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• REGISTER NOW! ORACLE HARDWARE SALES TRAINING: HARDWARE AND SOFTWARE - ENGINEERED TO BE SOLD TOGETHER!

  - by mseika

  REGISTER NOW!ORACLE HARDWARE SALES TRAINING: HARDWARE AND SOFTWARE - ENGINEERED TO BE SOLD TOGETHER! Dear partner You can now register for Oracle's EMEA Hardware Sales Training Roadshow: "Hardware and Software - Engineered to be sold together!"The objective of this one-day, face-to-face, free of charge training session is to share with you and your Oracle peers the latest information on Oracle's products and solutions and to ensure that you are fully equipped to position and sell Oracle's integrated stack. Please find the agenda, schedule details and registration information here.The seats are limited and available on a first-come-first-serve basis. We recommend you to register yourself as early as possible and reserve your seat.Register Now We hope you will take the maximum advantage of these great learning and networking opportunities and look forward to welcoming you to your nearest event! Best regards, Giuseppe FacchettiPartner Business Development Manager,Servers, Oracle EMEA Sasan MoaveniStorage Partner Sales ManagerOracle EMEA

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• Need Help With Finding SEO Company/Individual

  - by three3

  I am fairly new to SEO and I have done all of the tactics and operations that I know to do to help my site rank to the number 1 spot on Google. I know that no one can guarantee the number 1 spot on Google or on any other search engine but I cannot even seem to get my website to the first page of Google's search results. My company is looking to hire a company or individual to work on our SEO. Does anyone here know of an SEO company or individual that has had good results in the past with getting a website to the front of Google, and preferably to the number 1 spot on Google? We are willing to pay a large sum of money for our keywords to rank on the front of Google search results. Any suggestions are welcome. Thanks John

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• Advice On Price Comparison Affiliate Programs

  - by pixelcook

  I want a price comparison feature on my site similar to Consumer Reports' "Price & Shop" section. They use PriceGrabber.com, but as far as I can tell they have a special deal with CR, so I can't get a similar service for my site. I've gathered that I need to use an affiliate network, but the whole thing seems so shady, I don't really know what sites are legit, and I don't know what sites offer the price comparison feature. Datafeedfile.com comes up a lot during my searches, but the ugly site makes me wary. Does anyone have any experience with this? What affiliate networks do you recommend? Or should I be looking at something else altogether?

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• 12/14 IDC Webcast on Insurance Distribution Strategies -- Manage Data and Engage Customers

  - by charles.knapp

  The insurance industry faces unprecedented challenges from new competition, more rigorous regulatory obligations, tighter capital restrictions, and more demanding customers. The winners will be those insurers that can successfully manage complex and disparate data resources to engage successfully with their customers, building trust through outstanding, multi-channel customer service with the insurer and its agents. At the heart of all these issues is the ability of insurers to engage directly with agents and customers using their preferred channels; measure risk and profitability accurately, and quickly to enable swift decision-making; and transform aging IT infrastructure so that the business can drive down costs and protect eroding margins. In this one-hour webcast, moderated by Insurance & Technology Magazine Executive Editor Anthony O'Donnell, you will learn about critical distribution management strategies that work. Join Peter Farley of analyst firm IDC Financial Insights, Scott Mampre of Capgemini, and Srini Venkat of Oracle Insurance to learn ways to maximize improvements to competitiveness, customer service, operating efficiencies - and ultimately profitability and growth. Please join us!

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• Release an upgraded iOS app with a different revenue model

  - by tassock

  I am starting a new iOS project and initially plan release a simple free version to gather feedback. I don't intend to monetize or market this initial version. However, I believe "Version 2" of this app will be good enough to pay for. I would prefer to release Version 2 as an upgrade from Version 1 rather than release it as a separate app. This way I can reserve a name for the app. It will also be easier to keep everything in a single repository. Are there any downsides of this approach? It's my understanding that I can change the price of an app at any point in time, so it shouldn't be an issue transitioning to a paid app, should it?

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• Think It's Hard to Integrate the Front and Back Office? Think Again...

  - by ruth.donohue

  There's no doubt about it, fragmented customer information across application silos exist because integration isn't easy. It can be expensive. And it can be further complicated by proprietary architectures and vendors. But by leveraging Oracle Application Integration Architecure, Pillar Data Systems was able to integrate Oracle CRM On Demand with Oracle E-Business Suite in six weeks, reducing the time required to complete the integration by 50% and the maintenance by 20% to 25% to free IT resources to focus on strategic initiatives. Learn more...

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• MySQL im 1-Click-Programm

  - by swalker

  OPN-Partner der Stufe „Silber“ sowie Remarketer, die Transaktionen über autorisierte Remarketer VADs abwickeln, können nun Abonnements für MySQL Standard Edition und Enterprise Edition über das 1-Click-Programm wiederverkaufen. Silber OPN-Mitglieder können außerdem unbefristete Lizenzen für MySQL SE und EE wiederverkaufen. Die neuesten Informationen finden Sie unter Oracle 1-Click Technology für mittelständische Unternehmen.

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• Where to find clients?

  - by Zenph

  My main area: web development. Of course, I don't expect anybody give away their 'gold mine' or whatever but I am struggling to see where I should be advertising my services. I have one other developer I work with and we have a lot of happy clients - on freelance websites. Thing is, freelance websites just seem to suck the life out of you when you're being out-bidded by ridiculous rates. I want to attract customers who are more concerned about quality and accountability than price. Any suggestions at all? I'm so lost with this. EDIT: Added bounty of 200 - all of my 'reputation'. EDIT: Added second bounty of 50 I did hear of a novel idea. Do work for an opensource project and get featured in their 'trusted developers' section, if they have one. Input?

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• Oracle Partner Deutschland @ Facebook: Gewinner des iPad2

  - by A&C Redaktion

  Auf dem OPN Day Satellite in Frankfurt haben wir unter allen Fans des Facebook-Profils von Oracle Alliances & Channel Deutschland ein iPad 2 verlost: Wer bis zum 8. November 2011, 16 Uhr den "Gefällt mir"-Button angeklickt hatte, nahm an unserer Verlsung teil. Und..... der glückliche Gewinner ist: Markus Meyer vom Oracle Partner Tonbeller AG!Wir gratulieren ganz herzlich und wünschen viel Freude mit dem neuen iPad!!!!

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• How do you promote your blog or website?

  - by zcourts

  I tend to get (what I think are good ideas) and I go out and either build software/websites from scratch or use an existing software/tool such as wordpress. But when I'm done, and even though I get a few users that say they really like it, I can't seem to get my apps out there, or rather get a large set of eyes on it. So I'm interested in knowing how others do it. I read people's stories of how they did this amazing thing and within 2-3 months they're getting thousands or hundreds of thousands of users per month. It just seems to be all smoke and mirrors. So how have you done it? Or anyone you know who has... Does everyone throw lots of money into their promotion, something else?

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• Too sell or give for free

  - by QAH

  Hello everyone! I am currently making a game that I was originally planning to sell. It is a simple 2D arcade style game for the PC. I've seen many indie games become popular and generate revenue from advertisements, but the game itself remains free. I need some advice on whether or not I should sell my game, release it for free with advertisements, or ask for donations and keep the game free. I feel that my game is fun, but of course the graphics aren't tip top because I am a programmer, not an artist. I just take screenshots of 3D models I get from Turbosquid and crop around it to make a sprite. Also, and I could be very wrong about this, it seems that there are more legal issues surrounding selling a game than making it free and generating revenue from advertisement, or asking for donations. If I am wrong, someone please correct me. Also, I am very interested in generating some revenue for my work, but that isn't at the very top of my list. I am in my last year of high school, soon to be going to college, and I am going to major in computer science/software engineering. So I am trying to gain some preliminary experience at home by coding stuff every day. One way of getting this experience is by making this game. So what do you think? What route should I take? What has worked well with other indie games? Thanks in advance.

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• Mise à jour disponible de la tarification et des meilleures pratiques partenaire

  - by swalker

  Cliquez ici pour accéder à la mise à jour des meilleures pratiques partenaire du 25 octobre 2011 * (PDF) Que contient la mise à jour de la tarification et des meilleures pratiques partenaire du 25 octobre ? Tarification et licence Exalogic and SPARC SuperCluster Update Oracle Mise à jour concernant les technologies Mise à jour concernant Oracle Fusion Applications Mise à jour concernant le service Oracle Fusion Cloud Mise à jour concernant Oracle Application Integration Architecture Mise à jour concernant les applications Siebel CRM Mise à jour concernant Oracle CRM On Demand Mise à jour concernant Business Process Outsourcing Nonobstant toute disposition contraire des contrats de distribution des partenaires, les devis valides existants émis par des partenaires à l'intention d'utilisateurs finaux avant le 1er septembre 2011, et qui sont affectés par la mise à jour de la tarification et des conditions de licence du 25 octobre 2011 restent valables et les commandes passées par des partenaires en vertu de ces devis seront honorées jusqu'au 30 novembre 2011. Les devis émis par des partenaires à l'intention d'utilisateurs finaux en date du ou après le 1er septembre 2011 sont soumis aux conditions générales des contrats de distribution des partenaires. Que devez-vous faire ? Rendez-vous régulièrement sur la page des Mises à jour de la tarification et des meilleures pratiques partenaire du portail OPN pour en savoir plus sur ces mises à jour, connaître les derniers tarifs, conditions de licence et meilleures pratiques partenaire et accéder aux ressources applicables. Informations complémentaires Pour accéder aux mises à jour de la tarification et des meilleures pratiques partenaire et aux archives de toutes les mises à jour de la tarification et des meilleures pratiques partenaire, cliquez ici. * Oracle Confidentiel : Les informations contenues dans cette communication s'adressent aux membres du programme Oracle PartnerNetwork. Ces informations sont des informations confidentielles Oracle et ne peuvent être utilisées que dans le cadre de la distribution ou de l'implémentation par vos soins de produits ou services Oracle à des utilisateurs finaux ou à des partenaires Oracle agréés.

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• Good Freelance models for web developers

  - by Matthew Underwood

  I am a web developer with four years of experience in PHP, MYSQL and experience in Javascript etc. One day I hope to develop a freelance career in web development. Areas of freelance that I am thinking of going towards includes Wordpress, Magento development along with bespoke applications. I am also thinking of doing some consultancy work for clients and businesses when I build up some more experience and technical knowledge. I want to offer a web development service to potential clients that plays on my strengths in what I know but most importantly has a market. Web development can cover so many subjects that its difficult to pick out the areas that have demand. I am also curious to find out if web developers offer services that bring in a monthly income e.g application maintenance or database maintenance? Is there a market for certain areas like WordPress plugins or bespoke applications? Are there certain things to avoid because of work duration, unrealistic client expectations or the fact that its impossible to find a market for it? As professional and experienced freelance web developers have you learned some important do's and don'ts? Is there certain services that the majority of web developers offer because its in high demand? This is the one area of web development freelancing that I cant get my head around. I know there is never a definitive answer but there must be some good practises and general consensus on this subject. Web designers design websites they offer a lump sum and get paid monthly sometimes to add new content, PPC and SEO consultants market sites to the top this will involve monthly payments, web development doesn’t seem so clear cut.

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• Neuer Wegweiser zu professionellem Marketing: Das A&C Kursbuch 2012 ist da!

  - by A&C Redaktion

  Die Oracle Partner sind Profis: Enormes Know-how, Spezialwissen und langjährige Erfahrung sind ihr Kapital. Doch all das hilft wenig, wenn Unternehmen nicht kontinuierlich mit ihren Produkten, Dienstleistungen und USPs sichtbar sind. Zum Marketing-Experten müssen Sie aber nicht werden – dafür gibt es Oracle A&C Marketing. Wir unterstützen Sie mit einem umfangreichen Spektrum ausgefeilter, aktueller Instrumente, die wir in Zusammenarbeit mit Spezialisten der Branche entwickelt haben.Im Kursbuch 2012 sind die verschiedenen Möglichkeiten anschaulich dargestellt, wie Partner und Oracle gemeinsam erfolgreiche Marketing-Aktivitäten durchführen können. Ganz nach Wunsch und eigenen Kapazitäten können Sie zwischen drei Formen der Kooperation wählen: Oracle led Activities werden federführend von Oracle gestaltet und vom Partner durch einen variablen Beitrag unterstützt. Joint Activities sind gemeinsame Projekte, bei denen die Partner und Oracle sich zu etwa gleichen Teilen einbringen. Partner-led Activities hingegen liegen in der Verantwortung eines Partners und Oracle ist unterstützend dabei. Außerdem dient das Kursbuch als Wegweiser zu konkreten Marketing-Materialien von Oracle und den Angeboten unserer Value Added Distributors, die den Partner Zeit und Geld sparen. Mit welchen der Maßnahmen Sie Ihre individuellen Ziele am besten erreichen, entscheiden Sie selbst – von der direkten Lead-Generierung via Telemarketing über gemeinsame Kampagnen und Events bis hin zu Tipps und Tricks für das individuelle Marketing Ihres Unternehmens. Hier geht’s zum digitalen Kursbuch 2012,die Printversion schicken wir Ihnen gerne zu.

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• Sending a small number of targeted emails, is it spamming?

  - by Alex Mor

  I have a directory website and I want to send focused emails, a small amount, less than 50 a month, to some of the businesses on my directory that get many visitors. The intention is to let them now many people are viewing there page and encourage them to update it and post information on it. How can I send this small number of emails without being targeted as spam? Also, should I send it from an email with the websites domain or will it better to send from a personal email? that way at least of email is tagged as spam sometimes it won't hurt the website's reputation, is this true?

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• Exalytics Increases Customer Revenue, and Saves Time, Risk & Cost

  - by Mike.Hallett(at)Oracle-BI&EPM

  We are getting some great proof point stories now from our customers who are succeeding with the Exalytics in-memory system for OBI and Essbase.  See below for some recent testimony: San Diego Unified School District Harnesses Attendance, Procurement, and Operational Data with Oracle Exalytics, Generating $4.4 Million in Savings: according to independent assessment by Mainstay Salire, the district is on track to achieve substantial benefits from the Oracle Exalytics solution, including an $8.25 million increase in attendance revenue, $75,000 a year savings in operational efficiencies, and $1 million in hardware cost avoidance. NilsonGroup chooses Oracle Exalytics In-Memory Machine as their solution to access critical data to keep its stores competitive with real-time Mobile BI: it took only “3 days to get up and running” with Exalytics.  Video Nykredit, in the Danish Financial Sector, describes their experiences from testing the Exalytics Business Intelligence Machine: “it was up and running within 4 days” with “more intuitive dashboards” and “up to 70x better performance” and “cheaper maintenance and lower total cost of ownership”. Video Sodexo chose Oracle Exalytics as their business analytics platform; accelerating Essbase “more than 8x” performance for more than 2,000 Excel-addin users, “significantly changing how people in information management now deal with data”.  Video Polk, Savvis, Nykredit, and Key Energy describe testing of the Oracle Exalytics In-Memory Machine: to “reach more users than we ever have before”, “to fly through the data without impeding the analytic process”, “drive our enterprise groups into this tool instead of having departmental solutions”, and the “advanced visualisation this product enables”.  Video

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• Les Techn'Oracle Et Les Sales'Oracle Sont Là !

  - by swalker

  Les Techn'Oracle et les Sales'Oracle sont lancées en région. Comme chaque année, plusieurs centaines de collaborateurs de nos Partenaires vont se former sur nos offres et nos produits les plus récents ! Les Techn'Oracle visent à présenter le contenu technique de nos produits, et leurs avantages pour les Clients, en terme d'architecture, de TCO, de flexibilité pour les Systèmes d'Information. Les Sales'Oracle ont pour objet de montrer la valeur de nos offres en termes Clients, le "à quoi ça sert" pour permettre aux Partenaires d'augmenter leur présence et leurs revenus chez nos Clients >> Rendez-vous sur le Calendrier pour les dates et les thèmes ici

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• How to decide how much to charge for development?

  - by rik

  So two other friends and I are a very small game dev studio. So far we haven't released a game but we have 2 games almost ready to launch. A bigger studio saw our work and now they want to work with us; they need people to develop mobile games for them (iOS, Android). They want us to set the price for the projects (can't tell the specifics we signed a NDA). They will give us all the assets (graphics/sound) so we only have to code. And because they only work with Unity3D we have to learn it. How do we decide how much to charge for the projects?

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• How to promote/market an event that needs many people?

  - by stjowa

  My team is about to launch a new web application, http://wethepixels.com, that requires a lot of people to be on the site at the same time for the concept to be successful. Our team is preparing to promote/market an event for a specific date and time, in order to try to grab a large group of people to the site at once. For those who have gone through a similar web launch, we would love to hear ideas on the best way to market for a large group in a relatively short period of time. We have created a Facebook page and a Facebook event, but it has yet to grab much attention (surprisingly to us). Is there a better way to attract a large number of users in a short period of time? Thanks

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• What is the best way to generate income from mobile games?

  - by Thomas

  As the title states, what is the best way to get income from mobile games? (taking into consideration that creating the games only costs a lot of time and the games are relatively simple) As I see it, there are multiple ways of getting money from mobile games, Selling them for a fixed price (seems like a high threshold for potential buyers) In-game purchases (I can imagine this only works for several types of games, I don't see this working well for monopoly unless you like really fancy hotels ;) Ingame advertisements / sponsorships Which way will most likely bring the most profit?

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• To what extent do code-signing certificates boost sales of your software?

  - by Dan W

  In the experiences of everyone here, have you found a certificate to boost sales of your (downloadable) program? I produce .NET software and upon clicking the installation file, Windows 7 pops up a message saying the software is from an "unknown publisher" and to proceed with caution. For Windows 8, this appears to be even more prominent, and may adversely affect the number of downloads, and therefore the number of sales. A certificate will help soften this 'warning' by (for example) changing the warning's colour from orange to blue, and give the publisher's name instead of 'unknown'. But I'd like more tangible evidence since many people are obviously used to that message, and may not care and download anyway. So has anyone noticed a jump in sales after the switch?

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• I think client's project will be a flop; should I discuss with him? [closed]

  - by WeaklyTyped

  I have a meeting with a prospective client tomorrow for a certain e-commerce project he wants to commission. I had an overview of it over the phone and from what I understand there are gazillion such concepts already floating and most of them are disasters and I have reasons to believe that his project is significantly likely to have the same fate. Should I raise/discuss the commercial feasibility of his idea with him or simply accept the project, give my best and leave out all the rest?

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• Die individuelle Lizenz zum Erfolg

  - by A&C Redaktion

  Wer will schon mit anderen über einen Kamm geschoren werden? All unsere Partner sind auf sehr unterschiedliche Bereiche spezialisiert und arbeiten mit einem breiten Spektrum an Kunden, die wiederum eine Vielzahl besonderer Bedürfnisse mitbringen. Dieser Vielfalt entsprechend, bietet Oracle ein ausdifferenziertes Lizenzierungsmodell. Speziell für die unabhängigen Softwarepartner (ISVs) erläutert Senior Channel Manager Sven Jürgens im Gespräch mit Holger Pölzl, welche Form der Lizenzierung zu welchem Vorhaben passt. Neben der klassischen Full Use Lizenz gibt es beispielsweise noch deutlich günstigere Arten, von Application Specific Full Use (ASFU) oder Embedded Software Licensing (ESL) bis hin zu SAAS- oder Hosting-Angeboten. Welches Modell das richtige ist, entscheiden die beiden am liebsten im direkten Gespräch mit dem Partner. Kontaktieren Sie uns: Sven Jürgens und Holger Pölzl.

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• Do first impressions really count?

  - by Matt

  So, i am currently writing something up for a college class. Problem is everything is hypothetical. I need some proof. I believe a first impression on a website is imperative so that people actually use it and in my case, buy your product or services as well. Basically I'm wondering has there been any studies that shows how a better web design will increase revenue for any kind of services? I don't just mean selling products like a T-shirt, but labor services as well. If someone wanted their computer fixed and searched for companies that can do so, will a first impression on the website help them make their decision to use your company? Are there any studies like this? White papers maybe? Thanks!

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• Choosing a subject to create a site for

  - by Daniel

  For 6 years I'm working as web developer and I would like to finally create my own site. I thought I have everything needed: programming and administration skills, found a good designer, own servers and understanding how to operate site. But I've missed very important (or the most important) point: how do I find a subject for my site? My hobby and my work are the same: IT, but I don't want to create just another tech blog or news aggregator, I want something different. First I thought things like Google Trends or Google top 1000 could help, but I've got lost in thousands of options I can't see them all (I actually can, but it'll take at least a couple of month). So my question is: how did you start? Where did you get the idea?

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