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  • Marketing Your Business Using SEO

    SEO has become one of the best online marketing techniques to gain visibility on the search engines to win business for product or service orientated businesses. It is a time consuming process and doesn't happen overnight but when you get top rankings it can open floods of traffic to your domain.

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  • Ecommerce Marketing for Entrepreneurs

    If you've got your own online business then you need GotBiz.tv &#150; a WebTV network of programs where entrepreneurs learn more about marketing and business. Because after all, 'business doesn't have to be boring.'

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  • Website Marketing - SEO and More

    How to improve your website using search engine optimization techniques and website marketing. Increasing your websites position in the search engines such as Google and Yahoo can lead to more free traffic and increased profits.

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  • Ecommerce Marketing for Entrepreneurs

    If you've got your own online business then you need GotBiz.tv &#150; a WebTV network of programs where entrepreneurs learn more about marketing and business. Because after all, 'business doesn't have to be boring.'

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  • SEO Marketing Guide

    SEO marketing is something that you should know as much about as possible if you have a website. You will find that the more that you know about this topic, the better off your website will be in terms of success.

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  • Reviews Cheyney Group Marketing: What accounting softwares are available in the market for small businesses?

    - by user225556
    Accounting is the language of business, and good accounting software can save you hundreds of hours at the business equivalent of Berlitz. There's no substitute for an accounting pro who knows the ins and outs of tax law, but today's desktop packages can help you with everything from routine bookkeeping to payroll, taxes, and planning. Each package also produces files that you can hand off to an accountant as needed. Small-business managers have more accounting software options than ever, including subscription Web-based options that don't require their users to install or update software. Many businesses, however--including those that need to track large inventories or client databases, and those that prefer not to entrust their data to the cloud--may be happier with a desktop tool. We looked at three general-purpose, small-business accounting packages: Acclivity AccountEdgePro 2012 (both the product and the company were previously called MYOB), Intuit QuickBooks Premier 2012, and Sage's Sage 50 Complete 2013 (the successor to Peachtree Complete). All three packages offer a solid array of tools for tracking income and expenses, invoicing, managing payroll, and creating reports. These full-featured and highly mature programs don't come cheap. Acclivity AccountEdge Pro, at $299, is the least expensive; and prices climb if you opt to use common time-saving add-ons such as payroll services, or if you add licenses for multiple user accounts. All three are solid on the basics, but they have distinct differences in style and focus. The more you know about your accounting requirements, the more closely you'll want to look at the software you're thinking of buying. Sage 50 Complete should appeal most to people who understand the fine points of accounting and can use the product's many customization features (especially for businesses that manage inventory). QuickBooks works hard to appeal to newbies who need only the basics and might be intimidated by the level of detail and technical language exposed in the other two packages. At the same time, it also has a slew of third-party add-ons that meet specific needs and greatly expand its capabilities. AccountEdge Pro balances accessibility with a strong feature set at an affordable price. It's especially suitable for businesses that need to provide simultaneous access to multiple users.

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  • Reviews Cheyney Group Marketing: What accounting softwares are available in the market for small businesses?

    - by user224313
    Accounting is the language of business, and good accounting software can save you hundreds of hours at the business equivalent of Berlitz. There's no substitute for an accounting pro who knows the ins and outs of tax law, but today's desktop packages can help you with everything from routine bookkeeping to payroll, taxes, and planning. Each package also produces files that you can hand off to an accountant as needed. Small-business managers have more accounting software options than ever, including subscription Web-based options that don't require their users to install or update software. Many businesses, however--including those that need to track large inventories or client databases, and those that prefer not to entrust their data to the cloud--may be happier with a desktop tool. We looked at three general-purpose, small-business accounting packages: Acclivity AccountEdgePro 2012 (both the product and the company were previously called MYOB), Intuit QuickBooks Premier 2012, and Sage's Sage 50 Complete 2013 (the successor to Peachtree Complete). All three packages offer a solid array of tools for tracking income and expenses, invoicing, managing payroll, and creating reports. These full-featured and highly mature programs don't come cheap. Acclivity AccountEdge Pro, at $299, is the least expensive; and prices climb if you opt to use common time-saving add-ons such as payroll services, or if you add licenses for multiple user accounts. All three are solid on the basics, but they have distinct differences in style and focus. The more you know about your accounting requirements, the more closely you'll want to look at the software you're thinking of buying. Sage 50 Complete should appeal most to people who understand the fine points of accounting and can use the product's many customization features (especially for businesses that manage inventory). QuickBooks works hard to appeal to newbies who need only the basics and might be intimidated by the level of detail and technical language exposed in the other two packages. At the same time, it also has a slew of third-party add-ons that meet specific needs and greatly expand its capabilities. AccountEdge Pro balances accessibility with a strong feature set at an affordable price. It's especially suitable for businesses that need to provide simultaneous access to multiple users.

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  • CRM@Oracle Series: Forecasting

    - by tony.berk
    What do you trust more: the weather forecast or your sales forecast? I hope the answer is your sales forecast! Either way, would your sales forecast be more accurate if sales management had visibility into what the sales reps are forecasting and what has changed since the last forecast? What if management could adjust forecasts for accuracy based on analytic tools? Today's slidecast discusses sales forecasting and how Oracle implemented forecasting in our global implementation of Siebel CRM, including the steps involved to roll up the forecast. CRM@Oracle - Forecasting Click here to learn more about Oracle CRM products and here to learn about other customers using Oracle CRM. Are you enjoying the CRM@Oracle Series? If you have a particular CRM area or function which you'd like to hear how Oracle implemented it internally, let us know and we'll get it on our list.

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  • Simulación de carga productiva para anticipar errores

    - by [email protected]
    La presión por la agilidad en el día a día del negocio y por obtener siempre altos niveles de servicio hacen del manejo de la calidad un imperativo básico. Relacionado con ello, Oracle propone a través de su solución ATS (Application Testing Suite) servicios para cumplir con los objetivos de calidad. Oracle Functional Testing permitirá automatizar tediosas tareas de prueba reduciendo el nivel de esfuerzo dentro de los equipos de pruebas y garantizando calidad en cada cambio en los sistemas productivos. Oracle Load Testing permitirá simular carga productiva en los entornos y anticipar errores derivados de la concurrencia, congestión, rendimiento y falta de capacidad sin afectar a los usuarios finales. La suite de Oracle está probada y certificada sobre las siguientes plataformas: Siebel 7.x y 8.x, e-Business Suite 11i10 y superiores, Hyperion, Peoplesoft, JD Edwards, Aplicaciones Web, Web Services y sobre Base de Datos. Brochure: Oracle Load Testing

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  • WebCenter Marketing and Upcoming Events

    - by rituchhibber
    Events: Events: Date Event Name Location/Country October 30, 2012 ResCare Solves Content Lifecycle Challenges with Oracle WebCenter Webcast November 1, 2012 Paper Burying Your HR Processes? Dig Your Way Out With Oracle WebCenter! Webcast November 15, 2012 Social Business Thought Leader Webcast: Three Ways to Fix Your Broken Organization, featuring Christian Finn Webcast Marketing: Marketing: WebCenter Sites Sales eVite:Embrace the Base: Create an Exceptional Online Customer Experience with Oracle WebCenter Sites Directs recipients to the Connected Customer Experience Resource Center to see the latest demos, analyst reports, and customer webcasts promoting WebCenter Sites. For more information Click  here. WebCenter Social Business Thought Leaders Series: Digital Darwinism: How Brands Can Survive the Rapid Evolution of Society and TechnologyBrian Solis, Altimeter Group digital analyst and futuristDecember 13, 2012 10am PDTRegistration available soon, find other content from this speaker here. Webcast: WebCenter Sites for Applications: Disconnected Online Customer Experience? Connect it with Oracle WebCenter November 8, 2012  eVite | Registration Page WebCenter in Action Customer & Partner webcast series: Started earlier in FY13, a new webcast series featuring WebCenter customer deployments that are executed by a partner.The next webcast in the series will be November 14th:Los Angeles Department of Building & Safety Lowers Customer Service Costs with Oracle WebCenter Click here to learn more. OnDemand Webcast: ResCare Solves Content Lifecycle Challenges with Oracle WebCenterComplex documents must be created, assembled, reviewed, and tracked. To avoid fragmented, chaotic information processes, organizations must adopt an integrated set of strategies, standards, best practices, and technologies for managing information. Attend this webcast to learn how Oracle WebCenter has allowed ResCare to: solve content lifecycle challenges, reduce compliance and business risks and increase adoption of intranet as primary business communication tool. On-Demand Assets Date Event Name Location/Country On Demand Avoid Social Media Fatigue - Learn the 9 C’s of Customer Engagement, featuring Ray Wang, Principal Analyst and CEO, Constellation Research Webcast On Demand WebCenter in Action Series: Hitachi Data Systems Improves Global Web Experience with Oracle WebCenter, presented by Hitachi Data Systems and Lingotek. Webcast On Demand Managing Social Relationships for the Enterprise, featuring Jeremiah Owyang, Industry Analyst, Altimeter Group and Reggie Bradford, Vice President, Oracle Webcast On Demand Oracle’s Vision for the Social-Enabled Enterprise, presented by Mark Hurd, Thomas Kurian and Reggie Bradford Webcast On Demand WebCenter in Action Series: Qualcomm Provides a Seamless Experience for Customers with Oracle WebCenter, presented by Qualcomm and Keste. Webcast On Demand Social Business Thought Leaders Series: 6 Counterintuitive Best Practices for Social Collaboration Adoption, featuring John Brunswick, Oracle. Webcast On Demand Oracle WebCenter Connects Patients and Researchers in Cancer Control Mission, presented by Canadian Partnership Against Cancer and App-Systems Webcast On Demand Oracle WebCenter: Modernize, Aggregate and Extend Your Portals Webcast On Demand Top 10 Technology Trends Driving Business Innovation, featuring Andy Mulholland, CTO, Capgemini Webcast On Demand Ancestry.com Helps Families Uncover History with Oracl e WebCenter Webcast On Demand Organic Business Networks: Doing Business in a Hyper-Connected World, featuring Mike Fauscette, GVP, IDC Webcast On Demand Social Business and Innovation, featuring John Mancini, President, AIIM Webcast On Demand Do More with Oracle WebCenter: Expand Beyond Web Experience Management Webcast On Demand Race Against the Machine, featuring Andrew McAfee, author and principal scientist at MIT Webcast On Demand Introducing Oracle WebCenter Sites 11gR1: Transforming the Online Experience Webcast On Demand Mobile is the New Face of Engagement, featuring Ted Schadler, Vice President & Principal Analyst, Forrester Research Inc Webcast Analyst Report: IDC Research: Oracle Debuts New Release of Oracle WebCenter Sites.

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  • 9 Ways Facebook Monetization Could Change Your Marketing

    - by Mike Stiles
    Think Facebook monetization isn’t a head game? Imagine creating something so functional, fun and addictive you literally amass about 1/7th of the planet’s population as an audience. You have 1 billion users that use it at least once a month. But analysts and marketers look at what you’ve done and say, “eh…not good enough.” What if you had a TV show that garnered 1/7 of Earth’s population as an audience? How much would a spot cost? And how fast would marketers write that check, even without the targeting and engagement analytics Facebook offers? Having already changed the marketing landscape forever, if you’re Facebook’s creator, you’d have to be scratching your head and asking, “Wow, what more does a product need to do?” Facebook’s been busy answering that very question with products and betas that will likely directly affect your brand’s strategy. Item 1: Users can send physical gifts to friends through Facebook based on suggestions from user data. A giant step toward the potential power of social commerce. Item 2: Users can pay $7 to promote posts for higher visibility. Individual users, not just marketers, are being leveraged as a revenue stream. Not impressive enough? There’s also the potential Craigslist killer Facebook Marketplace. Item 3: Mobile ads. 600 million+ access Facebook on smartphones. According to the company, half of the $1 million a day generated by Sponsored Stories as of late June was coming from mobile. Ads in News Feeds seen on mobile had click-through rates 23x higher than on desktop News Feeds or the right side panel. Item 4: App developers can buy install ads that show up in mobile News Feeds so reliance on discovery in app stores is reduced. Item 5: Want your posts seen by people who never liked your Page? A test began in August where you could appear in non-fans’ News Feeds on both web and mobile. Item 6: How about an ability to use Facebook data to buy ads outside of Facebook? A mobile ad network is being tested to get your targeted messages on non-Facebook apps and sites surfaced on devices. Item 7: Facebook Collections, Facebook’s answer to Pinterest. Users can gather images of desired products and click through to the retailer to buy. Keep focusing on your imagery. Item 8: Facebook Offers, Facebook’s answer to the Groupons and Living Socials of the world. You can send deals to your fans’ News Feeds. Item 9: Facebook Exchange lets you track what fans do on Facebook and across the entire Web. Could lead to a Facebook ad network leveraging Facebook users and data but not limiting exposure to the Facebook platform. Marketers are seeing increasing value in Facebook (and Twitter for that matter).  But as social grows and adjusts, will marketing budgets aimed in that direction grow and adjust accordingly, and within a reasonable time frame? @mikestilesPhoto Christie Merrill/stock.xchng

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  • Customer Centricity: It's Not Easy, But Worth It

    - by tony.berk
    Defining customer centricity is relatively easy: focusing on the customer and their experiences and interactions with your company. Implementing a customer centric strategy is not so easy. We've highlighted customers who have focused on their customers and experienced great success including SJ, the Swedish rail operator, and Vopak, the world's largest provider of conditioned storage facilities for bulk liquids. In this interview with Stuart Lennie, President, Volvo IT, North America and VP, Volvo's Global Sales to Order Solutions Unit, we get the opportunity to learn from another company that is not just talking about the customer, but actually implementing the significant strategic shifts required to become customer centric. Volvo has developed a vision, a strategy and a methodology to keep existing customers by understanding what is important to them. To see other customer success stories, visit Siebel CRM Success. Click here, to learn more about Oracle's CRM products.

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  • Neuberger Berman Defines CRM Strategy In Asset Management

    - by michael.seback
    Neuberger Berman Defines Front Office Strategy for the New Firm Neuberger Berman is a majority employee-owned independent asset management firm with a heritage dating back to 1939. It provides a range of investment options, wealth planning services, and advice to meet individual needs. It also offers a broad range of financial capabilities and specializes in developing innovative and customized investment solutions for institutions. ... "The Insight team's analysis was critical to helping us assess the strengths and weaknesses of our Siebel implementation. It helped us to come up with our strategic plan for using customer relationship management and business intelligence capabilities." - Roxana Feldmann, Senior Vice President Technology ...Read more.

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  • AIA Release 3.1 verfügbar

    - by Hans Viehmann
    Nachdem das Foundation Pack 11g inzwischen eine Weile auf dem Markt ist, wurden jetzt auch die darauf aufsetzenden Process Integration Packs (PIPs) freigegeben. In diesem Zuge wurden neben den bestehenden 16 PIPs auch drei neue Integrationen vorgestellt:Oracle Design-to-Release Integration Pack for Agile Product Lifecycle Management for Process and Oracle Process ManufacturingOracle Clinical Trial Payments Integration Pack for Siebel ClinicalOracle Serialization and Tracking Integration Pack for Oracle Pedigree and Serialization Manager and Oracle E-Business SuiteLetztere sind speziell für den Healthcare/Life Sciences Markt gedacht.Zur Freigabe gibt es nicht nur eine entsprechende Pressemeldung (hier), sondern auch einen öffentlichen Launch-Webcast am 23. Februar unter dem Titel "Tackling the Challenges of Application Integration". Leider ist er mehr für amerikanische Zuhörer gedacht und findet um 10:00h PDT statt. Wer aber sein abendliches Fernsehprogramm eintauschen möchte, findet hier die nötigen Details und die Möglichkeit zur Registrierung.

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  • La ripresa economica si sta consolidando, siete pronti a cogliere questa opportunità?

    - by antonella.buonagurio(at)oracle.com
    L'esclusiva ricerca IDC indica i percorsi strategici più innovativi a supporto delle Vendite, del Customer Service e del Marketing.        La ricerca basata su più di 300 interviste a executive, CIO e CEO di medie e grandi organizzazioni in tutta Europa, vi guiderà nel comprendere l'evoluzione e l'impatto dei trend più rilevanti sui processi che gestiscono ed indirizzano la relazione tra azienda e clienti.

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  • Join the SPARC Go To Market Webinar on June 21st

    - by swalker
    Please join the World Wide webinar focused on SPARC, and designed to provide insights and selling guidance, at 5 p.m. CET on Thursday, June 21. The speaker, Bud Koch, Sr Principal Product Marketing Director will focus on SPARC / T4 Marketing: with a review of current assets and where we are going into FY13.  Details about the meeting can be found here. Please plan on joining 10 minutes before the scheduled start time. If you are not able to participate in real time, a replay will be available shortly afterward.

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  • Join the SPARC Go To Market Webinar on June 21st

    - by Cinzia Mascanzoni
    Please join the World Wide webinar focused on SPARC, and designed to provide insights and selling guidance, at 5 p.m. CET on Thursday, June 21. The speaker, Bud Koch, Sr Principal Product Marketing Director will focus on SPARC / T4 Marketing: with a review of current assets and where we are going into FY13.  Details about the meeting can be found here. Please plan on joining 10 minutes before the scheduled start time. If you are not able to participate in real time, a replay will be available shortly afterward.

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