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• Where can I hire local programmers with very specific skillsets?

  - by Lostsoul

  I have been browsing the site and haven't found a exact fit to this question so I'll post it but if its already answered(since I'm sure its a common problem, then let me know). I have a business and want to create a totally different product in a different industry than I'm currently in, so I learned how to program and created a working prototype. I have a bit of savings and am getting some cash flow from my current business so I can go out and hire a developer(in the future hopefully it can be permenant but right now I just need a person willing to work on contract and code on weekends or their spare time and I just want to pay in cash instead of equity or future promises). At first I wasn't sure what kind of developer to hire but this question helped me understand I should target specific skills I need as opposed to general programmers. This poses a problem for me since general programmers are everywhere but if I want specific skills I'm unsure how to get them. I thought about a list of approaches but it doesn't feel complete or effective since it seems to be assuming good developers are actively looking. If it helps I want someone local(since this is my first developer hire) and looking for skills like cuda, hadoop, hbase, java and c. Any suggestions? As a FYI, I have been thinking of approaching it as: Go to meet ups for one or more skills I need. Use LinkedIn to find people with the skills I need Search for job postings that contain skills I need and then use linkedIn to reach out to that firms employees since many profiles on linkedin are not very updated or detailed but job postings generally are. Send postings to universities and maybe find a student who loves technology so much they learned these tools on their own. Post on job board. Not sure how successful it will be to post to monster. Use Craigslist, not sure if a highly skilled developer would go here for work. What am I missing? I could be wrong but it seems like good/smart/able developers aren't hunting for work non-stop(especially in this tech job market). Plus most successful people I know have work/life balance so I'm not sure if the best ones really care about code after work. Lastly, most of the skills I need aren't used in big corporations so not sure how aggressively smart developers at small shops look for work. I don’t really know any developers personally, so but should I be using the above plan or if they live balanced lives should I be looking outside of the regular resources(and instead focus on asking around my gym or my accountant or something)? Sorry, I'm making huge assumptions here, I guess because developers are a total mystery to me. I kind of wish Jane Goodall wrote a book on understanding developers social behaviour better :-p

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• Power Your Cloud with Oracle Fusion Middleware

  - by user753488

  Introducing the biggest and most strategic event for Fusion Middleware this year: Power your Cloud with Oracle Fusion Middleware. Running in over 50 cities across the globe, this event is aimed at Architects, IT Managers, and technical leaders like you who are using Fusion Middleware or trying to learn more about middleware in the context of Cloud computing. Join us for a special kickoff on Wednesday, June 29th in Chicago for the first event in North America. This event features an exclusive keynote from Rick Schultz, VP of Technology Product Marketing. Cloud is certainly all the rage. But what can we make of it? According to Alex Andrianopoulos, Vice President Product Marketing for Fusion Middleware states, “Not since Java was unveiled have we seen something so transformative hit the industry. The promised benefits of Cloud are many, significant, and deliver value to both IT organizations as well as the Line of Business. The benefits range from lower data center costs, to significantly reduced environmental impact, to the ability to capture more of the opportunities that market present through increased agility in resource deployment and dramatically reduced time to market.” With an ROI so promising, why isn’t everyone on Cloud already? It’s a question a lot of IT managers are struggling with. While the promised benefits of Cloud computing can be immense, achieving them requires much more than the adoption of a new architecture, or the virtualization of servers, or the outsourcing of some or all of the IT resources. These may be useful steps towards moving to a Cloud computing blueprint, but on their own do not deliver Cloud computing and its associated benefits to the enterprise. This is exactly what we’ll be addressing in the event series, ways you can leverage Complete, Open and Integrated capabilities of Oracle Fusion Middleware today to get one step closer to Cloud. Whether you’re: Leveraging Exalogic Elastic Cloud to consolidate your applications Improving agility with Oracle SOA to generate a foundation for shared data services Securing and managing your Cloud using Oracle Identity Management and Oracle Enterprise Manager Migrating from mainframe to Cloud using Oracle Tuxedo, Coherence and GoldenGate Building applications in the Cloud swiftly and easier with Oracle’s WebCenter Suite Join us for the first of its kind event in Chicago this week by registering now, or find an event near you. Learn more about Oracle Fusion Middleware and Cloud computing today on the Oracle.com website by going to http://www.Oracle.com/goto/Middleware4Cloud

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• Express your personality and potential @ Oracle

  - by jessica.ebbelaar(at)oracle.com

  Ciao, my name is Michel and I am a 24 year old guy from Forlì, Italy, working as a Business Intelligence Business Development Consultant in Rome. After I completed the Bachelor's Degree in Business Administration at Bologna University, I took a Multiple Master of Science in International Management organized by three European Universities: Bologna University (IT), ICN Business School of Nancy (FR) and Uppsala University (SE).I therefore had the chance to travel a lot and, most important, to study and meet hundreds of people from all over the world. This experience enhanced the passion I foster for international environments, different cultures and countries; not to mention the learning of foreign languages. Working for such a structured multinational as Oracle totally reflects my desire to be surrounded by a multicultural and international atmosphere, having the opportunity to grow from the personal point of view and to endlessly boost my career path. Demand Generation My department is responsible for demand generation activities. That implies, for instance, the implementation of various strategies aimed to feed the pipeline for Business Intelligence products in the Italian market. Organization of marketing campaigns, events, providing ideas or contacts to the sales force is just a few examples of our work. I like to define the role of the business development as something that translates the marketing insights into tools to increase the sales, accounting the differences amongst countries, companies and industries. Furthermore, it is an important feature to collaborate with the EMEA team to share knowledge and best practices. My initial lack of an IT background has been constantly covered by the managers and my personal mentor. The thing I appreciated most is indeed the fact I always feel to be a growing potential, becoming essential day after day. I am surprised by the trust and confidence people have on me and how they proudly encourage my personal initiative and always spur me to contribute. Career Ambitions If your ambitions are to work within an international but extremely people focused environment, to contribute to the growth of one of the most successful companies in the world, to deal with a fast-paced industry and highly competitive market, to have the chance to fully express your personality and potential and to satisfy your career ambitions over the years, then Oracle is right for YOU. Looking forward to having YOU aboard! Do you want to find out more about the open roles within Oracle? Follow us on http://campus.oracle.com.

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• Retail in New York - a walk down 5th Avenue

  - by sarah.taylor(at)oracle.com

  It's the week of the NRF Big Show and all eyes in the retail industry are on New York. The Big Apple is famous for Big Retail -with a proliferation of incredibly iconic stores. The environment is exciting and familiar even to people visiting this small island for the first time. Most of us have travelled down Fifth Avenue watching movies and TV even if we have never set foot on American soil. I find it one of the most exciting retail cities in the world and I am thrilled this year to be here with so many of Oracle's International retail customers who are joining us for the Retail Exchange. The Oracle program brings retailers from all over the planet together to share ideas and be inspired by New York retail and the NRF event. The show celebrates its 100th year in 2011 and New York itself has been recognized globally as the capital of innovative retail for just as long.  Fifth Avenue is where many global brands have placed their flagship stores, and businesses are in constant competition to set themselves apart from their competitors - both in the store and from the street.  These flag ship retail destinations present what today's customers are finding most exciting and delightful about retail. For the tourist market, they may only visit these stores once, but the impression that a trip to a flagship store leaves with a customer can last a lifetime.  One of the stores that is currently turning heads on Fifth Avenue is Hollister, sister brand to Abercrombie and Fitch, which has filled its shop front with a massive live video (and audio) feed of surfers on the beach in California.  To complete the effect, they also have troughs of water in front of the video screens to bring the sea to the street.  And this isn't the only kind of surfing that retailers are considering today and multi-channel retail is a hot topic that all of the retailers joining the Retail Exchange are considering.   The rest of the world looks to the brands along Fifth Avenue for inspiration - how they take advantage of new opportunities, how they set themselves apart from their competitors and how they keep their products fresh and desirable. With these inspiring pioneers in New York, it's little wonder that NRF's Big Show is so popular, and that New York is viewed as one of the retail capitals of the world. It is a pleasure to be here with so many of the world's greatest international retailers.

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• eSTEP Newsletter October 2012 now available

  - by uwes

  Dear Partners,We would like to inform you that the October '12 issue of our Newsletter is now available.The issue contains information to the following topics:News from CorpOracle Announces Oracle Solaris 11.1 at Oracle OpenWorld; Oracle Announces Oracle Exadata X3 Database In-Memory Machine; Oracle Enterprise Manager 12c introduces New Tools and Programs for Partners; Oracle Unveils First Industry-Specific Engineered System - the Oracle Networks Applications Platform,;  Oracle Unveils Expanded Oracle Cloud Offerings; Oracle Outlines Plans to Make the Future Java During JavaOne 2012 Strategy Keynote; Some interesting Java Facts and Figures; Oracle Announces MySQL 5.6 Release Candidate Technical Section What's up with LDoms (4 tech articles); Oracle SPARC T4 Systems cut Complexity, cost of Cryptographic Tasks; PeopleSoft Enterprise Financials 9.1; PeopleSoft HCM 9.1 combined online and batch benchmark,; Product Update Bulletin Oracle Solaris Cluster Oct 2012; Sun ZFS Storage 7420; SPARC Product Line Update; SPARC M-series -  New DAT 160 plus EOL of M3000 series; SPARC SuperCluster and SPARC T4 Servers Included in Enterprise Reference Architecture Sizing Tool; Oracle MagazineLearning & EventsRecently delivered Techcasts: An Update after the Oracle Open World, An Update on OVM Server for SPARC; Update to Oracle Database ApplianceReferencesBridgestone Aircraft Tire Reduces Required Disk Capacity by 50% with Virtualized Storage Solution; Fiat Group Automobiles Aligns Operational Decisions with Strategy by Using End-to-End Enterprise Performance Management System; Birkbeck, University of London Develops World-Class Computer Science Facilities While Reducing Costs with Ultrareliable and Scalable Data Infrastructure How toIntroducing Oracle System Assistant; How to Prepare a ZFS Storage Appliance to Serve as a Storage Device; Migrating Oracle Solaris 8 P2V with Oracle Database 10.2 and ASM; White paper on Best Practices for Building a Virtualized SPARC Computing Environment, How to extend the Oracle Solaris Studio IDE with NetBeans Plug-Ins; How I simplified Oracle Database 11g Installation on Oracle Linux 6You find the Newsletter on our portal under eSTEP News ---> Latest Newsletter. You will need to provide your email address and the pin below to get access. Link to the portal is shown below.URL: http://launch.oracle.com/PIN: eSTEP_2011Previous published Newsletters can be found under the Archived Newsletters section and more useful information under the Events, Download and Links tab. Feel free to explore and any feedback is appreciated to help us improve the service and information we deliver.Thanks and best regards,Partner HW Enablement EMEA

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• TalkTalk Business Succeeds with Engaging Conversations on an Eloqua platform

  - by Richard Lefebvre

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 “Everybody from online, CRM and data, channel management, communications, and content had to pull together to deliver one campaign and Eloqua was the glue that held it all together.” says Paul Higgins, Marketing Director, TalkTalk Business (UK, telco) in this 2'23 video. Challenges Nurturing multiple sales channels with very diverse customers. Generating leads qualified to a very high standard. Engaging a fatigued and apathetic target audience. Positioning the brand as industry thought leaders. Solutions “What’s Your Business Grade?” campaign Eloqua automated email nurture strategy Eloqua Partner Network – Stein IAS Results ROI of 20:1. 40% uplift in sales opportunities in the smaller end with a 25% reduction in costs. 20–25% increase in sales qualified leads for mid-market, corporate, and enterprise customer sets. Open rate highs of 61.84% and click to open highs of 15.97%. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• links for 2011-01-12

  - by Bob Rhubart

  WebCenter Spaces 11g PS2 Template Customization (Javier Ductor's Blog) "Recently, we have been involved in a WebCenter Spaces customization project. A customer sent us a prototype website in HTML, and we had to transform Spaces to set the same look and feel as in the prototype..." Javier Ductor (tags: oracle otn webcenter enteprise2.0) Matt Carter: Risky Business "Incorporating risk detection and mitigation capabilities into apps is becoming all the rage. There are plenty of real-life examples of cases where prevention of cyber-security threats and fraudsters might have kept governments and companies out of the news, and with more money in their accounts." (tags: oracle otn security middleware) John Brunswick: 5 Surprisingly Good Benefits of Corporate Blogs "Some may still propose that not all corporations are going to be able to provide the five benefits above and are more focused around shameless self promotion of products and services.  If that is the case, that corporation is most likely not producing something of high value." - John Brunswick (tags: oracle otn enterprise2.0 blogging) InfoQ: IT And Architecture: Inside-Out Perspectives The software industry is in disarray, costs are escalating, and quality is diminishing. Promises of newer technologies and processes and methodologies in IT are still far from materializing on any significant scale. Bruce Laidlaw and Michael Poulin - each with more than 30 years of experience compared notes on the past and present of IT and provide insights on what IT needs to make progress. (tags: ping.fm) SOA & Middleware: Canceling a running composite instance - example Useful tips from Niall Commiskey. (tags: soa middleware oracle) BPEL 11.1.1.2 Certified for Prebuilt E-Business Suite 12.1.3 SOA Integrations (Oracle E-Business Suite Technology) "A new certification was released simultaneously with the E-Business Suite 12.1.3 Maintenance Pack late last year: the use of BPEL 11g Version 11.1.1.2 with E-Business Suite 12.1.3." -- Steven Chan (tags: oracle bpel) Marc Kelderman: OSB: Deploy Service Level Agreement (SLA), aka Alert Rule "The big issue with these SLAs is the deployment. If you have dozens of services, with multiple operations, and you have a lot of environments it takes a while to create them...[But] I have a nice workaround." - Mark Kelderman  (tags: oracle otn soa osb sla) @myfear: Java EE 7 - what's coming up for 2012? First hints. "Even if the actual Java EE 6 version is still not too widespread, we already have seen the first signs of the next EE 7 version written to the sky." -- Markus "myfear" Eisele (tags: oracle otn oracleace java)

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• Cloud Computing: Start with the problem

  - by BuckWoody

  At one point in my life I would build my own computing system for home use. I wanted a particular video card, a certain set of drives, and a lot of memory. Not only could I not find those things in a vendor’s pre-built computer, but those were more expensive – by a lot. As time moved on and the computing industry matured, I actually find that I can buy a vendor’s system as cheaply – and in some cases far more cheaply – than I can build it myself.   This paradigm holds true for almost any product, even clothing and furniture. And it’s also held true for software… Mostly. If you need an office productivity package, you simply buy one or use open-sourced software for that. There’s really no need to write your own Word Processor – it’s kind of been done a thousand times over. Even if you need a full system for customer relationship management or other needs, you simply buy one. But there is no “cloud solution in a box”.  Sure, if you’re after “Software as a Service” – type solutions, like being able to process video (Windows Azure Media Services) or running a Pig or Hive job in Hadoop (Hadoop on Windows Azure) you can simply use one of those, or if you just want to deploy a Virtual Machine (Windows Azure Virtual Machines) you can get that, but if you’re looking for a solution to a problem your organization has, you may need to mix Software, Infrastructure, and perhaps even Platforms (such as Windows Azure Computing) to solve the issue. It’s all about starting from the problem-end first. We’ve become so accustomed to looking for a box of software that will solve the problem, that we often start with the solution and try to fit it to the problem, rather than the other way around.  When I talk with my fellow architects at other companies, one of the hardest things to get them to do is to ignore the technology for a moment and describe what the issues are. It’s interesting to monitor the conversation and watch how many times we deviate from the problem into the solution. So, in your work today, try a little experiment: watch how many times you go after a problem by starting with the solution. Tomorrow, make a conscious effort to reverse that. You might be surprised at the results.

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• The Other Side of XBRL

  - by john.orourke(at)oracle.com

  With the United States SEC's mandate for XBRL filings entering its third year, and impacting over 7000 additional companies in 2011, there's a lot of buzz in the industry about how companies should address the new reporting requirements.  Should they outsource the XBRL tagging process to a third party publisher, handle the process in-house with a bolt-on XBRL tool, or should they integrate XBRL tagging with the financial close and reporting process?  Oracle is recommending the latter approach, in fact  here's a link to a recent webcast that I did with CFO.com on this topic: http://www.cfo.com/webcasts/index.cfm/l_eventarchive/14548560 But production of XBRL-based filings is only half of the story. The other half is consumption of XBRL by regulators, academics, financial analysts and investors.  As I mentioned in my December article on the XBRL US conference, the feedback from these groups is that they are not really leveraging XBRL for analysis of companies due to a lack of tools and historic XBRL-based data on public companies.   The good news here is that the historic data problem is getting better as large, accelerated filers enter their third year of XBRL filings.  And the situation is getting better on the reporting and analysis tools side of the equation as well - and Oracle is leading the way. In early January, Oracle released the Oracle XBRL Extension for Oracle Database 11g.  This is a "no cost option" on top of the latest Oracle Database 11.2.0.2.0 release. With this added functionality organizations will have the ability to create one or more back-end XBRL repositories based on Oracle Database, which provide XBRL storage and query-ability with a set of XBRL-specific services.  The XBRL Extension to Oracle XML DB integrates easily with Oracle Business Intelligence Suite Enterprise Edition (OBIEE) for analytics and with interactive development environments (IDEs) and design tools for creating and editing XBRL taxonomies. The Oracle XBRL Extension to Oracle Database 11g should be attractive to regulators, stock exchanges, universities and other organizations that need to collect, analyze and disseminate XBRL-based filings.  It should also be attractive to organizations that produce XBRL filings, and need a way to store and compare their own XBRL-based financial filings to those of their peers and competitors. If you would like more information, here's a link to a web page on the Oracle Technology Network with the details about Oracle XBRL Extension for Oracle Database 11g, including data sheet, white paper, presentation, demos and other information: http://www.oracle.com/technetwork/database/features/xmldb/index-087631.html

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• The Nine Cs of Customer Engagement

  - by Michael Snow

  Avoid Social Media Fatigue - Learn the 9 C's of Customer Engagement inside the Click Here The order you must follow to make the colored link appear in browsers. If not the default window link will appear 1. Select the word you want to use for the link 2. Select the desired color, Red, Black, etc 3. Select bold if necessary ___________________________________________________________________________________________________________________ Templates use two sizes of fonts and the sans-serif font tag for the email. All Fonts should be (Arial, Helvetica, sans-serif) tags Normal size reading body fonts should be set to the size of 2. Small font sizes should be set to 1 !!!!!!!DO NOT USE ANY OTHER SIZE FONT FOR THE EMAILS!!!!!!!! ___________________________________________________________________________________________________________________ -- Have We Hit a Social-Media Plateau? In recent years, social media has evolved from a cool but unproven medium to become the foundation of pragmatic social business and a driver of business value. Yet, time is running out for businesses to make the most out of this channel. This isn’t a warning. It’s a fact. Join leading industry analyst R “Ray” Wang as he explains how to apply the nine Cs of engagement to strengthen customer relationships. Learn: How to overcome social-media fatigue and make the most of the medium Why engagement is the most critical factor in the age of overexposure The nine pillars of successful customer engagement Register for the eighth Webcast in the Social Business Thought Leaders series today. Register Now Thurs., Sept. 20, 2012 10 a.m. PT / 1 p.m. ET Presented by: R “Ray” Wang Principal Analyst and CEO, Constellation Research Christian Finn Senior Director, Product Management Oracle Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Contact Us | Legal Notices and Terms of Use | Privacy Statement SEV100103386 Oracle Corporation - Worldwide Headquarters, 500 Oracle Parkway, OPL - E-mail Services, Redwood Shores, CA 94065, United States Your privacy is important to us. You can login to your account to update your e-mail subscriptions or you can opt-out of all Oracle Marketing e-mails at any time.Please note that opting-out of Marketing communications does not affect your receipt of important business communications related to your current relationship with Oracle such as Security Updates, Event Registration notices, Account Management and Support/Service communications.

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• Started wrong with a project. Should I start over?

  - by solidsnake

  I'm a beginner web developer (one year of experience). A couple of weeks after graduating, I got offered a job to build a web application for a company whose owner is not much of a tech guy. He recruited me to avoid theft of his idea, the high cost of development charged by a service company, and to have someone young he can trust onboard to maintain the project for the long run (I came to these conclusions by myself long after being hired). Cocky as I was back then, with a diploma in computer science, I accepted the offer thinking I can build anything. I was calling the shots. After some research I settled on PHP, and started with plain PHP, no objects, just ugly procedural code. Two months later, everything was getting messy, and it was hard to make any progress. The web application is huge. So I decided to check out an MVC framework that would make my life easier. That's where I stumbled upon the cool kid in the PHP community: Laravel. I loved it, it was easy to learn, and I started coding right away. My code looked cleaner, more organized. It looked very good. But again the web application was huge. The company was pressuring me to deliver the first version, which they wanted to deploy, obviously, and start seeking customers. Because Laravel was fun to work with, it made me remember why I chose this industry in the first place - something I forgot while stuck in the shitty education system. So I started working on small projects at night, reading about methodologies and best practice. I revisited OOP, moved on to object-oriented design and analysis, and read Uncle Bob's book Clean Code. This helped me realize that I really knew nothing. I did not know how to build software THE RIGHT WAY. But at this point it was too late, and now I'm almost done. My code is not clean at all, just spaghetti code, a real pain to fix a bug, all the logic is in the controllers, and there is little object oriented design. I'm having this persistent thought that I have to rewrite the whole project. However, I can't do it... They keep asking when is it going to be all done. I can not imagine this code deployed on a server. Plus I still know nothing about code efficiency and the web application's performance. On one hand, the company is waiting for the product and can not wait anymore. On the other hand I can't see myself going any further with the actual code. I could finish up, wrap it up and deploy, but god only knows what might happen when people start using it. What do you think I should do?

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• Why should I not do a masters degree

  - by aurel

  I have left university on July 2010 where I studied web design (as we all know you learn more by your self but that’s not the issue at the moment). Since then I have not managed to find a job (apart from a one month work experience), from the way things are going, and by taking into account the fact that all my university friends are in the same situation, I don’t think that I am going to find a job soon (within the industry) Now as we all do, even though I don’t have a job, I am still working on personal projects and try to keep up to date (I don’t need a job or uni to do this) – but I am thinking, because there is not work available, would it be worth going back to uni for a master degree? I know I don’t need it and I know that is unlikely that I will learn anything important, as I believe in self learning, and in most cases it is a lot more effective (but I have to say I don’t mind going back to school) The only reason I am thinking of doing the master is, (and this is where I need your help): If it takes me a year to get a job, then on the interview, would the employer think “what the hell did this guy do since he left university” – now if I go to university that would solve this problem. Or I’m I making up a problem that does not exist Plus, I know that employers need examples of sites that I have been working on, at the moment I only have 3 (as when working on personal projects, where their is not time limit I tend drag things in order to get them perfect, and they never get perfect) – so by going back to uni, then this problem maybe solved I said all this as I have read a lot about the fact that you don’t need to have a masters degree to work on web design market (and I totally agree) but considering my concern, the question is should I do a masters course to avoid just spending hours in my room working and learning in my own (but that it would be hard to convince employers that I was really learning in my room) Maybe because I’m still young age 22 not that old anyway :), but I don’t have the “dream” of being rich, so if I were to tell the truth I don’t really care of the fact that I don’t have a job (at the moment), because regardless, I am working on what I love every day, but I know that in the future when I will need the job I may find it harder to get one, if I neglect doing so now Every time I ask a question that I’m not sure about, I keep going on and on, but I really hope you get what I am trying to get across. By the way the course that I am looking at for a masters says that it would teach me how to do these: e-commerce e-government e-science e-learning I don’t know any of them, a part from e-commerce Thanks

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• The Buzz at the JavaOne Bookstore

  - by Janice J. Heiss

  I found my way to the JavaOne bookstore, a hub of activity. Who says brick and mortar bookstores are dead? I asked what was hot and got two answers: Hadoop in Practice by Alex Holmes was doing well. And Scala for the Impatient by noted Java Champion Cay Horstmann also seemed to be a fast seller. Hadoop in PracticeHadoop is a framework that organizes large clusters of computers around a problem. It is touted as especially effective for large amounts of data, and is use such companies as  Facebook, Yahoo, Apple, eBay and LinkedIn. Hadoop in Practice collects nearly 100 Hadoop examples and presents them in a problem/solution format with step by step explanations of solutions and designs. It’s very much a participatory book intended to make developers more at home with Hadoop.The author, Alex Holmes, is a senior software engineer with more than 15 years of experience developing large-scale distributed Java systems. For the last four years, he has gained expertise in Hadoop solving Big Data problems across a number of projects. He has presented at JavaOne and Jazoon and is currently a technical lead at VeriSign.At this year’s JavaOne, he is presenting a session with VeriSign colleague, Karthik Shyamsunder called “Java: A Perfect Platform for Data Science” where they will explain how the Java platform has emerged as a perfect platform for practicing data science, and also talk about such technologies as Hadoop, Hive, Pig, HBase, Cassandra, and Mahout. Scala for the ImpatientSan Jose State University computer science professor and Java Champion Cay Horstmann is the principal author of the highly regarded Core Java. Scala for the Impatient is a basic, practical introduction to Scala for experienced programmers. Horstmann has a presentation summarizing the themes of his book on at his website. On the final page he offers an enticing summary of his conclusions:* Widespread dissatisfaction with Java + XML + IDEs               --Don't make me eat Elephant again * A separate language for every problem domain is not efficient               --It takes time to master the idioms* ”JavaScript Everywhere” isn't going to scale* Trend is towards languages with more expressive power, less boilerplate* Will Scala be the “one ring to rule them”?* Maybe              --If it succeeds in industry             --If student-friendly subsets and tools are created The popularity of both books echoed comments by IBM Distinguished Engineer Jason McGee who closed his part of the Sunday JavaOne keynote by pointing out that the use of Java in complex applications is increasingly being augmented by a host of other languages with strong communities around them – JavaScript, JRuby, Scala, Python and so forth. Java developers increasingly must know the strengths and weaknesses of such languages going forward.

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• Application Integration Future &ndash; BizTalk Server &amp; Windows Azure (TechEd 2012)

  - by SURESH GIRIRAJAN

  I am really excited to see lot of new news around BizTalk in TechEd 2012. I was recently watching the session presented by Sriram and Rajesh on “Application Integration Futures: The Road Map and What's Next on Windows Azure”. It was great session and lot of interesting stuff about the feature updates for BizTalk and Azure integration. I have highlighted them below, definitely customers who haven’t started using Microsoft BizTalk ESB Toolkit should start using them which is going to be part of the core BizTalk product in future release, which is cool… BizTalk Server feature enhancements Manageability: ESB Tool Kit is going to be part of the core BizTalk product and Setup. Visualize BizTalk artifact dependencies in BizTalk administration console. HIS administration using configuration files. Performance: Improvements in ordered send port scenarios Improved performance in dynamic send ports and ESB, also to configure BizTalk host handler for dynamic send ports. Right now it runs under default host, which does not enable to scale. MLLP adapter enhancements and DB2 client transaction load balancing / client bulk insert. Platform Support: Visual Studio 2012, Windows 8 Server, SQL Server 2012, Office 15 and System Center 2012. B2B enhancements to support latest industry standards natively. Connectivity Improvements: Consume REST service directly in BizTalk SharePoint integration made easier. Improvements to SMTP adapter, to add macros for sending same email with different content to different parties. Connectivity to Azure Service Bus relay, queues and topics. DB2 client connectivity to SQL Server and SQL Server connectivity to Informix. CICS Http client connectivity to Windows. Azure: Use Azure as IaaS/PaaS for BizTalk environment. Use Azure to provision BizTalk environment for test environment / development. Later move to On-premises or build a Hybrid cloud approach. Eliminate HW procurement for BizTalk environment for testing / demos / development etc. Enable to create BizTalk farm easily and remove/add more servers as needed. EAI Service: EAI Bridge Protocol transformation Message Transformation Running custom code Message Enrichment Hybrid Connectivity LOB Applications On-premises Application On-premises Connectivity to Applications in the cloud Queues/ Topics Ftp Devices Web Services Bridge can be customized based on the service needs to provide different capabilities needed as part of the bridge. Look at the sample for EDI bridge for EDI service sample. Also with Tracking enabled through the portal. http://msdn.microsoft.com/en-us/library/windowsazure/hh674490 Adapters: Service Bus Messaging adapter - New adapter added. WebHttp adapter - For REST services. NetTcpRelay adapter - New adapter added. I will start posting more and once I start playing with this…

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• Will Online Learning Save Higher Education (and does it need saving)?

  - by user739873

  A lot (an awful lot) of education industry rag real estate has been devoted to the topics of online learning, MOOC’s, Udacity, edX, etc., etc. and to the uninitiated you’d think that the education equivalent of the cure for cancer had been discovered. There are certainly skeptics (whose voice is usually swiftly trampled upon by the masses) who feel we could over steer and damage or destroy something vital to teaching and learning (i.e. the classroom experience and direct interaction with human beings known as instructors), but for the most part prevailing opinion seems to be that online learning will take over the world and that higher education will never be the same. Now I’m sure that since you all know I work for a technology company you think I’m going to come down hard on the side of online learning proselytizers. Yes, I do believe that this revolution can and will provide access to massive numbers of individuals that either couldn’t afford (from a fiscal or time perspective) a traditional education, and that in some cases the online modality will actually be an improvement over certain traditional forms (such as courses taught by an adjunct or teaching assistant that has no business being a teacher). But I think several things need immediate attention or we’re likely to get so caught up in the delivery that we miss some of the real issues (and opportunities) around online learning. First and foremost, we’ve got to give some thought to how traditional information systems are going to accommodate thousands (possibly hundreds of thousands) of individual students each taking courses from many, many different “deliverers” with an expectation that successful completion of these courses will result in credit at many or most institutions. There’s also a huge opportunity to refine the delivery platform (no, LMS is not a commodity when you are talking about online delivery being your sole mode of operation) as well as the course itself by mining all kinds of data from the interactions that the students have with the material each time they take it. Social data analytics tools will be key in achieving this goal. What about accreditation (badging or competencies vs. traditional degrees)? And again, will the information systems in place today adapt to changes in this area fast enough? The type of scale that this shift in learning could drive has the potential to abruptly overwhelm just about every system in place today in higher education. I would like to (with a not so gentle reminder) refer you back to a blog entry I wrote when I first stepped into my current role at Oracle in which I talked about how higher ed needs an “Oracle” more than at any other time in it’s evolution (despite the somewhat mercantilist reputation it has in some circles). There just aren’t that many organizations that can deliver the kinds of solutions “at scale” that this brave new world of online education will demand. The future may be closer than we think. Cole

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• PASS Summit Location follow up - result analysis

  - by simonsabin

  I've had a chance to look at the results directly and it is clear that there is a tough choice. On the one hand people are saying that they prefer to have PASS put their money into chapters and things like 24hrs of PASS rather than an event on the east coast. Whilst at the same time almost 50% more people said they would be more likely to attend an East Coast event than a Seattle event, and 60% more said they would be more likley to attend a US Central region event. Whats more 60% said that the summit should be outside of Seattle every other year with only 19% saying it should always stay in Seattle. So clearly there is a huge desire for a non Seattle event. Looking at the other reasons for keeping in Seattle and the big one being that people want Microsoft speakers. More people think its somewhat important of very important that the conference is in walking distance of the hotels and restaurants. Essentially the Q6 questions show an even balance for normal conference, highlighting that they are prepared to travel, not with the family and they want a well laid out conference. Whats very annoying is that the questions, as people have commented, were biased towards certain answers. For instance there was no option about whether people feel its important to have industry leading speakers, MVPs etc at the conference. Only questions about Microsoft speakers. I know survey writing is very difficult to avoid biasing the answers one way or another. There was also no choice to show peoples preference, would people prefer Microsoft speakers or the summit to be held on the East Coast/Central US. I also find it amazing that people prefer hundres of developers rather than the SQLCAT and CSS teams, surely that indicates another issue about a lack of understanding of what the these teams do. All in all it is clear that people showed they want an event outside of Seattle and don't want PASS to be putting money into that instead of into other community activites. I find it suprising that there appears to have been a huge weighting against certain questions which have prioritised them over the huge desire for a PASS summit outside of Seattle. Lets see where we will be in 2013 or maybe they will rethink 2012 who knows.

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• Data Virtualization: Federated and Hybrid

  - by Krishnamoorthy

  Data becomes useful when it can be leveraged at the right time. Not only enterprises application stores operate on large volume, velocity and variety of data. Mobile and social computing are in the need of operating in foresaid data. Replicating and transferring large swaths of data is one challenge faced in the field of data integration. However, smaller chunks of data aggregated from a variety of sources presents and even more interesting challenge in the industry. Over the past few decades, technology trends focused on best user experience, operating systems, high performance computing, high performance web sites, analysis of warehouse data, service oriented architecture, social computing, cloud computing, and big data. Operating on the ‘dark data’ becomes mandatory in the future technology trend, although, no solution can make dark data useful data in a single day. Useful data can be quantified by the facts of contextual, personalized and on time delivery. In most cases, data from a single source may not be complete the picture. Data has to be combined and computed from various sources, where data may be captured as hybrid data, meaning the combination of structured and unstructured data. Since related data is often found across disparate sources, effectively integrating these sources determines how useful this data ultimately becomes. Technology trends in 2013 are expected to focus on big data and private cloud. Consumers are not merely interested in where data is located or how data is retrieved and computed. Consumers are interested in how quick and how the data can be leveraged. In many cases, data virtualization is the right solution, and is expected to play a foundational role for SOA, Cloud integration, and Big Data. The Oracle Data Integration portfolio includes a data virtualization product called ODSI (Oracle Data Service Integrator). Unlike other data virtualization solutions, ODSI can perform both read and write operations on federated/hybrid data (RDBMS, Webservices,  delimited file and XML). The ODSI Engine is built on XQuery, hence ODSI user can perform computations on data either using XQuery or SQL. Built in data and query caching features, which reduces latency in repetitive calls. Rightly positioning ODSI, can results in a highly scalable model, reducing spend on additional hardware infrastructure.

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• Focusing on Mobile @ Oracle OpenWorld

  - by Carlos Chang

  Plenty of exciting trends in the industry today: Cloud, Big Data, Mobile, etc. The first two are amazing of course, but for me, it's mobile, mobile and... MOBILE.   Why? Think back to the mozilla browser (Marc Andreessen's mozilla, not today's mozilla.org), Netscape and the nascent beginnings of the World Wide Web. Amazing times. Companies were just starting to set up their home pages, basic HTML, hyperlinks, images, ooooh, aaaah.  Yahoo! was *the* search engine back then. :-\   Anywhoo, I would pose that mobile today, we are in a similar junction. Sure, there's millions of apps on Apple's App Store and Google Play, but within the enterprise, it's just getting started. I'm talking about going beyond the simple, tactical apps such as calendaring, contacts or directory service lookup. And while mobile first a common mantra, I'm referring to mobile plus which includes and looks upon the whole enterprise holistically and adds new parameters, such as your GPS location, perhaps even your vital signs. (Apple's health kit?)  Everything is going mobile. Everything connected. But with the enterprise - scalability, security, integration, app management, user management, etc. Amazing times ahead. Ok, got that off my mind. Oracle OpenWorld 2014 - Going Mobile!  If you're coming to the big dance, I've highlighted some key mobile sessions below. And if you see me around, and there's a bar within reach, high five me for a beer. I mean, if you read this far, and didn't already jump to the list below, I think you deserve one.   Cheers!  Monday, 9/29/14 at 10:15 AM - General Session: Time for You to Rethink Mobile? Oracle Mobile Strategy and Roadmap Tuesday, 9/30/14 @ 12:00 PM; MW3020 - Develop and Deploy Mobile Applications with Oracle’s Mobile Wednesday, 10/1/2014 @10:15 AM; MW 3022 Introduction to Oracle Mobile Application Framework Wednesday, 10/1/2014 @11:30 AM Accelerate Enterprise Mobility with Oracle Mobile Cloud Service Click here to view the complete Focus on Mobile sessions at this years Oracle OpenWorld 2014, and don't forget to follow @OracleMobile on Twitter. 

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• Proven Approach to Financial Progress Using Modern Best Practice

  - by Oracle Accelerate for Midsize Companies

  Normal 0 false false false EN-US X-NONE X-NONE by Larry Simcox, Sr. Director, Oracle Midsize Programs Top performing organizations generate 25 percent higher profit margins and grow at twice the rate of their competitors. How do they do it? Recently, Dr. Stephen G. Timme, President of FinListics Solutions and Adjunct Professor at the Georgia Institute of Technology, joined me on a webcast to answer that question. I've know Dr. Timme since my days at G-log when we worked together to help customers determine the ROI of transportation management solutions. We were also joined by Steve Cox, Vice President of Oracle Midsize Programs, who recently published an Oracle E-book, "Modern Best Practice Explained". In this webcast, Cox provides his perspective on how best performing companies are moving from best practice to modern best practice.  Watch the webcast replay and you'll learn about the easy to follow, top down approach to: Identify processes that should be targeted for improvement Leverage a modern best practice maturity model to start a path to progress Link financial performance gaps to operational KPIs Improve cash flow by benchmarking key financial metrics Develop intelligent estimates of achievable cash flow benefits Click HERE to watch a replay of the webcast. You might also be interested in the following: Video: Modern Best Practices Defined  AppCast: Modern Best Practices for Growing Companies Looking for more news and information about Oracle Solutions for Midsize Companies? Read the latest Oracle for Midsize Companies Newsletter Sign-up to receive the latest communications from Oracle’s industry leaders and experts Larry Simcox Senior Director, Oracle Midsize Programs responsible for supporting and creating marketing content ,communications, sales and partner program support for Oracle's go to market activities for midsize companies. I have over 17 years experience helping customers identify the value and ROI from their IT investment. I live in Charlotte NC with my family and my dog Dingo. The views expressed here are my own, and not necessarily those of Oracle. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;}

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• The cost of Programmer Team Clustering

  - by MarkPearl

  I recently was involved in a conversation about the productivity of programmers and the seemingly wide range in abilities that different programmers have in this industry. Some of the comments made were reiterated a few days later when I came across a chapter in Code Complete (v2) where it says "In programming specifically, many studies have shown order-of-magnitude differences in the quality of the programs written, the sizes of the programs written, and the productivity of programmers". In line with this is another comment presented by Code Complete when discussing teams - "Good programmers tend to cluster, as do bad programmers". This is something I can personally relate to. I have come across some really good and bad programmers and 99% of the time it turns out the team they work in is the same - really good or really bad. When I have found a mismatch, it hasn't stayed that way for long - the person has moved on, or the team has ejected the individual. Keeping this in mind I would like to comment on the risks an organization faces when forcing teams to remain together regardless of the mix. When you have the situation where someone is not willing to be part of the team but still wants to get a pay check at the end of each month, it presents some interesting challenges and hard decisions to make. First of all, when this occurs you need to give them an opportunity to change - for someone to change, they need to know what the problem is and what is expected. It is unreasonable to expect someone to change but have not indicated what they need to change and the consequences of not changing. If after a reasonable time of an individual being aware of the problem and not making an effort to improve you need to do two things... Follow through with the consequences of not changing. Consider the impact that this behaviour will have on the rest of the team. What is the cost of not following through with the consequences? If there is no follow through, it is often an indication to the individual that they can continue their behaviour. Why should they change if you don't care enough to keep your end of the agreement? In many ways I think it is very similar to the "Broken Windows" principles – if you allow the windows to break and don’t fix them, more will get broken. What is the cost of keeping them on? When keeping a disruptive influence in a team you risk loosing the good in the team. As Code Complete says, good and bad programmers tend to cluster - they have a tendency to keep this balance - if you are not going to help keep the balance they will. The cost of not removing a disruptive influence is that the good in the team will eventually help you maintain the clustering themselves by leaving.

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• Maximizing the Value of Software

  - by David Dorf

  A few years ago we decided to increase our investments in documenting retail processes and architectures.  There were several goals but the main two were to help retailers maximize the value they derive from our software and help system integrators implement our software faster.  The sale is only part of our success metric -- its actually more important that the customer realize the benefits of the software.  That's when we actually celebrate. This week many of our customers are gathered in Chicago to discuss their successes during our annual Crosstalk conference.  That provides the perfect forum to announce the release of the Oracle Retail Reference Library.  The RRL is available for free to Oracle Retail customers and partners.  It contains 1000s of hours of work and represents years of experience in the retail industry.  The Retail Reference Library is composed of three offerings: Retail Reference Model We've been sharing the RRM for several years now, with lots of accolades.  The RRM is a set of business process diagrams at varying levels of granularity. This release marks the debut of Visio documents, which should make it easier for retailers to adopt and edit the diagrams.  The processes represent an approximation of the Oracle Retail software, but at higher levels they are pretty generic and therefore usable with other software as well.  Using these processes, the business and IT are better able to communicate the expectations of the software.  They can be used to guide customization when necessary, and help identify areas for optimization in the organization. Retail Reference Architecture When embarking on a software implementation project, it can be daunting to start from a blank sheet of paper.  So we offer the RRA, a comprehensive set of documents that describe the retail enterprise in terms of logical architecture, physical deployments, and systems integration.  These documents and diagrams describe how all the systems typically found in a retailer enterprise work together.  They serve as a way to jump-start implementations using best practices we've captured over the years. Retail Semantic Glossary Have you ever seen two people argue over something because they're using misaligned terminology?  Its a huge waste and happens all the time.  The Retail Semantic Glossary is a simple application that allows retailers to define terms and metrics in a centralized database.  This initial version comes with limited content with the goal of adding more over subsequent releases.  This is the single source for defining key performance indicators, metrics, algorithms, and terms so that the retail organization speaks in a consistent language. These three offerings are downloaded from MyOracleSupport separately and linked together using the start page above.  Everything is navigated using a Web browser.  See the Oracle Retail Documentation blog for more details.

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• Oracle OpenWorld - Events of Interest

  - by Larry Wake

  I mentioned the "Focus On Oracle Solaris" document the other day, which lists many of the Solaris-related events at Oracle OpenWorld this year; today I thought I'd highlight a few sessions you might find interesting. Monday, October 1st: 4:45 PM - Get Proactive: Best Practices for Maintaining and Upgrading Oracle Solaris (Moscone South 252) This session covers best practices for upgrading and patching and how to take advantage of unique technologies in Oracle Solaris 10 and 11. Learn how to get maximum value from My Oracle Support for both reactive and proactive requirements. Understand the benefits of secure remote access and how Oracle Support experts use collaborative shared sessions combined with Oracle Solaris technologies such as DTrace. Tuesday, October 2nd: 10:15 AM -  How to Increase Performance and Agility with an Open Data Center Fabric (Moscone South 200) If you haven't had a chance to hear about Xsigo Systems, this is a golden opportunity while you're at OpenWorld. Now part of Oracle, Xsigo's network virtualization technology is designed to increase both application performance and management efficiency, through a combination of software-defined network technology and the industry’s fastest fabric, allowing data center to converge Ethernet and Fibre Channel connectivity to a single fabric, to reduce complexity by 70 percent and CapEx by 50 percent while providing more I/O bandwidth to your applications. Wednesday, October 3rd: 10:15 AM - General Session: Oracle Solaris 11 Strategy, Engineering Insights, and Roadmap (Moscone South 103) Markus Flierl, head of Oracle Solaris Core Engineering, will outline the strategy and roadmap for Oracle Solaris,  how Oracle Solaris 11 is being deployed in cloud computing and the unique optimizations in Oracle Solaris 11 for the Oracle stack. The session also offers a sneak peek at the latest technology under development in Oracle Solaris, and what customers can expect to see in the coming updates. Plus, there are several Hands-On Labs: Monday, October 1st: 10:45 AM - 11:45 AM - Reduce Risk with Oracle Solaris Access Control to Restrain Users and Isolate Applications (Marriott Marquis - Salon 14/15) 4:45 PM - 5:45 PM - Managing Your Data with Built-In Oracle Solaris ZFS Data Services in Release 11  (Marriott Marquis - Salon 14/15) Tuesday, October 2nd: 1:15 PM - 2:15 PM - Virtualizing Your Oracle Solaris 11 Environment  (Marriott Marquis - Salon 10/11) Wednesday, October 3rd: 3:30 PM - 4:30 PM - Large-Scale Installation and Deployment of Oracle Solaris 11 (Marriott Marquis - Salon 14/15) There's plenty more--see the "Focus On Oracle Solaris" guide. See you next week in San Francisco!

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• Oracle PeopleSoft PeopleTools 8.53 Release Value Proposition (RVP) published

  - by Greg Kelly

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} The Oracle PeopleSoft PeopleTools 8.53 Release Value Proposition (RVP) can be found at: https://supporthtml.oracle.com/epmos/faces/ui/km/DocumentDisplay.jspx?id=1473194.1 The PeopleSoft PeopleTools 8.53 release continues Oracle’s commitment to protect and extend the value of your PeopleSoft implementation, provide additional technology options and enhancements that reduce ongoing operating costs and provide the applications user a dramatically improved experience. Across the PeopleSoft product development organization we have defined three design principles: Simplicity, Productivity and Total Cost of Ownership. These development principles have directly influenced the PeopleTools product direction during the past few releases. The scope for the PeopleTools 8.53 release again builds additional functionality into the product as a result of direct customer input, industry analysis and internal feature design. New features, bug fixes and new certifications found in PeopleTools 8.53 combine to offer customers improved application user experience, page interaction, and cost-effectiveness. Key PeopleTools 8.53 features include: · PeopleSoft Styles and User Interaction Model · PeopleSoft Data Migration Workbench · PeopleSoft Update Manager · Secure by Default Initiative Be sure to check out the PeopleSoft Update Manager. Many other things are also happening in this time frame. · See the posting on the PeopleSoft Interaction Hub https://blogs.oracle.com/peopletools/entry/introducing_the_peoplesoft_interaction_hub · The application 9.2 RVPs will also be published over the next few months · If you haven't seen it, check out John Webb's posting on the PeopleSoft Information Portal https://blogs.oracle.com/peoplesoft/entry/peoplesoft_information_find_it_quickly

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• Facial Recognition for Retail

  - by David Dorf

  My son decided to do his science project on how the brain recognizes faces.  Faces are so complicated and important that the brain has a dedicated area for just that purpose.  During our research, we came across some emerging uses for facial recognition in the retail industry. If you believe the movies, recognizing faces as they walk by a camera is easy for computers but that's not the reality.  Huge investments are being made by the U.S. government in this area, with a focus on airport security.  Now, companies like Eye See are leveraging that research for marketing purposes.  They do things like track eyes while viewing newspaper ads to see which ads get more "eye time."  This can help marketers make better placement and color decisions. But what caught my eye (that was too easy) was their new mannequins that watch shoppers.  These mannequins, being tested at European retailers like Benetton, watch shoppers that walk by and identify their gender, race, and age.  This helps the retailer better understand the types of customers being attracted to the outfit on the mannequin.  Of course to be most accurate, the software has pictures of the employees so they can be filtered out.  Since the mannequins are closer to the shoppers and at eye-level, they are more accurate than traditional in-ceiling LP cameras. Marketing agency RedPepper is offering retailers the ability to recognize loyalty shoppers at their doors using Facedeal.  For customers that have opted into the program, when they enter the store their face is recognized and they are checked in.  Then, as a reward, they are sent an offer on their smartphone. It won't be long before retailers begin to listen to shoppers are they walk the aisles, then keywords can be collected and aggregated to give the retailer an idea of what people are saying about their stores and products.  Sentiment analysis based on what's said or even facial expressions can't be far off. Clearly retailers need to be cautions and respect customer privacy.  That's why these technologies are emerging slowly.  But since the next generation of shoppers are less concerned about privacy, I expect these technologies to appear sporadically in the next five years then go mainstream.  Time will tell.

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• Oredev 2012: Summary and source code

  - by Laurent Bugnion

  This week, I had the pleasure to be invited to talk at Oredev, a really cool conference taking place in Malmo, Sweden. The whole event is awesome, including a very special dinner on Monday including sauna and swimming in a 6 degrees cold Baltic sea, and a reception with dinner at the town hall, including the mayor himself. Considering Malmo is a town of 300'000 inhabitants, it is a pretty nice occasion and the historical building itself is really worth seeing. For those interested, I placed my pictures on my Flickr account. I had a workshop on Tuesday morning about Windows 8 development with XAML/C#, and then a session on Wednesday about MVVM in Windows Phone 8 and Windows 8, of course using MVVM Light. I was very nervous because I reworked some of my demos as recently as this morning, in the wake of the Build conference last week and the release of both the Windows Phone SDK and MVVM Light V4.1. Everything went well however, and if I judge by the people I talked t after the talk, and Twitter, everything went pretty well. Before my talk on Tuesday, I had the pleasure to see a talk by Iris Classon (@irisclasson) on the challenges of being a "n00b" and a woman in software development. I especially appreciated her research and conclusions on the lack of women I our industry, a topic that is dear to my heart (because I want the best possible future for my two daughters, and also because I really enjoy working with women on projects, and getting a different insight on the art of software development. I really want to thank the excellent organization committee for their hard work and their fantastic welcome to Malmo. In particular Emily Holweck did a wonderful job and was super helpful throughout the preparation and the conference itself. I made a few pictures during my stay, all with the new Nokia Lumia 920, and hope you will enjoy them too. The source code and the slides… The source code is available for download from Skydrive. You will find the following: Windows 8 workshop slides. MVVM Applied slides Source code package with Win8Demo: The demo I built during the 4 hours workshop, with some light MVVM, web services (JSON), GridView, Design time data (Blend / Visual Studio designer), Bing maps integration, location sensor, Search pane integration. SemanticZoomSample: a sample I put together to demonstrate the SemanticZoom control, with two GridViews and of course full design time data for Blend work. Due to time constraints, I was not able to show this demo during the workshop, but I publish it anyway, hoping it will be useful to someone. PictureUploader: The demo I built during my 50 minutes session about MVVM Applied in Windows Phone 8 and Windows 8. Code sharing, design time data, MVVM Light are used in Windows Phone 8 and Windows 8 apps. And in video… You can also see the video of my MVVM talk thanks to the good services of the Oredev team! MVVM Applied in Windows Phone and Windows 8 from Øredev Conference on Vimeo.   Laurent Bugnion (GalaSoft) Subscribe | Twitter | Facebook | Flickr | LinkedIn

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