Ibérica en la que explicó “Cómo pasar de atender a “gestionar experiencias” ”. En esta ponencia trasladó la importancia de la innovación tecnológica en el servicio al cliente ya que a través de este “puedes disponer del perfil completo de tu cliente” y hacer tu trabajo más ágil y funcional, comentaba Victor. Además, aprovechó para resaltar las mayores funcionalidades de las soluciones de CX (Customer Experience) de Oracle en la nube: “multicanal, móviles, integradas y flexibles”. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Además de las ponencias, la agenda contaba con una mesa redonda donde se debatió sobre la gestión integral del cliente desde una perspectiva global. La interacción de la audiencia fue clave durante las dos jornadas, pudiendo votar a las preguntas propuestas sobre las ponencias en directo y conociendo al momento los resultados, a través de una aplicación móvil. Algo que hizo constatar un mensaje clave para este sector: “saber escuchar al cliente” Conoce ya nuestras soluciones de CX aquí. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• Oracle 'In Touch' PartnerCast (July 1, 2014) - Be prepared for a year of growth

  - by Hartmut Wiese

  Dear Partner, We would like to invite you to join David Callaghan, Senior Vice President Oracle EMEA Alliances and Channels, and his studio guests for the next broadcast of the Oracle ‘In Touch’ PartnerCast on Tuesday 1st July 2014 from 10:30am UK / 11:30am CET. In this cast, David’s studio guests and his regional reporters will be looking at your priorities as EMEA partners and how best to grow with Oracle. We also look forward to the broadcast covering topics on the following: Highlights of FY14 Strategic themes for FY15 HCM, CRM and ERP Oracle on Oracle Exclusive for ‘In Touch’ David Callaghan questions Rich Geraffo, Senior Vice President, Global Alliances & Channels, on how the FY15 partner Global kick off relates to EMEA. Plus David provides your chance to hear from some of the newly appointed Worldwide A&C Leadership team as he discusses with Bruce Chumley VP Oracle Channel Distribution Sales & Troy Richardson VP Oracle Strategic Alliances; their core focus and strategy of growth and what they intend on bringing to the table in their new role. With lots of studio guests joining David, why not get in touch on Twitter using the hashtag #OracleInTouch or by emailing [email protected] to get your questions featured in the cast!   To find out more information and to watch previous episodes on-demand, please visit our webpage here. Best regards, Oracle EMEA Alliances & Channels

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• Provocative Tweets From the Dachis Social Business Summit

  - by Mike Stiles

  On June 20, all who follow social business and how social is changing how we do business and internal business structures, gathered in London for the Dachis Social Business Summit. In addition to Oracle SVP Product Development, Reggie Bradford, brands and thought leaders posed some thought-provoking ideas and figures. Here are some of the most oft-tweeted points, and our thoughts that they provoked. Tweet: The winners will be those who use data to improve performance.Thought: Everyone is dwelling on ROI. Why isn’t everyone dwelling on the opportunity to make their product or service better (as if that doesn’t have an effect on ROI)? Big data can improve you…let it. Tweet: High performance hinges on integrated teams that interact with each other.Thought: Team members may work well with each other, but does the team as a whole “get” what other teams are doing? That’s the key to an integrated, companywide workforce. (Internal social platforms can facilitate that by the way). Tweet: Performance improvements come from making the invisible visible.Thought: Many of the factors that drive customer behavior and decisions are invisible. Through social, customers are now showing us what we couldn’t see before…if we’re paying attention. Tweet: Games have continuous feedback, which is why they’re so engaging.  Apply that to business operations.Thought: You think your employees have an obligation to be 100% passionate and engaged at all times about making you richer. Think again. Like customers, they must be motivated. Visible insight that they’re advancing on their goals helps. Tweet: Who can add value to the data?  Data will tend to migrate to where it will be most effective.Thought: Not everybody needs all the data. One team will be able to make sense of, use, and add value to data that may be irrelevant to another team. Like a strategized football play, the data has to get sent to the spot on the field where it’s needed most. Tweet: The sale isn’t the light at the end of the tunnel, it’s the start of a new marketing cycle.Thought: Another reason the ROI question is fundamentally flawed. The sale is not the end of the potential return on investment. After-the-sale service and nurturing begins where the sales “victory” ends. Tweet: A dead sale is one that’s not shared.  People must be incentivized to share.Thought: Guess what, customers now know their value to you as marketers on your behalf. They’ll tell people about your product, but you’ve got to answer, “Why should I?” And you’ve got to answer it with something substantial, not lame trinkets. Tweet: Social user motivations are competition, affection, excellence and curiosity.Thought: Your followers will engage IF; they can get something for doing it, love your culture so much they want you to win, are consistently stunned at the perfection and coolness of your products, or have been stimulated enough to want to know more. Tweet: In Europe, 92% surveyed said they couldn’t care less about brands.Thought: Oh well, so much for loving you or being impressed enough with your products & service that they want you to win. We’ve got a long way to go. Tweet: A complaint is a gift.Thought: Our instinct where complaints are concerned is to a) not listen, b) dismiss the one who complains as a kook, c) make excuses, and d) reassure ourselves with internal group-think that they’re wrong and we’re right. It’s the perfect recipe for how to never, ever grow or get better. In a way, this customer cares more than you do. Tweet: 78% of consumers think peer recommendation is the best form of advertising.  Eventually, engagement is going to eat advertising.Thought: Why is peer recommendation best? Trust. If a friend tells me how great a movie was, I believe him. He has credibility with me. He’s seen it, and he could care less if I buy a ticket. He’s telling me it was awesome because he sincerely believes that it was.  That’s gold. Tweet: 86% of customers are willing to pay more for a better customer experience. Thought: This “how mad can we make our customers without losing them” strategy has to end. The customer experience has actual monetary value, money you’re probably leaving on the table. @mikestilesPhoto: stock.xchng

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• JAX-RS 2.0, JTA 1.1, JMS 2.0 Replay: Java EE 7 Launch Webinar Technical Breakouts on YouTube

  - by John Clingan

  As stated previously (here) (here), the On-Demand Replay of Java EE 7 Launch Webinar is already available. You can watch the entire Strategy and Technical Keynote there, and all other Technical Breakout sessions as well. We are releasing the next set of Technical Breakout sessions on GlassFishVideos YouTube channel as well. In this series, we are releasing JAX-RS 2.0, JTA 1.1, and JMS 2.0. Here's the JAX-RS 2.0 session: Enjoy watching them over the next few days before we release the next set of videos! And don't forget to download Java EE 7 SDK and try numerous bundled samples. "here), we are releasing the next set of Technical Breakout sessions on GlassFishVideos YouTube channel as well. In this series, the next three videos are released. Here's the JAX-RS 2.0 session: Enjoy watching them over the next few days before we release the next set of videos! And don't forget to download Java EE 7 SDK and try numerous bundled samples.

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• Virtual Grocery Store

  - by David Dorf

  Because South Korean's are so busy, Tesco decided that its Homeplus grocery chain should offer a virtual alternative in subways.  As you can see in the video below, shoppers passing through a subway station can see a virtual representation of the store and scan items with their mobile phones.  This builds a shopping list which is delivered to their homes later that day. This is a very cool example of leveraging technology to offer a shopping experience that's different from bricks and clicks.

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• EPM 11.1.2 - Issues during configuration when using Oracle DB if not using UTF8

  - by Ahmed A

  If you see issues during configuration when using Oracle DB if not using UTF8: Workaround: a. During configuration of EPM products, a warning message is displayed if the Oracle DB is not UTF8 enabled. If you continue with the configuration, certain products will not work as they will not be able to read the contents in the tables as the format is wrong.b. The Oracle DB must be setup to use AL32UTF8 or a superset that contains AL32UTF8. c. The only difference between AL32UTF8 and UTF8 character sets is that AL32UTF8 stores characters beyond U+FFFF as four bytes (exactly as Unicode defines UTF-8). Oracle’s “UTF8” stores these characters as a sequence of two UTF-16 surrogate characters encoded using UTF-8 (or six bytes per character). Besides this storage difference, another difference is better support for supplementary characters in AL32UTF8 character set.

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• Adoption of Exadata - Gartner research note

  - by Javier Puerta

  Independent research note by Gartner acknowledges Oracle Exadata Database Machine has achieved significant early adoption and acceptance of its database appliance value proposition. Analyst Merv Adrian looks at some of the main issues that IT professionals have solved as they assess or deploy the Oracle Exadata solution, including: OLTP and DSS workload support workload consolidation increasing performance and scalability demands data compression improvements  Gartner reports clients using Oracle Exadata experienced the following: report significant performance improvements substantial amounts of cache memory which greatly improves processing speed Oracle Advanced Compression providing 2-4X data compression delivering significant reductions in storage requirements and driving shorter times for backup operations Tables compressed with Oracle Advanced Compression automatically recompress as data is added/updated. One client specifically reported consolidating more than 400 applications onto the Oracle Exadata platform Read the full Gartner note

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• Dec. 6 Webcast: See the New UI for JD Edwards

  - by Theresa Hickman

  When: Dec. 6, 2011 Time: 8:00am PST What: Live webcast and demo Tune into this live webcast to see the just completed new JD Edwards EnterpriseOne User Interface. This is one of the most significant releases with a massive number of feature innovations for users and system administrators. We are looking forward to demonstrating the new User Interface and Tools. The following panel of experts will be available to answer all your questions: Lyle Ekdahl – Oracle Group Vice President Gary Grieshaber – Oracle Strategy Senior Director Brian Stanz – Oracle Development Senior Director Click here to register. Note: You must pre-register for this event.

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• Customer retention - why most companies have it wrong

  - by Michel Adar

  At least in the US market it is quite common for service companies to offer an initially discounted price to new customers. While this may attract new customers and robe customers from competitors, it is my argument that it is a bad strategy for the company. This strategy gives an incentive to change companies and a disincentive to stay with the company. From the point of view of the customer, after 6 months of being a customer the company rewards the loyalty by raising the price. A better strategy would be to reward customers for staying with the company. For example, by lowering the cost by 5% every year (compound discount so it does never get to zero). This is a very rational thing to do for the company. Acquiring new customers and setting up their service is expensive, new customers also tend to use more of the common resources like customer service channels. It is probably true for most companies that the cost of providing service to a customer of 10 years is lower than providing the same service in the first year of a customer's tenure. It is only logical to pass these savings to the customer. From the customer point of view, the competition would have to offer something very attractive, whether in terms of price or service, in order for the customer to switch. Such a policy would give an advantage to the first mover, but would probably force the competitors to follow suit. Overall, I would expect that this would reduce the mobility in the market, increase loyalty, increase the investment of companies in loyal customers and ultimately, increase competition for providing a better service. Competitors may even try to break the scheme by offering customers the porting of their tenure, but that would not work that well because it would disenchant existing customers and would be costly, assuming that it is costlier to serve a customer through installation and first year. What do you think? Is this better than using "save offers" to retain flip-floppers?

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• Rainbows and Unicorns at the Devoxx OTN Hack Fest

  - by Tori Wieldt

  At the OTN Hack Fest at Devoxx, several developers did their first "hello world" with the Internet of Things (IoT). They had fun and built basic applications with Java Embedded, Raspberry Pi and Leap Motion controllers. Experts Yara & Vinicius Senger and Geert Bevin provided the basics and support. Geert Bevin did a bit of hacking too. Check out this video to see what he came up with a short amount of time: &amp;amp;amp;amp;lt;span id=&amp;amp;amp;amp;quot;XinhaEditingPostion&amp;amp;amp;amp;quot;&amp;amp;amp;amp;gt;&amp;amp;amp;amp;lt;/span&amp;amp;amp;amp;gt; Learn more about Java Embedded at the Oracle Technology Network. 

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• Announcing Spacewalk Support for Oracle Linux Basic and Premier Customers

  - by Michele Casey

  Over the years, customers migrating to Oracle Linux have asked for options to provide a transitional solution for their existing system management tools (such as Red Hat Satellite Server) while evaluating and planning migrations to Oracle's Enterprise Manager, which is offered at no additional charge with Oracle Linux Support Subscriptions.  Based on this request, we are pleased to announce support for the open-source community project, Spacewalk, which is the basis for both Red Hat Satellite Server and SUSE Manager.  Effective today, customers with Oracle Linux Basic and Premier Support subscriptions have access to a fully supported Spacewalk build which can be setup to easily manage Oracle Linux systems.   Spacewalk support for Oracle Linux requires Oracle Linux 6, x86_64 for the server and provides support for Oracle Linux 5 and Oracle Linux 6 (x86, x86_64) clients.  This solution requires Oracle Database 11g Release 2 as the  supported database repository for Spacewalk with Oracle Linux.  Within the next several weeks, a limited use license for the Oracle Database will be included with this offer.  Until this is complete, customers may use an existing Oracle database license or they may begin by downloading a 30-day trial license from eDelivery.  Customers with Oracle Linux Basic and Premier subscriptions will automatically have access to the channel hosting the supported build.  Please review the release notes for further instructions. Oracle Enterprise Manager is still the recommended enterprise solution for managing Oracle Linux systems and we want to provide the easiest transition path for our customers.  We are excited to offer this solution to our Oracle Linux customers while they plan and implement their migration to Oracle Enterprise Manager. 

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