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  • March Oracle Technology Network Offers

    - by Cassandra Clark
    Happy March!  We are pleased to bring you more new discounts this month.  To get discount codes for the books below please visit the Oracle Technology Network Member Discount Page.  New DiscountsOracle Press - 40% off the following Oracle Press title  - Achieving Extreme Performance with Oracle Exadata Packt Publishing - 20% off print and 40% off ebook formats for the following titles - Oracle GoldenGate 11g Implementerís Guide, John P JeffriesOracle Business Intelligence, Yuli Vasiliev, Oracle Fusion Middleware Patterns, Harish Gaur, Marcus Zirn, et al.Oracle JRockit: The Definitive Guide, Marcus Hirt, Marcus LagergrenExtended offers - see offer page for detailsManning is offering a number of titles for 40% to 42% off with OTN promo codeCRS Press is offering 20% off Secure Java: For Web application Development with OTN promo codePearson is offering 35% and free shipping within the U.S. with OTN promo code on two titles.Apress - 25% pff eBooks purchased on apress.com with OTN promo code.Oracle Store has extended its offer of 15% off Oracle Office Enterprise Edition with OTN promo code.

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  • java.util.ConcurrentModificationException when serializing non thread-safe maps

    - by [email protected]
    We have got some questions related to exceptions thrown during a map serialization like the following one (in this example, for a LRUMap): java.util.ConcurrentModificationExceptionat org.apache.commons.collections.SequencedHashMap$OrderedIterator.next(Unknown Source)at org.apache.commons.collections.LRUMap.writeExternal(Unknown Source)at java.io.ObjectOutputStream.writeExternalData(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.writeOrdinaryObject(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.writeObject0(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.defaultWriteFields(ObjectOutputStream.java(Inlined CompiledCode))at java.io.ObjectOutputStream.writeSerialData(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.writeOrdinaryObject(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.writeObject0(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.defaultWriteFields(ObjectOutputStream.java(Inlined CompiledCode))at java.io.ObjectOutputStream.writeSerialData(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.writeOrdinaryObject(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.writeObject0(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.defaultWriteFields(ObjectOutputStream.java(Inlined CompiledCode))at java.io.ObjectOutputStream.writeSerialData(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.writeOrdinaryObject(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.writeObject0(ObjectOutputStream.java(Compiled Code))at java.io.ObjectOutputStream.writeObject(ObjectOutputStream.java(Compiled Code))at com.tangosol.util.ExternalizableHelper.writeSerializable(ExternalizableHelper.java(InlinedCompiled Code))at com.tangosol.util.ExternalizableHelper.writeObjectInternal(ExternalizableHelper.java(Compiled Code))at com.tangosol.util.ExternalizableHelper.serializeInternal(ExternalizableHelper.java(Compiled Code))at com.tangosol.util.ExternalizableHelper.toBinary(ExternalizableHelper.java(InlinedCompiled Code))at com.tangosol.util.ExternalizableHelper.toBinary(ExternalizableHelper.java(InlinedCompiled Code))at com.tangosol.coherence.servlet.TraditionalHttpSessionModel$OptimizedHolder.serializeValue(TraditionalHttpSessionModel.java(Inlined Compiled Code))at com.tangosol.coherence.servlet.TraditionalHttpSessionModel$OptimizedHolder.getBinary(TraditionalHttpSessionModel.java(Compiled Code)) This is caused because LRUMap is not thread safe, so if another thread is modifying the content of that same map while serialization is in progress, then the ConcurrentModificationException will be thrown. Also, the map must be synchronized. Other structures like java.util.HashMap are not thread safe too. To avoid this kind of problems, it is recommended to use a thread-safe and synchronized map such as java.util.Map, java.util.Hashtable or com.tangosol.util.SafeHashMap. You may also need to use the synchronizedMap(Map) method from Class java.util.Collections.  

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  • Do Not Optimize Without Measuring

    - by Alois Kraus
    Recently I had to do some performance work which included reading a lot of code. It is fascinating with what ideas people come up to solve a problem. Especially when there is no problem. When you look at other peoples code you will not be able to tell if it is well performing or not by reading it. You need to execute it with some sort of tracing or even better under a profiler. The first rule of the performance club is not to think and then to optimize but to measure, think and then optimize. The second rule is to do this do this in a loop to prevent slipping in bad things for too long into your code base. If you skip for some reason the measure step and optimize directly it is like changing the wave function in quantum mechanics. This has no observable effect in our world since it does represent only a probability distribution of all possible values. In quantum mechanics you need to let the wave function collapse to a single value. A collapsed wave function has therefore not many but one distinct value. This is what we physicists call a measurement. If you optimize your application without measuring it you are just changing the probability distribution of your potential performance values. Which performance your application actually has is still unknown. You only know that it will be within a specific range with a certain probability. As usual there are unlikely values within your distribution like a startup time of 20 minutes which should only happen once in 100 000 years. 100 000 years are a very short time when the first customer tries your heavily distributed networking application to run over a slow WIFI network… What is the point of this? Every programmer/architect has a mental performance model in his head. A model has always a set of explicit preconditions and a lot more implicit assumptions baked into it. When the model is good it will help you to think of good designs but it can also be the source of problems. In real world systems not all assumptions of your performance model (implicit or explicit) hold true any longer. The only way to connect your performance model and the real world is to measure it. In the WIFI example the model did assume a low latency high bandwidth LAN connection. If this assumption becomes wrong the system did have a drastic change in startup time. Lets look at a example. Lets assume we want to cache some expensive UI resource like fonts objects. For this undertaking we do create a Cache class with the UI themes we want to support. Since Fonts are expensive objects we do create it on demand the first time the theme is requested. A simple example of a Theme cache might look like this: using System; using System.Collections.Generic; using System.Drawing; struct Theme { public Color Color; public Font Font; } static class ThemeCache { static Dictionary<string, Theme> _Cache = new Dictionary<string, Theme> { {"Default", new Theme { Color = Color.AliceBlue }}, {"Theme12", new Theme { Color = Color.Aqua }}, }; public static Theme Get(string theme) { Theme cached = _Cache[theme]; if (cached.Font == null) { Console.WriteLine("Creating new font"); cached.Font = new Font("Arial", 8); } return cached; } } class Program { static void Main(string[] args) { Theme item = ThemeCache.Get("Theme12"); item = ThemeCache.Get("Theme12"); } } This cache does create font objects only once since on first retrieve of the Theme object the font is added to the Theme object. When we let the application run it should print “Creating new font” only once. Right? Wrong! The vigilant readers have spotted the issue already. The creator of this cache class wanted to get maximum performance. So he decided that the Theme object should be a value type (struct) to not put too much pressure on the garbage collector. The code Theme cached = _Cache[theme]; if (cached.Font == null) { Console.WriteLine("Creating new font"); cached.Font = new Font("Arial", 8); } does work with a copy of the value stored in the dictionary. This means we do mutate a copy of the Theme object and return it to our caller. But the original Theme object in the dictionary will have always null for the Font field! The solution is to change the declaration of struct Theme to class Theme or to update the theme object in the dictionary. Our cache as it is currently is actually a non caching cache. The funny thing was that I found out with a profiler by looking at which objects where finalized. I found way too many font objects to be finalized. After a bit debugging I found the allocation source for Font objects was this cache. Since this cache was there for years it means that the cache was never needed since I found no perf issue due to the creation of font objects. the cache was never profiled if it did bring any performance gain. to make the cache beneficial it needs to be accessed much more often. That was the story of the non caching cache. Next time I will write something something about measuring.

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  • User Experience Fundamentals

    - by ultan o'broin
    Understanding what user experience means in the modern work environment is central to building great-looking usable applications on the desktop or mobile devices. What better place to start a series of blog posts on such Applications User Experience team enablement for customers and partners than by sharing what the term really means, writes team member Karen Scipi. Applications UX have gained valuable insights into developing a user experience that reflects the experience of today’s worker. We have observed real workers performing real tasks in real work environments, and we have developed a set of new standards of application design that have been scientifically proven to be beneficial to enable today’s workers. We share such expertise to enable our customers and partners to benefit from our insights and to further their return on investment when building Oracle applications. So, What is User Experience? ?The user interface (UI) is about the on-screen user context provided by the layout of widgets (such as icons, fields, and buttons and more) and the visual impact of colors, typographic choices, and so on. The UI comprises the “look and feel” of the application that users interact with, and reflects, in essence, the most immediate aspects of usability we can now all relate to.  User experience, on the other hand, is about understanding the whole context of the world of work, how workers go about completing tasks, crossing all sorts of boundaries along the way. It is a study of how business processes and workers goals coincide, how users work with technology or other tools to get their jobs done, their interactions with other users, and their response to the technical, physical, and cultural environment around them. User experience is all about how users work—their work environments, office layouts, desk tools, types of devices, their working day, and more. Even their job aids, such as sticky notes, offer insight for UX innovation. User experience matters because businesses needs to be efficient, work must be productive, and users now demand to be satisfied by the applications they work with. In simple terms, tasks finished quickly and accurately for a business evokes organization and worker satisfaction, which in turn makes workers feel good and more than willing to use the application again tomorrow. Design Principles for the Enterprise Worker The consumerization of information technology has raised the bar for enterprise applications. Applications must be consistent, simple, intuitive, but above all contextual, reflecting how and when workers work, in the office or on the go. For example, the Google search experience with its type-ahead keyword-prompting feature is how workers expect to be able to discover enterprise information, too. Type-ahead in PeopleSoft 9.1 To build software that enables workers to be productive, our design principles meet modern work requirements about consistency, with well-organized, context-driven information, geared for a working world of discovery and collaboration. Our applications must also behave in a simple, web-like way just like Amazon, Google, and Apple products that workers use at home or on the go. Our user experience must also reflect workers’ needs for flexibility and well-loved enterprise practices such as using popular desktop tools like Microsoft Excel or Outlook as required. Building User Experience Productively The building blocks of Oracle Fusion Applications are the user experience design patterns. Based on the Oracle Fusion Middleware technology used to build Oracle Fusion Applications, the patterns are reusable solutions to common usability challenges that ADF developers typically face as they build applications, extensions, and integrations. Developers use the patterns as part of their Oracle toolkits to realize great usability consistently and in a productive way. Our design pattern creation process is informed by user experience research and science, an understanding of our technology’s capabilities, the demands for simplification and intuitiveness from users, and the best of Oracle’s acquisitions strategy (an injection of smart people and smart innovation). The patterns are supported by usage guidelines and are tested in our labs and assembled into a library of proven resources we used to build own Oracle Fusion Applications and other Oracle applications user experiences. The design patterns library is now available to the ADF community and to our partners and customers, for free. Developers with ADF skills and other technology skills can now offer more than just coding and functionality and still use the best in enterprise methodologies to ensure that a great user experience is easily applied, scaled, and maintained, whether it be for SaaS or on-premise deployments for Oracle Fusion Applications, for applications coexistence, or for partner integrations scenarios.  Oracle partners and customers already using our design patterns to build solutions and win business in smart and productive ways are now sharing their experiences and insights on pattern use to benefit your entire business. Applications UX is going global with the message and the means. Our hands-on user experience enablement through ADF  is expanding. So, stay tuned to Misha Vaughan's Voice of User Experience (VOX) blog and follow along on Twitter at @usableapps for news of outreach events and other learning opportunities. Interested in Learning More? Oracle Fusion Applications User Experience Patterns and Guidelines Library Shout-outs for Oracle UX Design Patterns Oracle Fusion Applications User Experience Design Patterns: Productivity Realized

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  • Azure Storage Explorer

    - by kaleidoscope
    Azure Storage Explorer –  an another way to Deploy the services on Cloud Azure Storage Explorer is a useful GUI tool for inspecting and altering the data in your Azure cloud storage projects including the logs of your cloud-hosted applications. All three types of cloud storage can be viewed: blobs, queues, and tables. You can also create or delete blob/queue/table containers and items. Text blobs can be edited and all data types can be imported/exported between the cloud and local files. Table records can be imported/exported between the cloud and spreadsheet CSV files. Why Azure Storage Explorer Azure Storage Explorer is a licensed CodePlex project provided by Neudesic – a Microsoft partner.  It is a simple UI that requires you to input your blob storage name, access key and endpoints in the Storage Settings dialog. For more details please refer to the link: http://azurestorageexplorer.codeplex.com/Release/ProjectReleases.aspx?ReleaseId=35189   Anish, S

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  • UK Connected Systems User Group - Udi Dahan Event Topic change

    - by Michael Stephenson
    Hi Just wanted to get the word out about a change to the may user group event.  Udi Dahan will present a new topic which he has not presented in the UK before.  Details below. To register for this event please refer to: http://ukconnectedsystemsusergroup.org/UpcomingEvents.aspx Title: High Availability - A Contrarian View   Abstract: Many developers are aware of the importance of high availability, critically analyzing any single points of failure in the infrastructure. Those same developers rarely give a second thought to the periods of time when a system is being upgraded. Even if all the servers are running, most systems cannot function in-between versions. Yet with the increased pace of business, users are demanding ever more frequent releases. The poor maintenance programmers and system administrators are left holding the bag long after the architecture that sealed their fate was formulated. Join Udi for some different perspectives on high availability - architecture and methodology for the real world.

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  • Formação: Gestão do Conhecimento 2.0 - (18/Mai/10)

    - by Claudia Costa
    Nas organizações o conceito de intranet está a evoluir de um simples repositório de documentos e links para uma plataforma colaborativa, onde os colaboradores podem consultar, navegar, publicar, analisar, comentar e valorizar os seus conhecimentos e de outros.   Durante esta sessão apresentaremos os produtos e proposta de valor da Oracle para a evolução da intranet e gestão do conhecimento 2.0 (também conhecido como Social KM).   Agenda 09:15 - Café de Boas Vindas & Registo 09:30 - Gestão do Conhecimento 2.0 10:30 - Demo de GdC 2.0 com Oracle 11:00 - Coffee Break 11:30 - Oracle WebCenter Framework 12:30 - Oracle WebCenter Spaces 13:30 - Conclusão   Pré-requisitos Cada participante deverá trazer o seu Laptop preparado com as seguintes características: ·         2GB RAM, com acesso a WiFi ·         Disco rígido com 25GB de espaço livre (caso queira gravar a máquina virtal a disponibilizar durante a sessão)   --------------------------------------------------------------------------------------------------   Clique aqui e registe-se.   Horário e Local: 9h30 - 14h30 Instalações Oracle Lagoas Park - Edf. 8 Porto Salvo   Para mais informações, por favor contacte: Melissa Lopes 214235194

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  • Visual Studio 2010 Productivity Tips and Tricks-Part 2: Key Shortcuts

    - by ToStringTheory
    Ask anyone that knows me, and they will confirm that I hate the mouse.  This isn’t because I deny affection to objects that don’t look like their mammalian-named self, but rather for a much more simple and not-insane reason: I have terrible eyesight.  Introduction Thanks to a degenerative eye disease known as Choroideremia, I have learned to rely more on the keyboard which I can feel digital/static positions of keys relative to my fingers, than the much more analog/random position of the mouse.  Now, I would like to share some of the keyboard shortcuts with you now, as I believe that they not only increase my productivity, but yours as well once you know them (if you don’t already of course)...  I share one of my biggest tips for productivity in the conclusion at the end. Visual Studio Key Shortcuts Global Editor Shortcuts These are shortcuts that are available from almost any application running in Windows, however are many times forgotten. Shortcut Action Visual Studio 2010 Functionality Ctrl + X Cut This shortcut works without a selection. If nothing is selected, the entire line that the caret is on is cut from the editor. Ctrl + C Copy This shortcut works without a selection. If nothing is selected, the entire line that the caret is on is copied from the editor. Ctrl + V Paste If you copied an entire line by the method above, the data is pasted in the line above the current caret line. Ctrl + Shift + V Next Clipboard Element Cut/Copy multiple things, and then hit this combo repeatedly to switch to the next clipboard item when pasting. Ctrl + Backspace Delete Previous Will delete the previous word from the editor directly before the caret. If anything is selected, will just delete that. Ctrl + Del Delete Next Word Will delete the next word/space from the editor directly after the caret. If anything is selected, will just delete that. Shift + Del Delete Focused Line Will delete the line from the editor that the caret is on. If something is selected, will just delete that. Ctrl + ? or Ctrl + ? Left/Right by Word This will move the caret left or right by word or special character boundary. Holding Shift will also select the word. Ctrl + F Quick Find Either the Quick Find panel, or the search bar if you have the Productivity Power Tools installed. Ctrl + Shift + F Find in Solution Opens up the 'Find in Files' window, allowing you to search your solution, as well as using regex for pattern matching. F2 Rename File... While not debugging, selecting a file in the solution explorer\navigator and pressing F2 allows you to rename the selected file. Global Application Shortcuts These are shortcuts that are available from almost any application running in Windows, however are many times forgotten... Again... Shortcut Action Visual Studio 2010 Functionality Ctrl + N New File dialog Opens up the 'New File' dialog to add a new file to the current directory in the Solution\Project. Ctrl + O Open File dialog Opens up the 'Open File' dialog to open a file in the editor, not necessarily in the solution. Ctrl + S Save File dialog Saves the currently focused editor tab back to your HDD/SSD. Ctrl + Shift + S Save All... Quickly save all open/edited documents back to your disk. Ctrl + Tab Switch Panel\Tab Tapping this combo switches between tabs quickly. Holding down Ctrl when hitting tab will bring up a chooser window. Building Shortcuts These are shortcuts that are focused on building and running a solution. These are not usable when the IDE is in Debug mode, as the shortcut changes by context. Shortcut Action Visual Studio 2010 Functionality Ctrl + Shift + B Build Solution Starts a build process on the solution according to the current build configuration manager settings. Ctrl + Break Cancel a Building Solution Will cancel a build operation currently in progress. Good for long running builds when you think of one last change. F5 Start Debugging Will build the solution if needed and launch debugging according to the current configuration manager settings. Ctrl + F5 Start Without Debugger Will build the solution if needed and launch the startup project without attaching a debugger. Debugging Shortcuts These are shortcuts that are used when debugging a solution. Shortcut Action Visual Studio 2010 Functionality F5 Continue Execution Continues execution of code until the next breakpoint. Ctrl + Alt + Break Pause Execution Pauses the program execution. Shift + F5 Stop Debugging Stops the current debugging session. NOTE: Web apps will still continue processing after stopping the debugger. Keep this in mind if working on code such as credit card processing. Ctrl + Shift + F5 Restart Debugging Stops the current debugging session and restarts the debugging session from the beginning. F9 Place Breakpoint Toggles/Places a breakpoint in the editor on the current line. Set a breakpoint in condensed code by highlighting the statement first. F10 Step Over Statement When debugging, executes all code in methods/properties on the current line until the next line. F11 Step Into Statement When debugging, steps into a method call so you can walk through the code executed there (if available). Ctrl + Alt + I Immediate Window Open the Immediate Window to execute commands when execution is paused. Navigation Shortcuts These are shortcuts that are used for navigating in the IDE or editor panel. Shortcut Action Visual Studio 2010 Functionality F4 Properties Panel Opens the properties panel for the selected item in the editor/designer/solution navigator (context driven). F12 Go to Definition Press F12 with the caret on a member to navigate to its declaration. With the Productivity tools, Ctrl + Click works too. Ctrl + K Ctrl + T View Call Hierarchy View the call hierarchy of the member the caret is on. Great for going through n-tier solutions and interface implementations! Ctrl + Alt + B Breakpoint Window View the breakpoint window to manage breakpoints and their advanced options. Allows easy toggling of breakpoints. Ctrl + Alt + L Solution Navigator Open the solution explorer panel. Ctrl + Alt + O Output Window View the output window to see build\general output from Visual Studio. Ctrl + Alt + Enter Live Web Preview Only available with the Web Essential plugin. Launches the auto-updating Preview panel. Testing Shortcuts These are shortcuts that are used for running tests in the IDE. Please note, Visual Studio 2010 is all about context. If your caret is within a test method when you use one of these combinations, the combination will apply to that test. If your caret is within a test class, it will apply to that class. If the caret is outside of a test class, it will apply to all tests. Shortcut Action Visual Studio 2010 Functionality Ctrl + R T Run Test(s) Run all tests in the current context without a debugger attached. Breakpoints will not be stopped on. Ctrl + R Ctrl + T Run Test(s) (Debug) Run all tests in the current context with a debugger attached. This allows you to use breakpoints. Substitute A for T from the preceding combos to run/debug ALL tests in the current context. Substitute Y for T from the preceding combos to run/debug ALL impacted/covering tests for a method in the current context. Advanced Editor Shortcuts These are shortcuts that are used for more advanced editing in the editor window. Shortcut Action Visual Studio 2010 Functionality Shift + Alt + ? Shift + Alt + ? Multiline caret up/down Use this combo to edit multiple lines at once. Not too many uses for it, but once in a blue moon one comes along. Ctrl + Alt + Enter Insert Line Above Inserts a blank line above the line the caret is currently on. No need to be at end or start of line, so no cutting off words/code. Ctrl + K Ctrl + C Comment Selection Comments the current selection out of compilation. Ctrl + K Ctrl + U Uncomment Selection Uncomments the current selection into compilation. Ctrl + K Ctrl + D Format Document Automatically formats the document into a structured layout. Lines up nodes or code into columns intelligently. Alt + ? Alt + ? Code line up/down *Use this combo to move a line of code up or down quickly. Great for small rearrangements of code. *Requires the Productivity Power pack from Microsoft. Conclusion This list is by no means meant to be exhaustive, but these are the shortcuts I use regularly every hour/minute of the day. There are still 100s more in Visual Studio that you can discover through the configuration window, or by tooltips. Something that I started doing months ago seems to have interest in my office.. In my last post, I talked about how I hated a cluttered UI. One of the ways that I aimed to resolve that was by systematically cleaning up the toolbars week by week. First day, I removed ALL icons that I already knew shortcuts to, or would never use them (Undo in a toolbar?!). Then, every week from that point on, I make it a point to remove an icon/two from the toolbar and make an effort to remember its key combination. I gain extra space in the toolbar area, AND become more productive at the same time! I hope that you found this article interesting or at least somewhat informative.. Maybe a shortcut or two you didn't know. I know some of them seem trivial, but I often see people going to the edit menu for Copy/Paste... Thought a refresher might be helpful!

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  • Reminder: Premier Support for EBS 11i ends November 2010

    - by Steven Chan
    Apps sysadmins are going to have a busy year.  If you're still running your E-Business Suite environment on the 10gR2 database, I hope that you're aware that Premier Support for 10.2 ends in July 2010.  But if you're still on Oracle E-Business Suite Release 11i version 11.5.10, the impending end of Premier Support this year on November 30, 2010 is even more important.  Support windows for Oracle E-Business Suite are listed here:Oracle Lifetime Support > "Lifetime Support Policy: Oracle Applications" (PDF)Premier Support runs for five years from a product's first release.  In the case of Oracle E-Business Suite Release 11.5.10, that window was increased to six years in recognition of the challenges that some of you face in justifying major upgrades in today's economy. Here's a graphical summary of the EBS 11.5.10's support stages:First year of Extended Support fees for EBS 11.5.10 waivedRegular readers may recall that fees for the first year of Extended Support for EBS 11.5.10 are waived.  There is nothing that customers need to do to remain fully supported other than keep your support contracts current.  Higher fees for Extended Support will start December 1, 2011 for most platforms.  This is formally documented here:Technical Support Policies > "Oracle's Technical Support Policies" (PDF)

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  • Patching and PCI Compliance

    - by Joel Weise
    One of my friends and master of the security universe, Darren Moffat, pointed me to Dan Anderson's blog the other day.  Dan went to Toorcon which is a security conference where he went to a talk on security patching titled, "Stop Patching, for Stronger PCI Compliance".  I realize that often times speakers will use a headline grabbing title to create interest in their talk and this one certainly got my attention.  I did not go to the conference and did not see the presentation, so I can only go by what is in the Toorcon agenda summary and on Dan's blog, but the general statement to stop patching for stronger PCI compliance seems a bit misleading to me.  Clearly patching is important to all systems management and should be a part of any organization's security hygiene.  Further, PCI does require the patching of systems to maintain compliance.  So it's important to mention that organizations should not simply stop patching their systems; and I want to believe that was not the speakers intent. So let's look at PCI requirement 6: "Unscrupulous individuals use security vulnerabilities to gain privileged access to systems. Many of these vulnerabilities are fixed by vendor- provided security patches, which must be installed by the entities that manage the systems. All critical systems must have the most recently released, appropriate software patches to protect against exploitation and compromise of cardholder data by malicious individuals and malicious software." Notice the word "appropriate" in the requirement.  This is stated to give organizations some latitude and apply patches that make sense in their environment and that target the vulnerabilities in question.  Haven't we all seen a vulnerability scanner throw a false positive and flag some module and point to a recommended patch, only to realize that the module doesn't exist on our system?  Applying such a patch would obviously not be appropriate.  This does not mean an organization can ignore the fact they need to apply security patches.  It's pretty clear they must.  Of course, organizations have other options in terms of compliance when it comes to patching.  For example, they could remove a system from scope and make sure that system does not process or contain cardholder data.  [This may or may not be a significant undertaking.  I just wanted to point out that there are always options available.] PCI DSS requirement 6.1 also includes the following note: "Note: An organization may consider applying a risk-based approach to prioritize their patch installations. For example, by prioritizing critical infrastructure (for example, public-facing devices and systems, databases) higher than less-critical internal devices, to ensure high-priority systems and devices are addressed within one month, and addressing less critical devices and systems within three months." Notice there is no mention to stop patching one's systems.  And the note also states organization may apply a risk based approach. [A smart approach but also not mandated].  Such a risk based approach is not intended to remove the requirement to patch one's systems.  It is meant, as stated, to allow one to prioritize their patch installations.   So what does this mean to an organization that must comply with PCI DSS and maintain some sanity around their patch management and overall operational readiness?  I for one like to think that most organizations take a common sense and balanced approach to their business and security posture.  If patching is becoming an unbearable task, review why that is the case and possibly look for means to improve operational efficiencies; but also recognize that security is important to maintaining the availability and integrity of one's systems.  Likewise, whether we like it or not, the cyber-world we live in is getting more complex and threatening - and I dont think it's going to get better any time soon.

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  • SilverlightShow for Dec 27-Jan 2, 2011

    - by Dave Campbell
    Check out the Top Five most popular news at SilverlightShow for Dec 27-Jan 2, 2011. The most visited news for last week is Mahesh Sabnis's post on how to use Prism in Silverlight 4. Among the top 5 news is also the announcement for SilverlightShow December Newsletter that you can now read online. Here is SilverlightShow's weekly top 5: Using Prism with Silverlight 4 "What's new in Silverlight 4 demo" app Cinch - A Rich Full Featured WPF/SL MVVM Framework SilverlightShow December Newsletter Now Online Cracking a Microsoft contest or why Silverlight-WCF security is important Visit and bookmark SilverlightShow. Stay in the 'Light

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  • Analysis Services (SSAS) - Unexpected Internal Error when processing (ProcessUpdate). Workaround/Resolution

    - by James Rogers
    Many implementations require the use of ProcessUpdate to support Type 1 slowly changing dimensions. ProcessUpdate drops all of the affected indexes and aggregations in partitions affected by data that changes in the Dimension on which the ProcessUpdate is being performed. Twice now I have had situations where the processing fails with "Internal error: An unexpected exception occurred." Any subsequent ProcessUpdate processing will also fail with the same error. In talking with Microsoft the issue is corrupt indexes for the Dimension(s) being processed in the partitions of the affected measure group. I cannot guarantee that the following will correct your problem but it did in my case and saved us quite a bit of down time.   Workaround: ProcessIndexes on the entire cube that is being processed and throwing the error. This corrected the problem on both 2008 and 2008 R2.   Pros:  Does not require a complete rebuild of the data (ProcessFull) for either the Dimension or Cube. User access can continue while this ProcessIndexes in underway.   Cons: Can take a long time, especially on large cubes with many partitions, dimensions and/or aggregations. Query Performance is usually severely impacted due to the memory and CPU requirements for Aggregation and Index building   <Batch http://schemas.microsoft.com/analysisservices/2003/engine"http://schemas.microsoft.com/analysisservices/2003/engine">  <Parallel>     <Process xmlns:xsd="http://www.w3.org/2001/XMLSchema" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:ddl2="http://schemas.microsoft.com/analysisservices/2003/engine/2" xmlns:ddl2_2="http://schemas.microsoft.com/analysisservices/2003/engine/2/2" xmlns:ddl100_100="http://schemas.microsoft.com/analysisservices/2008/engine/100/100" xmlns:ddl200="http://schemas.microsoft.com/analysisservices/2010/engine/200" xmlns:ddl200_200="http://schemas.microsoft.com/analysisservices/2010/engine/200/200">       <Object>         <DatabaseID>MyDatabase</DatabaseID>         <CubeID>MyCube</CubeID>       </Object>       <Type>ProcessIndexes</Type>       <WriteBackTableCreation>UseExisting</WriteBackTableCreation>     </Process>  </Parallel> </Batch>   The cube where the corruption exists can be found by having Profiler running while the ProcessUpdate is executing. The first partition that displays the "The Job has ended in failure." message in the TextData column will be part of the cube/measuregroup that has the corruption. You can try to run ProcessIndexes on just that measure group. This may correct the problem and save additional time if you have other large measure groups in the cube that are not affected by the corruption.   Remember to execute your normal ProcessUpdate batch after the successful completion of the ProcessIndexes. The ProcessIndexes does not pick up data changes.   Things that did not work: ProcessClearIndexes - why this doesn't work and ProcessIndexes does is unclear at this point. ProcessFull on the partition in question. In my latest case, this would clear up the problem for that partition. However, the next partition the ProcessUpdate touched that had data in it would generate and error. This leads me to believe the corruption problem will exist in all partitions in the affected measure group that have data in them.   NOTE: I experience this problem in both a SQL 2008 and SQL 2008 R2 Analysis Services environment, on separate built from the same relational database. This leads me to believe that some data condition in the tables used for the Dimension processing caused the corruption since the two environments were on physically separate hardware. I am waiting on Microsoft to analyze the dumps to give us more insight into what actually caused the corruption and will update this post accordingly.

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  • Why your Netapp is so slow...

    - by Darius Zanganeh
    Have you ever wondered why your Netapp FAS box is slow and doesn't perform well at large block workloads?  In this blog entry I will give you a little bit of information that will probably help you understand why it’s so slow, why you shouldn't use it for applications that read and write in large blocks like 64k, 128k, 256k ++ etc..  Of course since I work for Oracle at this time, I will show you why the ZS3 storage boxes are excellent choices for these types of workloads. Netapp’s Fundamental Problem The fundamental problem you have running these workloads on Netapp is the backend block size of their WAFL file system.  Every application block on a Netapp FAS ends up in a 4k chunk on a disk. Reference:  Netapp TR-3001 Whitepaper Netapp has proven this lacking large block performance fact in at least two different ways. They have NEVER posted an SPC-2 Benchmark yet they have posted SPC-1 and SPECSFS, both recently. In 2011 they purchased Engenio to try and fill this GAP in their portfolio. Block Size Matters So why does block size matter anyways?  Many applications use large block chunks of data especially in the Big Data movement.  Some examples are SAS Business Analytics, Microsoft SQL, Hadoop HDFS is even 64MB! Now let me boil this down for you.  If an application such MS SQL is writing data in a 64k chunk then before Netapp actually writes it on disk it will have to split it into 16 different 4k writes and 16 different disk IOPS.  When the application later goes to read that 64k chunk the Netapp will have to again do 16 different disk IOPS.  In comparison the ZS3 Storage Appliance can write in variable block sizes ranging from 512b to 1MB.  So if you put the same MSSQL database on a ZS3 you can set the specific LUNs for this database to 64k and then when you do an application read/write it requires only a single disk IO.  That is 16x faster!  But, back to the problem with your Netapp, you will VERY quickly run out of disk IO and hit a wall.  Now all arrays will have some fancy pre fetch algorithm and some nice cache and maybe even flash based cache such as a PAM card in your Netapp but with large block workloads you will usually blow through the cache and still need significant disk IO.  Also because these datasets are usually very large and usually not dedupable they are usually not good candidates for an all flash system.  You can do some simple math in excel and very quickly you will see why it matters.  Here are a couple of READ examples using SAS and MSSQL.  Assume these are the READ IOPS the application needs even after all the fancy cache and algorithms.   Here is an example with 128k blocks.  Notice the numbers of drives on the Netapp! Here is an example with 64k blocks You can easily see that the Oracle ZS3 can do dramatically more work with dramatically less drives.  This doesn't even take into account that the ONTAP system will likely run out of CPU way before you get to these drive numbers so you be buying many more controllers.  So with all that said, lets look at the ZS3 and why you should consider it for any workload your running on Netapp today.  ZS3 World Record Price/Performance in the SPC-2 benchmark ZS3-2 is #1 in Price Performance $12.08ZS3-2 is #3 in Overall Performance 16,212 MBPS Note: The number one overall spot in the world is held by an AFA 33,477 MBPS but at a Price Performance of $29.79.  A customer could purchase 2 x ZS3-2 systems in the benchmark with relatively the same performance and walk away with $600,000 in their pocket.

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  • Oracle ACEs in the House

    - by Justin Kestelyn
    As is customary, the Oracle ACEs have invaded the Oracle Develop Conference agenda.Why? Because Oracle ACE-dom inherently is a stamp of not only expertise, but a unique ability to make that expertise useful to others. Plus, they're a group of "fine blokes" (UK. subjects, educate me: is that really a word?)Perhaps if you're not able to catch one of these sessions, you will be able to see the applicable ACE in action elsewhere, at a conference or user group meeting near you. Session ID Session Title Speaker, Company S313355 Developing Large Oracle Application Development Framework 11g Applications Andrejus Baranovskis, Red Samurai Consulting S316641 Xenogenetics for PL/SQL: Infusing with Java Best Practices and Design Patterns Lucas Jellema, AMIS; Alex Nuijten, AMIS S317171 Building Secure Multimedia Web Applications: Tips and Techniques Marcel Kratochvil, Piction; Melliyal Annamalai, Oracle S315660 Database Applications Lifecycle Management Marcelo Ochoa, Facultad de Ciencias Exactas S315689 Building a High-Performance, Low-Bandwidth Web Architecture Paul Dorsey, Dulcian, Inc. S316003 Managing the Earthquake: Surviving Major Database Architecture Changes Paul Dorsey, Dulcian, Inc.; Michael Rosenblum, Dulcian, Inc. S314869 Introduction to Java: PL/SQL Developers Take Heart Peter Koletzke, Quovera S316184 Deploying Applications to Oracle WebLogic Server Using Oracle JDeveloper Peter Koletzke, Quovera; Duncan Mills, Oracle S316597 Using Collections in Oracle Application Express: The Definitive Intro Raj Mattamal, Niantic Systems, LLC S313382 Using Oracle Database 11g Release 2 in an Oracle Application Express Environment Roel Hartman, Logica S313757 Debugging with Oracle Application Express and Oracle SQL Developer Dimitri Gielis, Sumneva S313759 Using Oracle Application Express in Big Projects with Many Developers Dimitri Gielis, Sumneva S313982 Forms2Future: The Ongoing Journey into the Future for Oracle-Based Organizations Lucas Jellema, AMIS; Peter Ebell, AMIS

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  • Details of 5GB and 50GB SQL Azure databases have now been released, along with new price points

    - by Eric Nelson
    Like many others signed up to the Windows Azure Platform, I received an email overnight detailing the upcoming database size changes for SQL Azure. I know from our work with early adopters over the last 12 months that the 1GB and 10GB limits were sometimes seen as blockers, especially when migrating existing application to SQL Azure. On June 28th 2010, we will be increasing the size limits: SQL Azure Web Edition database from 1 GB to 5 GB SQL Azure Business Edition database will go from 10 GB to 50 GB Along with these changes comes new price points, including the option to increase in increments of 10GB: Web Edition: Up to 1 GB relational database = $9.99 / month Up to 5 GB relational database = $49.95 / month Business Edition: Up to 10 GB relational database = $99.99 / month Up to 20 GB relational database = $199.98 / month Up to 30 GB relational database = $299.97 / month Up to 40 GB relational database = $399.96 / month Up to 50 GB relational database = $499.95 / month Check out the full SQL Azure pricing. Related Links: http://ukazure.ning.com UK community site Getting started with the Windows Azure Platform

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  • The Incremental Architect&acute;s Napkin - #2 - Balancing the forces

    - by Ralf Westphal
    Originally posted on: http://geekswithblogs.net/theArchitectsNapkin/archive/2014/06/02/the-incremental-architectacutes-napkin---2---balancing-the-forces.aspxCategorizing requirements is the prerequisite for ecconomic architectural decisions. Not all requirements are created equal. However, to truely understand and describe the requirement forces pulling on software development, I think further examination of the requirements aspects is varranted. Aspects of Functionality There are two sides to Functionality requirements. It´s about what a software should do. I call that the Operations it implements. Operations are defined by expressions and control structures or calls to frameworks of some sort, i.e. (business) logic statements. Operations calculate, transform, aggregate, validate, send, receive, load, store etc. Operations are about behavior; they take input and produce output by considering state. I´m not using the term “function” here, because functions - or methods or sub-programs - are not necessary to implement Operations. Functions belong to a different sub-aspect of requirements (see below). Operations alone are not enough, though, to make a customer happy with regard to his/her Functionality requirements. Only correctly implemented Operations provide full value. This should make clear, why testing is so important. And not just manual tests during development of some operational feature, but automated tests. Because only automated tests scale when over time the number of operations increases. Without automated tests there is no guarantee formerly correct operations are still correct after more got added. To retest all previous operations manually is infeasible. So whoever relies just on manual tests is not really balancing the two forces Operations and Correctness. With manual tests more weight is put on the side of the scale of Operations. That might be ok for a short period of time - but in the long run it will bite you. You need to plan for Correctness in the long run from the first day of your project on. Aspects of Quality As important as Functionality is, it´s not the driver for software development. No software has ever been written to just implement some operation in code. We don´t need computers just to do something. All computers can do with software we can do without them. Well, at least given enough time and resources. We could calculate the most complex formulas without computers. We could do auctions with millions of people without computers. The only reason we want computers to help us with this and a million other Operations is… We don´t want to wait for the results very long. Or we want less errors. Or we want easier accessability to complicated solutions. So the main reason for customers to buy/order software is some Quality. They want some Functionality with a higher Quality (e.g. performance, scalability, usability, security…) than without the software. But Qualities come in at least two flavors: Most important are Primary Qualities. That´s the Qualities software truely is written for. Take an online auction website for example. Its Primary Qualities are performance, scalability, and usability, I´d say. Auctions should come within reach of millions of people; setting up an auction should be very easy; finding a suitable auction and bidding on it should be as fast as possible. Only if those Qualities have been implemented does security become relevant. A secure auction website is important - but not as important as a fast auction website. Nobody would want to use the most secure auction website if it was unbearably slow. But there would be people willing to use the fastest auction website even it was lacking security. That´s why security - with regard to online auction software - is not a Primary Quality, but just a Secondary Quality. It´s a supporting quality, so to speak. It does not deliver value by itself. With a password manager software this might be different. There security might be a Primary Quality. Please get me right: I don´t want to denigrate any Quality. There´s a long list of non-functional requirements at Wikipedia. They are all created equal - but that does not mean they are equally important for all software projects. When confronted with Quality requirements check with the customer which are primary and which are secondary. That will help to make good economical decisions when in a crunch. Resources are always limited - but requirements are a bottomless ocean. Aspects of Security of Investment Functionality and Quality are traditionally the requirement aspects cared for most - by customers and developers alike. Even today, when pressure rises in a project, tunnel vision will focus on them. Any measures to create and hold up Security of Investment (SoI) will be out of the window pretty quickly. Resistance to customers and/or management is futile. As long as SoI is not placed on equal footing with Functionality and Quality it´s bound to suffer under pressure. To look closer at what SoI means will help to become more conscious about it and make customers and management aware of the risks of neglecting it. SoI to me has two facets: Production Efficiency (PE) is about speed of delivering value. Customers like short response times. Short response times mean less money spent. So whatever makes software development faster supports this requirement. This must not lead to duct tape programming and banging out features by the dozen, though. Because customers don´t just want Operations and Quality, but also Correctness. So if Correctness gets compromised by focussing too much on Production Efficiency it will fire back. Customers want PE not just today, but over the whole course of a software´s lifecycle. That means, it´s not just about coding speed, but equally about code quality. If code quality leads to rework the PE is on an unsatisfactory level. Also if code production leads to waste it´s unsatisfactory. Because the effort which went into waste could have been used to produce value. Rework and waste cost money. Rework and waste abound, however, as long as PE is not addressed explicitly with management and customers. Thanks to the Agile and Lean movements that´s increasingly the case. Nevertheless more could and should be done in many teams. Each and every developer should keep in mind that Production Efficiency is as important to the customer as Functionality and Quality - whether he/she states it or not. Making software development more efficient is important - but still sooner or later even agile projects are going to hit a glas ceiling. At least as long as they neglect the second SoI facet: Evolvability. Delivering correct high quality functionality in short cycles today is good. But not just any software structure will allow this to happen for an indefinite amount of time.[1] The less explicitly software was designed the sooner it´s going to get stuck. Big ball of mud, monolith, brownfield, legacy code, technical debt… there are many names for software structures that have lost the ability to evolve, to be easily changed to accomodate new requirements. An evolvable code base is the opposite of a brownfield. It´s code which can be easily understood (by developers with sufficient domain expertise) and then easily changed to accomodate new requirements. Ideally the costs of adding feature X to an evolvable code base is independent of when it is requested - or at least the costs should only increase linearly, not exponentially.[2] Clean Code, Agile Architecture, and even traditional Software Engineering are concerned with Evolvability. However, it seems no systematic way of achieving it has been layed out yet. TDD + SOLID help - but still… When I look at the design ability reality in teams I see much room for improvement. As stated previously, SoI - or to be more precise: Evolvability - can hardly be measured. Plus the customer rarely states an explicit expectation with regard to it. That´s why I think, special care must be taken to not neglect it. Postponing it to some large refactorings should not be an option. Rather Evolvability needs to be a core concern for every single developer day. This should not mean Evolvability is more important than any of the other requirement aspects. But neither is it less important. That´s why more effort needs to be invested into it, to bring it on par with the other aspects, which usually are much more in focus. In closing As you see, requirements are of quite different kinds. To not take that into account will make it harder to understand the customer, and to make economic decisions. Those sub-aspects of requirements are forces pulling in different directions. To improve performance might have an impact on Evolvability. To increase Production Efficiency might have an impact on security etc. No requirement aspect should go unchecked when deciding how to allocate resources. Balancing should be explicit. And it should be possible to trace back each decision to a requirement. Why is there a null-check on parameters at the start of the method? Why are there 5000 LOC in this method? Why are there interfaces on those classes? Why is this functionality running on the threadpool? Why is this function defined on that class? Why is this class depending on three other classes? These and a thousand more questions are not to mean anything should be different in a code base. But it´s important to know the reason behind all of these decisions. Because not knowing the reason possibly means waste and having decided suboptimally. And how do we ensure to balance all requirement aspects? That needs practices and transparency. Practices means doing things a certain way and not another, even though that might be possible. We´re dealing with dangerous tools here. Like a knife is a dangerous tool. Harm can be done if we use our tools in just any way at the whim of the moment. Over the centuries rules and practices have been established how to use knifes. You don´t put them in peoples´ legs just because you´re feeling like it. You hand over a knife with the handle towards the receiver. You might not even be allowed to cut round food like potatos or eggs with it. The same should be the case for dangerous tools like object-orientation, remote communication, threads etc. We need practices to use them in a way so requirements are balanced almost automatically. In addition, to be able to work on software as a team we need transparency. We need means to share our thoughts, to work jointly on mental models. So far our tools are focused on working with code. Testing frameworks, build servers, DI containers, intellisense, refactoring support… That´s all nice and well. I don´t want to miss any of that. But I think it´s not enough. We´re missing mental tools, tools for making thinking and talking about software (independently of code) easier. You might think, enough of such tools already exist like all those UML diagram types or Flow Charts. But then, isn´t it strange, hardly any team is using them to design software? Or is that just due to a lack of education? I don´t think so. It´s a matter value/weight ratio: the current mental tools are too heavy weight compared to the value they deliver. So my conclusion is, we need lightweight tools to really be able to balance requirements. Software development is complex. We need guidance not to forget important aspects. That´s like with flying an airplane. Pilots don´t just jump in and take off for their destination. Yes, there are times when they are “flying by the seats of their pants”, when they are just experts doing thing intuitively. But most of the time they are going through honed practices called checklist. See “The Checklist Manifesto” for very enlightening details on this. Maybe then I should say it like this: We need more checklists for the complex businss of software development.[3] But that´s what software development mostly is about: changing software over an unknown period of time. It needs to be corrected in order to finally provide promised operations. It needs to be enhanced to provide ever more operations and qualities. All this without knowing when it´s going to stop. Probably never - until “maintainability” hits a wall when the technical debt is too large, the brownfield too deep. Software development is not a sprint, is not a marathon, not even an ultra marathon. Because to all this there is a foreseeable end. Software development is like continuously and foreever running… ? And sometimes I dare to think that costs could even decrease over time. Think of it: With each feature a software becomes richer in functionality. So with each additional feature the chance of there being already functionality helping its implementation increases. That should lead to less costs of feature X if it´s requested later than sooner. X requested later could stand on the shoulders of previous features. Alas, reality seems to be far from this despite 20+ years of admonishing developers to think in terms of reusability.[1] ? Please don´t get me wrong: I don´t want to bog down the “art” of software development with heavyweight practices and heaps of rules to follow. The framework we need should be lightweight. It should not stand in the way of delivering value to the customer. It´s purpose is even to make that easier by helping us to focus and decreasing waste and rework. ?

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  • Silverlight Cream for April 12, 2010 -- #837

    - by Dave Campbell
    In this Issue: Michael Washington, Joe McBride, Kirupa, Maurice de Beijer, Brad Abrams, Phil Middlemiss, and CorrinaB. Shoutout: Charlie Kindel has a post up about the incompatibility between VS2010RTM and what we currently have for WP7: Visual Studio 2010 RTM and the Windows Phone Developer Tools CTP and if you want to be notified when that changes, submit your email here. Erik Mork and Co. have their latest This Week in Silverlight 4.9.2010 posted. From SilverlightCream.com: Simplified MVVM: Silverlight Video Player Michael Washington created a 'designable' video player using MVVM that allows any set of controls to implement the player. Great tutorial and all the code. Windows Phone 7 Panorama Behaviors Joe McBride posted a link to a couple WP7 gesture behaviors and a link out to some more by smartyP. Event Bubbling and Tunneling Kirupa has a great article up on Event Bubbling and Tunneling... showing the route that events take through your WPF or Silverlight app. Using dynamic objects in Silverlight 4 Maurice de Beijer has a blog up about binding to indexed properties in Silverlight 4... in other words, you don't have to know what you're binging to at design time. Silverlight 4 + RIA Services - Ready for Business: Ajax Endpoint Brad Abrams is still continuing his RIA series. His latest is on exposing your RIA Services in JSON. Changing Data-Templates at run-time from the VM Looks like I missed Phil Middlemiss' latest post on Changing DataTemplates at run-time. He has a visual of why you might need this right up-front, and is a very common issue. Check out the solution he provides us. Windows System Color Theme for Silverlight - Part Three CorrinaB blogged screenshots and discussion of 3 new themes that are going to be coming up, and what they've done to the controls in general. Stay in the 'Light! Twitter SilverlightNews | Twitter WynApse | WynApse.com | Tagged Posts | SilverlightCream Join me @ SilverlightCream | Phoenix Silverlight User Group Technorati Tags: Silverlight    Silverlight 3    Silverlight 4    Windows Phone MIX10

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  • Oracle E-Business Suite (WebADI) integration with Oracle Open Office

    - by Harald Behnke
    Another highlight of the new Oracle Open Office Release 3.3 enterprise features is the Oracle E-Business Suite Release 12.1 (WebADI) integration. The WebADI integration in Oracle Open Office for Windows allows you to bring your Oracle E-Business Suite data into an Oracle Open Office Calc spreadsheet, where familiar data entry and modeling techniques can be used to complete your E-Business Suite tasks. You can create formatted spreadsheets on your desktop that allow you to download, view, edit, and create Oracle E-Business Suite data. Use data entry shortcuts (such as copying and pasting or dragging and dropping ranges of cells), or Calc's Open Document Format (ODF V1.2) compliant spreadsheet formulas, to calculate amounts to save time. You can combine speed and accuracy by invoking lists of values for fields within the spreadsheet. After editing the spreadsheet, you can use WebADI's validation functionality to validate the data before uploading it to the Oracle E-Business Suite. Validation messages are returned to the spreadsheet, allowing you to identify and correct invalid. This video shows a hands-on demonstration of the Oracle E-Business Suite integration: Read more about the Oracle Open Office enterprise features.

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  • Oracle TechCast Live: "MySQL 5.5 Does Windows"

    - by bertrand.matthelie(at)oracle.com
    @font-face { font-family: "Arial"; }@font-face { font-family: "Cambria"; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0cm 0cm 0.0001pt; font-size: 12pt; font-family: "Times New Roman"; }a:link, span.MsoHyperlink { color: blue; text-decoration: underline; }a:visited, span.MsoHyperlinkFollowed { color: purple; text-decoration: underline; }div.Section1 { page: Section1; } Interested in MySQL on Windows? Join our next Oracle TechCast Live on Tuesday January 11th at 10.00 am PT! MySQL Product Manager Mike Frank will then tell you all about the major MySQL 5.5 performance gains on Windows.   In case you're not familiar with the Oracle TechCast Live events, they're akin to online "fireside chats" with experts about new tools, technologies and trends in application development. They also include live Q&A sessions, and you can ask questions via Twitter & Facebook. You can check out a few archived sessions here.   Get ready to ask your questions to Mike!   We hope many of you will join.

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  • New Year's Resolution: Highest Availability at the Lowest Cost

    - by margaret.hamburger(at)oracle.com
    Don't miss this Webcast: Achieve 24/7 Cloud Availability Without Expensive Redundancy Event Date: 01/11/2011 10:00 AM Pacific Standard Time You'll learn how Oracle's Maximum Availability Architecture and Oracle Database 11g help you: Achieve the highest availability at the lowest cost Protect your systems from unplanned downtime Eliminate idle redundancy Register Now! var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www."); document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E")); try { var pageTracker = _gat._getTracker("UA-13185312-1"); pageTracker._trackPageview(); } catch(err) {}

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  • LDom Direct - IO gives fast and virtualized IO to ECI Telecom

    - by Claudia Caramelli-Oracle
    By Orgad Kimch, Principal Software Engineer. Originally posted on Openomics blog. "As one of the leading suppliers in the telecom networking infrastructure, ECI has a long term relationship with Oracle. Our main Network Management products are based on Oracle Database, Oracle Solaris and Oracle's Sun servers. Oracle Solaris is proven to be a mission critical OS for its high performance, extreme stability and binary compatibility guarantee." Mark Markman, R&D Infrastructure Manager, ECI Telecom ECI Telecom is a leading telecom networking infrastructure vendor and a long-time Oracle partner. ECI provides innovative communications platforms and solutions to carriers and service providers worldwide, that enable customers to rapidly deploy cost-effective, revenue-generating services. ECI Telecom's Network Management solutions are built on the Oracle 11gR2 Database and Solaris Operating System. Please read the full post here, and discover a new successful case history that well explains how Oracle technologies are "engineered to work together” for providing better values for Oracle customers.

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  • ANTS Memory Profiler 7.0 Review

    - by Michael B. McLaughlin
    (This is my first review as a part of the GeeksWithBlogs.net Influencers program. It’s a program in which I (and the others who have been selected for it) get the opportunity to check out new products and services and write reviews about them. We don’t get paid for this, but we do generally get to keep a copy of the software or retain an account for some period of time on the service that we review. In this case I received a copy of Red Gate Software’s ANTS Memory Profiler 7.0, which was released in January. I don’t have any upgrade rights nor is my review guided, restrained, influenced, or otherwise controlled by Red Gate or anyone else. But I do get to keep the software license. I will always be clear about what I received whenever I do a review – I leave it up to you to decide whether you believe I can be objective. I believe I can be. If I used something and really didn’t like it, keeping a copy of it wouldn’t be worth anything to me. In that case though, I would simply uninstall/deactivate/whatever the software or service and tell the company what I didn’t like about it so they could (hopefully) make it better in the future. I don’t think it’d be polite to write up a terrible review, nor do I think it would be a particularly good use of my time. There are people who get paid for a living to review things, so I leave it to them to tell you what they think is bad and why. I’ll only spend my time telling you about things I think are good.) Overview of Common .NET Memory Problems When coming to land of managed memory from the wilds of unmanaged code, it’s easy to say to one’s self, “Wow! Now I never have to worry about memory problems again!” But this simply isn’t true. Managed code environments, such as .NET, make many, many things easier. You will never have to worry about memory corruption due to a bad pointer, for example (unless you’re working with unsafe code, of course). But managed code has its own set of memory concerns. For example, failing to unsubscribe from events when you are done with them leaves the publisher of an event with a reference to the subscriber. If you eliminate all your own references to the subscriber, then that memory is effectively lost since the GC won’t delete it because of the publishing object’s reference. When the publishing object itself becomes subject to garbage collection then you’ll get that memory back finally, but that could take a very long time depending of the life of the publisher. Another common source of resource leaks is failing to properly release unmanaged resources. When writing a class that contains members that hold unmanaged resources (e.g. any of the Stream-derived classes, IsolatedStorageFile, most classes ending in “Reader” or “Writer”), you should always implement IDisposable, making sure to use a properly written Dispose method. And when you are using an instance of a class that implements IDisposable, you should always make sure to use a 'using' statement in order to ensure that the object’s unmanaged resources are disposed of properly. (A ‘using’ statement is a nicer, cleaner looking, and easier to use version of a try-finally block. The compiler actually translates it as though it were a try-finally block. Note that Code Analysis warning 2202 (CA2202) will often be triggered by nested using blocks. A properly written dispose method ensures that it only runs once such that calling dispose multiple times should not be a problem. Nonetheless, CA2202 exists and if you want to avoid triggering it then you should write your code such that only the innermost IDisposable object uses a ‘using’ statement, with any outer code making use of appropriate try-finally blocks instead). Then, of course, there are situations where you are operating in a memory-constrained environment or else you want to limit or even eliminate allocations within a certain part of your program (e.g. within the main game loop of an XNA game) in order to avoid having the GC run. On the Xbox 360 and Windows Phone 7, for example, for every 1 MB of heap allocations you make, the GC runs; the added time of a GC collection can cause a game to drop frames or run slowly thereby making it look bad. Eliminating allocations (or else minimizing them and calling an explicit Collect at an appropriate time) is a common way of avoiding this (the other way is to simplify your heap so that the GC’s latency is low enough not to cause performance issues). ANTS Memory Profiler 7.0 When the opportunity to review Red Gate’s recently released ANTS Memory Profiler 7.0 arose, I jumped at it. In order to review it, I was given a free copy (which does not include upgrade rights for future versions) which I am allowed to keep. For those of you who are familiar with ANTS Memory Profiler, you can find a list of new features and enhancements here. If you are an experienced .NET developer who is familiar with .NET memory management issues, ANTS Memory Profiler is great. More importantly still, if you are new to .NET development or you have no experience or limited experience with memory profiling, ANTS Memory Profiler is awesome. From the very beginning, it guides you through the process of memory profiling. If you’re experienced and just want dive in however, it doesn’t get in your way. The help items GAHSFLASHDAJLDJA are well designed and located right next to the UI controls so that they are easy to find without being intrusive. When you first launch it, it presents you with a “Getting Started” screen that contains links to “Memory profiling video tutorials”, “Strategies for memory profiling”, and the “ANTS Memory Profiler forum”. I’m normally the kind of person who looks at a screen like that only to find the “Don’t show this again” checkbox. Since I was doing a review, though, I decided I should examine them. I was pleasantly surprised. The overview video clocks in at three minutes and fifty seconds. It begins by showing you how to get started profiling an application. It explains that profiling is done by taking memory snapshots periodically while your program is running and then comparing them. ANTS Memory Profiler (I’m just going to call it “ANTS MP” from here) analyzes these snapshots in the background while your application is running. It briefly mentions a new feature in Version 7, a new API that give you the ability to trigger snapshots from within your application’s source code (more about this below). You can also, and this is the more common way you would do it, take a memory snapshot at any time from within the ANTS MP window by clicking the “Take Memory Snapshot” button in the upper right corner. The overview video goes on to demonstrate a basic profiling session on an application that pulls information from a database and displays it. It shows how to switch which snapshots you are comparing, explains the different sections of the Summary view and what they are showing, and proceeds to show you how to investigate memory problems using the “Instance Categorizer” to track the path from an object (or set of objects) to the GC’s root in order to find what things along the path are holding a reference to it/them. For a set of objects, you can then click on it and get the “Instance List” view. This displays all of the individual objects (including their individual sizes, values, etc.) of that type which share the same path to the GC root. You can then click on one of the objects to generate an “Instance Retention Graph” view. This lets you track directly up to see the reference chain for that individual object. In the overview video, it turned out that there was an event handler which was holding on to a reference, thereby keeping a large number of strings that should have been freed in memory. Lastly the video shows the “Class List” view, which lets you dig in deeply to find problems that might not have been clear when following the previous workflow. Once you have at least one memory snapshot you can begin analyzing. The main interface is in the “Analysis” tab. You can also switch to the “Session Overview” tab, which gives you several bar charts highlighting basic memory data about the snapshots you’ve taken. If you hover over the individual bars (and the individual colors in bars that have more than one), you will see a detailed text description of what the bar is representing visually. The Session Overview is good for a quick summary of memory usage and information about the different heaps. You are going to spend most of your time in the Analysis tab, but it’s good to remember that the Session Overview is there to give you some quick feedback on basic memory usage stats. As described above in the summary of the overview video, there is a certain natural workflow to the Analysis tab. You’ll spin up your application and take some snapshots at various times such as before and after clicking a button to open a window or before and after closing a window. Taking these snapshots lets you examine what is happening with memory. You would normally expect that a lot of memory would be freed up when closing a window or exiting a document. By taking snapshots before and after performing an action like that you can see whether or not the memory is really being freed. If you already know an area that’s giving you trouble, you can run your application just like normal until just before getting to that part and then you can take a few strategic snapshots that should help you pin down the problem. Something the overview didn’t go into is how to use the “Filters” section at the bottom of ANTS MP together with the Class List view in order to narrow things down. The video tutorials page has a nice 3 minute intro video called “How to use the filters”. It’s a nice introduction and covers some of the basics. I’m going to cover a bit more because I think they’re a really neat, really helpful feature. Large programs can bring up thousands of classes. Even simple programs can instantiate far more classes than you might realize. In a basic .NET 4 WPF application for example (and when I say basic, I mean just MainWindow.xaml with a button added to it), the unfiltered Class List view will have in excess of 1000 classes (my simple test app had anywhere from 1066 to 1148 classes depending on which snapshot I was using as the “Current” snapshot). This is amazing in some ways as it shows you how in stark detail just how immensely powerful the WPF framework is. But hunting through 1100 classes isn’t productive, no matter how cool it is that there are that many classes instantiated and doing all sorts of awesome things. Let’s say you wanted to examine just the classes your application contains source code for (in my simple example, that would be the MainWindow and App). Under “Basic Filters”, click on “Classes with source” under “Show only…”. Voilà. Down from 1070 classes in the snapshot I was using as “Current” to 2 classes. If you then click on a class’s name, it will show you (to the right of the class name) two little icon buttons. Hover over them and you will see that you can click one to view the Instance Categorizer for the class and another to view the Instance List for the class. You can also show classes based on which heap they live on. If you chose both a Baseline snapshot and a Current snapshot then you can use the “Comparing snapshots” filters to show only: “New objects”; “Surviving objects”; “Survivors in growing classes”; or “Zombie objects” (if you aren’t sure what one of these means, you can click the helpful “?” in a green circle icon to bring up a popup that explains them and provides context). Remember that your selection(s) under the “Show only…” heading will still apply, so you should update those selections to make sure you are seeing the view you want. There are also links under the “What is my memory problem?” heading that can help you diagnose the problems you are seeing including one for “I don’t know which kind I have” for situations where you know generally that your application has some problems but aren’t sure what the behavior you have been seeing (OutOfMemoryExceptions, continually growing memory usage, larger memory use than expected at certain points in the program). The Basic Filters are not the only filters there are. “Filter by Object Type” gives you the ability to filter by: “Objects that are disposable”; “Objects that are/are not disposed”; “Objects that are/are not GC roots” (GC roots are things like static variables); and “Objects that implement _______”. “Objects that implement” is particularly neat. Once you check the box, you can then add one or more classes and interfaces that an object must implement in order to survive the filtering. Lastly there is “Filter by Reference”, which gives you the option to pare down the list based on whether an object is “Kept in memory exclusively by” a particular item, a class/interface, or a namespace; whether an object is “Referenced by” one or more of those choices; and whether an object is “Never referenced by” one or more of those choices. Remember that filtering is cumulative, so anything you had set in one of the filter sections still remains in effect unless and until you go back and change it. There’s quite a bit more to ANTS MP – it’s a very full featured product – but I think I touched on all of the most significant pieces. You can use it to debug: a .NET executable; an ASP.NET web application (running on IIS); an ASP.NET web application (running on Visual Studio’s built-in web development server); a Silverlight 4 browser application; a Windows service; a COM+ server; and even something called an XBAP (local XAML browser application). You can also attach to a .NET 4 process to profile an application that’s already running. The startup screen also has a large number of “Charting Options” that let you adjust which statistics ANTS MP should collect. The default selection is a good, minimal set. It’s worth your time to browse through the charting options to examine other statistics that may also help you diagnose a particular problem. The more statistics ANTS MP collects, the longer it will take to collect statistics. So just turning everything on is probably a bad idea. But the option to selectively add in additional performance counters from the extensive list could be a very helpful thing for your memory profiling as it lets you see additional data that might provide clues about a particular problem that has been bothering you. ANTS MP integrates very nicely with all versions of Visual Studio that support plugins (i.e. all of the non-Express versions). Just note that if you choose “Profile Memory” from the “ANTS” menu that it will launch profiling for whichever project you have set as the Startup project. One quick tip from my experience so far using ANTS MP: if you want to properly understand your memory usage in an application you’ve written, first create an “empty” version of the type of project you are going to profile (a WPF application, an XNA game, etc.) and do a quick profiling session on that so that you know the baseline memory usage of the framework itself. By “empty” I mean just create a new project of that type in Visual Studio then compile it and run it with profiling – don’t do anything special or add in anything (except perhaps for any external libraries you’re planning to use). The first thing I tried ANTS MP out on was a demo XNA project of an editor that I’ve been working on for quite some time that involves a custom extension to XNA’s content pipeline. The first time I ran it and saw the unmanaged memory usage I was convinced I had some horrible bug that was creating extra copies of texture data (the demo project didn’t have a lot of texture data so when I saw a lot of unmanaged memory I instantly figured I was doing something wrong). Then I thought to run an empty project through and when I saw that the amount of unmanaged memory was virtually identical, it dawned on me that the CLR itself sits in unmanaged memory and that (thankfully) there was nothing wrong with my code! Quite a relief. Earlier, when discussing the overview video, I mentioned the API that lets you take snapshots from within your application. I gave it a quick trial and it’s very easy to integrate and make use of and is a really nice addition (especially for projects where you want to know what, if any, allocations there are in a specific, complicated section of code). The only concern I had was that if I hadn’t watched the overview video I might never have known it existed. Even then it took me five minutes of hunting around Red Gate’s website before I found the “Taking snapshots from your code" article that explains what DLL you need to add as a reference and what method of what class you should call in order to take an automatic snapshot (including the helpful warning to wrap it in a try-catch block since, under certain circumstances, it can raise an exception, such as trying to call it more than 5 times in 30 seconds. The difficulty in discovering and then finding information about the automatic snapshots API was one thing I thought could use improvement. Another thing I think would make it even better would be local copies of the webpages it links to. Although I’m generally always connected to the internet, I imagine there are more than a few developers who aren’t or who are behind very restrictive firewalls. For them (and for me, too, if my internet connection happens to be down), it would be nice to have those documents installed locally or to have the option to download an additional “documentation” package that would add local copies. Another thing that I wish could be easier to manage is the Filters area. Finding and setting individual filters is very easy as is understanding what those filter do. And breaking it up into three sections (basic, by object, and by reference) makes sense. But I could easily see myself running a long profiling session and forgetting that I had set some filter a long while earlier in a different filter section and then spending quite a bit of time trying to figure out why some problem that was clearly visible in the data wasn’t showing up in, e.g. the instance list before remembering to check all the filters for that one setting that was only culling a few things from view. Some sort of indicator icon next to the filter section names that appears you have at least one filter set in that area would be a nice visual clue to remind me that “oh yeah, I told it to only show objects on the Gen 2 heap! That’s why I’m not seeing those instances of the SuperMagic class!” Something that would be nice (but that Red Gate cannot really do anything about) would be if this could be used in Windows Phone 7 development. If Microsoft and Red Gate could work together to make this happen (even if just on the WP7 emulator), that would be amazing. Especially given the memory constraints that apps and games running on mobile devices need to work within, a good memory profiler would be a phenomenally helpful tool. If anyone at Microsoft reads this, it’d be really great if you could make something like that happen. Perhaps even a (subsidized) custom version just for WP7 development. (For XNA games, of course, you can create a Windows version of the game and use ANTS MP on the Windows version in order to get a better picture of your memory situation. For Silverlight on WP7, though, there’s quite a bit of educated guess work and WeakReference creation followed by forced collections in order to find the source of a memory problem.) The only other thing I found myself wanting was a “Back” button. Between my Windows Phone 7, Zune, and other things, I’ve grown very used to having a “back stack” that lets me just navigate back to where I came from. The ANTS MP interface is surprisingly easy to use given how much it lets you do, and once you start using it for any amount of time, you learn all of the different areas such that you know where to go. And it does remember the state of the areas you were previously in, of course. So if you go to, e.g., the Instance Retention Graph from the Class List and then return back to the Class List, it will remember which class you had selected and all that other state information. Still, a “Back” button would be a welcome addition to a future release. Bottom Line ANTS Memory Profiler is not an inexpensive tool. But my time is valuable. I can easily see ANTS MP saving me enough time tracking down memory problems to justify it on a cost basis. More importantly to me, knowing what is happening memory-wise in my programs and having the confidence that my code doesn’t have any hidden time bombs in it that will cause it to OOM if I leave it running for longer than I do when I spin it up real quickly for debugging or just to see how a new feature looks and feels is a good feeling. It’s a feeling that I like having and want to continue to have. I got the current version for free in order to review it. Having done so, I’ve now added it to my must-have tools and will gladly lay out the money for the next version when it comes out. It has a 14 day free trial, so if you aren’t sure if it’s right for you or if you think it seems interesting but aren’t really sure if it’s worth shelling out the money for it, give it a try.

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  • Scrum and Team Consolidation

    - by John K. Hines
    I’m still working my way through one of the more painful team consolidations of my career.  One thing that’s made it hard was my assumption that the use of Agile methods and Scrum would make everything easy.  Take three teams, make all work visible, track it, and presto: An efficient, functioning software development team. What I’ve come to realize is that the primary benefit of Scrum is that Scrum brings teams closer to their customers.  Frequent meetings, short iterations, and phased deployments are all meant to keep the customer in the loop.  It’s true that as teams become proficient with Scrum they tend to become more efficient.  But I don’t think it’s true that Scrum automatically helps people work together. Instead, Scrum can point out when teams aren’t good at working together.   And it really illustrates when teams, especially teams in sustaining mode, are reacting to their customers instead of innovating with them.  At the moment we’ve inherited a huge backlog of tools, processes, and personalities.  It’s up to us to sort them all out.  Unfortunately, after 7 &frac12; months we’re still sorting. What I’d recommend for any blended team is to look at your current product lifecycles and work on a single lifecycle for all work.  If you can’t objectively come up with one process, that’s a good indication that the new team might not be a good fit for being a single unit (which happens all the time in bigger companies).  Go ahead & self-organize into sub-teams.  Then repeat the process. If you can come up with a single process, tackle each piece and standardize all of them.  Do this as soon as possible, as it can be uncomfortable.  Standardize your requirements gathering and tracking, your exploration and technical analysis, your project planning, development standards, validation and sustaining processes.  Standardize all of it.  Make this your top priority, get it out of the way, and get back to work. Lastly, managers of blended teams should realize what I’m suggesting is a disruptive process.  But you’ve just reorganized the team is already disrupted.   Don’t pull the bandage off slowly and force the team through a prolonged transition phase, lowering their productivity over the long term.  You can role model leadership to your team and drive a true consolidation.  Destroy roadblocks, reassure those on your team who are afraid of change, and push forward to create something efficient and beautiful.  Then use Scrum to reengage your customers in a way that they’ll love. Technorati tags: Scrum Scrum Process

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  • Understanding the value of Customer Experience & Loyalty for the Telecommunications Industry

    - by raul.goycoolea
    Worried by economic woes and market forces, especially in mature markets, communications service providers (CSPs) increasingly focus on improving customer experience. In fact, it seems difficult to find a major message by a C-level executive in the developed world that does not include something on "meeting and exceeding customers' needs". Frequently in customer satisfaction studies by prominent firms, CSPs fall short of the leadership demonstrated by other industries that take customer-centric approaches to their bottom-line strategies. Consider the following:Despite the continued impact of global economic crisis, in July 2010, Apple Computer posted record revenue and net quarterly profit. Those who attribute the results primarily to the iPhone 4 launch should note that Apple also shipped around 30% more Macintosh computers than the same period the previous year. Even sales of the iPod line increased by 8% in a highly commoditized, shrinking media player market. Finally, Apple began selling iPads during the quarter, with total sales of more than 3 million units. What does Apple have that the others lack? Well, some great products (and services) to be sure, but it also excels at customer service and support, marketing, and distribution, and has one of the strongest brands globally. Its products are useful, simple to use, easy to acquire and augment, high quality, and considered very cool. They also evoke such an emotional response from many of Apple's customers, which they turn up their noses at competitive products.In other words, Apple appears to have mastered virtually every aspect of customer experience and the resultant loyalty of its customer base - even in difficult financial times. Through that unwavering customer focus, Apple continues to drive its revenues and profits to new heights. Other customer loyalty leaders like Wal-Mart, Google, Toyota and Honda are also doing well by focusing on customer experience as an essential driver of profitability. Service providers should note this performance and ask themselves how they might leverage the same principles to increase their own profitability. After all, that is what customer experience and loyalty are all about: profitability.To successfully manage all the critical touch points of customer experience, CSPs must shun the one-size-fits-all approach. They can no longer afford to view customer service fundamentally as an act of altruism - which mentality dates back to the industry's civil service days, when CSPs were typically government organizations that were critical to economic development and public safety.As regulators and public officials have pushed, and continue to push, service providers to new heights of reliability - using incentives and punishments - most CSPs already have some of the fundamental building blocks of customer service in place. Yet despite that history and experience, service providers still lag other industries in providing what is seen as good customer service.As we observed in the TMF's 2009 Insights Research report, Customer Experience Management: Driving Loyalty & Profitability there has been resurgence in interest by CSPs. More and more of them have stated ambitions to catch up other industries, and they are realizing that good customer service is a powerful strategy for increasing business performance and profitability, not an act of good will.CSPs are recognizing the connection between customer experience and profitability, as demonstrated in many studies. For example, according to research by Bain & Company, a 5 percent improvement in customer retention rates can yield as much as a 75 percent increase in profits for companies across a range of industries.After decades of customer experience strategy formulation, Bain partner and business author, Frederick Reichheld, considers "would you recommend us to a friend?" as the ultimate question for a customer. How many times have you or your friends recommended an iPod, iPhone or a Mac? What do your children recommend to their peers? Their peers to them?There are certain steps service providers have to take to create more personalized relationships with their customers, as well as reduce churn and increase profitability, all while becoming leaner and more agile. First, they have to define customer experience, we define it as the result of the sum of observations, perceptions, thoughts and feelings arising from interactions and relationships between customers and their service provider(s). Virtually every customer touch point - whether directly or indirectly linked to service providers and their partners - contributes to customer perception, satisfaction, loyalty, and ultimately profitability. Gaining leadership in customer experience and satisfaction will not be a simple task, as it is affected by virtually every customer-facing aspect of the service provider, and in turn impacts the service provider deeply - especially on the all-important bottom line. The scope of issues affecting customer experience is complex and dynamic.With new services, devices and applications extending the basis of customer experience to domains beyond the direct control of the service provider, it is likely to increase in complexity and dynamism.Customer loyalty = increased profitsAs stated earlier, customer experience programs are not fundamentally altruistic exercises, but a strategic means of improving competitiveness and profitability in the short and long term. Loyalty is essential to deriving long term profits from customers.Some of the earliest loyalty programs date back to the 1930s, when packaged goods companies offered embedded coupons for rewards to buyers, and eventually retail chains began offering reward programs to frequent shoppers. These programs continued for decades but were leapfrogged in the 1980s by more aggressive programs from the airlines.This movement was led by American Airlines, which launched the first full-scale loyalty marketing program of the modern era with the AAdvantage frequent flyer scheme. It was the first to reward frequent fliers with notional air miles that could be accumulated and later redeemed for free travel. Figure 1: Opportunities example of Customer loyalty driven profitOther airlines and travel providers were quick to grasp the incredible value of providing customers with an incentive to use their company exclusively. Within a few years, dozens of travel industry companies launched similar initiatives and now loyalty programs are achieving near-ubiquity in many service industries, especially those in which it is difficult to differentiate offerings by product attributes.The belief is that increased profitability will result from customer retention efforts because:•    The cost of acquisition occurs only at the beginning of a relationship: the longer the relationship, the lower the amortized cost;•    Account maintenance costs decline as a percentage of total costs, or as a percentage of revenue, over the lifetime of the relationship;•    Long term customers tend to be less inclined to switch and less price sensitive which can result in stable unit sales volume and increases in dollar-sales volume;•    Long term customers may initiate word-of-mouth promotions and referrals, which cost the company nothing and arguably are the most effective form of advertising;•    Long-term customers are more likely to buy ancillary products and higher margin supplemental products;•    Long term customers tend to be satisfied with their relationship with the company and are less likely to switch to competitors, making market entry or competitors gaining market share difficult;•    Regular customers tend to be less expensive to service, as they are familiar with the processes involved, require less 'education', and are consistent in their order placement;•    Increased customer retention and loyalty makes the employees' jobs easier and more satisfying. In turn, happy employees feed back into higher customer satisfaction in a virtuous circle. Figure 2: The virtuous circle of customer loyaltyFigure 2 represents a high-level example of a virtuous cycle driven by customer satisfaction and loyalty, depicting how superiority in product and service offerings, as well as strong customer support by competent employees, lead to higher sales and ultimately profitability. As stated above, this is not a new concept, but succeeding with it is difficult. It has eluded many a company driven to achieve profitability goals. Of course, for this circle to be virtuous, the customer relationship(s) must be profitable.Trying to maintain the loyalty of unprofitable customers is not a viable business strategy. It is, therefore, important that marketers can assess the profitability of each customer (or customer segment), and either improve or terminate relationships that are not profitable. This means each customer's 'relationship costs' must be understood and compared to their 'relationship revenue'. Customer lifetime value (CLV) is the most commonly used metric here, as it is generally accepted as a representation of exactly how much each customer is worth in monetary terms, and therefore a determinant of exactly how much a service provider should be willing to spend to acquire or retain that customer.CLV models make several simplifying assumptions and often involve the following inputs:•    Churn rate represents the percentage of customers who end their relationship with a company in a given period;•    Retention rate is calculated by subtracting the churn rate percentage from 100;•    Period/horizon equates to the units of time into which a customer relationship can be divided for analysis. A year is the most commonly used period for this purpose. Customer lifetime value is a multi-period calculation, often projecting three to seven years into the future. In practice, analysis beyond this point is viewed as too speculative to be reliable. The model horizon is the number of periods used in the calculation;•    Periodic revenue is the amount of revenue collected from a customer in a given period (though this is often extended across multiple periods into the future to understand lifetime value), such as usage revenue, revenues anticipated from cross and upselling, and often some weighting for referrals by a loyal customer to others; •    Retention cost describes the amount of money the service provider must spend, in a given period, to retain an existing customer. Again, this is often forecast across multiple periods. Retention costs include customer support, billing, promotional incentives and so on;•    Discount rate means the cost of capital used to discount future revenue from a customer. Discounting is an advanced method used in more sophisticated CLV calculations;•    Profit margin is the projected profit as a percentage of revenue for the period. This may be reflected as a percentage of gross or net profit. Again, this is generally projected across the model horizon to understand lifetime value.A strong focus on managing these inputs can help service providers realize stronger customer relationships and profits, but there are some obstacles to overcome in achieving accurate calculations of CLV, such as the complexity of allocating costs across the customer base. There are many costs that serve all customers which must be properly allocated across the base, and often a simple proportional allocation across the whole base or a segment may not accurately reflect the true cost of serving that customer;  This is made worse by the fragmentation of customer information, which is likely to be across a variety of product or operations groups, and may be difficult to aggregate due to different representations.In addition, there is the complexity of account relationships and structures to take into consideration. Complex account structures may not be understood or properly represented. For example, a profitable customer may have a separate account for a second home or another family member, which may appear to be unprofitable. If the service provider cannot relate the two accounts, CLV is not properly represented and any resultant cancellation of the apparently unprofitable account may result in the customer churning from the profitable one.In summary, if service providers are to realize strong customer relationships and their attendant profits, there must be a very strong focus on data management. This needs to be coupled with analytics that help business managers and those who work in customer-facing functions offer highly personalized solutions to customers, while maintaining profitability for the service provider. It's clear that acquiring new customers is expensive. Advertising costs, campaign management expenses, promotional service pricing and discounting, and equipment subsidies make a serious dent in a new customer's profitability. That is especially true given the rising subsidies for Smartphone users, which service providers hope will result in greater profits from profits from data services profitability in future.  The situation is made worse by falling prices and greater competition in mature markets.Customer acquisition through industry consolidation isn't cheap either. A North American service provider spent about $2,000 per subscriber in its acquisition of a smaller company earlier this year. While this has allowed it to leapfrog to become the largest mobile service provider in the country, it required a total investment of more than $28 billion (including assumption of the acquiree's debt).While many operating cost synergies clearly made this deal more attractive to the acquiring company, this is certainly an expensive way to acquire customers: the cost per subscriber in this case is not out of line with the prices others have paid for acquisitions.While growth by acquisition certainly increases overall revenues, it often creates tremendous challenges for profitability. Organic growth through increased customer loyalty and retention is a more effective driver of profit, as well as a stronger predictor of future profitability. Service providers, especially those in mature markets, are increasingly recognizing this and taking steps toward a creating a more personalized, flexible and satisfying experience for their customers.In summary, the clearest path to profitability for companies in virtually all industries is through customer retention and maximization of lifetime value. Service providers would do well to recognize this and focus attention on profitable customer relationships.

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  • Doing two Declarative Operations with One Button

    - by shay.shmeltzer
    You can file the below video under "things that get asked on OTN a lot". With ADF it is very easy to drag an operation to a page to create a button that activate it. But what if you want a single button to invoke two operations? For example have a button that does a "Delete" as well as a "Commit". The way to do it is to add an action binding, and then overwrite the button function in a backing bean to call the additional action. The nice thing is that JDeveloper will create all the binding code for you in the backing bean - all you need to do is duplicate it. Here is a quick demo:

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