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• Formação: Gestão do Conhecimento 2.0 - (18/Mai/10)

  - by Claudia Costa

  Nas organizações o conceito de intranet está a evoluir de um simples repositório de documentos e links para uma plataforma colaborativa, onde os colaboradores podem consultar, navegar, publicar, analisar, comentar e valorizar os seus conhecimentos e de outros.   Durante esta sessão apresentaremos os produtos e proposta de valor da Oracle para a evolução da intranet e gestão do conhecimento 2.0 (também conhecido como Social KM).   Agenda 09:15 - Café de Boas Vindas & Registo 09:30 - Gestão do Conhecimento 2.0 10:30 - Demo de GdC 2.0 com Oracle 11:00 - Coffee Break 11:30 - Oracle WebCenter Framework 12:30 - Oracle WebCenter Spaces 13:30 - Conclusão   Pré-requisitos Cada participante deverá trazer o seu Laptop preparado com as seguintes características: ·         2GB RAM, com acesso a WiFi ·         Disco rígido com 25GB de espaço livre (caso queira gravar a máquina virtal a disponibilizar durante a sessão)   --------------------------------------------------------------------------------------------------   Clique aqui e registe-se.   Horário e Local: 9h30 - 14h30 Instalações Oracle Lagoas Park - Edf. 8 Porto Salvo   Para mais informações, por favor contacte: Melissa Lopes 214235194

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• AIIM, Oracle and Keste - Talking Social Business in LA

  - by Brian Dirking

  We had a great event today in Los Angeles - AIIM, Oracle and Keste presented on how organizations are making social business work. Atle Skjekkeland of AIIM presented How Social Business Is Driving Innovation. Atle talked about a number of fascinating points, such as how answers to questions come from unexpected sources. Atle cited the fact that 38% of organizations get half or more of answers from unexpected sources, which speaks to the wisdom of the crowds and how people are benefiting from open communications tools to get answers to their questions. He also had a number of hilarious examples of companies that don't get it. If Comcast were to go to YouTube and search Comcast, they would see the number one hit after their paid ad is a video of one of their technicians asleep on a customer's couch. Seems when he called the office for support he was put on hold so long he fell asleep. Dan O'Leary and Atle Skjekkeland After Atle's presentation I presented on Solving the Innovation Challenge with Oracle WebCenter. Atle had talked about McKinsey's research titled The Rise Of The Networked Enterprise: Web 2.0 Finds Its Payday. I brought in some new McKinsey research that built on that article. The new article is How Social Technologies Are Extending The Organization. A survey of 4,200 Global Executives brought three conclusions for the future: Boundaries among employees, vendors and customers will blur Employee teams will self-organize Data-driven decisions will rise These three items were themes that repeated through the day as we went through examples of what customers are doing today.  Next up was Vince Casarez of Keste. Vince was scheduled to profile one customer, but in an incredible 3 for 1 deal, Vince profiled Alcatel-Lucent, Qualcomm, and NetApp. Each of these implementations had content consolidation elements, as well as user engagement requirements that Keste was able to address with Oracle WebCenter. Vince Casarez of Keste And we had a couple of good tweets worth reprinting here. danieloleary Daniel O'Leary Learning about user engagement and social platforms from @bdirking #AIIM LA and @oracle event pic.twitter.com/1aNcLEUs danieloleary Daniel O'Leary Users want to be able to share data and activity streams, work at organizations that embrace social via @bdirking skjekkeland Atle Skjekkeland RT @danieloleary: Learning about user engagement and social platforms from @bdirking #AIIM LA and @oracle event pic.twitter.com/EWRYpvJa danieloleary Daniel O'Leary Thanks again to @bdirking for an amazing event in LA today, really impressed with the completeness of web center JimLundy Jim Lundy @ @danieloleary @bdirking yes, it is looking good - Web Center shadrachwhite Shadrach White @ @bdirking @heybenito I heard the #AIIM event in LA was a hit We had some great conversations through they day, many thanks to everyone who joined in. We look forward to continuing the conversation - thanks again to everyone who attended!

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• Configuring UCM content cache invalidation for a custom portal application

  - by Martin Deh

  Recently, I had blogged about enabling the UCM content cache invalidator for Spaces (found here).  This can also be enabled for a WebCenter Custom Portal application as well.  The much overlooked setting is done through the Content Repository connection definition in the JDeveloper Application Resources section.   Enabling the cache invalidator "sweeper" can be invaluable, where UCM content is being updated from within UCM (console) and not within the portal.

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• Transform Your Portal Experience and Optimize Online Engagement

  - by Christie Flanagan

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Does your portal environment foster collaboration between your business and your customers? Are you effectively managing your customer, employee, and partner relationships and engagement? Can your users access information through Web, mobile, and social channels? Online engagement solutions give organizations the ability to listen and respond to their customers, provide targeted experiences, and encourage interaction among customers and employees.Join us for a webcast on Thursday, April 12, 2012 at 10 a.m. PT / 1 p.m. ET, where Sachin Agarwal, Senior Director of Product Management and Kellsey Ruppel, Senior Product Marketing Manager for Oracle WebCenter, will tell you how to transform your portal experience and optimize online engagement. With Oracle WebCenter, you can: Deliver an optimized online experience for your users Create contextually relevant, targeted online experiences Provide intuitive and secure access to back-office applications Manage and moderate interactive, multichannel social interactions Register today and learn how to make your portals more interactive and engaging across multiple channels.

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• Delivering the Integrated Portal Experience!

  - by Michael Snow

  v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} Guest post by Richard Maldonado, Principal Product Manager, Oracle WebCenter Portal Organizations are still struggling to standardize on a user interaction platform which can meet the needs of all their target audiences.  This has not only resulted in inefficient and inconsistent experiences for their users, but it also creates inefficiencies (productivity and costs) for the departments that manage the applications and information systems.  Portals have historically been the unifying platform that provide IT with a common interface which can securely surface the most relevant interactions for a given user and/or group of users.  However, organizations have found that the technologies available have either not provided the flexibility necessary to address all of their use cases, or they rely too much on IT resources to manage, maintain, and evolve.  Empowering  the Business Groups The core issue that IT departments face with delivering portal experiences is having enough resources to respond and address the influx of requirements which come in from the business.  Commonly, when a business group wants a new portal site established for their group, they will submit a request to the IT dept, the IT dept then assigns a resource to an administrator and/or developer to build.  Unfortunately, this approach is not scalable, it can be a time consuming activity which requires significant interaction between the business owner and the IT resource.  A modern user interaction platforms should empower the business groups by providing them tools which they can use to build and manage the portal experiences without the need for IT's involvement.  And because business groups rarely have technical resources (developers) on staff, the tools must be easy enough that virtually any business user could use.  In addition, the tool must be powerful enough to allow them to build the experience that they need, things such as creating a whole new portal, add/manage page and page hierarchy, manage user/group access, add/modify components within the page, etc.  This balance between ease-of-use and flexibility is key to the successful adoption of tools which will ultimately reduce the burden on IT, respond to the needs of the business, and deliver high-value experiences for the users.  Ready or Not, Here They Come: Smartphones and Tablets Recently, several studies have highlighted that smartphone and tablet-style devices have overtaken PC's in both sales and usage.  This shift is further driving organizations to revaluate how they're delivering data, information, and applications to their users.  Users are expecting to get the same level of access and interaction, but in a ways which are optimized for the capabilities of the device that they are using.  Expect More With the ever growing number of new IT projects and flat/shrinking budgets, organizations are looking for comprehensive solutions which can deliver integrated web experiences that are tailored for the users and optimized for mobile devices.  Piecing together a number of point solutions is no longer an option.  A modern portal technology should not only address the traditional needs of integrating and surfacing back-end applications/information, but it should enable the business through easy-to-use tools and accelerate the delivery of mobile optimized experiences.   v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} 12.00 Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} 12.00 Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-ascii- mso-ascii-theme-font:minor-latin; mso-hansi- mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} WebCenter in Action Series: Qualcomm Provides a Seamless Experience for Customers with Oracle WebCenter Featuring Qualcomm & Keste 12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 -"/ /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} 12.00 Normal 0 false false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-fareast- mso-bidi-font-family:"Times New Roman";}

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• The Minimalist's Approach to Content Governance

  - by Kellsey Ruppel

  This week on the blog, we want to focus on the content lifecylce and how important it is to have the tools in place to be able to properly manage all te phases of the content lifecylce. John Brunswick has some great advice when it comes to this topic, so expect to hear a lot from him this week! Originally posted by John Brunswick. Let's be honest - content governance is far from an exciting topic. BUT the potential of a very small intranet team creating and maintaining a platform that provides an organization with relevant, high value information, helping workers to get their jobs done with greater accuracy and in less time is exciting. It is easy to quickly start producing content, but the challenge is ensuring that the environment is easy to navigate and use on the third week and during the third year.   What can be done to bridge this gap? Over the next few blog entries let's take a pragmatic, minimalistic view of a process that can help any team manage a wealth of unstructured information. Based on an earlier article that I wrote around Portal Governance, I am going to focus on using technology as much as possible to support the governance of content with minimal involvement from users. The only certainty about content production is that business users are not fans of maintaining content. Maintenance is overhead and is a long-term investment thats value will possibly not be realized under the current content creator's watch. To add context to how we will use technical tools in this process, each post will highlight one section of the content lifecycle process as outlined below Content Lifecycle Stages 1. Request - Understand the education, purpose, resource and success criteria for content 2. Create - Determine access and workflow for content 3. Manage - Understand ownership and review cycles 4. Retire - Act on thresholds established during the request stage Within each state we will also elaborate as to 1. Why - why would we entertain doing this? 2. How - the steps that are needed to make it happen 3. Impact - what is the net benefit or loss based on the process Over the course of this week, we will dive deep into the stages and the minimal amount of time, effort and process within each to make some meaningful gains in the improvement of user experience and productivity in their search for information. It might be a stretch to say that we can make content governance exciting, but hopefully it can end up being painless and paying dividends. And if you'd like to hear first hand from a customer that is managing their content lifecycle with Oracle WebCenter, be sure to join us on Wednesday for this webcast "ResCare Solves Content Lifecycle Challenges with Oracle WebCenter"!

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• Get Ready for Anytime, Anywhere Engagement

  - by Christie Flanagan

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Are you ready for 2015?  According to IDC, 2015 is the year when more users are projected to access the internet using mobile devices than with PC’s or other wired devices.  It’s no doubt that mobile devices are a critical means of communication today, and are on track to become increasingly more important in the coming years. However, device formats are so varied that delivering a mobile web experience that will engage site visitors and enhance your brand can be a daunting task. Solutions that empower organizations to easily extend their web presence to the mobile channel, while saving significant time and effort in managing mobile sites, are now essential in our ever connected mobile world. So what are some of the things organizations should look for in such a solution? Mobile device form factors, networks, protocols, and browsers vary widely, and reformatting web content for thousands of different device and software combinations is a prohibitive task. An effective mobile solution can make this process seamless by automatically formatting designated web content for mobile delivery.  By automatically detecting a site visitor’s device configuration, the selected web content can be sized and formatted for optimal display on that particular device. This can save tremendous time involved in building, formatting, and maintaining individual websites or mobile applications for different mobile devices. It’s not enough to simply support the thousands of different mobile device types that are out there. It’s also critical to make it easy for marketers and other business users to manage mobile sites and mobile content. Those responsible for maintaining an organization’s web and mobile experiences need the ability to edit content using rich text editor tools and then preview that content directly in the context of the mobile website and the traditional website, ideally from the same business user interface. Powerful capabilities such as these make managing the web experience for mobile devices easy, even with frequently changing content, across a multitude of different devices. This saves tremendous time involved in building, formatting, and maintaining individual websites or mobile applications for different mobile devices. When content or business needs change, the business user needs only to change site content once, and it is seamlessly deployed to the web and all mobile channels.Geo-location is another critical input to making the online experience engaging and relevant for web visitors who are increasingly mobile. A mobile solution should enable use of device GPS data to deliver location-based content and services to mobile website visitors. Organizations can provide mobile site visitors with location-sensitive search results, location-based offers and recommendations, integration of maps and directions into site content, and much more – all critical for meeting the needs of those on the go.To hear more about how mobile is changing the game, check out our recent webcast with Ted Schadler, Vice President, Principal Analyst, Forrester, where he discussed why mobile is the new face of engagement, or learn more about how to extend your web presence to the mobile channel with Oracle WebCenter Sites and Oracle WebCenter Sites Mobility Server.

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• Stuck with Documentum Still? Do MORE with Oracle WebCenter!

  - by Michael Snow

  WEBCAST TODAY!! 03/22/12 Do you need to lower costs? Raise Productivity? Foster Innovation? Improve Online Engagement? But you’re still stuck with Documentum? Step away from the ledge – there is hope – let us help you. Top 4 Content Imperatives · Lower Costs - Reduce labor, maintenance fees, storage and electrical consumption · Raise Productivity - Automation and integration, communication, findability · Foster Innovation - Enable collaboration, expertise location · Improve Online Engagement – enable user-driven, dynamic marketing initiatives With the coming technology wave we see four content imperatives. Every organization has had to reduce costs, cost cutting has become a way of life. Everyone is working three jobs as positions are eliminated. And so we have to reduce labor, reduce maintenance, and reduce money we are wasting on things like storing content that is redundant or no longer useful. We also, to fill that gap, need to raise productivity. Knowledge workers represent the fastest growing segment of the workforce, accounting for 40%-75% of the employees at organizations in sectors like financial services, life sciences, healthcare and retail.  What’s more, their wages total 18 percent of the United States GDP. And so we can’t afford information systems that don’t let our top performers be the best they can be. We look to automate the content processes, provide ways to integrate that content into our processes, provide communication to make decisions, and to make content more findable so people can make the right decision and move the process forward. And really to get ourselves out of the current financial status, we can only cut costs so far. We have to innovate out of economic tough times – to find new products and new markets. And to enable the innovation process, we have to enable collaboration and expertise location. So much of innovation is about building on innovations that have come before. To solve problems, we have to be able to find what our organization has already created. We find that problems we need to solve have already been solved if we can find the right document, the right person. So we have to provide systems that enable us to stand on the shoulders of our organization’s accomplishments. Good content drives great marketing. Online engagement is growing as an absolute necessity for modern growing marketing organizations that require the business users be enabled for dynamic marketing content creation, updates and targeted content creation and management. Unfortunately – if you are currently stuck with Documentum, you are really lacking in your Web Experience Management capabilities. Documentum previously used FatWire for web publishing. Now FatWire is part of Oracle. Oracle provides powerful web engagement capabilities: Increase sales and loyalty by optimizing online engagement Create, manage and moderate contextually relevant, targeted and interactive online experiences Optimize customer engagement across, web, mobile and social channels Manage large scale multichannel global online presence with integration to enterprise applications Enable business users to control their content and make their own updates Publish content from native files – enable navigation of project documents, procedures, policy information Enable content display and updates from existing web applications – one click to drag and drop content management functionality So you get the ability to self-publish information and make it navigable, to move the process of publishing from IT to business users, and the ability to address a whole new area of user engagement with web experience management. So… if you are still stuck with Documentum and don’t know what to do – contact us – not only will Oracle help you step away from the ledge, but also with the MoveOff Documentum program, we are offering you a way – trade-in your Documentum licenses for a 100% credit on Oracle WebCenter. How’s that for a nice bonus? It’s time to stop maintaining Documentum, and to start innovating with Oracle WebCenter. Learn More Here! To learn more about what Oracle WebCenter can offer you today – join us for a webcast – your eyes will be opened to all that’s possible. Do More with WebCenter: Extend Beyond Content Management

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• Guest Post: Christian Finn: Is Facebook About to Become a Victim of its Own Success?

  - by Michael Snow

  12.00 Print 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Cambria","serif"; mso-ascii-font-family:Cambria; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Cambria; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Cambria; mso-hansi-theme-font:minor-latin;}  Since we have a number of new members of the WebCenter Evangelist team - I thought it would be appropriate to close the week with the newest hire and leader of the global WebCenter Evangelists, Christian Finn, who has just joined the Red team after many years with the small technology company up in Redmond, WA. He gave an intro to himself in an earlier post this morning but his post below is a great example of how customer engagement takes on a life of its own in our global online connected and social digital ecosystem. Is Facebook About to Become a Victim of its Own Success? What if I told you that your brand could advertise so successfully, you wouldn’t have to pay for the ads? A recent campaign by Ford Motor Company for the Ford Focus featuring Doug the spokespuppet (I am not making this up) did just that—and it raises some interesting issues for marketers and social media alike in the brave new world of customer engagement that is the Social Web. Allow me to elaborate. An article in the Wall Street Journal last week—“Big Brands Like Facebook, But They Don’t Like to Pay” tells the story of Ford’s recently concluded online campaign for the 2012 Ford Focus. (Ford, by the way, under the leadership of people such as Scott Monty, has been a pioneer of effective social campaigns.) The centerpiece of the campaign was the aforementioned Doug, who appeared as a character on Facebook in videos and via chat. (If you are not familiar with Doug, you can see him in action here, and read the WSJ story here.) You may be thinking puppet ads are a sign of Internet Bubble 2.0 and want to stop now, but bear with me. The Journal reported that Ford spent about $95M on its overall Ford Focus campaign, with TV accounting for over $60M of that spend. The Internet buy for the campaign was just over $10M, which included ad buys to drive traffic to Facebook for people to meet and ‘Like’ Doug and some amount on Facebook ads, too, to promote Doug and by extension, the Ford Focus. So far, a fairly straightforward consumer marketing story in the Internet Era. Yet here’s the curious thing: once Doug reached 10,000 fans on Facebook, Ford stopped paying for Facebook ads. Doug had gone viral with people sharing his videos with one another; once critical mass was reached there was no need to buy more ads on Facebook. Doug went on to be Liked by over 43,000 people, and 61% of his fans said they would be more likely to consider buying a Focus. According to the article, Ford says Focus sales are up this year—and increasing sales is every marketer’s goal. And so in effect, Ford found its Facebook campaign so successful that it could stop paying for it, instead letting its target consumers communicate its messages for fun—and for free. Not only did they get a 3X increase in fans beyond their paid campaign, they had thousands of customers sharing their messages in video form for months. Since free advertising is the Holy Grail of marketing both old and new-- and it appears social networks have an advantage in generating that buzz—it seems reasonable to ask: what would happen to brands’ advertising strategies—and the media they use to engage customers, if this success were repeated at scale? It seems logical to conclude that, at least initially, more ad dollars would be spent with social networks like Facebook as brands attempt to replicate Ford’s success. Certainly Facebook ad revenues are on the rise—eMarketer expects Facebook’s ad revenues to quintuple by 2012 compared with 2009 levels, to nearly 2.9B. That’s bad news for TV and the already battered print media and good news for Facebook. But perhaps not so over the longer run. With TV buys, you have to keep paying to generate impressions. If Doug the spokespuppet is any guide, however, that may not be true for social media campaigns. After an initial outlay, if a social campaign takes off, the audience will generate more impressions on its own. Thus a social medium like Facebook could be the victim of its own success when it comes to ad revenue. It may be there is an inherent limiting factor in the ad spend they can capture, as exemplified by Ford’s experience with Dough and the Focus. And brands may spend much less overall on advertising, with as good or better results, than they ever have in the past. How will these trends evolve? Can brands create social campaigns that repeat Ford’s formula for the Focus with effective results? Can social networks find ways to capture more spend and overcome their potential tendency to make further spend unnecessary? And will consumers become tired and insulated from social campaigns, much as they have to traditional advertising channels? These are the questions CMOs and Facebook execs alike will be asking themselves in the brave new world of customer engagement. As always, your thoughts and comments are most welcome.

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• Can’t Miss Webinar: The Nine Cs of Customer Engagement

  - by Christie Flanagan

  In recent years, we’ve seen social media evolve from a cool but unproven medium to become the foundation of pragmatic social business and a driver of business value.  Yet, with the onset of social media fatigue, time seems to be running out for businesses to make the most out of this important channel for customer engagement. Attend our upcoming webcast to hear industry analyst R “Ray” Wang of Constellation Research explain how to apply the nine Cs of customer engagement. Hosted by Senior Director of Evangelism for Oracle WebCenter, Christian Finn, this webcast promises a lively discussion where you'll learn: How to overcome social media fatigue and make the most of the medium Why engagement is the most critical factor in the age of overexposure The nine pillars of successful customer engagement This event is part of our Social Business Thought Leaders Webcast Series featuring industry experts with leading perspectives about how social tools, technology, and the changing workplace are affecting businesses today. You can register for upcoming webcasts or view past webcasts on demand here.

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• Next Quarterly Customer Update Webcast is July 24th (July 25th in Asia Pacific)

  - by R.Hunter

  Join Team Informatics, Kyle Hatlestad from the WebCenter Content “A-Team” and Oracle WebCenter Product Management for the next Oracle WebCenter Quarterly Customer Update Webcast scheduled for July 24th (July 25th in Asia Pacific). Get the latest product management updates and learn more about WebCenter Content and WebCenter Sites. Team Informatics will give an overview of the WebCenter Sites 11g Connector to WebCenter Content and Kyle Hatlestad will discuss best practices for WCC deployment and configuration. You can follow Kyle’s blog at: http://blogs.oracle.com/kyle/ Don't miss out, there will be two live sessions with Q&A. Further details and the registration links for the webcast can be found on our Oracle Technology Network Page.

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• Partner Spotlight: Deloitte

  - by kellsey.ruppel

  Deloitte is an Oracle Platinum level partner and has held the highest level of alliance relationship with Oracle for more than a decade. Deloitte has extensive experience implementing Oracle solutions across geographic and organizational boundaries. With more than 45,000 professionals worldwide, Deloitte has helped many Oracle WebCenter customers—including Land O’Lakes, Canadian Partnership Against Cancer, and Panda Security—deploy successful portal, collaboration, and composite application solutions. Deloitte was also the recipient of six Oracle North American Titan Awards for its deep industry experience and breadth of capabilities across Oracle’s stack of application, middleware, and hardware products. Learn more about the Deloitte/Oracle partnership in this brochure. 

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• Experiencing the New Social Enterprise

  - by kellsey.ruppel(at)oracle.com

  Social media and networking tools, popularly known as Web 2.0 technologies, are rapidly transforming user expectations of enterprise systems. Many organizations are investing in these new tools to cultivate a modern user experience in an "Enterprise 2.0" environment that unlocks the full potential of traditional IT systems and fosters collaboration in key business processes. Is your organization a social enterprise? How are you using Web 2.0 and Enterprise 2.0 technologies? Read this white paper to learn how Oracle WebCenter Suite enables organizations to become social enterprises and is the modern user experience platform for the enterprise and the Web.

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• Can You Name the Top 10 Technology Trends?

  - by kellsey.ruppel

  Can You Name the Trends? No need to do the research. Come to this Webcast and find out. Join the conversation as Andy Mulholland, Global CTO, Capgemini, discusses the 10 game-changing technology trends that will enable business innovation. As you might expect, three of the trends discussed will be: Mobility: from nice-to-have to a cornerstone of user engagement Big data: how to acquire, organize, and analyze it Cloud computing: how to build applications, automate processes, collaborate, and secure the enterprise But you’ll have to attend the Webcast to learn about the other seven trends. Register now. And profit from the experience. REGISTER NOW Thurs., July 19, 201210 a.m. PT / 1 p.m. ET Presented by: Andy MulhollandGlobal CTO, Capgemini Christian FinnSenior Director, Oracle WebCenter Product Management, Oracle Copyright © 2012, Oracle. All rights reserved. Contact Us | Legal Notices and Terms of Use | Privacy Statement

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• Taking a Flying Leap

  - by Lance Shaw

  Yesterday, I went skydiving with three of my children.  It was thrilling, scary, invigorating and exciting. While there is obvious risk involved, the reward and feeling of success was well worth it. You might already be wondering what skydiving would have to with WebCenter, so let me explain. Implementing a skydiving program and becoming an instructor does not happen overnight.  It does not happen with the purchase of the needed technology. Not one of us would go out, buy a parachute, the harnesses, helmet and all the gear and be able to convince anyone that we are now ready to be a skydiving instructor. The fact is that obtaining the technology is merely a small piece of the overall process and so is the case with managing content in your company. You don't just buy the right software (Oracle WebCenter Content) and go to your boss and declare information management success. There is planning, research and effort that goes into deploying software of any kind and especially when it is as mission-critical to the success of your business as Enterprise Content Management. To become a certified skydiving instructor takes at least 3 years of commitment and often longer. In the United States, candidates must complete over 500 solo jumps of their own over a minimum of 36 months and then must complete additional rigorous training under observation.  When you consider the amount of time and effort involved, it's not unlike getting a college degree and anyone that has trusted their lives to one of these instructors will no doubt appreciate their dedication to the curriculum.  Implementing an ECM system won't take that long, but it certainly requires commitment, analysis and consideration. But guess what?  Humans are involved and that means that mistakes can happen and that rules change.  This struck me while reading an excellent post on darkreading.com by Glenn S. Phillips entitled "Mission Impossible: 4 Reasons Compliance is Impossible".  His over-arching point was that with information management and security, environments change and people are involved meaning the work is never done.  He stated that you can never claim your compliance efforts are complete because of the following reasons. People are involved.  And lets face it, some are more trustworthy than others. Change is Constant. There is always some new technology coming along that is disruptive. Consumer grade cloud file sharing and sync tools come to mind here. Compliance is interpreted, not defined.  Laws and the judges that read them are always on the move. Technology is a tool, not a complete solution. There is no magic pill. The skydiving analogy holds true here as well.  Ultimately, a single person packs your parachute.  For obvious reasons, you prefer that this person be trustworthy but there are no absolute guarantees of a 100% error-free scenario.  Weather and wind conditions are never a constant and the best-laid plans for a great day of skydiving are easily disrupted by forces outside of your control.  Rules and regulations vary by location and may be updated at any time and as I mentioned early on, even the best technology on its own will only get you started. The good news is that, like skydiving, with the right technology, the right planning, the right team and a proper understanding of the rules and regulations that govern your industry, your ECM deployment can be a great success.  Failure to plan for any of the 4 factors that Glenn outlined in his article will certainly put your deployment and maybe even your company at risk, so consider them carefully. As a final aside, for those of you who consider skydiving an incredibly dangerous and risky pastime, consider this comparative statistic.  In 2012, the U.S. Parachute Association recorded 19 fatal skydiving accidents in the U.S. out of roughly 3.1 million jumps.  That’s 0.006 fatalities per 1,000 jumps. By comparison, the U.S. National Highway Traffic Safety Administration reports that there were 34,080 deaths due to car accidents in 2012.  Based on the percentages, one could argue that it is safer to jump out of a plane than to drive to the airport where the skydiving will take place. While the way you manage, secure, classify, control, retain and dispose of company files may not carry as much risk as driving or skydiving, it certainly carries risk for the organization when not planned and deployed appropriately.  Consider all the factors involved in your organization as you make your content management plans.  For additional areas of consideration, be sure to download our free whitepaper on the topic entitled "The Top 10 Criteria for Choosing an ECM System" which is available for download here.

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• Content in Context: The right medicine for your business applications

  - by Lance Shaw

  For many of you, your companies have already invested in a number of applications that are critical to the way your business is run. HR, Payroll, Legal, Accounts Payable, and while they might need an upgrade in some cases, they are all there and handling the lifeblood of your business. But are they really running as efficiently as they could be? For many companies, the answer is no. The problem has to do with the important information caught up within documents and paper. It’s everywhere except where it truly needs to be – readily available right within the context of the application itself. When the right information cannot be easily found, business processes suffer significantly. The importance of this recently struck me when I recently went to meet my new doctor and get a routine physical. Walking into the office lobby, I couldn't help but notice rows and rows of manila folders in racks from floor to ceiling, filled with documents and sensitive, personal information about various patients like myself.  As I looked at all that paper and all that history, two things immediately popped into my head.  “How do they find anything?” and then the even more alarming, “So much for information security!” It sure looked to me like all those documents could be accessed by anyone with a key to the building. Now the truth is that the offices of many general practitioners look like this all over the United States and the world.  But it had me thinking, is the same thing going on in just about any company around the world, involving a wide variety of important business processes? Probably so. Think about all the various processes going on in your company right now. Invoice payments are being processed through Accounts Payable, contracts are being reviewed by Procurement, and Human Resources is reviewing job candidate submissions and doing background checks. All of these processes and many more like them rely on access to forms and documents, whether they are paper or digital. Now consider that it is estimated that employee’s spend nearly 9 hours a week searching for information and not finding it. That is a lot of very well paid employees, spending more than one day per week not doing their regular job while they search for or re-create what already exists. Back in the doctor’s office, I saw this trend exemplified as well. First, I had to fill out a new patient form, even though my previous doctor had transferred my records over months previously. After filling out the form, I was later introduced to my new doctor who then interviewed me and asked me the exact same questions that I had answered on the form. I understand that there is value in the interview process and it was great to meet my new doctor, but this simple process could have been so much more efficient if the information already on file could have been brought directly together with the new patient information I had provided. Instead of having a highly paid medical professional re-enter the same information into the records database, the form I filled out could have been immediately scanned into the system, associated with my previous information, discrepancies identified, and the entire process streamlined significantly. We won’t solve the health records management issues that exist in the United States in this blog post, but this example illustrates how the automation of information capture and classification can eliminate a lot of repetitive and costly human entry and re-creation, even in a simple process like new patient on-boarding. In a similar fashion, by taking a fresh look at the various processes in place today in your organization, you can likely spot points along the way where automating the capture and access to the right information could be significantly improved. As you evaluate how content-process flows through your organization, take a look at how departments and regions share information between the applications they are using. Business applications are often implemented on an individual department basis to solve specific problems but a holistic approach to overall information management is not taken at the same time. The end result over the years is disparate applications with separate information repositories and in many cases these contain duplicate information, or worse, slightly different versions of the same information. This is where Oracle WebCenter Content comes into the story. More and more companies are realizing that they can significantly improve their existing application processes by automating the capture of paper, forms and other content. This makes the right information immediately accessible in the context of the business process and making the same information accessible across departmental systems which has helped many organizations realize significant cost savings. Here on the Oracle WebCenter team, one of our primary goals is to help customers find new ways to be more effective, more cost-efficient and manage information as effectively as possible. We have a series of three webcasts occurring over the next few weeks that are focused on the integration of enterprise content management within the context of business applications. We hope you will join us for one or all three and that you will find them informative. Click here to learn more about these sessions and to register for them. There are many aspects of information management to consider as you look at integrating content management within your business applications. We've barely scratched the surface here but look for upcoming blog posts where we will discuss more specifics on the value of delivering documents, forms and images directly within applications like Oracle E-Business Suite, PeopleSoft Enterprise, JD Edwards Enterprise One, Siebel CRM and many others. What do you think?  Are your important business processes as healthy as they can be?  Do you have any insights to share on the value of delivering content directly within critical business processes? Please post a comment and let us know the value you have realized, the lessons learned and what specific areas you are interested in.

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• Life Technologies: Making Life Easier to Manage

  - by Michael Snow

  12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} When we’re thinking about customer engagement, we’re acutely aware of all the forces at play competing for our customer’s attention. Solutions that make life easier for our customers draw attention to themselves. We tend to engage more when there is a distinct benefit and we can take a deep breath and accept that there is hope in the world and everything isn’t designed to frustrate us and make our lives miserable. (sigh…) When products are designed to automate processes that were consuming hours of our time with no relief in sight, they deserve to be recognized. One of our recent Oracle Fusion Middleware Innovation Award Winners in the WebCenter category, Life Technologies, has recently posted a video promoting their “award winning” solution. The Oracle Innovation Awards are part of the overall Oracle Excellence awards given to customers for innovation with Oracle products. More info here. Their award nomination included this description: Life Technologies delivered the My Life Service Portal as part of a larger Digital Hub strategy. This Portal is the first of its kind in the biotechnology service providing industry. The Portal provides access to Life Technologies cloud based service monitoring system where all customer deployed instruments can be remotely monitored and proactively repaired. The portal provides alerts from these cloud based monitoring services directly to the customer and to Life Technologies Field Engineers. The Portal provides insight into the instruments and services customers purchased for the purpose of analyzing and anticipating future customer needs and creating targeted sales and service programs. This portal not only provides benefits for Life Technologies internal sales and service teams but provides customers a central place to track all pertinent instrument information including: instrument service history instrument status and previous activities instrument performance analytics planned service visits warranty/contract information discussion forums social networks for lab management and collaboration alerts and notifications on all of the above team scheduling for instrument usage promote optional reagents required to keep instruments performing From their website The Life Technologies Instruments & Services Portal Helps You Save Time and Gain Peace of Mind Introducing the new, award-winning, free online tool that enables easier management of your instrument use and care, faster response to requests for service or service quotes, and instant sharing of key instrument and service information with your colleagues. Now – this unto itself is obviously beneficial for their customers who were previously burdened with having to do all of these tasks separately, manually and inconsistently by nature. Now – all in one place and free to their customers – a portal that ties it all together. They now have built the platform to give their customers yet another reason to do business with them – Their headline on their product page says it all: “Life is now easier to manage - All your instrument use and care in one place – the no-cost, no-hassle Instruments and Services Portal.” Of course – it’s very convenient that the company name includes “Life” and now can also promote to their clients and prospects that doing business with them is easy and their sophisticated lab equipment is easy to manage. In an industry full of PhD’s – “Easy” isn’t usually the first word that comes to mind, but Life Technologies has now tied the word to their brand in a very eloquent way. Between our work lives and family or personal lives, getting any mono-focused minutes of dedicated attention has become such a rare occurrence in our current era of multi-tasking that those moments of focus are highly prized. So – when something is done really well – so well that it becomes captivating and urges sharing impulses – I take notice and dig deeper and most of the time I discover other gems not so hidden below the surface. And then I share with those I know would enjoy and understand. In the spirit of full disclosure, I must admit here that the first person I shared the videos below with was my daughter. She’s in her senior year of high school in the midst of her college search. She’s passionate about her academics and has already decided that she wants to study Neuroscience in college and like her mother will be in for the long haul to a PhD eventually. In a summer science program at Smith College 2 summers ago – she sent the family famous text to me – “I just dissected a sheep’s brain – wicked cool!” – This was followed by an equally memorable text this past summer in a research mentorship in Neuroscience at UConn – “Just sliced up some rat brain. Reminded me of a deli slicer at the supermarket… sorry I forgot to call last night…” So… needless to say – I knew I had an audience that would enjoy and understand these videos below and are now being shared among her science classmates and faculty. And evidently - so does Life Technologies! They’ve done a great job on these making them fun and something that will easily be shared among their customers social networks. They’ve created a neuro-archetypal character, “Ph.Diddy” and know that their world of clients in academics, research, and other institutions would understand and enjoy the “edutainment” value in this series of videos on their YouTube channel that pokes fun at the stereotypes while also promoting their products at the same time. They use their Facebook page for additional engagement with their clients and as another venue to promote these videos. Enjoy this one as well! More to be found here: http://www.youtube.com/lifetechnologies Stay tuned to this Oracle WebCenter blog channel. Tomorrow we'll be taking a look at another winner of the Innovation Awards, LADWP - helping to keep the citizens of Los Angeles engaged with their Water and Power provider.

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• OPN Specialized Latest News (15th November)

  - by swalker

  HELPING YOU TO SPECIALIZE WebCenter Implementation Specialist Exam Preparation Webcasts: WebCenter Content And WebCenter Portal Oracle Partner Network would like to invite you to Refresh Courses for WebCenter Content and WebCenter Portal, to help partners to prepare for the WebCenter Implementation Specialist EXAMS. This is a 3 hours intensive refresher partner-only training session, providing attendees with an overview of WebCenter Content and WebCenter Portal functions and related topics. After the refresher part you will be able to take the relevant Implementation Specialist EXAM depending on your personal focus. NOTE: This is only suitable for experienced WebCenter Content or WebCenter Portal practitioners Who should attend? Partner Consultants who want to become an Oracle WebCenter Content or a WebCenter Portal Certified Implementation Specialist or both, that will help them to differentiate themselves in front of customers and support their Companies to become Specialized. Webcast Details: Click here to read more... Specialized Partners Only! New Service to Promote Your Events The Partner Event Publisher has just been made available to all specialized partners in EMEA.  Partners now have the opportunity to publish their events to the Oracle.com/events site and spread the word on their upcoming live in-person and/or live webcast events. Click here to read more information and watch a short video demo. VADs Get Specialized Effective November 1, 2011 , VADs, with a valid Value Added Distributor Agreement will no longer be required to meet customer reference requirements outlined in the business criteria section in order to become specialized. VADs must continue meet all other business and competency criteria set forth in the applicable Knowledge Zone prior to specialization approval. New Certification Pillar Axiom 600 Storage System Your opportunity to take the Pillar Axiom 600 Storage System Essentials (1Z0-581) Exam is vailable now in beta. Pass the exam so you can become a Pillar Axiom 600 Storage Systems Implementation Specialist! Free vouchers are available for Oracle Partners! If you would like to receive a free Beta exam voucher, please send your request to [email protected] and include your name, business email address, company, and the Exam name Pillar Axiom 600 Storage System Essentials Beta exam. New Certification Available: Oracle Utilities Customer Care and Billing Oracle Utilities Customer Care and Billing 2 Essentials (1Z0-562) is a solution designed to help you meet market windows and regulatory deadlines while enjoying a low total cost of ownership and a high return on investment. Take the exam now to become an  Oracle Utilities Customer Care and Billing 2 Essentials Implementation Specialists. MEASURING YOUR SUCCESS We had 1674 Specialized Partners covering 5364 Specializations. Please note that due to OPN contract renewals at any given point in time there are valid Specialized Partners and Specializations which are temporarily not captured in the total statistics. An incremental 1961 individuals were accredited as Implementation Specialists giving an EMEA cumulative total of 9598 Implementation Specialists 26 ISVs obtained one or more Ready's, for a total of 53 Ready's Don't forget! You can submit your own press releases to Oracle! Every time you achieve specialization we'd like to support you getting the message out! Press guidelines and a submission link can be found on the OPN Portal here.

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• Oracle Social Network -The Social Glue for Enterprise Applications

  - by kellsey.ruppel

  by Peter Reiser  - Social Business Evangelist, Oracle WebCenter  Tom Petrocelli of Enterprise Strategy Group published a report recently, “Oracle Social Network: The Social Glue for Enterprise Applications”, on Oracle Social Network (OSN) and how traditional social products create social silos whereas OSN is the “social glue” for enterprise applications.  This report supports the point of Oracle’s Social Business Strategy to seamless integrate social capabilities into the main business processes. Quote from report: “Oracle has adopted the correct approach to creating a social layer and socially enabled applications. Oracle Social Network is not simply another enterprise social network product; it is a complete social layer for the enterprise application stack. This approach will serve Oracle users well in the future.” OSN allow to capture the related Conversations of a business process right where it’s happens – within the respective Business application.  Fusion CRM is an excellent example for this approach. Quote from report: “Oracle’s new software, Oracle Social Network, is an example of a solution to the silo problem. While Oracle fields a typical enterprise social network application with microblogging, file sharing, shared documents or wikis, and activity streams, the front-end application is only a small part of what Oracle Social Network does. Instead, Oracle Social Network is a platform that provides social features as a service to other enterprise applications. In effect, Oracle Social Network socially enables all of Oracle’s enterprise applications—all enterprise applications really—with not only the same features, but also the same conversations. As a result, the social conversations act as a conduit for inter-application communication and collaboration.” Source: ESG Research Report, Oracle Social Network: The Social Glue for Enterprise Applications, August 2012. You can download the report here.

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• Attention NYC Area Marketers: Don't Miss This Executive Breakfast on Brand Building in the Digital Era

  - by Christie Flanagan

  Presenting and Managing Digital Content – A New Approach Reach Your Audiences Where They Are with Multi-Channel Marketing Attention marketers in the greater New York City area! Oracle Platinum Partner, Bluenog, invites you to an executive breakfast seminar on brand building in the digital era. In an age where consumers are spending increasing amounts of their time online, interacting, communicating and being influenced by other brands, you too must go online with a coordinated plan. And, given the hundreds, if not thousands, of places that might be relevant, having the right content and the right tools are critical. This two-part presentation will focus on the growing need for content and connection in building and maintaining your brand, as well as the role of technology in helping you maintain brand consistency, reach and interaction while simplifying delivery to web, tablet, mobile, and social audiences. Location Oracle Offices 520 Madison Ave, 30th Floor New York, NY  10022 Day/Time Thursday, May 3, 2012 9:30 AM to 11:30 AM About the Speakers Agenda: Michelle Pujadas, is an award-winning marketer and communicator, who has worked with more than 125 companies to help them package, launch and expand their brand presence, online and off. Michelle is the Founder and co-CEO of Zer0 to 5ive, a strategic marketing and communications firm that focuses on B2B and B2C technology companies, with offices in NY, Philadelphia and Chicago. Peter Conrad, the E 2.0 Practice Director for Bluenog, focuses on translating exciting visions for user experiences into well executed technical implementations leveraging advanced WebCenter technology from Oracle. Bluenog provides the systems and professional services today's forward-looking marketing organizations need to convert content, business capabilities, and communications into productive interactions with customers and prospects. 09:30am Arrival, Registration & Breakfast 10:00am Brand Building through Content and Connection, presented by Michelle Pujadas, Founder and co-CEO of Zer0 to 5ive 10:30am Leveraging Technology for Brand Reach, Consistency and Interaction, presented by Peter Conrad, E2.0 Practice Director at Bluenog 11:15am Q&A 11:30am Adjourn

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• Userful Resources on ADF/JSF/JDEVELOPER

  - by vijaykumar.yenne

  In most of my interactions with the partner developer community who are working on either Webcenter Projects or ADF related Projects, there are constant questions that come up on the documentation or samples or step by step instructions for novices. Though most of the resources are available online on the OTN site, there seems to be a difficulty in getting hold of the right resource for their job to be done, which i am yet to solve. However here is a list of resources that you should have been to if you in the oracle world and building rich internet based applications using JSF/ADF. 1. If you have just started with JDeveloper and wanted to the different nuances of ADF developement and want to deepen your knowledge you should definitely go through these tutorials: http://www.oracle.com/technology/products/jdev/11/cuecards111/index.html 2. Everything about JDEV - includes the IDE download, demos, sample code, best practices etc. http://www.oracle.com/technology/products/jdev/index.html 3. All About ADF: http://www.oracle.com/technology/products/adf/index.html 4. Know more about ADF Faces : http://www.oracle.com/technology/products/adf/index.html 5. If you want to deepen your knowledge here is the aggregate list of all the blogs by our internal development teams and experts from around the globe. This is really an interesting feed especially when you want to do a deep dive on various aspects and want to be an expert in the oracle UI world. http://www.connotea.org/user/jdeveloper Last but not the least, you should always leverage the entire community whenever you run into any issues : http://forums.oracle.com

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• Defense Manpower Data Center Wins Award for Excellence in the Workforce

  - by Peggy Chen

  The Defense Manpower Data Center milConnect website recently won the 2012 Excellence.gov Award for Excellence in the Workforce. Defense Manpower Data Center milConnect is a centralized, online resource that provides military service members (active and retired) and their families (over 42 million in total) quick access to their profile, health care enrollments, benefits, and other military-related topics. An easy to use, safe and secure website, milConnect also provides service members with convenient access their personnel and service-related information. The self-service website allow users to quickly and easily find and, where applicable, update their information in the Defense Eligibility Reporting System (DEERS) and milConnect transmits information to and from one reliable source safely and securely.  The Defense Manpower Data Center (DMDC) maintains the largest, most comprehensive central repository of personnel, manpower, casualty, pay, entitlement, personnel security, person identity and attributes, survey, testing, training, and financial data in the Department of Defense (DoD).  This is one of the largest systems of record in the world. milConnect had the challenge of modernizing the user experience for over 42 million users. With records in over 22 applications and 25 interfaces in hundreds of existing systems, milConnect needed to reduce the complexity of multiple authentication sources as well as consolidating access to existing systems with sensitive information. It accomplished this using a service-orientated architecture, enterprise security and access and identity management for self-service access on a massive scale. By providing 24x7x365 secure access and handling over 5 million transactions daily, not only has milConnect, built on Oracle WebCenter, streamlined and improved the customer experience for military personnel and families. it has also done so while cutting costs, allowing self-service access, and promoting electronic government. Congrats to Defense Manpower Data Center and milConnect! 

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• The Customer Experience Revolution is Now

  - by Christie Flanagan

  To conclude this week’s focus on customer experience, I’ll end by recapping how my week began in New York City at The Experience Revolution. We all know that customers increasingly call the shots, and that winning or losing depends on how well we manage to meet their expectations. Today’s customers have a multitude of choices and are quick to jump ship following a poor experience. As a result, delivering an experience that is relevant, interactive, engaging, and consistent across channels and fostering rewarding relationships are increasingly important to business success.  It is only through exceptional customer experiences that companies can expect to acquire new customers and maintain their loyalty.  Over 400 of us gathered at Gotham Hall on Monday night to hear Oracle President Mark Hurd introduce Oracle Customer Experience, a cross-stack suite of customer experience products that include Oracle RightNow CX Cloud Service, Oracle Endeca, Oracle ATG Web Commerce, Oracle WebCenter,Oracle Siebel CRM, Oracle Fusion CRM, Oracle Social Network, and Oracle Knowledge Management. I'd encourage you check out this video to hear Mark explain why having a good product isn't good enough in the wake of the customer experience revolution. The Experience Revolution event itself was designed to deliver the kind of rich experience that sticks with you, using an interactive gallery of customer experience to deliver an individualized experience to each attendee through a combination of touch screens and near field communication technology.  Over the coming weeks we’ll share some of these customer experience vignettes with you. In the interim, you can learn more about Oracle Customer Experience solutions here.

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• Product Support Webcast for Existing Customers:Getting the Most from My Oracle Support, Tips and Tricks for WebCenter Content

  - by John Klinke

  My Oracle Support (MOS) is the one-stop support solution for WebCenter customers with Oracle Premier Support. Join us for this 1-hour Advisor Webcast "Getting the Most from My Oracle Support, Tips and Tricks for WebCenter Content" on July 11, 2013 at 11:00am Eastern (16:00 UK / 17:00 CET / 8:00am Pacific / 9:00am Mountain) Topics will include:- My Oracle Support Search, Advanced Search, and PowerViews- Information Centers- Latest Patches and Bundle Patches- My Oracle Support Community- Remote Diagnostic Administration (RDA) Make sure to register and mark this date on your calendar. Register here: https://oracleaw.webex.com/oracleaw/onstage/g.php?d=594341268&t=aOnce your registration request is approved, you will receive a confirmation email with instructions for joining the webcast on July 11. Past Advisor Webcasts have been recorded and can be viewed by going to the 'archived' tabs on this knowledge base announcement:https://support.oracle.com/CSP/main/article?cmd=show&type=NOT&id=1456204.1 (active support contract required)

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• Employee Engagement: Drive Business Value

  - by Kellsey Ruppel

  As we’ve been discussing this week, employee engagement is extremely important and you’ve probably realized that effectively engaging your employees is essential to driving business value. Your employees are the ones responsible for executing on the business’ objectives. Your employees (in the sales & service departments) are the ones interacting with your customers the most, so delivering on customer expectations and attaining high levels of customer engagement are simply not possible without successfully empowering these this stakeholder group. High employee and partner engagement can have many benefits including: Higher levels of employee productivity Longer employee retention Stronger, more enduring and more successful relationships Serving as ambassadors for an organization’s brand More likely to deliver excellent customer service Referring others for hire Recommending the organization’s products and services Sharing feedback with their colleagues In a way, engagement is a measure of employee investment in an organization’s mission and brand. And then you have the enablement piece of this as well.  It’s hard to imagine a high level of engagement existing among employees who don’t feel that they’ve been enabled to do their jobs very efficiently or effectively. You’re just not going to find high engagement among people if the everyday processes and technologies  they work with make it a challenge for them to access, share and manage the information  they need do their jobs or if they’re unable to effectively collaborate around the projects they’re working on. How does your organization measure on the employee engagement spectrum? We’ve got a number of different resources to help you get started! Portal Resource Center Video: Got a minute? WebCenter in Action Webcast Series Portal Engagement Webcast 

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