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• What's Happening in Business Analytics at OpenWorld 2012?

  - by jmorourke

  Oracle OpenWorld 2012 is rapidly approaching on September 30th when we take over the city of San Francisco for five days.  The Business Analytics this year is our strongest ever with over 150 EPM, BI, Analytics and Data Warehousing sessions delivered by Oracle, our customers and partners.  We’ll also have Hands-On Labs, 20 demo pods dedicated to Business Analytics products, and over 30 partners exhibiting their solutions.  So what’s hot in the Business Analytics program at OpenWorld?  Here are some of the “can’t miss” sessions at this year’s conference: The EPM and BI general sessions, led by SVP of Product Development Balaji Yelamanchili will highlight what’s new provide a view into Oracle’s EPM, BI and Analytics strategies.  Both sessions are scheduled on Monday, October 1st. Thursday Keynote:  See More, Act Faster:  Oracle Business Analytics, led by Oracle President Mark Hurd, will provide a view into Oracle’s strategy for Business Analytics, especially engineered systems designed to provide extreme performance for the most rigorous analytic tasks. Superfast Business Intelligence with Oracle Exalytics.  Hear about various business intelligence scenarios in which Oracle Exalytics provides exemplary value—from operational reporting and prepackaged applications to analytics on unstructured data. Turn Insights into Real-Time Actions with Oracle Business Intelligence Mobile.  Learn how Oracle Business Intelligence Mobile enables organizations to deliver relevant information and turn insight into real-time action, no matter where employees are located. Empowering the Business User: Introduction to Oracle Endeca Information Discovery.  Find out how you can find fast answers to the new questions that confront your business every day, while avoiding the confusion and inconsistencies brought about by spreadsheets and desktop tools. Big Data:  The Big Story.  Learn how to harness big data, your existing data, and predictive analytics to make better decisions in an environment of rapid shifts in behavior and instant feedback.  Learn about the technologies that constitute a big data architecture, how to leverage and implement advanced analytics for real-time decisions, and the tools needed to know the unknown. Planning at the Speed of Business with Oracle Exalytics.  Learn how Oracle Hyperion Planning leverages the power of Oracle Exalytics to do planning faster, with more detail and more users than ever. For more details on these and other Business Analytics sessions at OpenWorld, download the Focus On Business Analytics program guide at:  http://www.oracle.com/openworld/focus-on/index.html We look forward to seeing you in San Francisco!

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• how did Google Analytics kill my site?

  - by user1813359

  Yesterday I created a google analytics profile for one of my sites and included the JS block in the layout template. What happened next was very strange. Within about 2 minutes, the site had become unreachable. I had been checking the AWStats page for the site when I thought to set up GA. After that had been done, I clicked on the link for 404 stats, which opens in a new tab. It churned for a long while and then showed a nearly blank page, similar to that when Firefox chokes on a badly-formatted XML page, except there was no error msg. But i was logged into the server and could see that that page has a 401 Transitional DTD. Strange! I tried viewing source but it just churned endlessly. I then tried "inspect element" and was able to see an error msg having to do with some internal Firefox lib. Unfortunately, i neglected to copy that. :-( All further attempts to load anything on the site would time out. Firebug's Net panel showed no request being made. Chrome would time out. So, I deleted the GA profile, removed the JS block, and cleared the server cache. No joy. I then removed all google cookies and disabled JS. Still nothing. No luck in any other browser. And now my client couldn't access the site. Terrific. I was able use wget while logged into another server. The retrieved page was fine, and did not contain the GA JS block. However, the two servers are on the same network. (Perhaps a clue.) The server itself was fine. Ping, traceroute looked great. I could SSH in. I tailed the access log and tried a browser request. Nothing. But i forgot to quit and a minute or so later I saw a request from someone else being logged. Later, I could see that requests had been served all day to some people. Now, 24 hours later, the site works once again, but is still unreachable by the client (who is in another city). So, does anyone have some insight into what's going on? Does this have something to do with google's CDN? I don't know very much about how GA works but what I'm seeing reminds me of DNS propagation issues. And why the initial XML error? And why the heck was the site just plain unreachable? What did google do to my site?! Sorry for the length but I wanted to cover everything.

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• Are there any open-source / free site analytics solutions that are intranet deployable?

  - by Richard Nichols

  There are plenty of statistics/analytics providers for Internet deployed software (e.g. Google Analytics), but I'm looking for an analytics tool to integrate into a LAN/intranet based web application. I'm aware of AWStats, but I'd prefer something with a design similar to Google Analytics, where a Javascript callback can be embedded into the app and call back to an analytics server. This doesn't require any sort of extra application server configuration and access to run. I'm thinking there's nothing available that isn't proprietary / pay-for, but I'd love to be told I'm wrong!

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• How do I prove to a client/advertiser that my site's analytics numbers are what I say they are?

  - by Bryson

  I have been asked to provide recommendations on "Verified Analytics" for the next iteration of my company's site. Verified to mean that when we sell ad space, it's based on a number of page-views, and the people who buy that space want a way to verify that the numbers we give them are the actual numbers we're delivering. I have turned to The Google and the only services I can find for this sort of thing revolve around Google Analytics and the sale of a domain name. I export my analytics numbers to a PDF, have Google email the PDF to my auctioneer, and they look for signs of tampering. If no signs of tampering are found they put a little "Verified" badge on the domain auction. (Here) Other than this, and something similar on another domain sales site, I haven't found anything like what I've been asked to find. Currently we are using Google Analytics, however I've been also asked to recommend a replacement for that based on the ability to be verified. I'd rather just stick with Google Analytics since we also use Google for advertising.

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• Reassessment: What's a good analytics package to use for tracking user behavior in a native iOS app?

  - by BeachRunnerJoe

  Hello. I've been poking around google and SO for answers on this, but it doesn't seem to be very well discussed, so I thought I revisit the question. Is anyone using any analytics packages (like Google Analytics or Mixpanel) to track user behavior in their native iOS apps? The three I've come across are Flurry, Mixpanel, and Google Analytics. It sounds like Apple is still peeved at Flurry, so I don't want to mess with that. Mixpanel looks simple and easy to use, but I'd first like to hear from someone who has used it. Same goes with Google Analytics for the iPhone. I've just finished building an iPhone game and I'd like to begin tweaking it based on how the users are playing it. Does anyone have any recommendations or experience with any of these analytics packages? Thanks so much!

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• Google Analytics recording event based on <a> title attribute

  - by rlsaj

  I am declaring: var title = (typeof(el.attr('title')) != 'undefined' ) ? el.attr('title') :""; and then have the following: else if (title.match(/^"Matching Content"\:/i)) { elEv.category = "Matching Content Click"; elEv.action = "click-Matching-Content"; elEv.label = href.replace(/^https?\:\/\//i, ''); elEv.non_i = true; elEv.loc = href; } However, using Google Analytics debugger this is not being recorded. Any suggestions? The complete function is: if (typeof jQuery != 'undefined') { jQuery(document).ready(function gLinkTracking($) { var filetypes = /\.(avi|csv|dat|dmg|doc.*|exe|flv|gif|jpg|mov|mp3|mp4|msi|pdf|png|ppt.*|rar|swf|txt|wav|wma|wmv|xls.*|zip)$/i; var baseHref = ''; if (jQuery('base').attr('href') != undefined) baseHref = jQuery('base').attr('href'); jQuery('a').on('click', function (event) { var el = jQuery(this); var track = true; var href = (typeof(el.attr('href')) != 'undefined' ) ? el.attr('href') :""; var title = (typeof(el.attr('title')) != 'undefined' ) ? el.attr('title') :""; var isThisDomain = href.match(document.domain.split('.').reverse()[1] + '.' + document.domain.split('.').reverse()[0]); if (!href.match(/^javascript:/i)) { var elEv = []; elEv.value=0, elEv.non_i=false; if (href.match(/^mailto\:/i)) { elEv.category = "Email link"; elEv.action = "click-email"; elEv.label = href.replace(/^mailto\:/i, ''); elEv.loc = href; } else if (title.match(/^"Matching Content"\:/i)) { elEv.category = "Matching Content Click"; elEv.action = "click-Matching-Content"; elEv.label = href.replace(/^https?\:\/\//i, ''); elEv.non_i = true; elEv.loc = href; } else if (href.match(filetypes)) { var extension = (/[.]/.exec(href)) ? /[^.]+$/.exec(href) : undefined; elEv.category = "File Downloaded"; elEv.action = "click-" + extension[0]; elEv.label = href.replace(/ /g,"-"); elEv.loc = baseHref + href; } else if (href.match(/^https?\:/i) && !isThisDomain) { elEv.category = "External link"; elEv.action = "click-external"; elEv.label = href.replace(/^https?\:\/\//i, ''); elEv.non_i = true; elEv.loc = href; } else if (href.match(/^tel\:/i)) { elEv.category = "Telephone link"; elEv.action = "click-telephone"; elEv.label = href.replace(/^tel\:/i, ''); elEv.loc = href; } else track = false; if (track) { _gaq.push(['_trackEvent', elEv.category.toLowerCase(), elEv.action.toLowerCase(), elEv.label.toLowerCase(), elEv.value, elEv.non_i]); if ( el.attr('target') == undefined || el.attr('target').toLowerCase() != '_blank') { setTimeout(function() { location.href = elEv.loc; }, 400); return false; } } } }); }); }

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• Google Analytics API - Tying Behavior to Specific Dates

  - by DavidS

  I am using the API to understand the performance of Adwords ad campaigns. I need to know how to attribute metrics back to the date dimension. For instance, for a given date, if I have 20 clicks, 18 visits, and 3 goal completions, does it mean that: 1) All of these actions happened on the day in question and are otherwise independent (meaning that the 3 goals could have been for people that clicked any time in the past 30 days, not who clicked on that day) 2) The on-site actions are a subset of the click activity on that day (i.e. on that day, 20 people clicked, 18 registered a real visit, and 3 completed a goal) If it is scenario 2, does that mean there is a need to refresh old rows every day? Thanks!

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• How do you exclude yourself from Google Analytics on your website using cookies?

  - by Keoki Zee

  I'm trying to set up an exclusion filter with a browser cookie, so that my own visits to my don't show up in my Google Analytics. I tried 3 different methods and none of them have worked so far. I would like help understanding what I am doing wrong and how I can fix this. Method 1 First, I tried following Google's instructions, http://www.google.com/support/analytics/bin/answer.py?hl=en&answer=55481, for excluding traffic by Cookie Content: Create a new page on your domain, containing the following code: <body onLoad="javascript:pageTracker._setVar('test_value');"> Method 2 Next, when that didn't work, I googled around and found this Google thread, http://www.google.com/support/forum/p/Google%20Analytics/thread?tid=4741f1499823fcd5&hl=en, where the most popular answer says to use a slightly different code: SHS Analytics wrote: <body onLoad="javascript:_gaq.push(['_setVar','test_value']);"> Thank you! This has now set a __utmv cookie containing "test_value", whereas the original: pageTracker._setVar('test_value') (which Google is still recommending) did not manage to do that for me (in Mac Safari 5 and Firefox 3.6.8). So I tried this code, but it didn't work for me. Method 3 Finally, I searched StackOverflow and came across this thread, http://stackoverflow.com/questions/3495270/exclude-my-traffic-from-google-analytics-using-cookie-with-subdomain, which suggests that the following code might work: <script type="text/javascript"> var _gaq = _gaq || []; _gaq.push(['_setVar', 'exclude_me']); _gaq.push(['_setAccount', 'UA-xxxxxxxx-x']); _gaq.push(['_trackPageview']); // etc... </script> This script appeared in the head element in the example, instead of in the onload event of the body like in the previous 2 examples. So I tried this too, but still had no luck with trying to exclude myself from Google Analytics. Re-iterate question So, I tried all 3 methods above with no success. Am I doing something wrong? How can I exclude myself from my Google Analytics using an exclusion cookie for my browser?

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• How do you exclude yourself from Google Analytics on your website using cookies?

  - by Cold Hawaiian

  I'm trying to set up an exclusion filter with a browser cookie, so that my own visits to my don't show up in my Google Analytics. I tried 3 different methods and none of them have worked so far. I would like help understanding what I am doing wrong and how I can fix this. Method 1 First, I tried following Google's instructions, http://www.google.com/support/analytics/bin/answer.py?hl=en&answer=55481, for excluding traffic by Cookie Content: Create a new page on your domain, containing the following code: <body onLoad="javascript:pageTracker._setVar('test_value');"> Method 2 Next, when that didn't work, I googled around and found this Google thread, http://www.google.com/support/forum/p/Google%20Analytics/thread?tid=4741f1499823fcd5&hl=en, where the most popular answer says to use a slightly different code: SHS Analytics wrote: <body onLoad="javascript:_gaq.push(['_setVar','test_value']);"> Thank you! This has now set a __utmv cookie containing "test_value", whereas the original: pageTracker._setVar('test_value') (which Google is still recommending) did not manage to do that for me (in Mac Safari 5 and Firefox 3.6.8). So I tried this code, but it didn't work for me. Method 3 Finally, I searched StackOverflow and came across this thread, http://stackoverflow.com/questions/3495270/exclude-my-traffic-from-google-analytics-using-cookie-with-subdomain, which suggests that the following code might work: <script type="text/javascript"> var _gaq = _gaq || []; _gaq.push(['_setVar', 'exclude_me']); _gaq.push(['_setAccount', 'UA-xxxxxxxx-x']); _gaq.push(['_trackPageview']); // etc... </script> This script appeared in the head element in the example, instead of in the onload event of the body like in the previous 2 examples. So I tried this too, but still had no luck with trying to exclude myself from Google Analytics. Re-iterate question So, I tried all 3 methods above with no success. Am I doing something wrong? How can I exclude myself from my Google Analytics using an exclusion cookie for my browser? Update I've been testing this for several days now, and I've confirmed that the 2nd method of excluding yourself from tracking does indeed work. The problem was that the filter settings weren't properly applied to my profile, which has been corrected. See the accepted answer below.

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• Setting up page goals in Analytics when using progressive enhancement to load content using jquery .load

  - by sam

  I'm using jQuery .load to load content in from other pages into my homepage, so that Google can still see whats going on I've made the <a> tags go to the pages but over ride them in the JavaScript so instead of going the that page it just loads in the content from that page to the main page. Normaly I would just make the page /contact.html a goal. Can I still get it to work as a goal if the content is being loaded in? Can I do something like when the user clicks <a href="contact.html" id="load-contact">contact</a> it logs the clicking of the <a> tag as a goal, rather than the actaul page being visited?

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• Google Analytics Goal tracking external referrals

  - by user1561108

  I have goal tracking setup on my site for a target url. It works insofar as it tracks all pageviews on my site leading up the goal. But it doesn't appear to be tracking the external referrer that the user came from initially, marking it as (entrance) and the step before that (not set). Is this standard behaviour for goals not to record external referrer and how can I add referrer tracking to my goal?

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• Developing a php system that tracks other websites analytics

  - by CodeCrack

  I want to develop a PHP website feature where users sign up, get a javascript snippet code that display an image on their site, and let's me track the number of visitors, unique hits, clicks and average visitor duration on their page. Is that something that should be done with some open source analytic software such as http://piwik.org/ or it's pretty doable on your own? If I had to do it myself from scratch, I would use image/pixel as a way to track the visit, drop a cookie with javascript snippet to track uniques, track clicks based on image click and redirect, and not sure about the bounce rate. Any thoughts or opinions are welcome.

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• Google analytics goal funnel visualization issues

  - by Lauren

  This is the goal funnel for checkout. Does anyone have any idea where the "/" is coming from? The cart page is at site: game on glove dot com (I don't want this stackoverflow page being indexed in google particularly well). Go to the site, click on the order button, make your selection, and click the button to enter the cart (it resolves to /Cart and /Shop-Cart). I believe I used the regular expression matching to match "cart". So why the "/" (I don't know what is causing the home page to reload when users are on the Cart page within a Colorbox lightbox where the only way back to home or "/" is to hit the exit button in the top right of the lightbox)? Here's my one guess for the former question but it doesn't seem likely: See the "check out with paypal" button? If you hovered over it, it does default to the home page which is what might be the "/"... but it really redirects the user to the paypal.com page so it shouldn't also load the home page.

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• Google Analytics showing more unique visitors than there are pages on an intranet site

  - by DDEX

  I take care of a company intranet and measure the traffic with GA. I am absolutely sure that there are no more than 5000 URLs in our company and it is impossible to check the intranet from outside the company network. Yet when I check the number of Unique Visitors (UV) in the last year GA says there were 36.500 of them. How is that possible? I thought UV should measure each URL only once in the given time period. Could anybody explain how this actually works? Can it be that the cookie trackers expire after some time and are counted more then once?

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• Use Google Analytics to target different sections of a blog

  - by Emily Yao

  I have a blog that targets different regions. The Europe region blog has different sections in different local languages such as English, French and German. I wonder how to track and analyze the different sections. My initial thought is to search the domain URL, but I found it is not a good idea. For example, the URL for the Europe blog is like www.myblog.com/europe. If you click the French section, the URL is like www.myblog.com/europe/language/french. If you click an article in the French section, it is like www.myblog.com/article_name. Notice the article link is not www.myblog.com/language/french/article_name!

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• Text limit on analytics event code

  - by Theo G

  I am just about to add the event code a button that downloads the pdf. Event code fields: _trackEvent(category, action, opt_label, opt_value, opt_noninteraction) Example of event code: onClick="_gaq.push(['_trackEvent', 'Videos', 'Play', 'Baby\'s First Birthday']);" I was just wondering if anyone knows if there is a text limit on the opt_value? Do you think the following would be too long 'Elmhurst School says IPC has made all the difference'?

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• Google analytics and 301 redirects

  - by Ilian Iliev

  We have a multi language website and the first page redirects to specific language page using 301 redirect based on some logic. For exmaple: http://mysite.com/ redirects to http://mysite.com/en/ The problem is that these redirects destroy the primary request so we do not get correct results for traffic sources in GA. How do you handle this case? Is there something that we can do? Any ideas will be appreciated

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• Google Analytics Export API - nextPagePath data

  - by Btibert3

  I am probably missing something obvious, but I do not understand when I query: start.date = DATE_START, end.date = DATE_END, dimensions = c("ga:pagePath","ga:previousPagePath"), metrics = c("ga:pageviews"), filters = mypageofinterest, table.id = "ga:mytable", max.results=RESULTS my data return as expected, all of the previous pages including (entrance). However, when I modify the code to be nextPagePath start.date = DATE_START, end.date = DATE_END, dimensions = c("ga:pagePath","ga:nextPagePath"), metrics = c("ga:pageviews"), filters = mypageofinterest, table.id = "ga:mytable", max.results=RESULTS only one line of data are returned; the pagepath and nextpagepath are identical with itself. I replicated this result using the Query Explorer. What am I missing or doing wrong? I was expecting to see a large number of "next" pages, including (exit). Thanks in advance.

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• Tracking users behaviour - with or without Google Analytics

  - by Ilian Iliev

  If I understand correctly the following (point & from GA TOS): PRIVACY . You will not (and will not allow any third party to) use the Service to track or collect personally identifiable information of Internet users, nor will You (or will You allow any third party to) associate any data gathered from Your website(s) (or such third parties' website(s)) with any personally identifying information from any source as part of Your use (or such third parties' use) of the Service. You will have and abide by an appropriate privacy policy and will comply with all applicable laws relating to the collection of information from visitors to Your websites. You must post a privacy policy and that policy must provide notice of your use of a cookie that collects anonymous traffic data. You are not allowed to use custom variables that will identify the visitor(for example website username, e-mail, id etc.) So the question is how can I track a specific user behaviour(for example the actions that every single logged in user do).

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• Setting up a Google Analytics Campaign

  - by Ashfame

  I will be doing a bunch of things to give one of my projects (main app) a big initial push for which I will be building a few small Facebook apps which will help in promoting the main apps. Traffic from these apps need to be tracked individually. My main app will be posting on the walls when the user needs to be notified. Traffic from these posts need to be tracked. Traffic from emails sent by the main app need to be tracked, like different types of email. I need to track all of these & possibly a couple of more but I need to be sure that I build my campaign URLs correctly as I won't get another chance to fix it. Correct me where I am wrong: Campaign Name: Launch Campaign Medium: Email Campaign Source: Type1 or Type2 (I can break it down for different types of email, right?) For apps: Campaign Name: Launch Campaign Medium: Apps Campaign Source: App1 or App2 (I can break it down here for different apps, right?) What if I want to track two different links within a single email or a single app? Any way of tracking them individually too but still keeping to track them as one because tracking them as one makes more sense for me. Campaign Term & Campaign content is irrelevant in my case, or I can/should use them for something? And I will also be tracking traffic of different apps. Should I do more? Let me know if my scenario wasn't clear enough & I need to explain more.

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• Include multiple IP addresses in Google Analytics

  - by RubenGeert

  I sometimes access my own website from my home/work/girlfriend IP addresses. I'd like to create a filter that includes any of these and nothing else. I thought a custom include filter with a very basic regex should do the trick. The regex I use is 62\.58\.32\.193|77\.172\.143\.12$|213\.125\.166\.98 to include 62.58.32.193 and 77.172.143.12 and 213.125.166.98 and no other IP addresses. I obviously tested it before using it. However, pageviews seem to be stuck at zero even though I did generate internal traffic. Does anybody understand what I'm doing wrong?

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• Google Analytics content experiment vs. funnel visualization

  - by Full Decent

  I am running an experiment on one of the pages in my funnel (the "Choose shipping options" page). But the numbers on the different reports do not correspond. First, I am expecting the 70 entrances in the funnel to equal the 131 experiment visits. Also, I expect the 23 conversions in the funnel to match the 21 transactions below. But they do not. How should I read this information to make good decisions?

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• How to use Google Analytics as an affiliate to track sales data

  - by lalex

  As an affiliate, how can we get more information on sales? It looks like the goals feature in GA is for those who have control over the receipt page. But we are sending users away using an affiliate link. With event tracking, we've been able to count the clicks and see which links are being clicked the most, but not which ones actually convert. We want to find out the following on each sale: Did the converted user come from search or internal traffic? If it was search, which keyword brought the user to our site (and clicked away and converted)? Is it possible?

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• Google analytics campaign advice

  - by Drewsdesign

  I am buying traffic from a broker not one source and sending to various landing pages. I would like to know the best way to structure a campaign so I can find which referrering site/url is performing the best (time on site, bounce etc) Should the utm_campaign be the 'brokername' and the utm_source be the 'landingpagename' or should this be the other way around? Also what would be the best way to create a custom report to show all the referrers metrics by each landing page ? Thank guys really appreciate any help on this.

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• Google Analytics is not tracking all of our pages

  - by luis

  Our website is insynchq.com. In the All Pages report under Content - Site Content we can only see data for some our pages, like /, /getstarted, and /download. Others, like /gmail, /about, and /mobile are not shown, even if we are sure that there have been visits to them. We use a template for our pages so the scripts that are loaded for / (for example) should also be loaded for /gmail, so it doesn't seem to be a problem with the installation of the tracking code. Can anyone help? Thanks.

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