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• Big Data&rsquo;s Killer App&hellip;

  - by jean-pierre.dijcks

  Recently Keith spent  some time talking about the cloud on this blog and I will spare you my thoughts on the whole thing. What I do want to write down is something about the Big Data movement and what I think is the killer app for Big Data... Where is this coming from, ok, I confess... I spent 3 days in cloud land at the Cloud Connect conference in Santa Clara and it was quite a lot of fun. One of the nice things at Cloud Connect was that there was a track dedicated to Big Data, which prompted me to some extend to write this post. What is Big Data anyways? The most valuable point made in the Big Data track was that Big Data in itself is not very cool. Doing something with Big Data is what makes all of this cool and interesting to a business user! The other good insight I got was that a lot of people think Big Data means a single gigantic monolithic system holding gazillions of bytes or documents or log files. Well turns out that most people in the Big Data track are talking about a lot of collections of smaller data sets. So rather than thinking "big = monolithic" you should be thinking "big = many data sets". This is more than just theoretical, it is actually relevant when thinking about big data and how to process it. It is important because it means that the platform that stores data will most likely consist out of multiple solutions. You may be storing logs on something like HDFS, you may store your customer information in Oracle and you may store distilled clickstream information in some distilled form in MySQL. The big question you will need to solve is not what lives where, but how to get it all together and get some value out of all that data. NoSQL and MapReduce Nope, sorry, this is not the killer app... and no I'm not saying this because my business card says Oracle and I'm therefore biased. I think language is important, but as with storage I think pragmatic is better. In other words, some questions can be answered with SQL very efficiently, others can be answered with PERL or TCL others with MR. History should teach us that anyone trying to solve a problem will use any and all tools around. For example, most data warehouses (Big Data 1.0?) get a lot of data in flat files. Everyone then runs a bunch of shell scripts to massage or verify those files and then shoves those files into the database. We've even built shell script support into external tables to allow for this. I think the Big Data projects will do the same. Some people will use MapReduce, although I would argue that things like Cascading are more interesting, some people will use Java. Some data is stored on HDFS making Cascading the way to go, some data is stored in Oracle and SQL does do a good job there. As with storage and with history, be pragmatic and use what fits and neither NoSQL nor MR will be the one and only. Also, a language, while important, does in itself not deliver business value. So while cool it is not a killer app... Vertical Behavioral Analytics This is the killer app! And you are now thinking: "what does that mean?" Let's decompose that heading. First of all, analytics. I would think you had guessed by now that this is really what I'm after, and of course you are right. But not just analytics, which has a very large scope and means many things to many people. I'm not just after Business Intelligence (analytics 1.0?) or data mining (analytics 2.0?) but I'm after something more interesting that you can only do after collecting large volumes of specific data. That all important data is about behavior. What do my customers do? More importantly why do they behave like that? If you can figure that out, you can tailor web sites, stores, products etc. to that behavior and figure out how to be successful. Today's behavior that is somewhat easily tracked is web site clicks, search patterns and all of those things that a web site or web server tracks. that is where the Big Data lives and where these patters are now emerging. Other examples however are emerging, and one of the examples used at the conference was about prediction churn for a telco based on the social network its members are a part of. That social network is not about LinkedIn or Facebook, but about who calls whom. I call you a lot, you switch provider, and I might/will switch too. And that just naturally brings me to the next word, vertical. Vertical in this context means per industry, e.g. communications or retail or government or any other vertical. The reason for being more specific than just behavioral analytics is that each industry has its own data sources, has its own quirky logic and has its own demands and priorities. Of course, the methods and some of the software will be common and some will have both retail and service industry analytics in place (your corner coffee store for example). But the gist of it all is that analytics that can predict customer behavior for a specific focused group of people in a specific industry is what makes Big Data interesting. Building a Vertical Behavioral Analysis System Well, that is going to be interesting. I have not seen much going on in that space and if I had to have some criticism on the cloud connect conference it would be the lack of concrete user cases on big data. The telco example, while a step into the vertical behavioral part is not really on big data. It used a sample of data from the customers' data warehouse. One thing I do think, and this is where I think parts of the NoSQL stuff come from, is that we will be doing this analysis where the data is. Over the past 10 years we at Oracle have called this in-database analytics. I guess we were (too) early? Now the entire market is going there including companies like SAS. In-place btw does not mean "no data movement at all", what it means that you will do this on data's permanent home. For SAS that is kind of the current problem. Most of the inputs live in a data warehouse. So why move it into SAS and back? That all worked with 1 TB data warehouses, but when we are looking at 100TB to 500 TB of distilled data... Comments? As it is still early days with these systems, I'm very interested in seeing reactions and thoughts to some of these thoughts...

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• China’s Better Life Selects Oracle® Retail to Support Hypermarket Growth

  - by user801960

  On Monday, China’s first multi-format retailer, Better Life Commercial Chain Share Co. announced that it has selected a broad selection of Oracle solutions including specific Oracle Retail applications to support the growth of its hypermarket operations. Better Life currently operates 186 hypermarkets, department stores, consumer electronics stores, as well as entertainment and real estate operations across Southern China. The company’s expansion strategy for its hypermarket business is integral to its overall plan for rapid growth in an increasingly competitive market and after evaluating Oracle and SAP, Better Life identified a range of Oracle solutions including components of Oracle Retail Merchandising Operations Management, Oracle Retail Merchandise Planning and Optimization, and Oracle Retail In-Store Operations as key enablers to optimizing its operations. The Oracle Retail offering will help Better Life to create a consolidated view of product, price, inventory and associated back office information that facilitates improved fulfilment of customer demand.  These solutions will also provide a better understanding of inventory from buying through store transactions, delivering actionable insight with which it can make smarter, more profitable decisions around planning, forecasting and replenishment. You can read the full blog post here: http://www.oracle.com/us/corporate/press/1680357

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• FAQ: GridView Calculation with JavaScript

  - by Vincent Maverick Durano

  In my previous post I wrote a simple demo on how to Calculate Totals in GridView and Display it in the Footer. Basically what it does is it calculates the total amount by typing into the TextBox and display the grand total in the footer of the GridView and basically it was a server side implemenation.  Many users in the forums are asking how to do the same thing without postbacks and how to calculate both amount and total amount together. In this post I will demonstrate how to do this using JavaScript. To get started let's go ahead and set up the form. Just for the simplicity of this demo I just set up the form like this:   <asp:gridview ID="GridView1" runat="server" ShowFooter="true" AutoGenerateColumns="false"> <Columns> <asp:BoundField DataField="RowNumber" HeaderText="Row Number" /> <asp:BoundField DataField="Description" HeaderText="Item Description" /> <asp:TemplateField HeaderText="Item Price"> <ItemTemplate> <asp:Label ID="LBLPrice" runat="server" Text='<%# Eval("Price") %>'></asp:Label> </ItemTemplate> </asp:TemplateField> <asp:TemplateField HeaderText="Quantity"> <ItemTemplate> <asp:TextBox ID="TXTQty" runat="server"></asp:TextBox> </ItemTemplate> <FooterTemplate> <b>Total Amount:</b> </FooterTemplate> </asp:TemplateField> <asp:TemplateField HeaderText="Sub-Total"> <ItemTemplate> <asp:Label ID="LBLSubTotal" runat="server"></asp:Label> </ItemTemplate> <FooterTemplate> <asp:Label ID="LBLTotal" runat="server" ForeColor="Green"></asp:Label> </FooterTemplate> </asp:TemplateField> </Columns> </asp:gridview>   As you can see there's no fancy about the mark up above. It just a standard GridView with BoundFields and TemplateFields on it. Now just for the purpose of this demo I just use a dummy data for populating the GridView. Here's the code below:   public partial class GridCalculation : System.Web.UI.Page { private void BindDummyDataToGrid() { DataTable dt = new DataTable(); DataRow dr = null; dt.Columns.Add(new DataColumn("RowNumber", typeof(string))); dt.Columns.Add(new DataColumn("Description", typeof(string))); dt.Columns.Add(new DataColumn("Price", typeof(string))); dr = dt.NewRow(); dr["RowNumber"] = 1; dr["Description"] = "Nike"; dr["Price"] = "1000"; dt.Rows.Add(dr); dr = dt.NewRow(); dr["RowNumber"] = 2; dr["Description"] = "Converse"; dr["Price"] = "800"; dt.Rows.Add(dr); dr = dt.NewRow(); dr["RowNumber"] = 3; dr["Description"] = "Adidas"; dr["Price"] = "500"; dt.Rows.Add(dr); dr = dt.NewRow(); dr["RowNumber"] = 4; dr["Description"] = "Reebok"; dr["Price"] = "750"; dt.Rows.Add(dr); dr = dt.NewRow(); dr["RowNumber"] = 5; dr["Description"] = "Vans"; dr["Price"] = "1100"; dt.Rows.Add(dr); dr = dt.NewRow(); dr["RowNumber"] = 6; dr["Description"] = "Fila"; dr["Price"] = "200"; dt.Rows.Add(dr); //Bind the Gridview GridView1.DataSource = dt; GridView1.DataBind(); } protected void Page_Load(object sender, EventArgs e) { if (!IsPostBack) { BindDummyDataToGrid(); } } }   Now try to run the page. The output should look something like below: The Client-Side Calculation Here's the code for the GridView calculation:   <script type="text/javascript"> function CalculateTotals() { var gv = document.getElementById("<%= GridView1.ClientID %>"); var tb = gv.getElementsByTagName("input"); var lb = gv.getElementsByTagName("span"); var sub = 0; var total = 0; var indexQ = 1; var indexP = 0; for (var i = 0; i < tb.length; i++) { if (tb[i].type == "text") { sub = parseFloat(lb[indexP].innerHTML) * parseFloat(tb[i].value); if (isNaN(sub)) { lb[i + indexQ].innerHTML = ""; sub = 0; } else { lb[i + indexQ].innerHTML = sub; } indexQ++; indexP = indexP + 2; total += parseFloat(sub); } } lb[lb.length -1].innerHTML = total; } </script>   The code above calculates the sub-total by multiplying the price and the quantity and at the same time calculates the total amount  by adding the sub-total values. Now you can simply call the JavaScript function above like this:   <ItemTemplate> <asp:TextBox ID="TXTQty" runat="server" onkeyup="CalculateTotals();"></asp:TextBox> </ItemTemplate>   Running the code above will display something like below: That's it! I hope someone find this post useful! Technorati Tags: ASP.NET,JavaScript,GridView,TipsTricks

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• What's up with LDoms: Part 4 - Virtual Networking Explained

  - by Stefan Hinker

  I'm back from my summer break (and some pressing business that kept me away from this), ready to continue with Oracle VM Server for SPARC ;-) In this article, we'll have a closer look at virtual networking.  Basic connectivity as we've seen it in the first, simple example, is easy enough.  But there are numerous options for the virtual switches and virtual network ports, which we will discuss in more detail now.   In this section, we will concentrate on virtual networking - the capabilities of virtual switches and virtual network ports - only.  Other options involving hardware assignment or redundancy will be covered in separate sections later on. There are two basic components involved in virtual networking for LDoms: Virtual switches and virtual network devices.  The virtual switch should be seen just like a real ethernet switch.  It "runs" in the service domain and moves ethernet packets back and forth.  A virtual network device is plumbed in the guest domain.  It corresponds to a physical network device in the real world.  There, you'd be plugging a cable into the network port, and plug the other end of that cable into a switch.  In the virtual world, you do the same:  You create a virtual network device for your guest and connect it to a virtual switch in a service domain.  The result works just like in the physical world, the network device sends and receives ethernet packets, and the switch does all those things ethernet switches tend to do. If you look at the reference manual of Oracle VM Server for SPARC, there are numerous options for virtual switches and network devices.  Don't be confused, it's rather straight forward, really.  Let's start with the simple case, and work our way to some more sophisticated options later on.  In many cases, you'll want to have several guests that communicate with the outside world on the same ethernet segment.  In the real world, you'd connect each of these systems to the same ethernet switch.  So, let's do the same thing in the virtual world: root@sun # ldm add-vsw net-dev=nxge2 admin-vsw primary root@sun # ldm add-vnet admin-net admin-vsw mars root@sun # ldm add-vnet admin-net admin-vsw venus We've just created a virtual switch called "admin-vsw" and connected it to the physical device nxge2.  In the physical world, we'd have powered up our ethernet switch and installed a cable between it and our big enterprise datacenter switch.  We then created a virtual network interface for each one of the two guest systems "mars" and "venus" and connected both to that virtual switch.  They can now communicate with each other and with any system reachable via nxge2.  If primary were running Solaris 10, communication with the guests would not be possible.  This is different with Solaris 11, please see the Admin Guide for details.  Note that I've given both the vswitch and the vnet devices some sensible names, something I always recommend. Unless told otherwise, the LDoms Manager software will automatically assign MAC addresses to all network elements that need one.  It will also make sure that these MAC addresses are unique and reuse MAC addresses to play nice with all those friendly DHCP servers out there.  However, if we want to do this manually, we can also do that.  (One reason might be firewall rules that work on MAC addresses.)  So let's give mars a manually assigned MAC address: root@sun # ldm set-vnet mac-addr=0:14:4f:f9:c4:13 admin-net mars Within the guest, these virtual network devices have their own device driver.  In Solaris 10, they'd appear as "vnet0".  Solaris 11 would apply it's usual vanity naming scheme.  We can configure these interfaces just like any normal interface, give it an IP-address and configure sophisticated routing rules, just like on bare metal.  In many cases, using Jumbo Frames helps increase throughput performance.  By default, these interfaces will run with the standard ethernet MTU of 1500 bytes.  To change this,  it is usually sufficient to set the desired MTU for the virtual switch.  This will automatically set the same MTU for all vnet devices attached to that switch.  Let's change the MTU size of our admin-vsw from the example above: root@sun # ldm set-vsw mtu=9000 admin-vsw primary Note that that you can set the MTU to any value between 1500 and 16000.  Of course, whatever you set needs to be supported by the physical network, too. Another very common area of network configuration is VLAN tagging. This can be a little confusing - my advise here is to be very clear on what you want, and perhaps draw a little diagram the first few times.  As always, keeping a configuration simple will help avoid errors of all kind.  Nevertheless, VLAN tagging is very usefull to consolidate different networks onto one physical cable.  And as such, this concept needs to be carried over into the virtual world.  Enough of the introduction, here's a little diagram to help in explaining how VLANs work in LDoms: Let's remember that any VLANs not explicitly tagged have the default VLAN ID of 1. In this example, we have a vswitch connected to a physical network that carries untagged traffic (VLAN ID 1) as well as VLANs 11, 22, 33 and 44.  There might also be other VLANs on the wire, but the vswitch will ignore all those packets.  We also have two vnet devices, one for mars and one for venus.  Venus will see traffic from VLANs 33 and 44 only.  For VLAN 44, venus will need to configure a tagged interface "vnet44000".  For VLAN 33, the vswitch will untag all incoming traffic for venus, so that venus will see this as "normal" or untagged ethernet traffic.  This is very useful to simplify guest configuration and also allows venus to perform Jumpstart or AI installations over this network even if the Jumpstart or AI server is connected via VLAN 33.  Mars, on the other hand, has full access to untagged traffic from the outside world, and also to VLANs 11,22 and 33, but not 44.  On the command line, we'd do this like this: root@sun # ldm add-vsw net-dev=nxge2 pvid=1 vid=11,22,33,44 admin-vsw primary root@sun # ldm add-vnet admin-net pvid=1 vid=11,22,33 admin-vsw mars root@sun # ldm add-vnet admin-net pvid=33 vid=44 admin-vsw venus Finally, I'd like to point to a neat little option that will make your live easier in all those cases where configurations tend to change over the live of a guest system.  It's the "id=<somenumber>" option available for both vswitches and vnet devices.  Normally, Solaris in the guest would enumerate network devices sequentially.  However, it has ways of remembering this initial numbering.  This is good in the physical world.  In the virtual world, whenever you unbind (aka power off and disassemble) a guest system, remove and/or add network devices and bind the system again, chances are this numbering will change.  Configuration confusion will follow suit.  To avoid this, nail down the initial numbering by assigning each vnet device it's device-id explicitly: root@sun # ldm add-vnet admin-net id=1 admin-vsw venus Please consult the Admin Guide for details on this, and how to decipher these network ids from Solaris running in the guest. Thanks for reading this far.  Links for further reading are essentially only the Admin Guide and Reference Manual and can be found above.  I hope this is useful and, as always, I welcome any comments.

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• Web Self Service installation on Windows

  - by Rajesh Sharma

  Web Self Service (WSS) installation on windows is pretty straight forward but you might face some issues if deployed under tomcat. Here's a step-by-step guide to install Oracle Utilities Web Self Service on windows.   Below installation steps are done on: Oracle Utilities Framework version 2.2.0 Oracle Utilities Application - Customer Care & Billing version 2.2.0 Application server - Apache Tomcat 6.0.13 on default port 6500 Other settings include: SPLBASE = C:\spl\CCBDEMO22 SPLENVIRON = CCBV22 SPLWAS = TCAT   Follow these steps for a Web Self Service installation on windows: Download Web Self Service application from edelivery.   Copy the delivery file Release-SelfService-V2.2.0.zip from the Oracle Utilities Customer Care and Billing version 2.2.0 Web Self Service folder on the installation media to a directory on your Windows box where you would like to install the application, in our case it's a temporary folder C:\wss_temp.   Setup application environment, execute splenviron.cmd -e <ENVIRON_NAME>   Create base folder for Self Service application named SelfService under %SPLEBASE%\splapp\applications   Install Oracle Utilities Web Self Service   C:\wss_temp\Release-SelfService-V2.2.0>install.cmd -d %SPLEBASE%\splapp\applications\SelfService   Web Self Service installation menu. Populate environment values for each item.   ******************************************************** Pick your installation options: ******************************************************** 1. Destination directory name for installation.             | C:\spl\CCBDEMO22\splapp\applications\SelfService 2. Web Server Host.                                         | CCBV22 3. Web Server Port Number.                                  | 6500 4. Mail SMTP Host.                                          | CCBV22 5. Top Product Installation directory.                      | C:\spl\CCBDEMO22 6.     Web Application Server Type.                         | TCAT 7.     When OAS: SPLWeb OC4J instance name is required.     | OC4J1 8.     When WAS: SPLWeb server instance name is required.   | server1   P. Process the installation. Each item in the above list should be configured for a successful installation. Choose option to configure or (P) to process the installation:  P   Option 7 and Option 8 can be ignored for TCAT.   Above step installs SelfService.war file in the destination directory. We need to explode this war file. Change directory to the installation destination folder, and   C:\spl\CCBDEMO22\splapp\applications\SelfService>jar -xf SelfService.war   Review SelfServiceConfig.properties and CMSelfServiceConfig.properties. Change any properties value within the file specific to your installation/site. Generally default settings apply, for this exercise assumes that WEB user already exists in your application database.   For more information on property file customization, refer to Oracle Utilities Web Self Service Configuration section in Customer Care & Billing Installation Guide.   Add context entry in server.xml located under tomcat-base folder C:\spl\CCBDEMO22\product\tomcatBase\conf   ... <!-- SPL Context -->           <Context path="" docBase="C:/spl/CCBDEMO22/splapp/applications/root" debug="0" privileged="true"/>           <Context path="/appViewer" docBase="C:/spl/CCBDEMO22/splapp/applications/appViewer" debug="0" privileged="true"/>           <Context path="/help" docBase="C:/spl/CCBDEMO22/splapp/applications/help" debug="0" privileged="true"/>           <Context path="/XAIApp" docBase="C:/spl/CCBDEMO22/splapp/applications/XAIApp" debug="0" privileged="true"/>           <Context path="/SelfService" docBase="C:/spl/CCBDEMO22/splapp/applications/SelfService" debug="0" privileged="true"/> ...   Add User in tomcat-users.xml file located under tomcat-base folder C:\spl\CCBDEMO22\product\tomcatBase\conf   <user username="WEB" password="selfservice" roles="cisusers"/>   Note the password is "selfservice", this is the default password set within the SelfServiceConfig.properties file with base64 encoding.   Restart the application (spl.cmd stop | start)   12.  Although Apache Tomcat version 6.0.13 does not come with the admin pack, you can verify whether SelfService application is loaded and running, go to following URL http://server:port/manager/list, in our case it'll be http://ccbv22:6500/manager/list Following output will be displayed   OK - Listed applications for virtual host localhost /admin:running:0:C:/tomcat/apache-tomcat-6.0.13/webapps/ROOT/admin /XAIApp:running:0:C:/spl/CCBDEMO22/splapp/applications/XAIApp /host-manager:running:0:C:/tomcat/apache-tomcat-6.0.13/webapps/host-manager /SelfService:running:0:C:/spl/CCBDEMO22/splapp/applications/SelfService /appViewer:running:0:C:/spl/CCBDEMO22/splapp/applications/appViewer /manager:running:1:C:/tomcat/apache-tomcat-6.0.13/webapps/manager /help:running:0:C:/spl/CCBDEMO22/splapp/applications/help /:running:0:C:/spl/CCBDEMO22/splapp/applications/root   Also ensure that the XAIApp is running.   Run Oracle Utilities Web Self Service application http://server:port/SelfService in our case it'll be  http://ccbv22:6500/SelfService   Still doesn't work? And you get '503 HTTP response' at the time of customer registration?     This is because XAI service is still unavailable. There is initialize.waittime set for a default value of 90 seconds for the XAI Application to come up.   Remember WSS uses XAI to perform actions/validations on the CC&B database.  

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• Oracle Database 11gR2 už i na Windows

  - by david.krch

  Na konci týdne byla na OTN uvedena verze Oracle Database 11g Release 2 pro Windows - jak 32-bit, tak i 64-bit. Doplnila tak již dríve dostupné verze pro Linux, Solaris (jak na SPARC, tak i x86), AIX a HP-UX. Jako obvykle je možné stahnout instalacní soubory na všechny tyto platformy z OTN.

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• Spaghetti Code Podcast with Jeff Brand

  - by Chris Williams

  Last week I spent some time hanging out with Jeff Brand on his Spaghetti Code Podcast talking about Windows Phone 7, XNA, Gaming and whatever else came to mind. Check it out: http://tinyurl.com/2544ajc

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• WWDC and Tech Ed: A Tale of Two DevCons

  - by andrewbrust

  Next week marks the first full week of June.  Summer will feel in full swing and it will be a pretty big season for technology.  In seeming acknowledgement of that very fact, both Apple and Microsoft will be holding large developers conferences starting Monday.  Apple will hold its annual Worldwide Developers Conference (WWDC) in lovely San Francisco and Microsoft will hold its Tech Ed conference in muggy, oil-laden yet soulful New Orleans.  A brief survey of each show reveals much about the differences in each company’s offerings, strategy, and approach to customers and partners. In the interest of full disclosure, I must explain that I will be speaking at Microsoft’s Tech Ed show, and have done so, on and off, since 2003.  I have never been to an Apple conference and, as readers of this blog may know, I acquired my first ever Apple product 2 months ago when I bought an iPad on the day of that product’s launch.  I think I have keen insights into Microsoft’s conference.  My ability to comment on Apple’s event ranges somewhere between backseat driver and naive observer.  Just so you know. Although both shows cater to their respective company’s developers, there are a number of differences in the events’ purposes and content approaches.  First off, let’s consider each show as a news and PR vehicle.  WWDC will feature Steve Jobs’ keynote address and most likely will be where Apple officially reveals details of its 4th-generation iPhone. Jobs will likely also provide deep background information on the corresponding iPhone OS release.  These presumed announcements will make the show a magnet for the tech press and tech blogger elite.  Apple’s customers will be interested too, especially since the iPhone OS release will likely be made available to owners of existing iPhone, iPod Touch and iPad devices. Tech Ed, on the other hand, may not be especially newsworthy at all.  The keynote address will be given by Bob Muglia, who is President of the company’s Server and Tools Division, and he’ll likely be reviewing things more than previewing them. That’s because the company has, in the last 6-8 months, already released new versions of a majority of its products, including Windows, Office, SharePoint, SQL Server, Exchange, its Azure cloud platform, its .NET software development layer, its Silverlight Rich Internet Application (RIA) technology and its Visual Studio developer suite.  Redmond’s product pipeline has functioned more like a firehose of late, and the company has a ton of work to do to get developers up to speed on everything that’s new. I know I keep saying “developers,” but in Tech Ed’s case, that’s not really accurate.  In North America, Tech Ed caters to both developers and IT pros (i.e. technologists who work with physical IT infrastructure, as well as security and administration of the server software that runs on it).  This pairing has, since its inception, struck some as anomalous and others, including many exhibitors, as very smart. Certainly, it means Tech Ed ends up being a confab for virtually all professionals in Microsoft’s ecosystem.  And this year, Microsoft’s Business Intelligence (BI) conference will be co-located with Tech Ed, further enhancing that fusion effect. Clearly then, Microsoft’s show will focus on education, as its name assures us.  Apple’s will serve as both a press event and an opportunity to get its own App Store developer channel synced up with its newest technology advances.  For example, we already know that iPhone OS 4.0 will provide for a limited multitasking capability; that will only work well if people know how to code to it in a capable way.  Apple also told us its iAd advertising platform will be part of the new OS, and Steve Jobs insists that’s to provide a revenue opportunity for developers.  This too, then, needs to be explicated and soaked up buy the faithful. A look at each show’s breakout session lineup provides some interesting takeaways.  WWDC will have very few Mac-specific sessions on offer, and virtually no sessions that at are IT- or “Enterprise-“ related.  It’s all about the phone, music players and tablets.  However, WWDC will have plenty of low-level, hardcore tech coverage of such things as Advanced Memory Analysis and Creating Secure Applications, as well as lots of rich media-related content like Core Animation and Game Design and Development.  Beyond Apple’s proprietary platform, WWDC will also feature an array of sessions on HTML 5 and other Web standards.  In all, WWDC offers over 100 technical sessions and hands-on labs. What about Tech Ed’s editorial content?  Like the target audience, it really runs the gamut.  The show has 21 tracks (versus WWDC’s 5) and more than 745 “learning opportunities” which include breakout sessions, demo stations, hands-on labs and BIrds of a Feather discussion sessions.  Topics range from Architecture talks like Patterns of Parallel Programming to cloud computing talks like Building High Capacity Compute Applications with Windows Azure to IT-focused topics like Virtualization of Microsoft SharePoint 2010 Farm Architecture.  I also count 19 sessions on Windows Phone 7.  Unfortunately, with regard to Web standards and HTML 5, only a few sessions are offered, all of them specific to Internet Explorer. All-in-all, Apple’s show looks more exciting and “sexier” than Tech Ed. Microsoft’s show seems a lot more enterprise-focused than WWDC. This is, of course, well in sync with each company’s approach and products.  Microsoft’s content is much wider ranging and bests WWDC in sheer volume of sessions and labs.  I suppose some might argue that less is more; others that Apple’s consumer-focused offerings simply don’t provide for the same depth of coverage to a business audience.  Microsoft has a serious focus on the cloud and  a paucity of coverage on client-side Web standards; Apple has virtually no cloud offering at all.  Again, this reflects each tech titan’s go-to-market strategy. My own take is that employees of each company should attend the other’s event.  The amount of mutual exclusivity in content may make sense in terms of corporate philosophy, but the reality is that each company could stand to diversify into the other’s territory, at least somewhat. My own talk at Tech Ed will focus on competitive analysis around Microsoft’s BI products.  Apple does not today figure into that analysis. Maybe one day it will.

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• Die “AfterDark Reception” ist wieder da!

  - by A&C Redaktion

  In diesem Jahr erreicht die OPN Exchange “AfterDark” Reception neue Höhen! Denn diesmal findet der exklusive VIP-Event im 5. Stock des Metreon Building in San Francisco statt. Und zwar am Sonntag, 30. September, von 19.30 bis 22 Uhr. Genießen Sie in tollem Ambiente und bei einem Cocktail den sanften Sound von Macy Gray, während Sie den Tag beim Networking ausklingen lassen - mit Blick auf das 2012 live Music Festival. Und das Beste ist: Als Oracle PartnerNetwork Exchange Teilnehmer können Sie exklusiv und kostenlos dabei sein! Begleiten Sie uns, wenn wir die Oracle OpenWorld 2012 mit guten Gesprächen und toller Musik beginnen. Wir sehen uns - nach Sonnenuntergang! Ihr OPN Communications Team

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• NINE Questions with Michelle Juett

  - by NINEQuestions

  Michelle Juett is one of the more interesting people I know, even though we’ve never met face to face. She’s part artist, part techie and all cool. We “met” via my good buddy George Clingerman and have plotting to take over the world, errr… I mean “collaborating” ever since. If you happen to live in the Seattle area, you can catch her and her work at Sakura Con on April 2-4, 2010 and various other gamer and art cons throughout the year. You can also find her on Twitter as @Shelldragon. Now that you know a little bit, I’ll let her tell you the rest of the story in these NINE Questions: 1. Where are you from? I was born in Clearwater, Florida. I like to tell people I'm from the Bermuda Triangle, it just makes explaining myself so much easier. My family moved to Washington when I was 5 and I've been in the Pacific Northwest ever since. We like to QQ about the rain but we really love the green trees and clean water. 2. What do you do? I fight evil by moonlight and win love by daylight.. or something like that.  I’ve been in quality assurance for games during the day since January 2008 and an artist for life. I currently work in QA for a really awesome game company in Bellevue.  At home, I work on personal digital art, making game assets as well as other random freelance projects as they pop up. 3. How did you get to where you are now? I'm still not where I want to be but I'm getting closer. The biggest piece of advice I can give is to work hard and never settle for the minimum required. I tend to overwork myself but I've never regretted it. You can want something really bad but if you aren't willing to work for it, then you can't expect it to just happen. I've always drawn and had an unhealthy love for video games that I was told I’d grow out of.  I knew I would not ‘grow out’ of games and that real adults make them and I could too. After I graduated, in searching for jobs, I discovered game testing. I figured this would be a good way to get my foot in the door and start networking. I’ve worked with consoles, websites and now, PC games.  I stuck with my journey, although it has been a rocky one, daylighting as a tester and moonlighting as an artist. I'm still on that journey but I wouldn't have it any other way. Test has given me a perspective that is difficult, if not impossible, to obtain any other way. It gives an unconditional respect for other hard working testers and an insight into creative problem solving. 4. So video game testing probably sounds WAY cooler than the reality. What's it like? What's a given day for you? Game testers don't get a lot of respect because of their stigmas and the fact most people don't actually know what we do.  People hear about the opening and closing disc trays all day. Many places do treat their testers like numbers. It all depends on where you work and how awesome your company is. I've had to deal with a lot of bad work situations to get to a really good one. QA exists to ensure the game is as flawless and enjoyable as it can be by the time it has to leave the nest and go out into the world. This includes everything obvious: “can I beat the level and save the princess?” to the more obscure: ‘What happens when I lose internet connection while trying to save right before falling into a pit to my death while holding the jump key then my cat pulls out my memory card and hides it in her litter box?” On the dev side, for developers, testers can be very scary people. Especially when the test team is not in house and you can’t see each other’s faces.  I've seen both sides. We don't mean to hurt your feelings. We really DO love you and want your game to be the best it can be! It can be some serious tough love. 5. You are also an accomplished artist. Got any major projects right now you'd like to talk about? LOL, I don't know if I’d say I'm an accomplished artist just yet. I’m still a long way from where I want to be. I figure that’s what makes you grow though: the desire to never stop improving. I like QA but I want to be a full time artist. I was lucky enough to register for a table at Sakura Con in the 11 second window that the tables sold out. As such, I’ll be selling my wares in the Artist Alley April 2-4th. Part of preparing for this is actually making the art to be sold there. Anime is a fun pass time but I don’t draw a whole lot of it so I’m making up for lost time. As I seem to enjoy burying myself in work, I’m an art lead for a secret project that’s so secret I might be killed tonight for even mentioning it. I also take on various freelance projects and do what I can to help out indie games. I discovered the XNA community a year and a half ago and developed a love for Indies when I was writing a weekly newsletter on XBLA news. I’m a little late to the party but I find myself in a unique position where I am an artist and also have technical skills in games. While not programmer myself, I have a lot of game sense and experience. I hope to make some awesome happen. Lastly, I have an ongoing web comic Shell’s Angels) that tends to get neglected when I get busy. I still love drawing comics and keep a little book with me to sketch down ideas as they pop into my head. I may pick it back up again as a larger project sometime in the future. 6. Can you talk about any of the other freelance projects you're doing or are you sworn to secrecy on those too? We wouldn't want a team of game developer ninjas to take you out or anything. All my projects are currently 2d. I have personal projects such as the ongoing comic as well as a graphic novel I've been picking at here and there. My main focus until April is Sakura Con, Sakura Con, Sakura Con.  I see it as a great way to get exposure and convention experience. I found out I love conventions a couple years ago and I want to get more involved in them. 7. As an artist, what is your weapon of choice? What do you use to get most of your stuff done? I am a Photoshop Hero and I have the hoodie to prove it. (http://www.pennyarcademerch.com/pah090011.html) I've dabbled in other paint programs but I always gravitate back to Photoshop. She is my one true love. I'd like to learn programs like Flash or Anime Studio when I get a bit more time because of their animation abilities. I've worked on frame by frame animation forever but I would love to learn 2d rigging. Still, nothing can compare to a simple sketchpad and a pencil. I always have one on me in case I come across or think of something interesting and can't get to a computer. If the Courier ever comes to exist it will be an ideal weapon for me. 8. You did some videos too, depicting the art creation process. What was the motivation behind those? The creative process is just as important as the final product, if not more so.  I've always loved watching speed paint videos and wanted to try it out myself. Turns out it's a lot of work and time but it's definitely fun to go back and rewatch them. Art isn't always the end result and is more often the process itself. 9. Got any interesting tattoos? Designed any for yourself or other people? Not yet, but not for lack of desire. I've toiled over what and where for years. Last year, I finally decided the back of my shoulders would be the place. Like anything permanent, I want it to have meaning. I thought of somehow incorporating games but I couldn't find something I felt would stand the test of time even with all the classic sprite games. I'm very picky so we'll see if I can get something solid decided. Come see me at Sakura Con April 2 -4!!!

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• Little PM side post...

  - by edgaralgernon

  When adding new team memebers... off set the ramp up time by 1) having pre built machines ready and and easy method of getting the lastest tools, code base etc. I'm fortunate enough to be at a client that has a machine ready built and loaded when the dev arrives, all they have to do is grab the code. 2) have tasks broken down so that dependencies are as minimal as possible. In other words, to over come the mythical man month issue (as recently mentioned on slashdot) make sure the tasks you hand out have few dependencies on each other. That way the new dev is able to be productive fairly quickly. Here's our historical lead time... the bump in Jan is due to added work, by 2/18 we had added 4 new people over the last two weeks. And amazing the time starts coming down: Here's our averag work time: again time ramps up as we are adding more tasks, but then starts inching back down through out Feb and March. It's not that we beat the Mythical Man Month, and in fact I still believe the book and idea are highly relevant. But if you can break the tasks down and reduce the dependencies between the task then you can mitigate the effect. The tool used in this case is from AgileZen.com and some of the wild swings are due to inexperience with the system initially... but our average times as measured by the tool are matching real life. Also the tool appearst to measure in 24 hour days and 7 day weeks. so it isn't as bad as it looks. :-)

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• What’s Your Tax Strategy? Automate the Tax Transfer Pricing Process!

  - by tobyehatch

  Does your business operate in multiple countries? Well, whether you like it or not, many local and international tax authorities inspect your tax strategy.  Legal, effective tax planning is perceived as a “moral” issue. CEOs are being asked to testify on their process of tax transfer pricing between multinational legal entities.  Marc Seewald, Senior Director of Product Management for EPM Applications specializing in all tax subjects and Product Manager for Oracle Hyperion Tax Provisioning, and Bart Stoehr, Senior Director of Product Strategy for Oracle Hyperion Profitability and Cost Management joined me for a discussion/podcast on this interesting subject.  So what exactly is “tax transfer pricing”? Marc defined it this way. “Tax transfer pricing is a profit allocation methodology required to be used by multinational corporations. Specifically, the ultimate goal of the transfer pricing is to ensure that the global multinational pays their fair share of income tax in each of their local markets. Specifically, it prevents companies from unfairly moving profit from ‘high tax’ countries to ‘low tax’ countries.” According to Marc, in today’s global economy, profitability can be significantly impacted by goods and services exchanged between the related divisions within a single multinational company.  To ensure that these cost allocations are done fairly, there are rules that govern the process. These rules ensure that intercompany allocations fairly represent the actual nature of the businesses activity- as if two divisions were unrelated - and provide a clear audit trail of how the costs have been allocated to prove that allocations fall within reasonable ranges.  What are the repercussions of improper tax transfer pricing? How important is it? Tax transfer pricing allocations can materially impact the amount of overall corporate income taxes paid by a company worldwide, in some cases by hundreds of millions of dollars!  Since so much tax revenue is at stake, revenue agencies like the IRS, and international regulatory bodies like the Organization for Economic Cooperation and Development (OECD) are pushing to reform and clarify reporting for tax transfer pricing. Most recently the OECD announced an “Action Plan for Base Erosion and Profit Shifting”. As Marc explained, the times are changing and companies need to be responsive to this issue. “It feels like every other week there is another company being accused of avoiding taxes,” said Marc. Most recently, Caterpillar was accused of avoiding billions of dollars in taxes. In the last couple of years, Apple, GE, Ikea, and Starbucks, have all been accused of tax avoidance. It’s imperative that companies like these have a clear and auditable tax transfer process that enables them to justify tax transfer pricing allocations and avoid steep penalties and bad publicity. Transparency and efficiency are what is needed when it comes to the tax transfer pricing process. Bart explained that tax transfer pricing is driving a deeper inspection of profit recognition specifically focused on the tax element of profit.  However, allocations needed to support tax profitability are nearly identical in process to allocations taking place in other parts of the finance organization. For example, the methods and processes necessary to arrive at tax profitability by legal entity are no different than those used to arrive at fully loaded profitability for a product line. In fact, there is a great opportunity for alignment across these two different functions.So it seems that tax transfer pricing should be reflected in profitability in general. Bart agreed and told us more about some of the critical sub-processes of an overall tax transfer pricing process within the Oracle solution for tax transfer pricing.  “First, there is a ton of data preparation, enrichment and pre-allocation data analysis that is managed in the Oracle Hyperion solution. This serves as the “data staging” to the next, critical sub-processes.  From here, we leverage the Oracle EPM platform’s ability to re-use dimensions and legal entity driver data and financial data with Oracle Hyperion Profitability and Cost Management (HPCM).  Within HPCM, we manage the driver data, define the legal entity to legal entity allocation rules (like cost plus), and have the option to test out multiple, simultaneous tax transfer pricing what-if scenarios.  Once processed, a tax expert can evaluate the effectiveness of any one scenario result versus another via a variance analysis configured with HPCM’s pre-packaged reporting capability known as Oracle Hyperion SmartView for Office.”   Further, Bart explained that the ability to visibly demonstrate how a cost or revenue has been allocated is really helpful and auditable.  “HPCM’s Traceability Maps are that visual representation of all allocation flows that have been executed and is the tax transfer analyst’s best friend in maintaining clear documentation for tax transfer pricing audits. Simply click and drill as you inspect the chain of allocation definitions and results. Once final, the post-allocated tax data can be compared to the GL to create invoices and journal entries for posting to your GL system of choice.  Of course, there is a framework for overall governance of the journal entries, allocation percentages, and reporting to include necessary approvals.” Lastly, Marc explained that the key value in using the Oracle Hyperion solution for tax transfer pricing is that it keeps everything in alignment in one single place. Specifically, Oracle Hyperion effectively becomes the single book of record for the GAAP, management, and the tax set of books. There are many benefits to having one source of the truth. These include EFFICIENCY, CONTROLS and TRANSPARENCY.So, what’s your tax strategy? Why not automate the tax transfer pricing process!To listen to the entire podcast, click here.To learn more about Oracle Hyperion Profitability and Cost Management (HPCM), click here.

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• Guest Post: Christian Finn: Is Facebook About to Become a Victim of its Own Success?

  - by Michael Snow

  12.00 Print 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Cambria; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;}  Since we have a number of new members of the WebCenter Evangelist team - I thought it would be appropriate to close the week with the newest hire and leader of the global WebCenter Evangelists, Christian Finn, who has just joined the Red team after many years with the small technology company up in Redmond, WA. He gave an intro to himself in an earlier post this morning but his post below is a great example of how customer engagement takes on a life of its own in our global online connected and social digital ecosystem. Is Facebook About to Become a Victim of its Own Success? What if I told you that your brand could advertise so successfully, you wouldn’t have to pay for the ads? A recent campaign by Ford Motor Company for the Ford Focus featuring Doug the spokespuppet (I am not making this up) did just that—and it raises some interesting issues for marketers and social media alike in the brave new world of customer engagement that is the Social Web. Allow me to elaborate. An article in the Wall Street Journal last week—“Big Brands Like Facebook, But They Don’t Like to Pay” tells the story of Ford’s recently concluded online campaign for the 2012 Ford Focus. (Ford, by the way, under the leadership of people such as Scott Monty, has been a pioneer of effective social campaigns.) The centerpiece of the campaign was the aforementioned Doug, who appeared as a character on Facebook in videos and via chat. (If you are not familiar with Doug, you can see him in action here, and read the WSJ story here.) You may be thinking puppet ads are a sign of Internet Bubble 2.0 and want to stop now, but bear with me. The Journal reported that Ford spent about $95M on its overall Ford Focus campaign, with TV accounting for over $60M of that spend. The Internet buy for the campaign was just over $10M, which included ad buys to drive traffic to Facebook for people to meet and ‘Like’ Doug and some amount on Facebook ads, too, to promote Doug and by extension, the Ford Focus. So far, a fairly straightforward consumer marketing story in the Internet Era. Yet here’s the curious thing: once Doug reached 10,000 fans on Facebook, Ford stopped paying for Facebook ads. Doug had gone viral with people sharing his videos with one another; once critical mass was reached there was no need to buy more ads on Facebook. Doug went on to be Liked by over 43,000 people, and 61% of his fans said they would be more likely to consider buying a Focus. According to the article, Ford says Focus sales are up this year—and increasing sales is every marketer’s goal. And so in effect, Ford found its Facebook campaign so successful that it could stop paying for it, instead letting its target consumers communicate its messages for fun—and for free. Not only did they get a 3X increase in fans beyond their paid campaign, they had thousands of customers sharing their messages in video form for months. Since free advertising is the Holy Grail of marketing both old and new-- and it appears social networks have an advantage in generating that buzz—it seems reasonable to ask: what would happen to brands’ advertising strategies—and the media they use to engage customers, if this success were repeated at scale? It seems logical to conclude that, at least initially, more ad dollars would be spent with social networks like Facebook as brands attempt to replicate Ford’s success. Certainly Facebook ad revenues are on the rise—eMarketer expects Facebook’s ad revenues to quintuple by 2012 compared with 2009 levels, to nearly 2.9B. That’s bad news for TV and the already battered print media and good news for Facebook. But perhaps not so over the longer run. With TV buys, you have to keep paying to generate impressions. If Doug the spokespuppet is any guide, however, that may not be true for social media campaigns. After an initial outlay, if a social campaign takes off, the audience will generate more impressions on its own. Thus a social medium like Facebook could be the victim of its own success when it comes to ad revenue. It may be there is an inherent limiting factor in the ad spend they can capture, as exemplified by Ford’s experience with Dough and the Focus. And brands may spend much less overall on advertising, with as good or better results, than they ever have in the past. How will these trends evolve? Can brands create social campaigns that repeat Ford’s formula for the Focus with effective results? Can social networks find ways to capture more spend and overcome their potential tendency to make further spend unnecessary? And will consumers become tired and insulated from social campaigns, much as they have to traditional advertising channels? These are the questions CMOs and Facebook execs alike will be asking themselves in the brave new world of customer engagement. As always, your thoughts and comments are most welcome.

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• To ORM or Not to ORM. That is the question&hellip;

  - by Patrick Liekhus

  UPDATE:  Thanks for the feedback and comments.  I have adjusted my table below with your recommendations.  I had missed a point or two. I wanted to do a series on creating an entire project using the EDMX XAF code generation and the SpecFlow BDD Easy Test tools discussed in my earlier posts, but I thought it would be appropriate to start with a simple comparison and reasoning on why I choose to use these tools. Let’s start by defining the term ORM, or Object-Relational Mapping.  According to Wikipedia it is defined as the following: Object-relational mapping (ORM, O/RM, and O/R mapping) in computer software is a programming technique for converting data between incompatible type systems in object-oriented programming languages. This creates, in effect, a "virtual object database" that can be used from within the programming language. Why should you care?  Basically it allows you to map your business objects in code to their persistence layer behind them. And better yet, why would you want to do this?  Let me outline it in the following points: Development speed.  No more need to map repetitive tasks query results to object members.  Once the map is created the code is rendered for you. Persistence portability.  The ORM knows how to map SQL specific syntax for the persistence engine you choose.  It does not matter if it is SQL Server, Oracle and another database of your choosing. Standard/Boilerplate code is simplified.  The basic CRUD operations are consistent and case use database metadata for basic operations. So how does this help?  Well, let’s compare some of the ORM tools that I have used and/or researched.  I have been interested in ORM for some time now.  My ORM of choice for a long time was NHibernate and I still believe it has a strong case in some business situations.  However, you have to take business considerations into account and the law of diminishing returns.  Because of these two factors, my recent activity and experience has been around DevExpress eXpress Persistence Objects (XPO).  The primary reason for this is because they have the DevExpress eXpress Application Framework (XAF) that sits on top of XPO.  With this added value, the data model can be created (either database first of code first) and the Web and Windows client can be created from these maps.  While out of the box they provide some simple list and detail screens, you can verify easily extend and modify these to your liking.  DevExpress has done a tremendous job of providing enough framework while also staying out of the way when you need to extend it.  This sounds worse than it really is.  What I mean by this is that if you choose to follow DevExpress coding style and recommendations, the hooks and extension points provided allow you to do some pretty heavy lifting while also not worrying about the basics. I have put together a list of the top features that I have used to compare the limited list of ORM’s that I have exposure with.  Again, the biggest selling point in my opinion is that XPO is just a solid as any of the other ORM’s but with the added layer of XAF they become unstoppable.  And then couple that with the EDMX modeling tools and code generation, it becomes a no brainer. Designer Features Entity Framework NHibernate Fluent w/ Nhibernate Telerik OpenAccess DevExpress XPO DevExpress XPO/XAF plus Liekhus Tools Uses XML to map relationships - Yes - - -   Visual class designer interface Yes - - - - Yes Management integrated w/ Visual Studio Yes - - Yes - Yes Supports schema first approach Yes - - Yes - Yes Supports model first approach Yes - - Yes Yes Yes Supports code first approach Yes Yes Yes Yes Yes Yes Attribute driven coding style Yes - Yes - Yes Yes                 I have a very small team and limited resources with a lot of responsibilities.  In order to keep up with our customers, we must rely on tools like these.  We use the EDMX tool so that we can create a visual representation of the applications with our customers.  Second, we rely on the code generation so that we can focus on the business problems at hand and not whether a field is mapped correctly.  This keeps us from requiring as many junior level developers on our team.  I have also worked on multiple teams where they believed in writing their own “framework”.  In my experiences and opinion this is not the route to take unless you have a team dedicated to supporting just the framework.  Each time that I have worked on custom frameworks, the framework eventually becomes old, out dated and full of “performance” enhancements specific to one or two requirements.  With an ORM, there are a lot smarter people than me working on the bigger issue of persistence and performance.  Again, my recommendation would be to use an available framework and get to working on your business domain problems.  If your coding is not making money for you, why are you working on it?  Do you really need to be writing query to object member code again and again? Thanks

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• AIS is hiring!

  - by Steve Michelotti

  My company, Applied Information Sciences (AIS), is currently hiring for multiple positions. AIS is growing and we have immediate needs for all levels of technologists with a focus developing on the Microsoft stack!  We are seeking .NET developers with a strong Object Oriented Foundation around the DC metro area.  Our goal is to find smart people that are technology enthusiasts and interested in staying on the bleeding edge.  If you have a passion for solving complex business problems by building flexible and scalable solutions, then we want to talk to you!  Our clients are demanding the latest technologies and we have upcoming projects using .NET 4.0, ASP.NET MVC, Silverlight 4, VS2010 with SharePoint 2010.  If you have been exposed to these technologies – great!  If not, then we will train you!  Bottom line…we want smart, capable people with a drive for success! See all of our open positions here. If you’re interested, feel free to send me a private message through my blog here.

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• Blend for Visual Studio 2013 Prototyping Applications with SketchFlow

  - by T

  Originally posted on: http://geekswithblogs.net/tburger/archive/2014/08/10/blend-for-visual-studio-2013-prototyping-applications-with-sketchflow.aspxSketchFlow enables rapid creating of dynamic interface mockups very quickly. The SketchFlow workspace is the same as the standard Blend workspace with the inclusion of three panels: the SketchFlow Feedback panel, the SketchFlow Animation panel and the SketchFlow Map panel. By using SketchFlow to prototype, you can get feedback early in the process. It helps to surface possible issues, lower development iterations, and increase stakeholder buy in. SketchFlow prototypes not only provide an initial look but also provide a way to add additional ideas and input and make sure the team is on track prior to investing in complete development. When you have completed the prototyping, you can discard the prototype and just use the lessons learned to design the application from or extract individual elements from your prototype and include them in the application. I don’t recommend trying to transition the entire project into a development project. Objects that you add with the SketchFlow style have a hand-sketched look. The sketch style is used to remind stakeholders that this is a prototype. This encourages them to focus on the flow and functionality without getting distracted by design details. The sketchflow assets are under sketchflow in the asset panel and are identifiable by the postfix “–Sketch”. For example “Button-Sketch”. You can mix sketch and standard controls in your interface, if required. Be creative, if there is a missing control or your interface has a different look and feel than the out of the box one, reuse other sketch controls to mimic the functionality or look and feel. Only use standard controls if it doesn’t distract from the idea that this is a prototype and not a standard application. The SketchFlow Map panel provides information about the structure of your application. To create a new screen in your prototype: Right-click the map surface and choose “Create a Connected Screen”. Name the screens with names that are meaningful to the stakeholders. The start screen is the one that has the green arrow. To change the start screen, right click on any other screen and set to start screen. Only one screen can be the start screen at a time. Rounded screen are component screens to mimic reusable custom controls that will be built into the final application. You can change the colors of all of the boxes and should use colors to create functional groupings. The groupings can be identified in the SketchFlow Project Settings. To add connections between screens in the SketchFlow Map panel. Move the mouse over a screen in the SketchFlow and a menu will appear at the bottom of the screen node. In the menu, click Connect to an existing screen. Drag the arrow to another screen on the Map. You add navigation to your prototype by adding connections on the SketchFlow map or by adding navigation directly to items on your interface. To add navigation from objects on the artboard, right click the item then from the menu, choose “Navigate to”. This will expose a sub-menu with available screens, backward, or forward. When the map has connected screens, the SketchFlow Player displays the connected screens on the Navigate sidebar. All screens show in the SketchFlow Player Map. To see the SketchFlow Player, run your SketchFlow prototype. The Navigation sidebar is meant to show the desired user work flow. The map can be used to view the different screens regardless of suggested navigation in the navigation bar. The map is able to be hidden and shown. As mentioned, a component screen is a shared screen that is used in more than one screen and generally represents what will be a custom object in the application. To create a component screen, you can create a screen, right click on it in the SketchFlow Map and choose “Make into component screen”. You can mouse over a screen and from the menu that appears underneath, choose create and insert component screen. To use an existing screen, select if from the Asset panel under SketchFlow, Components. You can use Storyboards and Visual State animations in your SketchFlow project. However, SketchFlow also offers its own animation technique that is simpler and better suited for prototyping. The SketchFlow Animation panel is above your artboard by default. In SketchFlow animation, you create frames and then position the elements on your interface for each frame. You then specify elapsed time and any effects you want to apply to the transition. The + at the top is what creates new frames. Once you have a new Frame, select it and change the property you want to animate. In the example above, I changed the Text of the result box. You can adjust the time between frames in the lower area between the frames. The easing and effects functions are changed in the center between each frame. You edit the hold time for frames by clicking the clock icon in the lower left and the hold time will appear on each frame and can be edited. The FluidLayout icon (also located in the lower left) will create smooth transitions. Next to the FluidLayout icon is the name of that Animation. You can rename the animation by clicking on it and editing the name. The down arrow chevrons next to the name allow you to view the list of all animations in this prototype and select them for editing. To add the animation to the interface object (such as a button to start the animation), select the PlaySketchFlowAnimationAction from the SketchFlow behaviors in the Assets menu and drag it to an object on your interface. With the PlaySketchFlowAnimationAction that you just added selected in the Objects and Timeline, edit the properties to change the EventName to the event you want and choose the SketchFlowAnimation you want from the drop down list. You may want to add additional information to your screens that isn’t really part of the prototype but is relevant information or a request for clarification or feedback from the reviewer. You do this with annotations or notes. Both appear on the user interface, however, annotations can be switched on or off at design and review time. Notes cannot be switched off. To add an Annotation, chose the Create Annotation from the Tools menu. The annotation appears on the UI where you will add the notes. To display or Hide annotations, click the annotation toggle at the bottom right on the artboard . After to toggle annotations on, the identifier of the person who created them appears on the artboard and you must click that to expand the notes. To add a note to the artboard, simply select the Note-Sketch from Assets ->SketchFlow ->Styles ->Sketch Styles. Drag and drop it to the artboard and place where you want it. When you are ready for users to review the prototype, you have a few options available. Click File -> Export and choose one of the options from the list: Publish to Sharepoint, Package SketchFlowProject, Export to Microsoft Word, or Export as Images. I suggest you play with as many of the options as you can to see what they do. Both the Sharepoint and Packaged SketchFlowProject allow you to collect feedback from one or more users that you can import into the project. The user can make notes on the UI and in the Feedback area in the bottom left corner of the player. When the user is done adding feedback, it is exported from the right most folder icon in the My Feedback panel. Feeback is imported on a panel named SketchFlow Feedback. To get that panel to show up, select Window -> SketchFlow Feedback. Once you have the panel showing, click the + in the upper right of the panel and find the notes you exported. When imported, they will show up in a list and on the artboard. To document your prototype, use the Export to Microsoft Word option from the File menu. That should get you started with prototyping.

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• Learn about MySQL with the Authentic MySQL for Beginners course

  - by Antoinette O'Sullivan

  Learn about the MySQL Server and other MySQL products by taking the authentic MySQL for Beginners course. This course covers all the basics from MySQL download and installation, to relational database concepts and database design. This course is your first step to becoming a MySQL administrator. You can take this course through one of the following delivery types: Training-on-Demand: Start the class from your desk, at your base and within 24 hrs of registering. Read Ben Krug on Day 3 of his experience taking the MySQL for Beginners course Training-on-Demand option. Live-Virtual Class: Attend this live class from your own office - no travel required. Choose from a selection of events on the schedule to suit different timezones. Delivery languages include English and German. In-Class event: Attend this class in an education center. Events already on the schedule include:  Location  Date  Delivery Language  Mechelen, Belgium  14 January 2013  English  London, England  5 March 2013  English  Hamburg, Germany  25 March 2013  German  Munich, Germany  3 June 2013  German  Budapest, Hungary  5 February 2013  Hungary  Milan, Italy  11 February 2013  Italian  Rome, Italy  4 March 2013  Italian  Riga, Latvia  18 February 2013  Latvian  Amsterdam, Netherlands  21 May 2013  Dutch  Nieuwegein, Netherlands  18 February 2013  Dutch  Warsaw, Poland  18 February 2013  Polish  Lisbon, Portugal  25 March 2013  European Portugese  Porto, Portugal  25 March 2013  European Portugese  Barcelona, Spain  11 February 2013  Spanish  Madrid, Spain  22 April 2013  Spanish  Nairobi, Kenya  14 January 2013  English  Capetown, South Africa  22 July 2013  English  Pretoria, South Africa  22 April 2013  English  Petaling Jaya, Malaysia  28 January 2013  English  Ottawa, Canada  25 March 2013  English  Toronto, Canada  25 March 2013  English  Montreal, Canada 25 March 2013   English Mexico City, Mexico  14 January 2013   Spanish  San Pedro Garza Garcia, Mexico  5 February 2013  Spanish  Sao Paolo, Brazil  29 January 2013  Brazilian Portugese For more information on this or other courses on the authentic MySQL Curriculum, go to http://oracle.com/education/mysql. Note, many organizations deploy both Oracle Database and MySQL side by side to serve different needs, and as a database professional you can find training courses on both topics at Oracle University! Check out the upcoming Oracle Database training courses and MySQL training courses. Even if you're only managing Oracle Databases at this point of time, getting familiar with MySQL will broaden your career path with growing job demand.

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• Change Comes from Within

  - by John K. Hines

  I am in the midst of witnessing a variety of teams moving away from Scrum. Some of them are doing things like replacing Scrum terms with more commonly understood terminology. Mainly they have gone back to using industry standard terms and more traditional processes like the RAPID decision making process. For example: Scrum Master becomes Project Lead. Scrum Team becomes Project Team. Product Owner becomes Stakeholders. I'm actually quite sad to see this happening, but I understand that Scrum is a radical change for most organizations. Teams are slowly but surely moving away from Scrum to a process that non-software engineers can understand and follow. Some could never secure the education or personnel (like a Product Owner) to get the whole team engaged. And many people with decision-making authority do not see the value in Scrum besides task planning and tracking. You see, Scrum cannot be mandated. No one can force a team to be Agile, collaborate, continuously improve, and self-reflect. Agile adoptions must start from a position of mutual trust and willingness to change. And most software teams aren't like that. Here is my personal epiphany from over a year of attempting to promote Agile on a small development team: The desire to embrace Agile methodologies must come from each and every member of the team. If this desire does not exist - if the team is satisfied with its current process, if the team is not motivated to improve, or if the team is afraid of change - the actual demonstration of all the benefits prescribed by Agile and Scrum will take years. I've read some blog posts lately that criticise Scrum for demanding "Big Change Up Front." One's opinion of software methodologies boils down to one's perspective. If you see modern software development as successful, you will advocate for small, incremental changes to how it is done. If you see it as broken, you'll be much more motivated to take risks and try something different. So my question to you is this - is modern software development healthy or in need of dramatic improvement? I can tell you from personal experience that any project that requires exploration, planning, development, stabilisation, and deployment is hard. Trying to make that process better with only a slightly modified approach is a mistake. You will become completely dependent upon the skillset of your team (the only variable you can change). But the difficulty of planned work isn't one of skill. It isn't until you solve the fundamental challenges of communication, collaboration, quality, and efficiency that skill even comes into play. So I advocate for Big Change Up Front. And I advocate for it to happen often until those involved can say, from experience, that it is no longer needed. I hope every engineer has the opportunity to see the benefits of Agile and Scrum on a highly functional team. I'll close with more key learnings that can help with a Scrum adoption: Your leaders must understand Scrum. They must understand software development, its inherent difficulties, and how Scrum helps. If you attempt to adopt Scrum before the understanding is there, your leaders will apply traditional solutions to your problems - often creating more problems. Success should be measured by quality, not revenue. Namely, the value of software to an organization is the revenue it generates minus ongoing support costs. You should identify quality-based metrics that show the effect Agile techniques have on your software. Motivation is everything. I finally understand why so many Agile advocates say you that if you are not on a team using Agile, you should leave and find one. Scrum and especially Agile encompass many elegant solutions to a wide variety of problems. If you are working on a team that has not encountered these problems the the team may never see the value in the solutions.   Having said all that, I'm not giving up on Agile or Scrum. I am convinced it is a better approach for software development. But reality is saying that its adoption is not straightforward and highly subject to disruption. Unless, that is, everyone really, really wants it.

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• So, how is the Oracle HCM Cloud User Experience? In a word, smokin’!

  - by Edith Mireles-Oracle

  By Misha Vaughan, Oracle Applications User Experience Oracle unveiled its game-changing cloud user experience strategy at Oracle OpenWorld 2013 (remember that?) with a new simplified user interface (UI) paradigm.  The Oracle HCM cloud user experience is about light-weight interaction, tailored to the task you are trying to accomplish, on the device you are comfortable working with. A key theme for the Oracle user experience is being able to move from smartphone to tablet to desktop, with all of your data in the cloud. The Oracle HCM Cloud user experience provides designs for better productivity, no matter when and how your employees need to work. Release 8  Oracle recently demonstrated how fast it is moving development forward for our cloud applications, with the availability of release 8.  In release 8, users will see expanded simplicity in the HCM cloud user experience, such as filling out a time card and succession planning. Oracle has also expanded its mobile capabilities with task flows for payslips, managing absences, and advanced analytics. In addition, users will see expanded extensibility with the new structures editor for simplified pages, and the with the user interface text editor, which allows you to update language throughout the UI from one place. If you don’t like calling people who work for you “employees,” you can use this tool to create a term that is suited to your business.  Take a look yourself at what’s available now. What are people saying?Debra Lilley (@debralilley), an Oracle ACE Director who has a long history with Oracle Applications, recently gave her perspective on release 8: “Having had the privilege of seeing a preview of release 8, I am again impressed with the enhancements around simplified UI. Even more so, at a user group event in London this week, an existing Cloud HCM customer speaking publically about his implementation said he was very excited about release 8 as the absence functionality was so superior and simple to use.”  In an interview with Lilley for a blog post by Dennis Howlett  (@dahowlett), we probably couldn’t have asked for a more even-handed look at the Oracle Applications Cloud and the impact of user experience. Take the time to watch all three videos and get the full picture.  In closing, Howlett’s said: “There is always the caveat that getting from the past to Fusion [from the editor: Fusion is now called the Oracle Applications Cloud] is not quite as simple as may be painted, but the outcomes are much better than anticipated in large measure because the user experience is so much better than what went before.” Herman Slange, Technical Manager with Oracle Applications partner Profource, agrees with that comment. “We use on-premise Financials & HCM for internal use. Having a simple user interface that works on a desktop as well as a tablet for (very) non-technical users is a big relief. Coming from E-Business Suite, there is less training (none) required to access HCM content.  From a technical point of view, having the abilities to tailor the simplified UI very easy makes it very efficient for us to adjust to specific customer needs.  When we have a conversation about simplified UI, we just hand over a tablet and ask the customer to just use it. No training and no explanation required.” Finally, in a story by Computer Weekly  about Oracle customer BG Group, a natural gas exploration and production company based in the UK and with a presence in 20 countries, the author states: “The new HR platform has proved to be easier and more intuitive for HR staff to use than the previous SAP-based technology.” What’s Next for Oracle’s Applications Cloud User Experiences? This is the question that Steve Miranda, Oracle Executive Vice President, Applications Development, asks the Applications User Experience team, and we’ve been hard at work for some time now on “what’s next.”  I can’t say too much about it, but I can tell you that we’ve started talking to customers and partners, under non-disclosure agreements, about user experience concepts that we are working on in order to get their feedback. We recently had a chance to talk about possibilities for the Oracle HCM Cloud user experience at an Oracle HCM Southern California Customer Success Summit. This was a fantastic event, hosted by Shane Bliss and Vance Morossi of the Oracle Client Success Team. We got to use the uber-slick facilities of Allergan, our hosts (of Botox fame), headquartered in Irvine, Calif., with a presence in more than 100 countries. Photo by Misha Vaughan, Oracle Applications User Experience Vance Morossi, left, and Shane Bliss, of the Oracle Client Success Team, at an Oracle HCM Southern California Customer Success Summit.  We were treated to a few really excellent talks around human resources (HR). Alice White, VP Human Resources, discussed Allergan's process for global talent acquisition -- how Allergan has designed and deployed a global process, and global tools, along with Oracle and Cognizant, and are now at the end of a global implementation. She shared a couple of insights about the journey for Allergan: “One of the major areas for improvement was on role clarification within the company.” She said the company is “empowering managers and deputizing them as recruiters. Now it is a global process that is nimble and efficient."  Deepak Rammohan, VP Product Management, HCM Cloud, Oracle, also took the stage to talk about pioneering modern HR. He reflected modern HR problems of getting the right data about the workforce, the importance of getting the right talent as a key strategic initiative, and other workforce insights. "How do we design systems to deal with all of this?” he asked. “Make sure the systems are talent-centric. The next piece is collaborative, engaging, and mobile. A lot of this is influenced by what users see today. The last thing is around insight; insight at the point of decision-making." Rammohan showed off some killer HCM Cloud talent demos focused on simplicity and mobility that his team has been cooking up, and closed with a great line about the nature of modern recruiting: "Recruiting is a team sport." Deepak Rammohan, left, and Jake Kuramoto, both of Oracle, debate the merits of a Google Glass concept demo for recruiters on-the-go. Later, in an expo-style format, the Apps UX team showed several concepts for next-generation HCM Cloud user experiences, including demos shown by Jake Kuramoto (@jkuramoto) of The AppsLab, and Aylin Uysal (@aylinuysal), Director, HCM Cloud user experience. We even hauled out our eye-tracker, a research tool used to show where the eye is looking at a particular screen, thanks to teammate Michael LaDuke. Dionne Healy, HCM Client Executive, and Aylin Uysal, Director, HCM Cloud user experiences, Oracle, take a look at new HCM Cloud UX concepts. We closed the day with Jeremy Ashley (@jrwashley), VP, Applications User Experience, who brought it all back together by talking about the big picture for applications cloud user experiences. He covered the trends we are paying attention to now, what users will be expecting of their modern enterprise apps, and what Oracle’s design strategy is around these ideas.   We closed with an excellent reception hosted by ADP Payroll services at Bistango. Want to read more?Want to see where our cloud user experience is going next? Read more on the UsableApps web site about our latest design initiative: “Glance, Scan, Commit.” Or catch up on the back story by looking over our Applications Cloud user experience content on the UsableApps web site.  You can also find out where we’ll be next at the Events page on UsableApps.

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• GWB | 30 Posts in 60 Days Update

  - by Staff of Geeks

  One month after the contest started, we definitely have some leaders and one blogger who has reached the mark.  Keep up the good work guys, I have really enjoyed the content being produced by our bloggers. Current Winners: Enrique Lima (37 posts) - http://geekswithblogs.net/enriquelima Almost There: Stuart Brierley (28 posts) - http://geekswithblogs.net/StuartBrierley Dave Campbell (26 posts) - http://geekswithblogs.net/WynApseTechnicalMusings Eric Nelson (23 posts) - http://geekswithblogs.net/iupdateable Coming Along: Liam McLennan (17 posts) - http://geekswithblogs.net/liammclennan Christopher House (13 posts) - http://geekswithblogs.net/13DaysaWeek mbcrump (13 posts) - http://geekswithblogs.net/mbcrump Steve Michelotti (10 posts) - http://geekswithblogs.net/michelotti Michael Freidgeim (9 posts) - http://geekswithblogs.net/mnf MarkPearl (9 posts) - http://geekswithblogs.net/MarkPearl Brian Schroer (8 posts) - http://geekswithblogs.net/brians Chris Williams (8 posts) - http://geekswithblogs.net/cwilliams CatherineRussell (7 posts) - http://geekswithblogs.net/CatherineRussell Shawn Cicoria (7 posts) - http://geekswithblogs.net/cicorias Matt Christian (7 posts) - http://geekswithblogs.net/CodeBlog James Michael Hare (7 posts) - http://geekswithblogs.net/BlackRabbitCoder John Blumenauer (7 posts) - http://geekswithblogs.net/jblumenauer Scott Dorman (7 posts) - http://geekswithblogs.net/sdorman   Technorati Tags: Standings,Geekswithblogs,30 in 60

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• Kansas City .NET UG March Meeting &ndash; Tonight!!!!

  - by John Alexander

  Meeting tonight!!! Food! Great giveaways including a full license of Infragistics for a year! See you there!! Meeting for March 23rd, 2010 WHERE: Centriq Training, 8700 State Line Road, Leawood, KS (Click WHEN: 6:00 PM TOPIC: Microsoft's Security Development Lifecycle for Agile development Microsoft recently added secure development guidance for agile methodologies within their SDL. During this presentation, Nick will summarize the new guidance and discuss what makes this guidance successful for Agile development. SPEAKER: Nick Coblentz Nick Coblentz is a senior consultant within AT&T Consulting Services' Application Security Practice. He focuses on helping organizations build mature application security programs and secure development processes. Nick has provided consulting services to fortune 500 companies within the retail, financial services, banking, and health care sectors. SPONSOR: TekSystems TEKsystems® is the leading IT staffing and services company. Our capabilities span a wide range of services: from technical staff augmentation and direct placement services, to full management of IT projects and comprehensive workforce management solutions. With over 25 years of experience, we are experts at connecting technical professionals. Whether you are looking for the best IT talent, an experienced IT outsourcing partner, or a career in the IT industry, TEKsystems delivers.

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• iiR Hospital Digital 2011: Tras la historia digital ¿qué?

  - by Eloy M. Rodríguez

  Como el acceso a la documentación está restringido, sólo voy a comentar por encima algunos temas o planteamientos que me han llamado la atención del VI Foro Hospital Digital 2011, organizado por iiR. Y comienzo destacando la buena moderación de Maribel Grau del Hospital Clínic de Barcelona que estuvo sobria, eficaz y motivadora del debate. Me impresionó el proyecto Hospital Líquido del Hospital San Joan de Deu de Barcelona por el compromiso corporativo con una medicina colaborativa involucrando a los pacientes y a los profesionales, con unas iniciativas de eSalud y Salud2.0 avanzadas y apoyadas en un buen soporte legal, tecnológico, de los profesionales y con procesos bien definidos. Es un tema corporativo y no una prueba, como bien explicó Jorge Juan Fernández y detalló después Júlia Cutillas, cuyo rol, por cierto, es de Community Manager. En el debate salió el tema del retorno de la inversión y ese es un tema inmaduro, ya que es difícil de encontrar métricas adecuadas, pero no dudan de su continuidad ya que forma parte de una estrategia corporativa, en la que siempre hay elementos que forman parte de los costes generales y que se consideran necesarios para prestar el nivel de servicio que se desea ofrecer. Cecilia Pérez desde su posición como Jefe de Implantación de HCE en el Hospital de Móstoles hizo énfasis en la importancia de la gestión efectiva del cambio cuando se implanta un sistema de historia clínica electrónica que pasa por una inicial negación de los usarios al cambio, que luego presentan una resistencia al prinicipio para luego empezar a explorar posibilidades y llegar a un compromiso con el cambio. Santiago Borrás, Jefe de Sistemas del Hospital del Henares, partió de un hospital digital, pero eso no es más que el comienzo. Tras tres años la frustración de los profesionales es no perderse entre demasiada información. La etapa necesaria tras la digitalición es la generación y compartición del cononocimiento. Cristina Ibarrola, Directora de Atención Primaria del SNS-O comentó la experiencia de las interconsultas primaria-especializada que reducen la carga asistencial en primaria al aumentar la resolución. Hay una reserva de tiempos específicos en las agendas de los profesionales de ambos lados para garantizar una respuesta en un máximo de 48 horas. Eso ha llevado a una flexibiliazación de la agenda de los médicos de primaria que tienen un 25% más de tiempo para las consultas presenciales. Parece que aquí la opción tomada es dar más tiempo por paciente en vez de más pacientes, supongo que en parte porque la presión asistencial en Navarra tengo entendido que no es tan fuerte como en otras zonas. Alejandra Cubero comentó la experiencia de identificación de pacientes y de inteoperabilidad en Hospitales de Madrid. Ana Rosa Pulido presentó los logros del SES y su proyecto actual de Imagen Médica No Radiológica. Richard Bernat explicó la experiencia de HCE de Salud de la Mujer Dexeus, indicando que si bien no hay métricas del retorno de la inversión, sí hay una percepción del valor por las diferentes direcciones. Arturo Quesada glosó la experiencia de Jimena en el Hospital de Ávila, Joan Chafer desgranó el arduo proceso de introducción de sucesivas soluciones digitales en el Hospital Clínico San Carlos de Madrid comenzando por “Hogar Digital”, todo ello con financiación externa o recursos propios y cerró el turno de intervenciones no comerciales Pedro A. Bonal que presentó el valor de los eDocs dentro del Complejo (aplicado en sus dos acepciones de conjunto y complicado) Hospitalario de Toledo como tránsito a la HCE plenamente digital. Tweet

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• OWB 11gR2 &ndash; Flexible and extensible

  - by David Allan

  The Oracle data integration extensibility capabilities are something I love, nothing more frustrating than a tool or platform that is very constraining. I think extensibility and flexibility are invaluable capabilities in the data integration arena. I liked Uli Bethke's posting on some extensibility capabilities with ODI (see Nesting ODI Substitution Method Calls here), he has some useful guidance on making customizations to existing KMs, nice to learn by example. I thought I'd illustrate the same capabilities with ODI's partner OWB for the OWB community. There is a whole new world of potential. The LKM/IKM/CKM/JKMs are the primary templates that are supported (plus the Oracle Target code template), so there is a lot of potential for customizing and extending the product in this release. Enough waffle... Diving in at the deep end from Uli's post, in OWB the table operator has a number of additional properties in OWB 11gR2 that let you annotate the column usage with ODI-like properties such as the slowly changing usage or for your own user-defined purpose as in Uli's post, below you see for the target table SALES_TARGET we can use the UD5 property which when assigned the code template (knowledge module) which has been modified with Uli's change we can do custom things such as creating indices - provides The code template used by the mapping has the additional step which is basically the code illustrated from Uli's posting just used directly, the ODI 10g substitution references also supported from within OWB's runtime. Now to see whether this does what we expect before we execute it, we can check out the generated code similar to how the traditional mapping generation and preview works, you do this by clicking on the 'Inspect Code' button on the execution units code template assignment. This then  creates another tab with prefix 'Code - <mapping name>' where the generated code is put, scrolling down we find the last step with the indices being created, looks good, so we are ready to deploy and execute. After executing the mapping we can then use the 'Audit Information' panel (select the mapping in the designer tree and click on View/Audit Information), this gives us a view of the execution where we can drill into the tasks that were executed and inspect both the template and the generated code that was executed and any potential errors. Reflecting back on earlier versions of OWB, these were the kinds of features that were always highly desirable, getting under the hood of the code generation and tweaking bit and pieces - fun and powerful stuff! We can step it up a bit here and explore some further ideas. The example below is a daisy-chained set of execution units where the intermediate table is a target of one unit and the source for another. We want that table to be a global temporary table, so can tweak the templates. Back to the copy of SQL Control Append (for demo purposes) we modify the create target table step to make the table a global temporary table, with the option of on commit preserve rows. You can get a feel for some of the customizations and changes possible, providing some great flexibility and extensibility for the data integration tools.

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• Oracle CRM in the UK- Gartner CRM Summit 2010

  - by divya.malik

  We are now headed to the UK to co-sponsor and participate in the Gartner Customer Relationship Management Summit 2010 on the 16th and 17th of March in London. Oracle CRM Vice President Mark Woollen will be presenting on Tuesday, 16 March 2010 from 15:20-15:50 on                                                                                                                                          CRM is dead, long live CRM?  Everyone is saying the world has changed and with it a new set of acronyms/buzzwords/vendors etc have appeared. What does this really mean for CRM software? Is it Dead or Alive? Listen to Mark’s view from Oracle and its customers.                  Location- Westbourne 2, Level –1. Also stop by the Oracle booth at the demogrounds.  The event looks promising with some great content from the Gartner analysts and from what the Gartner folks just told me, the event is oversold. And the weather in London town? As expected…slight showers on Monday with a high of 49 degrees F and partly cloudy on Tuesday, with a high of 50 degrees F.

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• How Oracle Data Integration Customers Differentiate Their Business in Competitive Markets

  - by Irem Radzik

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 With data being a central force in driving innovation and competing effectively, data integration has become a key IT approach to remove silos and ensure working with consistent and trusted data. Especially with the release of 12c version, Oracle Data Integrator and Oracle GoldenGate offer easy-to-use and high-performance solutions that help companies with their critical data initiatives, including big data analytics, moving to cloud architectures, modernizing and connecting transactional systems and more. In a recent press release we announced the great momentum and analyst recognition Oracle Data Integration products have achieved in the data integration and replication market. In this press release we described some of the key new features of Oracle Data Integrator 12c and Oracle GoldenGate 12c. In addition, a few from our 4500+ customers explained how Oracle’s data integration platform helped them achieve their business goals. In this blog post I would like to go over what these customers shared about their experience. Land O’Lakes is one of America’s premier member-owned cooperatives, and offers an extensive line of agricultural supplies, as well as production and business services. Rich Bellefeuille, manager, ETL & data warehouse for Land O’Lakes told us how GoldenGate helped them modernize their critical ERP system without impacting service and how they are moving to new projects with Oracle Data Integrator 12c: “With Oracle GoldenGate 11g, we've been able to migrate our enterprise-wide implementation of Oracle’s JD Edwards EnterpriseOne, ERP system, to a new database and application server platform with minimal downtime to our business. Using Oracle GoldenGate 11g we reduced database migration time from nearly 30 hours to less than 30 minutes. Given our quick success, we are considering expansion of our Oracle GoldenGate 12c footprint. We are also in the midst of deploying a solution leveraging Oracle Data Integrator 12c to manage our pricing data to handle orders more effectively and provide a better relationship with our clients. We feel we are gaining higher productivity and flexibility with Oracle's data integration products." ICON, a global provider of outsourced development services to the pharmaceutical, biotechnology and medical device industries, highlighted the competitive advantage that a solid data integration foundation brings. Diarmaid O’Reilly, enterprise data warehouse manager, ICON plc said “Oracle Data Integrator enables us to align clinical trials intelligence with the information needs of our sponsors. It helps differentiate ICON’s services in an increasingly competitive drug-development industry."  You can find more info on ICON's implementation here. A popular use case for Oracle GoldenGate’s real-time data integration is offloading operational reporting from critical transaction processing systems. SolarWorld, one of the world’s largest solar-technology producers and the largest U.S. solar panel manufacturer, implemented Oracle GoldenGate for real-time data integration of manufacturing data for fast analysis. Russ Toyama, U.S. senior database administrator for SolarWorld told us real-time data helps their operations and GoldenGate’s solution supports high performance of their manufacturing systems: “We use Oracle GoldenGate for real-time data integration into our decision support system, which performs real-time analysis for manufacturing operations to continuously improve product quality, yield and efficiency. With reliable and low-impact data movement capabilities, Oracle GoldenGate also helps ensure that our critical manufacturing systems are stable and operate with high performance."  You can watch the full interview with SolarWorld's Russ Toyama here. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Starwood Hotels and Resorts is one of the many customers that found out how well Oracle Data Integration products work with Oracle Exadata. Gordon Light, senior director of information technology for StarWood Hotels, says they had notable performance gain in loading Oracle Exadata reporting environment: “We leverage Oracle GoldenGate to replicate data from our central reservations systems and other OLTP databases – significantly decreasing the overall ETL duration. Moving forward, we plan to use Oracle GoldenGate to help the company achieve near-real-time reporting.”You can listen about Starwood Hotels' implementation here. Many companies combine the power of Oracle GoldenGate with Oracle Data Integrator to have a single, integrated data integration platform for variety of use cases across the enterprise. Ufone is another good example of that. The leading mobile communications service provider of Pakistan has improved customer service using timely customer data in its data warehouse. Atif Aslam, head of management information systems for Ufone says: “Oracle Data Integrator and Oracle GoldenGate help us integrate information from various systems and provide up-to-date and real-time CRM data updates hourly, rather than daily. The applications have simplified data warehouse operations and allowed business users to make faster and better informed decisions to protect revenue in the fast-moving Pakistani telecommunications market.” You can read more about Ufone's use case here. In our Oracle Data Integration 12c launch webcast back in November we also heard from BT’s CTO Surren Parthab about their use of GoldenGate for moving to private cloud architecture. Surren also shared his perspectives on Oracle Data Integrator 12c and Oracle GoldenGate 12c releases. You can watch the video here. These are only a few examples of leading companies that have made data integration and real-time data access a key part of their data governance and IT modernization initiatives. They have seen real improvements in how their businesses operate and differentiate in today’s competitive markets. You can read about other customer examples in our Ebook: The Path to the Future and access resources including white papers, data sheets, podcasts and more via our Oracle Data Integration resource kit. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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