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• ArchBeat Link-o-Rama for 2012-06-01

  - by Bob Rhubart

  Complexity of Social Computing - Is it a Consideration for EA's? | Pat Shepherd blogs.oracle.com Pat Shepherd asks, "Does Enterprise Architecture need to consider Social Computing in its scope?" Who should own the Enterprise Architecture? | Michael Glas blogs.oracle.com "Instead of looking at just who owns the architecture," suggests Michael Glas, "think about what the person/role/organization should do." The Application Architecture Domain | Michael Glas blogs.oracle.com Michael Glas asks—and answers: "As an Enterprise Architect, what do I need to consider when looking at/defining/designing the Application Architecture Domain?" CAP Twelve Years Later: How the "Rules" Have Changed | Eric Brewer www.infoq.com The CAP theorem asserts that any net­worked shared-data system can have only two of three desirable properties. How­ever, by explicitly handling partitions, designers can optimize consistency and availability, thereby achieving some trade-off of all three. Oracle DB with OEM in Amazon Cloud | Dr. Frank Munz www.munzandmore.com Dr. Frank Munz shares a video that screencast that explains "how to create an Oracle DB instance in AWS, how to enable OEM...and how to connect to your cloud instance with a local installation of NetBeans." Sample External Login.jsp page for Oracle Access Manager 11g | Brian Eidelman fusionsecurity.blogspot.com A-Team blogger Brian Eidelman expands on a previous post dealing with configuring OAM 11g to use an externally hosted custom login page. Bay Area Coherence Special Interest Group (BACSIG) Meeting June 7 coherence.oracle.com Date: Thursday, June 7, 2012 Time: 5:30pm – 9:00pm PT Where: Oracle Conference Center Room # 103 350 Oracle Parkway Redwood, Shores, CA Presentations: 6:00 p.m. - Coherence 101, The Evolution of Distributed Caching - Noah Arliss (Oracle) 7:00 p.m. - Optimizing Performance for Oracle Coherence and TopLink Grid at OOCL - Matt Rosen, Leo Limqueco (OOCL) 8:00 p.m. - Oracle Coherence Message Bus - Extreme Performance on Oracle Exalogic - Ballav Bihani (Oracle) Thought for the Day "I can't be left unsupervised." — Ron Wood (Born 06/01/1947 Source: Brainy Quote

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• New Content: Customer Engagement & Oracle OpenWorld Preview

  - by user462779

  Two new bits of content available on Profit Online: In A Cross-Channel Approach to Consumer Engagement, Cassandra Moren, senior director of consumer goods industry marketing at Oracle, shares her thoughts on how consumer goods manufacturers are reaping benefits from developing a direct relationship with customers: "Consumer goods manufacturers are starting to adapt in ways that mirror retailers. They are making investments in innovative technologies and processes to build the infrastructure to support the market demand. With advances in aspects like social networking, digital marketing and mobility fundamentally changing the way consumers behave, the door has opened to building a more direct relationship with their customers." We've also published a Special Report on Oracle OpenWorld that gives a great overview of recommendations for must-see sessions and insider advice from experienced attendees. For example, this top from John Matelski, newly elected president of the Independent Oracle Users Group: “Based on developments of the last 12 months, I think big data is definitely going to be hot. The challenges and opportunities of data governance will be another biggie. And there will obviously be a big emphasis on Oracle Exadata and the other Oracle Engineered Systems, with more than 100 sessions.” More updates to come as we continue to add content to Profit Online on a regular basis. Thanks for reading!

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• ArchBeat Link-o-Rama Top 20 for June 17-23, 2012

  - by Bob Rhubart

  The most popular item shared via my social networks for the week of June 17-23, 2012. Simple Made Easy | Rich Hickey InfoQ: Current Trends in Enterprise Mobility Cloud Bursting between AWS and Rackspace | High Scalability A Distributed Access Control Architecture for Cloud Computing Congrats to @MNEMONIC01 on his new book: Oracle WebLogic Server 12c: First Look BI Architecture Master Class for Partners - Oracle Architecture Unplugged Guide to integration architecture | Stephanie Mann Oracle Data Integrator 11g - Faster Files | David Allan Recap: EMEA User Group Leaders Meeting Latvia May 2012 Starting a cluster | Mark Nelson SOA, Cloud & Service Technology Symposium 2012 London - Special Oracle Discount Enterprise 2.0 Conference: Building Social Business | Oracle WebCenter Blog FY13 Oracle PartnerNetworkr Kickoff - Tues June 26, 2012 | @oraclepartners Why should you choose Oracle WebLogic 12c instead of JBoss EAP 6? | Ricardo Ferreira Call for Nominations: Oracle Fusion Middleware Innovation Awards 2012 - Win a free pass to #OOW12 Hibernate4 and Coherence | Rene van Wijk Eclipse and Oracle Fusion Development - Free Virtual Event, July 10th Why building SaaS well means giving up your servers | GigaOM Personas - what, why & how | Mascha van Oosterhout Oracle Public Cloud Architecture | Tyler Jewell Thought for the Day "There is only one thing more painful than learning from experience and that is not learning from experience." — Archibald McLeish (May 7, 1892 – April 20, 1982) Source: SoftwareQuotes.com

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• What are the best strategies for selling Android apps?

  - by Rob S.

  I'm a young developer hoping to sell my apps I made for Android soon. My applications are basically 99% finished so I'm investigating what would be the best marketing strategy to use to sell my apps. I'm sure the brilliant minds here can give me some great advice. I'm particularly interested in your thoughts on the following points (especially from experienced Android developers): Is it more profitable to sell an app for free with ads or to sell an app without ads for a price? Perhaps a combination of a free ad version and a paid ad-free version? If you give away an app for free with ads on it is it ethical to decline bending over backwards to support it? How much does piracy actually affect potential sales? Should any effort be put towards preventing it? Can you still make a profit off your application if you make it open source? Could you perhaps make more of a profit from the attention you would get by doing so? Is Google's Android Marketplace really the best place to release Android apps? It is worthwhile enough to maintain a developer blog or website to keep users updated on your development progress and software releases? Any other suggestions you could give me to maximize profit meanwhile keeping users happy and coming back for more would also be greatly appreciated. While I appreciate general tips and tricks, I'd like to ask that if possible you please go the extra step and show how they specifically apply to selling Android apps. Marketing statistics, developer retrospect, and any additional experience you can share from your time selling Android apps is what I would love to see most. Thank you very much in advance for your time. I truly appreciate all the responses I receive.

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• La Customer Satisfaction non basta più!

  - by Silvia Valgoi

  La partita per la conquista della fedeltà dei clienti si gioca sempre meno sul prodotto e sempre più sul servizio. Dal momento che il consumatore di oggi è molto più evoluto e autonomo nelle scelte, il servizio deve andare ben oltre la classica interazione da Customer Service: deve rappresentare una vera e propria esperienza d’acquisto positiva. Questo è il risultato, che poi è una conferma, di Oracle Customer Experience Index, una ricerca che Oracle ha commissionato alla società LoudHouse la quale ha raccolto le opinioni di 1400 consumatori europei, di cui 200 italiani. Addirittura, l'81% di chi fa acquisti sarebbe disposto a pagare di più per una migliore customer experience. Un risultato non banale che la dice lunga su quanto il consumatore oggi sia evoluto e pretenda molto dall’azienda con la quale sta interagendo. Il 70% di coloro che hanno risposto al questionario afferma che se l’esperienza d’acquisto fosse negativa smetterebbe di rivolgersi a una determinata azienda e il 92% di questi comprerebbe da un concorrente. Ecco perchè il Customer Service non è più sufficiente, l’esperienza d’acquisto deve essere a 360° a partire dall’approccio al sito web per acquisire informazioni, all’analisi delle interazioni sui social media, fino alla consistenza delle informazioni e delle risposte che vengono fornite attraverso tutti i canali sia fisici sia virtuali. Per far questo Oracle ha dato vita a un’insieme di soluzioni che ha chiamato proprio Customer Experience Suite e spaziano dalla creazione di siti web evoluti, alla possibilità di fare Intelligence sui Social Media, alla capacità di creare un proficuo dialogo con i clienti in fase di postvendita. Per leggere il comunicato stampa della ricerca clicca qui   Per approfondire i risultati della ricerca CX Index  clicca qui

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• Customer Concepts TV

  - by Richard Lefebvre

  Eliminate the Guesswork in Your Customer's Sales Organization Selling is the lifeblood of every business. In the past, companies would increase headcount to boost sales. In today’s business environment, companies need to re-evaluate the way in which they sell. Sales and marketing organisations must optimise performance, increase team productivity and focus on the best opportunities. Oracle Fusion CRM has been specifically designed with tools to help sales and marketing teams improve efficiency and drive revenue. Territory modeling and management, quota and commission management, collaborative features, real-time customer information and mobile device integration are just some features incorporated. Join us on Customer Concepts TV as we aim to help you find the right strategy for your prospect and customers. Whether they already have a CRM solution in place or are looking for the next level of CRM implementation, this online TV show will give you very practical advice that can help you to make the most out of your CRM implementation.Register now to reserve your spot for this exclusive, live-stream event. Customer Concepts TV comes to you on April 24. Watch the Customer Concepts TV trailer here

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• 50 Years After The Jetsons

  - by Jason Fitzpatrick

  The Jetsons, the future-oriented animated cartoon series from the 1960s, turned 50 this week. The Smithsonian takes a look at what the show meant, then and now. At the Smithsonian blog Paleofuture, Matt Novak looks back at the last 50 years and the impact that The Jetsons had. He writes: It’s important to remember that today’s political, social and business leaders were pretty much watching ”The Jetsons” on repeat during their most impressionable years. People are often shocked to learn that “The Jetsons” lasted just one season during its original run in 1962-63 and wasn’t revived until 1985. Essentially every kid in America (and many internationally) saw the series on constant repeat during Saturday morning cartoons throughout the 1960s, ’70s and ’80s. Everyone (including my own mom) seems to ask me, “How could it have been around for only 24 episodes? Did I really just watch those same episodes over and over again?” Yes, yes you did. But it’s just a cartoon, right? So what if today’s political and social elite saw ”The Jetsons” a lot? Thanks in large part to the Jetsons, there’s a sense of betrayal that is pervasive in American culture today about the future that never arrived. We’re all familiar with the rallying cries of the angry retrofuturist: Where’s my jetpack!?! Where’s my flying car!?! Where’s my robot maid?!? “The Jetsons” and everything they represented were seen by so many not as a possible future, but a promise of one. Hit up the link below for the full article–prepare to be surprised at just how few episodes of the show were ever animated and aired. 8 Deadly Commands You Should Never Run on Linux 14 Special Google Searches That Show Instant Answers How To Create a Customized Windows 7 Installation Disc With Integrated Updates

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• Can you say "Architect?"

  - by Bob Rhubart

  Photo by Jennifer Ortiz In his article, It's Time To Occupy IT, AIIM CEO and president John Mancini examines the evolution of "Systems of Engagement," the social technologies that are transforming how customers and employees relate to and interact with companies. Surviving the disruption that transformation entails is a matter of when, rather than if, a given organization embraces the change. But as Mancini points out, that transformation will require a "new breed" of IT professional: "While addressing this kind of challenge requires technical skills, it also requires process and customer acumen more often found in the business than in our IT departments. It requires a new type of information professional, whose expertise includes technical and domain knowledge, but who also has an idea of how the pieces of a process that spans the worlds of Systems of Record and Systems of Engagement should fit together. Gartner estimates that the demand for this new breed of information professional will grow by 50 percent by 2015." Though Mancini makes no reference to the title, the skills he desribes are those of the IT architect. While the specific definition of the role remains fodder for seemingly endless discussion and debate on various social networks and forums, the fact remains that the skills required for success in the evolving world of IT will increasingly involve a deep understanding of how all the pieces fit together.

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• Recording custom variables to identify individual users with Google Analytics

  - by mrtsherman

  I have been asked by our marketing department to add Google Analytics custom variable tracking to my company's website. As the website uses server side includes, modifications to the tracking tag roll out globally - maintenance is therefore a headache! So, if I add the following code (keeping in mind SSI so every page has the same code): // visitor level tracking, id = 12345 // Record a unique id for each visitor. When they return also track this id _gaq.push(['_setCustomVar', 1, 'id', '12345', 1]); // page level tracking // If the user signs up for our newsletter we set newsletter to true // Each page they subsequently visit should also mark this as true _gaq.push(['_setCustomVar', 1, 'newsletter', 'true', 1]); I don't use GA and the marketing people don't use custom variables, so we don't actually know how or if this will work. Therefore my questions are:- Do I want Page, Session or Visitor level tracking? What happens when the same code is used on every page? Can GA 'overwrite' a setting. For example, if I set newsletter to true on page X and then user navigates to page Y, will the variable also be marked there?

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• SOA &amp; Application Grid Specialization&ndash; Education Implementation Assessment - Step 4 of 6

  - by Jürgen Kress

    In our first step to become SOA Specialized & Application Grid Specialized we highlighted the OMM system to register your opportunities. In our second step we featured marketing activities to create your reference cases and run joint marketing campaigns. In the third step we focused on the competence center assessments SOA Sales assessment & SOA Pre-Sales assessment & Support assessment / Application Grid Sales assessment & Application Grid Pre-Sales assessment & Support assessment In the forth step we will focus on the education implementation assessment criteria: · Oracle Application Grid Certified Implementation Specialist · Oracle Service-Oriented Architecture Certified Implementation Specialist Bootcamp training steps (optional): Login to Oracle Partner Network (support for login contact Partner Business Centers) Attend a SOA or Application Grid bootcamp to learn the product hands-on Find a training close to your location in the local training calendar Pearsonvue Steps: Go to http://www.pearsonvue.com/Oracle/ ·Create a web account. (will take up to 24 hours) if you need your OPN Company ID (please contact Partner Business Centers) ·Register and attend the Oracle Service-Oriented Architecture Certified Implementation Specialist (1Z1-451) or Oracle Application Grid Certified Implementation Specialist  (1Z1-523) at a training center close to you. The Application Grid Specialized is in beta phase, therefore we give away free vouchers; please contact Jürgen Kress if you like to get one. ·Submit your successful exam If you need to get an Oracle Partner Network Account please contact our Partner Business Centers. For more information on Specialization please visit our OPN Specialized Webcast Series and become a member in our SOA Partner Community for registration please visit www.oracle.com/goto/ema/soa Jürgen Kress, SOA Partner Adoption EMEA Thanks for your efforts to become Specialized! Technorati Tags: soa specialization

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• Fujitsu Raku-Raku SmartPhone: Japanese Digital Seniors UX Insight from @debralilley

  - by ultan o'broin

  Super blog posting on the super-important subject of digital inclusion by Oracle partner Fujitsu appstech maven and Oracle Applications User Experience FXA-er and ACE Director Debra Lilley (@debralilley). Debra tells us how Fujitsu is enabling digital inclusion for older mobile users in Japan with their  Raku-Raku (??????. ????)smart phone: Fujitsu Raku-Raku - My UX Homework (Raku-Raku means easy or comfortable in Japanese). There are UX mobile, social media, and methodology takeaways there for us in Debra's blog. Fujitsu Raku-Raku Smartphone Demo  I encourage you to read Debra's blog. In it, she makes reference to a tailored social media experience for those digital seniors (???????) as they'd be called in Japan (UK and Ireland uses the term silver surfers). You can find that online experience here. Online Community site for Fujitsu Raku-Raku Smartphone Digital Seniors (English translation via Google Translate) It's an important reminder that UX is global sure, but also that worldwide accessibility and digital inclusion are priorities too for UX. It's vital that we understand such aspects of technology adoption and how the requirements of different categories of technology users can be met. Oracle is committed to providing the best possible user experience for enterprise users of all ages and abilities. That means talking with all sorts of people worldwide and understanding how and why they want to use our technology and what their context of use is. You can read more about Oracle's accessibility program on our corporate website. Proud to say I prompted a few questions in Japan all the way from Ireland. So, UX is not only global but you can drive UX research globally too without ever leaving home. Brilliant job, Debra. Here's to more such joint research creativity and UX collaborations worldwide between us. Wondering where we might go next? And what a fun way to do things too!

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• ASP.NET website deployment [on hold]

  - by Rei Brazilva

  I am getting my hands wet with ASP and I have been following the tutorials. I deployed the site and in Azure and it worked great. Today I started actually designing the site. And when I published, it looks as if it doesn't read any of the files I just updated, added, and modified. It works on my localhost, but not in the Azure. I thought when you publish, everything goes up, including the new files. I don't have enough reputation to add a picture so, you'll forgive me. SO, basically, how do I get my entire site uploaded? In case anyone does stop by, I was able to pull this out just recently: CA0058 Error Running Code Analysis CA0058 : The referenced assembly 'DotNetOpenAuth.AspNet, Version=4.0.0.0, Culture=neutral, PublicKeyToken=2780ccd10d57b246' could not be found. This assembly is required for analysis and was referenced by: C:\Users\lotusms\Desktop\LOTUS MARKETING\ASP.NET\WebsiteManager\WebsiteManager\bin\WebsiteManager.dll, C:\Users\lotusms\Desktop\LOTUS MARKETING\ASP.NET\WebsiteManager\packages\Microsoft.AspNet.WebPages.OAuth.2.0.20710.0\lib\net40\Microsoft.Web.WebPages.OAuth.dll. [Errors and Warnings] (Global) CA0001 Error Running Code Analysis CA0001 : The following error was encountered while reading module 'Microsoft.Web.WebPages.OAuth': Assembly reference cannot be resolved: DotNetOpenAuth.AspNet, Version=4.0.0.0, Culture=neutral, PublicKeyToken=2780ccd10d57b246. [Errors and Warnings] (Global) Could this have something to do with the problem?

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• Siebel Webinar Series for customers and partners

  - by Richard Lefebvre

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 Have you got questions about the Siebel product roadmap?  Or what we are delivering in the areas of Social/Mobile/Big Data/Cloud in a Siebel project context? If yes, then you are welcome to attend the Siebel Webinar Series.  These are monthly webcasts on a variety of topics related to Siebel that are geared towards business users.  The next webinar is November 21st at 8:30 AM PST entitled “Get Social with Siebel”.  You can register here. Once registered, you can also view replays of previous webinars: · Siebel: Solving the Next Generation of Business Challenges · Expand User Experiences with Siebel Open UI · Delight Customers with Siebel Service Applications · Get Mobile with Siebel /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";}

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• so, my Cassandra consultant left me and now I'm thinking about reverting to mysql

  - by sathia

  I run a middle size community and some time ago I started to develop social capabilities such as follow, status update, wall etc. For some reason i thought that Cassandra was the right tool for the job so I looked online for a Cassandra developer and I found a very talented one. Unluckily in the midst of the development the dev left (too much jobs) and so I'm here with a very nice class, a very nice demo, but a lot of fears that I won't be able to handle basic things such as compaction, scaling etc. My biggest fear is to go online with all this coolness and then having a site inaccessible for hours or days. The mysql consultant (very talented too) keeps saying me that I should stick with Mysql which I know rather well and in case something's wrong we can manage. In that case I should take the class made for cassandra and abstract it for Mysql. My question is this: Should I find another dev/consultant and stick with Cassandra because for social things it is definitely the best tool for the job, or should I listen to the Mysql consultant and revert to Mysql? About 15k login each day Average 20 actions per user Avg 6 followers x user (These are current statistics, but of course I'd like to increase them as much as possible.)

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• Another big year for the ADF EMG at OOW12

  - by Chris Muir

  Oracle Open World 2012 has only just started, but in one way it's just finished!  All the ADF EMG's OOW content is over for another year! The unique highlight this year for me was the first ever ADF EMG social night held on Saturday, where I finally had the chance to meet so many ADF community members who I've known over the internet, but never met in person.  What?  You didn't get an invite?  Oh well, better luck next year ;-) Seriously our budget was limited, so in the happy-dictatorship sort of way I had to limit RSVPs to just 40 people.  Hopefully next year we can do something bigger and better for the wider community. Following directly on from the Saturday social night the ADF EMG ran a full day of sessions at the user group Sunday.  I wont go over the content again, but to say thank you very much to all our presenters and helpers, including Gert Poel, Pitier Gillis, Aino Andriessen, Simon Haslam, Ken Mizuta, Lucas Jellema and the FMW roadshow team, Ronald van Luttikhuizen, Guido Schmutz, Luc Bors, Aino Andriessen and Lonneke Dikmans. Also special thanks must go to Doug Cockroft and Bambi Price for their time and effort in organizing the ADF EMG room behind the scenes via the APOUC. To be blunt Doug and Bambi really do deserve serious thanks because they had to wear a lot of Oracle politics behind the scenes to get the rooms organized (oh, and deal with me fretting too! ;-). Finally thanks to all the members and OOW delegates for turning up and supporting the group on the day.  In the end the ADF EMG exists for you, and I hope you found it worthwhile. Onto 2013 (oh, and the rest of OOW12 ;-) 

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• An Interview with JavaOne Rock Star Martijn Verburg

  - by Janice J. Heiss

  An interview with JavaOne Rock Star Martijn Verburg, by yours truly, titled “Challenging the Diabolical Developer: A Conversation with JavaOne Rock Star Martijn Verburg,” is now up on otn/java. Verburg, one of the leading movers and shakers in the Java community, is well known for his ‘diabolical developer” talks at JavaOne where he uncovers some of the worst practices that Java developers are prone to. He mentions a few in the interview: * “A lack of communication: Software development is far more a social activity than a technical one; most projects fail because of communication issues and social dynamics, not because of a bad technical decision. Sadly, many developers never learn this lesson.* No source control: Some developers simply store code in local file systems and e-mail the code in order to integrate their changes; yes, this still happens.* Design-driven design: Some developers are inclined to cram every design pattern from the Gang of Four (GoF) book into their projects. Of course, by that stage, they've actually forgotten why they're building the software in the first place.” He points to a couple of core assumptions and confusions that lead to trouble: “One is that developers think that the JVM is a magic box that will clean up their memory and make their code run fast, as well as make them cups of coffee. The JVM does help in a lot of cases, but bad code can and will still lead to terrible results! The other trend is to try to force Java (the language) to do something it's not very good at, such as rapid Web development. So you get a proliferation of overly complex frameworks, libraries, and techniques trying to get around the fact that Java is a monolithic, statically typed, compiled, OO environment. It's not a Golden Hammer!” Verburg has many insightful things to say about how to keep a Java User Group (JUG) going, about the “Adopt a JSR” program, bugathons, and much more. Check out the article here.

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• Join our webinar: What CFOs Want From IT -- Unlocking Growth with Emerging Technologies

  - by Di Seghposs

  According to the 2012 Gartner-FEI research, big data, analytics, and new mobile, social & cloud computing platforms are increasingly on the CFOs radar screen because of their potential to unlock new growth opportunities. Join Oracle Chair Jeff Henley, & Oracle's Reggie Bradford & Rich Clayton as they explore CFO strategies & best practices for driving real value from IT investments in these areas: Why CFOs should get involved in big data and business analytics projects, and what best practices they can adopt to ensure their success How CFOs are leveraging new mobile and cloud computing platforms to address enterprise demands quickly and cost effectively How CFOs can partner with CMOs to maximize the value of IT investments in social technologies that can help create new growth opportunities CFOs have more responsibility over IT than ever before.  Learn how Oracle unlocks the transformative power of IT to take your business to the next level of performance.   Date:Tuesday, November 27, 2012 Time:8:00 a.m. PST / 11:00 a.m. EST Register now.

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• Web Seminar - The Oracle Database Appliance: How to Sell a Unique Product!

  - by swalker

  Dear partner, You are exclusively invited to join us for a webcast, dedicated to Oracle’s EMEA Partners, on the Oracle Database Appliance value proposition, positioning and ecosystem – to help you capture new business and help your customers roll out their solutions fast, easily, safely and with maximum cost efficiency! Join us to learn about: ODA Benefits: Fast, Easy, Cost Efficient, Highly Reliable Feedback from early Customer Wins: What can we Learn? Objection Handling: Overcoming the most common customer questions Going beyond the Database: The ODA ECO System for applications, backup & more… When combined with your high-value services (e.g., migration, consolidation), the end result is a database system that you can use to grow the business in your existing accounts, or capture new business. Join us at the EMEA partner webcast hosted by Robert Van Espelo Cloud and Virtualization Leader, EMEA Business Development on Thursday, April 12, at 9:00am UK / 10:00am CET. The presentation will be given in English. To register for this webcast click here We look forward to talking to you on April 12! Best regards,Giuseppe Facchetti EMEA Partner Business Development Manager Oracle EMEA, Hardware Sales Paul LeonardEMEA Partner Marketing Manager Oracle EMEA, Systems Marketing

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• ArchBeat Link-o-Rama for 2012-04-12

  - by Bob Rhubart

  2012 Real World Performance Tour Dates |Performance Tuning | Performance Engineering www.ioug.org Coming to your town: a full day of real world database performance with Tom Kyte, Andrew Holdsworth, and Graham Wood. Rochester, NY - March 8 Los Angeles, CA - April 30 Orange County, CA - May 1 Redwood Shores, CA - May 3 Oracle Technology Network Developer Day: MySQL - New York www.oracle.com Wednesday, May 02, 2012 8:00 AM – 4:30 PM Grand Hyatt New York 109 East 42nd Street, Grand Central Terminal New York, NY 10017 Webcast Series: Data Warehousing Best Practices event.on24.com April 19, 2012 - Best Practices for Workload Management of a Data Warehouse on Oracle Exadata May 10, 2012 - Best Practices for Extreme Data Warehouse Performance on Oracle Exadata Webcast: Untangle Your Business with Oracle Unified SOA and Data Integration event.on24.com Date: Tuesday, April 24, 2012 Time: 10:00 AM PT / 1:00 PM ET Speakers: Mala Narasimharajan - Senior Product Marketing Manager, Oracle Data Integration, Oracle Bruce Tierney - Director of Product Marketing, Oracle SOA Suite, Oracle The Increasing Focus on Architecture (ArchBeat) blogs.oracle.com As a "third wave" of computing, Cloud computing is changing how IT organizations and individuals within those organizations approach the creation of solutions. Updated SOA Documents now available in ITSO Reference Library blogs.oracle.com Nine updated documents have just been added to the IT Strategies from Oracle library, including SOA Practitioner Guides, SOA Reference Architectures, and SOA White Papers and Data Sheets. Access to all documents within the ITSO library is free to those with a free Oracle.com membership. WebLogic JMS Clustering and Spring | Rene van Wijk middlewaremagic.com Oracle ACE Rene van Wijk sets up a WebLogic cluster that includes a JMS environment, which will be used by Spring. Running Built-In Test Simulator with SOA Suite Healthcare 11g in PS4 and PS5 | Shub Lahiri blogs.oracle.com Shub Lahiri shows how the pre-installed simulator that comes with the SOA Suite for Healthcare Integration pack can be used as an external endpoint to generate inbound and outbound HL7 traffic on specified MLLP ports. In the cloud era, let's start calling IT what it is: 'Innovation Team' | Joe McKendrick www.zdnet.com Cloud, the third great shift in 50 years of computing, presents a golden opportunity for IT to get out in front and lead. Thought for the Day "Why do we never have time to do it right, but always have time to do it over?" — Anonymous

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• Windows Embedded Compact 7

  - by Valter Minute

  This will be the official name of the new release of Windows CE. Windows Embedded Compact 7 is available as a public CTP and it already supports a wide range of CPUs and both the device emulator and VirtualPC emulated environments. So I’ll have to learn a new (and longer) name for my favorite OS… but I (and all my two readers!) will be able to test it as soon as the download from connect web site completes (I'm sorry for my readers, but you'll have to download it by yourselves). Here’s a link for the download (it's free but you’ll have to register on connect with a valid LiveId): https://connect.microsoft.com/windowsembeddedce Remember that this is still a beta (or “Community Technology Preview” if you speak marketing language) and so it’s better to not install it on your main development PC (or, at least, backup everything before installation) and that the features and performances you’ll get from this beta may not be the same ones of the final release of the OS. You can discover the new features of Windows Embedded Compact on the new “official” webpage on microsoft website: http://www.microsoft.com/windowsembedded/en-us/products/windowsce/compact7.mspx or on Olivier’s blog: http://blogs.msdn.com/b/obloch/archive/2010/06/01/windows-embedded-compact-7-announced-and-public-ctp-available.aspx I hope to be able to post some interesting content about Windows Embedded Compact 7 soon (and maybe be able to shorten it’s name in CE7 in my blog posts, when I'll ensure that both my readers are not worketing for Microsoft's marketing department …). Technorati Tags: "Windows Embedded Compact 7"

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• Naming your website longname.com vs shortcatchy.net vs shortcatchy.info

  - by jskye

  I'm designing a website that will basically be a social network for sharing information. I have the domain $$$$d.net and the same domain $$$$d.info where $$$$ is a word (that runs into the d) pertaining to the purpose of the site . The .com of this domain was already taken, but they've got nothing showing. They only have a not reached google error showing ie. dont seem to be trying to sell it either. I also have the long name of the site $$$$------&&&&&&&&&.com where the words $$$$ and &&&&&&&&& would contribute relevant seo to the site. In fact the word $$$$------ would also if a one letter spelling mistake is recognised at all by google, which i doubt but am unsure about. But as a brandname the $$$$------ word still works relevantly. Which do you think is a better choice to use? The short catchy name with the .info for relevance to information The .net which is more familiar than .info but slightly less relevant maybe. (But i think net as in network still works cos as i said it will be a social networking site). The long, .com domain which has more SEO plus a pun albeit on a spelling mistake. I know its kind of a subjective question and also hard to answer without knowing the name (which I've obfuscated because I'm only in initial design stage) but nevertheless im interested in what some of you guys think.

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• Missed OpenWorld? Fear not. Customer Service Presentations for you!

  - by Tuula Fai

  As a Customer Service professional, you know the most frightening thing is having mission-critical systems go down when you’re trying to support customers. So while others are munching on candy this Halloween, why not spend your time listening to these Oracle OpenWorld sessions?   Oracle Service Vision and Roadmap Oracle RightNow Cross-Channel Contact Center Oracle RightNow Web Customer Service Oracle RightNow Chat Cloud Service & Oracle RightNow Virtual Assistant Cloud Service Oracle RightNow Social Customer Service Oracle RightNow Cloud Service - Upgrades Oracle Service – EBS Field Service Oracle Service – Siebel Service Oracle Service – Siebel Field Service In these presentations, you will learn the latest capabilities available in Oracle’s Service solutions for delivering a great customer experience. Like the ability to … Serve Your Customers Anywhere to maintain one seamless dialogue Turn Your Contact Center into a Profit Center by giving personal offers Use Social to Get Ahead of Service Issues by capturing and responding to posts Offer Help a Click Away on your support site at the point of need Humanize Web Self-Service with a Virtual Assistant that uses natural conversation As journalist Robert Liparulo said, “Knowledge was like candy: you never turned it down, especially if you didn't have to work too hard to get it.” It’s right here. Listen, Learn and Lead.

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• Master Data Management – A Foundation for Big Data Analysis

  - by Manouj Tahiliani

  While Master Data Management has crossed the proverbial chasm and is on its way to becoming mainstream, businesses are being hammered by a new megatrend called Big Data. Big Data is characterized by massive volumes, its high frequency, the variety of less structured data sources such as email, sensors, smart meters, social networks, and Weblogs, and the need to analyze vast amounts of data to determine value to improve upon management decisions. Businesses that have embraced MDM to get a single, enriched and unified view of Master data by resolving semantic discrepancies and augmenting the explicit master data information from within the enterprise with implicit data from outside the enterprise like social profiles will have a leg up in embracing Big Data solutions. This is especially true for large and medium-sized businesses in industries like Retail, Communications, Financial Services, etc that would find it very challenging to get comprehensive analytical coverage and derive long-term success without resolving the limitations of the heterogeneous topology that leads to disparate, fragmented and incomplete master data. For analytical success from Big Data or in other words ROI from Big Data Investments, businesses need to acquire, organize and analyze the deluge of data to make better decisions. There will need to be a coexistence of structured and unstructured data and to maintain a tight link between the two to extract maximum insights. MDM is the catalyst that helps maintain that tight linkage by providing an understanding about the identity, characteristics of Persons, Companies, Products, Suppliers, etc. associated with the Big Data and thereby help accelerate ROI. In my next post I will discuss about patterns for co-existing Big Data Solutions and MDM. Feel free to provide comments and thoughts on above as well as Integration or Architectural patterns.

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• Composing programs from small simple pieces: OOP vs Functional Programming

  - by Jay Godse

  I started programming when imperative programming languages such as C were virtually the only game in town for paid gigs. I'm not a computer scientist by training so I was only exposed to Assembler and Pascal in school, and not Lisp or Prolog. Over the 1990s, Object-Oriented Programming (OOP) became more popular because one of the marketing memes for OOP was that complex programs could be composed of loosely coupled but well-defined, well-tested, cohesive, and reusable classes and objects. And in many cases that is quite true. Once I learned object-oriented programming my C programs became better because I structured them more like classes and objects. In the last few years (2008-2014) I have programmed in Ruby, an OOP language. However, Ruby has many functional programming (FP) features such as lambdas and procs, which enable a different style of programming using recursion, currying, lazy evaluation and the like. (Through ignorance I am at a loss to explain why these techniques are so great). Very recently, I have written code to use methods from the Ruby Enumerable library, such as map(), reduce(), and select(). Apparently this is a functional style of programming. I have found that using these methods significantly reduce code volume, and make my code easier to debug. Upon reading more about FP, one of the marketing claims made by advocates is that FP enables developers to compose programs out of small well-defined, well-tested, and reusable functions, which leads to less buggy code, and low code volume. QUESTIONS: Is the composition of complex program by using FP techniques contradictory to or complementary to composition of a complex program by using OOP techniques? In which situations is OOP more effective, and when is FP more effective? Is it possible to use both techniques in the same complex program? Do the techniques overlap or contradict each other?

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• Leading Analyst Firm Positions Oracle in Leaders Quadrant for Web Content Management

  - by Christie Flanagan

  Gartner, Inc. has named Oracle a Leader in its latest “Magic Quadrant for Web Content Management.” Gartner’s Magic Quadrants position vendors within a particular quadrant based on their completeness of vision and their ability to execute on that vision. According to Gartner, “WCM plays an increasingly important role in business performance. It has become the central point of coordination for initiatives involving the enterprise's online presence, and these initiatives have become more sophisticated and more important to enterprises' business strategies. Thus, WCM is key for organizations wishing to execute a strategy of OCO (online channel optimization) that embraces areas such as customer experience management, e-commerce, digital marketing, multichannel marketing and website consolidation.” Gartner continued, “Leaders should drive market transformation. Leaders have the highest combined scores for Ability to Execute and Completeness of Vision. They are doing well and are prepared for the future with a clear vision and a thorough appreciation of the broader context of OCO. They have strong channel partners, a presence in multiple regions, consistent financial performance, broad platform support and good customer support. In addition, they dominate in one or more technologies or vertical markets. Leaders are aware of the ecosystem in which their offerings need to fit. Leaders can: demonstrate enterprise deployments’ offer integration with other business applications and content repositories; provide a vertical-process or horizontal-solution focus.” Oracle WebCenter, the engagement platform powering exceptional experiences for customers, employees and partners, connects people and information by bringing together the most complete portfolio of portal, Web experience management, content, social, and collaboration technologies into a single integrated product suite. Oracle WebCenter also provides the foundation for Oracle Fusion Middleware and Oracle Fusion Applications to deliver a next-generation user experience.  To see the latest reports, webcasts and demonstrations about Oracle's web experience management solution, Oracle WebCenter Sites, please visit our Connected Customer Experience Resource Center.

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