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  • Managing the Transition to IFRS

    As countries around the world announce and begin their move to adopting IFRS what can companies learn from those that have already travelled this path? Nigel Youell, Product Marketing Director for Performance Management Applications at Oracle talks to David Jones, Director at PWC, who has worked with multi-national companies across Europe helping them to make this transition and to improve their financial reporting in the process. This podcast offers those who have not yet started, or are currently undertaking, the IFRS journey the chance to learn from David's considerable experience on how to make IFRS an opportunity for improvement rather than just an enforced change.

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  • Pair Programming: Pros and Cons

    - by O.D
    Hi I need some experience reporting from the ones who have done pair programming,i notice that lots of people recommend that but my experience was that at one point its more efficient to set alone, think and then write code than to talk with the other programmer (which can be very annoying to other programmers in the same office), do you agree to this? and if yes can you mention situations where pair programing is less efficient than traditional programing? Actually im more interested in Cons than in Pros, but if its your own experience i would like to read both, the Cons and the Pros. I would like to read what you think about the Programmer who does'nt have the keyboard, what can he do in the meanwhile other than talking about the concept? or checking the code on the screen? Thank you

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  • Partnerschaft auf "Ess-Basis"

    - by A&C Redaktion
    Herr Fleischmann von Cubus setzt auf höchste Kompetenz und Qualifizierung, um die Kunden zufrieden zu stellen. Dirk Fleischmann ist BI Spezialist bei Cubus Business Intelligence Solutions GmbH. Cubus ist Oracle Gold Partner und auch ein führendes Unternehmen für Oracle Essbase Technologie. Weltweit ist Cubus einer der ersten spezialisierten Oracle Essbase Partner. Im Interview mit Corry Weick, A&C Partner Enablement Manager North, spricht Dirk Fleischmann über die Partnerschaft mit Oracle und bespricht Geschäftsbeispiele aus dem Bereich der BI-Lösungen.Cubus analysiert die Bedürfnisse der Kunden ausführlich bevor sie Projekte planen und umsetzen – von der Beratung über die Installation und Einrichtung der optimalen Lösung bis hin zu Verwaltung und dem Reporting.

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  • Partnerschaft auf "Ess-Basis"

    - by A&C Redaktion
    Herr Fleischmann von Cubus setzt auf höchste Kompetenz und Qualifizierung, um die Kunden zufrieden zu stellen. Dirk Fleischmann ist BI Spezialist bei Cubus Business Intelligence Solutions GmbH. Cubus ist Oracle Gold Partner und auch ein führendes Unternehmen für Oracle Essbase Technologie. Weltweit ist Cubus einer der ersten spezialisierten Oracle Essbase Partner. Im Interview mit Corry Weick, A&C Partner Enablement Manager North, spricht Dirk Fleischmann über die Partnerschaft mit Oracle und bespricht Geschäftsbeispiele aus dem Bereich der BI-Lösungen.Cubus analysiert die Bedürfnisse der Kunden ausführlich bevor sie Projekte planen und umsetzen – von der Beratung über die Installation und Einrichtung der optimalen Lösung bis hin zu Verwaltung und dem Reporting.

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  • Cloud INaaS from Data Integration companies

    - by llaszews
    Traditional integration IT vendors are also starting to offer INaaS. Infomatica has been the most aggressive integration vendor when it comes to offering INaaS. Informatica has offered INaaS for over five years and continues to add capabilities, has a number of high profile references, and also continues to add out-of-the-box cloud integration with major COTS and SaaS providers. The Informatica Marketplace contains pre-packaged Informatica Cloud end-points and plug-ins. One such MarketPlace solution, is integration with Oracle E-Business Suite using Informatica integration. The Informatica E-Business Suite INaaS offering includes automatic loading and extraction of data between Salesforce CRM and on-premise systems, cloud-to-cloud, flat files, and relational database. The entire Informatica Cloud integration solution runs in an Informatica managed facility (PaaS). When running in a PaaS environment, Informatica offers an option to keep an exact copy of your cloud-based data on-premise for archival, compliance, and enterprise reporting requirements.

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  • Second Day of Data Integration Track at OpenWorld 2012

    - by Doug Reid
    0 false 18 pt 18 pt 0 0 false false false /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} Our second day at OpenWorld and the Data Integration Team was very active with customer meetings, product updates, product demonstrations, sessions, plus much more.  If the volume of traffic by our demo pods is any indicator, this is a record year for attendance at OpenWorld.  The DIS team have had tremendous number of people stop by our demo pods to learn about the latest product releases or to speak to one of our product managers.    For Oracle GoldenGate, there has been a great deal of interest in Integrated Capture and the  Oracle GoldenGate Monitor plug-in for Enterprise Manager.  Our customer panels this year have been very well attended and on Tuesday we held the “Real World Operational Reporting with Oracle GoldenGate Customer Panel”. On this panel this year we had Michael Wells from Raymond James, Joy Mathew and Venki Govindarajan from Comcast, and Serkan Karatas from Turk Telekom. Our panelists have a great mix of experiences and all are passionate about using Oracle Data Integration products to solve very complex use cases. Each panelist was given a ten minute to overview their use of our product, followed by a barrage of questions from the audience. Michael Wells spoke about using Oracle GoldenGate for heterogeneous real time replication from HP (Tandem) NonStop to SQL Server and emphasized the need for using standard naming conventions for when customers configure GoldenGate, as the practices is immensely helpful when debugging a problem. Joy Mathew and Venkat Govindarajan from Comcast described how they have used GoldenGate for over a decade and their experiences of using the product for replicating data from HP nonstop to Terdata. Serkan Karatas from Turk Telekom dove into using Oracle GoldenGate and the value of archiving data in extremely large databases, which in Turk Telekoms case resulted in a 1 month ROI for the entire project. Thanks again to our panelist and audience participants for making the session interactive and informative.  For Wednesday we have a number of sessions available to attendees plus two hands-on labs, which I have listed below.   If you are unable to attend our hands-on lab for Oracle GoldenGate Veridata, it is available online at youtube.com. Sessions  11:45 AM - 12:45 PM Best Practices for High Availability with Oracle GoldenGate on Oracle Exadata -Moscone South - 102 1:15 PM - 2:15 PM Customer Perspectives: Oracle Data Integrator -Marriott Marquis - Golden Gate C3 Oracle GoldenGate Case Study: Real-Time Operational Reporting Deployment at Oracle -Moscone West - 2003 Data Preparation and Ongoing Governance with the Oracle Enterprise Data Quality Platform -Moscone West - 3000 3:30 PM - 4:30 PM Best Practices for Conflict Detection and Resolution in Oracle GoldenGate for Active/Active -Moscone West - 3000 5:00 PM - 6:00 PM Tuning and Troubleshooting Oracle GoldenGate on Oracle Database -Moscone South - 102 0 false 18 pt 18 pt 0 0 false false false /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:"Times New Roman"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;} Hands-on Labs 10:15 AM - 11:15 AM Introduction to Oracle GoldenGate Veridata Marriott Marquis - Salon 1/2 11:45 AM - 12:45 PM Oracle Data Integrator and Oracle SOA Suite: Hands-on Lab -Marriott Marquis - Salon 1/2 If you are at OpenWorld please join us in these sessions. For a full review of data integration track at OpenWorld please see our Focus-On Document.

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  • Is it good practice to analyse who introduced each bug?

    - by Michal Czardybon
    I used to analyse performance of programmers in my team by looking at the issues they have closed. Many of the issues are of course bugs. And here another important performance aspect comes - who introduced the bugs. I am wondering, if creating a custom field in the issue tracking system "Blamed" for reporting the person who generated the problem, is a good practice. One one hand it seems ok to me to promote personal responsibility for quality and this could reduce the additional work we have due to careless programming. On the other hand this is negative, things are sometimes vague and sometimes there is a reason such us "this thing had to be done very quickly due to a client's...". What to you think?

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  • Software centre and Evolution think I am offline using WICD to make wireless connection

    - by Alex
    I upgraded to 11.10 yesterday. I use WICD to make the wireless connection because I have never managed to get network manager to make a wireless connection on any computer I have installed it on. But since 11.10 both Evolution and software centre are convinced I am offline even though I have a functional connection (I am using wifi now and both are reporting me offline, which I clearly am not). I am using an MSI WIND clone Advent 4211 B netbook. Network manager has never worked on this computer for wifi. WICD can make connection about 30% time (often returns BAD PASSWORD, first few attempts). XP of course works fine to make wifi connection. I have a I am happy to supply more information I just do not know what information might help. I have reported a bug against evolution

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  • Why is Google Webmaster Tools crawling invalid URLS and showing 500 errors?

    - by Amos Kane
    Google Webmaster tools is reporting 12k+ 500 errors. Eeek! None of the URLS are valid- they all contain www.youtube.com. First, why is Google crawling these URLS if they don't exist? I supplied a sitemap, and they are of course not in the sitemap. I don't have a robots.txt blocking anything. I've checked for invalid redirects--none, and checked for unclosed tags or something that would throw www.youtube.com into the URL by accident--none. In every 'linked from', the referring URL is also a bad URL, with www.youtube.com in it. The Google Tools report no malware, and I can't check the server logs because the host won't give me access. Really stuck!! Any ideas appreciated!

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  • Smartassembly 5: it lives! Early Access builds now available

    - by Bart Read
    I'm pleased to announce that, late last week, we put out the first early access build for Smartassembly 5, Red Gate's fantastic code protection and error reporting tool, which we acquired last September. You can download it via: http://www.red-gate.com/messageboard/viewforum.php?f=116 It's obviously pretty early days, so please do not try to use this to protect a production application, but we've already done a lot of work in some key areas: We're simplifying and streamlining the licensing model (you won't see this yet, but a lot of the work on this has already been done). We've improved usability of the product, with a better menu, reordering of project settings, and better defaults. We've also fixed a load of bugs, which I'll let Alex blog about in more detail. On a slightly more trivial level, the curly braces are also no more. Over the coming weeks, we'll be adding more improvements, and starting usability tests. If you're interested in getting involved in the latter, please drop an email to [email protected].

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  • How to make google analytics report on two domains as though they are one site?

    - by Ben
    We have a main site that Google analytics is currently running fine on (www.ourcompany.com). We have a page that is technically part of the site (same design, etc.) but is hosted on another server/domain for various business reasons (www.ourparentcompany.com/ourcompanyapp/). Do we just add the normal google analytics code to the bottom of that page? Or is there something more we have to do? If there isn't anything more then couldn't anyone just take your GA code and start reporting analytics to your profile from their site?

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  • Problems, connecting Android ICS to Ubuntu using MTP

    - by ubuntico
    I've followed this tutorial from this blog which very clearly explains how to connect Android phone with ICS to Ubuntu so that one can access phone's sdcard (MTP access). I passed all the procedure with no errors, I can event attach my mobile to ubuntu via mtpfs -o allow_other ~/Android/GalaxyS2 and disconnect via fusermount -u ~/Android/GalaxyS2 The problem comes when I try to access mounted directory. If I try to do it via Nautilus, the system tries to open the folder for a couple of minutes and then, I either see the error, or the folder disappears from Nautilus (it comes back when I disconnect the path). I also get a console error: fuse: bad mount point `~/Android/GalaxyS2': Transport endpoint is not connected I see many people on the net reporting this error, but noone offers any solution to it. I use Ubuntu 11.10 with Gnome Shell (Gnome 3) and the mobile is Samsung Galaxy S II. I am in the fuse list, I did all the steps in the tutorial for dozens of times, all in vain.

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  • ElectionTracker v1.0 Screen Shots

    - by samkea
    The Election tracker as the name suggests, is a web application that will help in monitoring Election Polls in any particular country in real time so that interested stakeholders in any part of the world a can follow the progress of the elections in your country. It also has a mapping component incorporated that utilises ArcGIS ESRI shapefiles and one can also use it for map and kml files from googlemaps,  openstreetmaps and bingmaps. It is about tho be finshed and it will be piloted in many different countries. The system will be viewable on both PC or Mobile phone. Development teschnologies used include. SILVERLIGHT with C#, ASP.NET, IIS ( for Development Languages), SQL Server 2008, SQLite, XML( for Database), NUnit and Fiddler ( for Unit testing and Debugging), Silverlight Charts and Report Viewer, Visifire charts (Reporting) , Visual Studio 2010 and NET Framework 4.(for Development Tools). Screenshot 01:Map Visualisation On Click Screenshot 02: Zoomed in Province/District Map Development still continues.

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  • Real Time BI in the Real World

    - by tobin.gilman(at)oracle.com
    Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif";} Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif"; mso-fareast-font-family:"Times New Roman";} One of my favorite BI offerings from Oracle is a solution called Oracle Real Time Decisions.  Whenever I mention this product in customer meetings, eyes light up.  There are some fascinating examples of customers using it to up-sell, cross-sell, increase customer retention, and reduce risk in real time, with off the charts return on investment. I plan to share some of those stories in a future blog.  In this post however, I want to share some far more common real time analytics use case scenarios that are being addressed with widely deployed Oracle BI and data integration technologies Not all real time BI applications require continuous learning, predictive modeling, and data mining.  Many simply require the ability to integrate, aggregate, and access information that is current (typically within in few minutes or a few seconds).  The use cases are infinite.  A few I've seen: ·         Purchasing agents need to match demand against available inventory ·         Manufacturing planners need to monitor current parts and material against scheduled build plans ·         Airline agents need to match ticket demand against flight schedules, ·         Human resources managers need to track the status of global hiring requisitions against current headcount authorizations...you get the idea. One way of doing this is to run reports or federated queries directly against transactional systems.  That approach can be viable if you only need to access simple data sets on rare occasions.  High volume and complex queries can quickly bog down performance of mission critical transactional systems.  There is an architecturally simple way of solving the problem, and it's being applied by real companies around the world to solve real needs in real time.    Cbeyond is an Atlanta, GA based  provider of voice, data and mobile business applications delivers.  They deliver real time information to its call center agents  as they are interacting with their customers. The data they need resides in production CRM and other transactional systems, but  instead or reporting directly off the those systems, data is first moved to an operational data store (ODS).  Rather than running data intensive, time consuming, and performance degrading batch ETL routines to populate the ODS, Cbeyond uses Oracle Golden Gate software to incrementally capture and move only the changed records from log files of the transactional systems every few minutes.  There is no impact on transactional system performance, and the information needed by call center representatives is up to date.  Oracle Business Intelligence software presents the information to services reps in a rich, visual, and highly interactive format. Avea is similar to Cbeyond.  They are a telecommunications company who integrates billing and customer information in an ODS that is accessed by their call center agents in real time using Oracle Golden Gate and Oracle Business Intelligence.  They've taken it a step further by using the ODS to feed a data warehouse.  The operational data store provides the current information needed by call center agents during "in flight" customer interactions.  The data warehouse is used for more sophisticated analysis of historical data.  For maximum performance, both the ODS and data warehouse run on the Oracle Exadata Database Machine. These are practical illustrations of companies addressing real time reporting and analysis needs using established business intelligence/data warehousing methodologies and tools common to many IT departments.  If real time BI could benefit your organization, you may be already be closer than you thought to having the pieces in place to solving the problem.    Give us a shout if you are interested in learning more or if you have an interesting use or approach to real-time BI.

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  • 24Hrs of PASS is back - and I won't use the phone this time

    - by simonsabin
    It was very amusing going to PASS and the MVP summit this year and people coming up to me asking how my baby was. Well thats not so amusing, how they know I‘ve got a baby is. During the last 24hrs of PASS my wife was overdue having our 3rd child, she had gone out and so I was on alert if the phone rang. Guess what it rang half way through my presentation on reporting services tips and tricks, luckily it wasn’t my wife but we did have the baby the next day. That was close. So 24hrs of PASS is back...(read more)

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  • Whats the thing the report bugs in php?

    - by Max Hazard
    Currently I am learning php. Php is understood by browser itself right from php sdk right? SDK include libraries right? So browser is like an interpreter of php codes. I want to know that whenever I type a wrong php syntax what is the thing report me the error? Obviously the browser is reporting the error. But what part of it? I mean I don't get it. Like writing a compiler we do lexical analysis and make the compiler which report any bug in source code. I assume here browser is analogous to compiler. I don't know exactly but compiler contains bug report functions or methods which is debugger. Debugger is part of compiler which report bugs. Does the browser contains such debuggers? Can there be any browser which doesn't understand php?

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  • Is there a simple, safe way to trigger a GPU lockup on a susceptible computer?

    - by Abe
    Answers to my previous question, Ubuntu 12.04 froze, requiring powercycle. What should I look / grep for in the logs?, have led me to suspect that my computer is experiencing an intermittent GPU lockup. It has been happening about once a week, usually when I am using Chrome. Today it happened when I was creating a diagram on lucidchart I have a Dell Optiplex 755 with an ATI Radeon HD 2400 XT and dual monitors running in Xinerama mode. I am using 12.04 with the proprietary ATI driver installed. When the computer locks-up, I can still ssh in. And I would like to follow the instructions on reporting this provided at https://wiki.ubuntu.com/X/Troubleshooting/Freeze Is there a (safe) way to cause a GPU lockup so that I can go ahead and file a bug, rather than waiting until it happens again?

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  • ssrs: the report execution has expired or cannot be found

    - by Alex Bransky
    Today I got an exception in a report using SQL Server Reporting Services 2008 R2, but only when attempting to go to the last page of a large report: The report execution sgjahs45wg5vkmi05lq4zaee has expired or cannot be found.;Digging into the logs I found this:library!ReportServer_0-47!149c!12/06/2012-12:37:58:: e ERROR: Throwing Microsoft.ReportingServices.Diagnostics.Utilities.ReportServerStorageException: , An error occurred within the report server database.  This may be due to a connection failure, timeout or low disk condition within the database.;I knew it wasn't a network problem or timeout because I could repeat the problem at will.  I checked the disk space and that seemed fine as well.  The real issue was a lack of memory on the database server that had the ReportServer database.  Restarting the SQL Server engine freed up plenty of RAM and the problem immediately went away.

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  • Un serveur de la Fondation Apache victime d'une attaque, des mots de passe utilisateurs auraient été

    Un serveur de la Fondation Apache victime d'une attaque Des mots de passe utilisateurs auraient été dérobés Des Hackers ont réussi à s'introduire dans un serveur que la Apache Software Foundation utilise pour le reporting des bugs de ses produits. Philip Gollucci, vice président des infrastructures chez Apache, rassure la communauté des développeurs "aucun code source n'a pu être affecté, en aucune manière". Les pirates, qui ne sont pas encore identifiés, auraient réussi leur intrusion dès le 6 avril en utilisant la méthode dite de "cross-site scripting". Ils auraient ensuite commencé à dérobé des mots de passe et des identifiants d'utilisateurs à partir...

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  • Oracle's Business Analytics Strategy Webcast

    - by Rob Reynolds
    Join Mark Hurd and Balaji Yelamanchili as they unveil the latest advances in Oracle’s strategy for placing analytics into the hands of every one of your decision-makers—so that they can see more, think smarter, and act faster. Learn about the latest developments in business intelligence technology and applications, advanced analytics, performance management applications, and engineered systems. You’ll find out how you can harness the exploding volumes of data being generated inside your organization—and beyond the firewall—to: Deliver real-time intelligence to your mobile workforce globally Forecast and plan at the speed of business Accelerate your financial close and reporting process Discover how Oracle business analytics can change the way you do business. Register today for this on demand event.

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  • Rewrite Generic URLs into real URLs on Google Analytics

    - by valdroni
    I have an iPhone app for a forum which also has a limited Google Analytics reporting. This app reports the page views in following generic form: /forum/67 /thread/29036 etc... The numbers above represent forum and thread ID's I am trying to set an Advanced filter, which will rewrite/report the page views in Google Analytics in following form: http://www.mysite.com/forum-67.html http://www.mysite.com/thread-29036.html Can someone please assist me in creating an Advanced Google Analytics filter which will enable me to see URL's so they can be live and send to correct page. Is there another method to achieve what I'm looking for ? Obviously there will be a need for some RegExp matches, but I cannot get around it.

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  • Windows RT Secured Only By Microsoft

    That disconcerting news is what Mark Hachman is reporting for Read Write Web. One can more or less safely assume that Microsoft will come up with its own antivirus software for Windows RT. Still, this is a rather unusual state of affairs; why is the company doing this? Hachman explains that apps for the Windows RT operating system can run just fine on Windows 8, but the reverse is not true, unless the Windows 8 app has been specially compiled to run on both Windows 8 and Windows RT. The difference apparently stems from the processors for which the two systems have been optimized. Windows 8 ru...

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  • My Oracle Support Accreditation for E-Business Suite

    - by ChristineS-Oracle
    The My Oracle Support Accreditation Series delivers a targeted learning experience that is designed to increase your expertise with My Oracle Support core functions and build skills to help you leverage Oracle product solutions, tools, and knowledge. The accreditation framework for Oracle E-Business Suite is targeted to customers and partners who actively use My Oracle Support and Oracle E-Business Suite. The content is focused on building skills around best practices, recommendations, and tool enablement – taking your expertise with Oracle E-Business Suite to the next level. The Oracle E-Business Suite course covers:•    Staying informed •    Period Close•    Patching•    Certifications •    Upgrade Advisor•    Reporting  Visit the My Oracle Support Accreditation Index and get started with the Level 1 My Oracle Support Accreditation path and the Level 2 Oracle E-Business Suite learning path today.

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  • How to configure Google Analytics experiments manually

    - by John
    I wish to run multivariate tests on an e-commerce site that run across all product pages. I will be setting and deciding the variations myself all I need to do is track the results in GA. I think may be possible (although only A/B testing is available via the GA UI): https://developers.google.com/analytics/devguides/platform/features/experiments#serving-framework EXTERNAL – You will choose variations, handle experiment optimization, and only report the chosen variation to Google Analytics. For example, this should be used by 3rd-party optimization platforms that want to integrate with Google Analytics for reporting purposes. In this case, the Google Analytics statistical engine will not run. However how do I configure this and push the data to GA in my page?

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  • How to structure well my adwords campaign?

    - by Romain Dorange
    I am starting an adwords campaigns and I will measure conversion rates using the Adwords conversion tracking pixel. Conversion might be account creation or a concrete sale. As it will be a test campaign to have some insights on CTR, CR, etc... on the future, I am likely to try several configurations. two differents ads with different landing URL and messages : one with a focus on the product / the other will contains a discount embedded in the URL 4 differents groups/thematics of keywords I guess I have to build 4 ads groups based on the keywords 2 ads with the different messages assign the two ads to each ads groups follow the campaign precisely in the ads tabs where I can see the effectiveness of each Ads per Ads Groups (for a total of 8 lines of reporting) Am I right ? Also, what are the KPI I can have from an adwords campaign tu measure global effectiveness? measure of ROI from concrete sales (tracking pixel with e-commerce tag on confirmation page) measure of ROI from leads acquisition (tracking pixel on account creation) measure of traffic increase with the campaign Thanks a lot.

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