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• Distributed and/or Parallel SSIS processing

  - by Jeff

  Background: Our company hosts SaaS DSS applications, where clients provide us data Daily and/or Weekly, which we process & merge into their existing database. During business hours, load in the servers are pretty minimal as it's mostly users running simple pre-defined queries via the website, or running drill-through reports that mostly hit the SSAS OLAP cube. I manage the IT Operations Team, and so far this has presented an interesting "scaling" issue for us. For our daily-refreshed clients, the server is only "busy" for about 4-6 hrs at night. For our weekly-refresh clients, the server is only "busy" for maybe 8-10 hrs per week! We've done our best to use some simple methods of distributing the load by spreading the daily clients evenly among the servers such that we're not trying to process daily clients back-to-back over night. But long-term this scaling strategy creates two notable issues. First, it's going to consume a pretty immense amount of hardware that sits idle for large periods of time. Second, it takes significant Production Support over-head to basically "schedule" the ETL such that they don't over-lap, and move clients/schedules around if they out-grow the resources on a particular server or allocated time-slot. As the title would imply, one option we've tried is running multiple SSIS packages in parallel, but in most cases this has yielded VERY inconsistent results. The most common failures are DTExec, SQL, and SSAS fighting for physical memory and throwing out-of-memory errors, and ETLs running 3,4,5x longer than expected. So from my practical experience thus far, it seems like running multiple ETL packages on the same hardware isn't a good idea, but I can't be the first person that doesn't want to scale multiple ETLs around manual scheduling, and sequential processing. One option we've considered is virtualizing the servers, which obviously doesn't give you any additional resources, but moves the resource contention onto the hypervisor, which (from my experience) seems to manage simultaneous CPU/RAM/Disk I/O a little more gracefully than letting DTExec, SQL, and SSAS battle it out within Windows. Question to the forum: So my question to the forum is, are we missing something obvious here? Are there tools out there that can help manage running multiple SSIS packages on the same hardware? Would it be more "efficient" in terms of parallel execution if instead of running DTExec, SQL, and SSAS same machine (with every machine running that configuration), we run in pairs of three machines with SSIS running on one machine, SQL on another, and SSAS on a third? Obviously that would only make sense if we could process more than the three ETL we were able to process on the machine independently. Another option we've considered is completely re-architecting our SSIS package to have one "master" package for all clients that attempts to intelligently chose a server based off how "busy" it already is in terms of CPU/Memory/Disk utilization, but that would be a herculean effort, and seems like we're trying to reinvent something that you would think someone would sell (although I haven't had any luck finding it). So in summary, are we missing an obvious solution for this, and does anyone know if any tools (for free or for purchase, doesn't matter) that facilitate running multiple SSIS ETL packages in parallel and on multiple servers? (What I would call a "queue & node based" system, but that's not an official term). Ultimately VMWare's Distributed Resource Scheduler addresses this as you simply run a consistent number of clients per VM that you know will never conflict scheduleing-wise, then leave it up to VMWare to move the VMs around to balance out hardware usage. I'm definitely not against using VMWare to do this, but since we're a 100% Microsoft app stack, it seems like -someone- out there would have solved this problem at the application layer instead of the hypervisor layer by checking on resource utilization at the OS, SQL, SSAS levels. I'm open to ANY discussion on this, and remember no suggestion is too crazy or radical! :-) Right now, VMWare is the only option we've found to get away from "manually" balancing our resources, so any suggestions that leave us on a pure Microsoft stack would be great. Thanks guys, Jeff

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• Parallelism in .NET – Part 5, Partitioning of Work

  - by Reed

  When parallelizing any routine, we start by decomposing the problem.  Once the problem is understood, we need to break our work into separate tasks, so each task can be run on a different processing element.  This process is called partitioning. Partitioning our tasks is a challenging feat.  There are opposing forces at work here: too many partitions adds overhead, too few partitions leaves processors idle.  Trying to work the perfect balance between the two extremes is the goal for which we should aim.  Luckily, the Task Parallel Library automatically handles much of this process.  However, there are situations where the default partitioning may not be appropriate, and knowledge of our routines may allow us to guide the framework to making better decisions. First off, I’d like to say that this is a more advanced topic.  It is perfectly acceptable to use the parallel constructs in the framework without considering the partitioning taking place.  The default behavior in the Task Parallel Library is very well-behaved, even for unusual work loads, and should rarely be adjusted.  I have found few situations where the default partitioning behavior in the TPL is not as good or better than my own hand-written partitioning routines, and recommend using the defaults unless there is a strong, measured, and profiled reason to avoid using them.  However, understanding partitioning, and how the TPL partitions your data, helps in understanding the proper usage of the TPL. I indirectly mentioned partitioning while discussing aggregation.  Typically, our systems will have a limited number of Processing Elements (PE), which is the terminology used for hardware capable of processing a stream of instructions.  For example, in a standard Intel i7 system, there are four processor cores, each of which has two potential hardware threads due to Hyperthreading.  This gives us a total of 8 PEs – theoretically, we can have up to eight operations occurring concurrently within our system. In order to fully exploit this power, we need to partition our work into Tasks.  A task is a simple set of instructions that can be run on a PE.  Ideally, we want to have at least one task per PE in the system, since fewer tasks means that some of our processing power will be sitting idle.  A naive implementation would be to just take our data, and partition it with one element in our collection being treated as one task.  When we loop through our collection in parallel, using this approach, we’d just process one item at a time, then reuse that thread to process the next, etc.  There’s a flaw in this approach, however.  It will tend to be slower than necessary, often slower than processing the data serially. The problem is that there is overhead associated with each task.  When we take a simple foreach loop body and implement it using the TPL, we add overhead.  First, we change the body from a simple statement to a delegate, which must be invoked.  In order to invoke the delegate on a separate thread, the delegate gets added to the ThreadPool’s current work queue, and the ThreadPool must pull this off the queue, assign it to a free thread, then execute it.  If our collection had one million elements, the overhead of trying to spawn one million tasks would destroy our performance. The answer, here, is to partition our collection into groups, and have each group of elements treated as a single task.  By adding a partitioning step, we can break our total work into small enough tasks to keep our processors busy, but large enough tasks to avoid overburdening the ThreadPool.  There are two clear, opposing goals here: Always try to keep each processor working, but also try to keep the individual partitions as large as possible. When using Parallel.For, the partitioning is always handled automatically.  At first, partitioning here seems simple.  A naive implementation would merely split the total element count up by the number of PEs in the system, and assign a chunk of data to each processor.  Many hand-written partitioning schemes work in this exactly manner.  This perfectly balanced, static partitioning scheme works very well if the amount of work is constant for each element.  However, this is rarely the case.  Often, the length of time required to process an element grows as we progress through the collection, especially if we’re doing numerical computations.  In this case, the first PEs will finish early, and sit idle waiting on the last chunks to finish.  Sometimes, work can decrease as we progress, since previous computations may be used to speed up later computations.  In this situation, the first chunks will be working far longer than the last chunks.  In order to balance the workload, many implementations create many small chunks, and reuse threads.  This adds overhead, but does provide better load balancing, which in turn improves performance. The Task Parallel Library handles this more elaborately.  Chunks are determined at runtime, and start small.  They grow slowly over time, getting larger and larger.  This tends to lead to a near optimum load balancing, even in odd cases such as increasing or decreasing workloads.  Parallel.ForEach is a bit more complicated, however. When working with a generic IEnumerable<T>, the number of items required for processing is not known in advance, and must be discovered at runtime.  In addition, since we don’t have direct access to each element, the scheduler must enumerate the collection to process it.  Since IEnumerable<T> is not thread safe, it must lock on elements as it enumerates, create temporary collections for each chunk to process, and schedule this out.  By default, it uses a partitioning method similar to the one described above.  We can see this directly by looking at the Visual Partitioning sample shipped by the Task Parallel Library team, and available as part of the Samples for Parallel Programming.  When we run the sample, with four cores and the default, Load Balancing partitioning scheme, we see this: The colored bands represent each processing core.  You can see that, when we started (at the top), we begin with very small bands of color.  As the routine progresses through the Parallel.ForEach, the chunks get larger and larger (seen by larger and larger stripes). Most of the time, this is fantastic behavior, and most likely will out perform any custom written partitioning.  However, if your routine is not scaling well, it may be due to a failure in the default partitioning to handle your specific case.  With prior knowledge about your work, it may be possible to partition data more meaningfully than the default Partitioner. There is the option to use an overload of Parallel.ForEach which takes a Partitioner<T> instance.  The Partitioner<T> class is an abstract class which allows for both static and dynamic partitioning.  By overriding Partitioner<T>.SupportsDynamicPartitions, you can specify whether a dynamic approach is available.  If not, your custom Partitioner<T> subclass would override GetPartitions(int), which returns a list of IEnumerator<T> instances.  These are then used by the Parallel class to split work up amongst processors.  When dynamic partitioning is available, GetDynamicPartitions() is used, which returns an IEnumerable<T> for each partition.  If you do decide to implement your own Partitioner<T>, keep in mind the goals and tradeoffs of different partitioning strategies, and design appropriately. The Samples for Parallel Programming project includes a ChunkPartitioner class in the ParallelExtensionsExtras project.  This provides example code for implementing your own, custom allocation strategies, including a static allocator of a given chunk size.  Although implementing your own Partitioner<T> is possible, as I mentioned above, this is rarely required or useful in practice.  The default behavior of the TPL is very good, often better than any hand written partitioning strategy.

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• Compiling examples for consuming the REST Endpoints for WCF Service using Agatha

  - by REA_ANDREW

  I recently made two contributions to the Agatha Project by Davy Brion over on Google Code, and one of the things I wanted to follow up with was a post showing examples and some, seemingly required tid bits.  The contributions which I made where: To support StructureMap To include REST (JSON and XML) support for the service contract The examples which I have made, I want to format them so they fit in with the current format of examples over on Agatha and hopefully create and submit a third patch which will include these examples to help others who wish to use these additions. Whilst building these examples for both XML and JSON I have learnt a couple of things which I feel are not really well documented, but are extremely good practice and once known make perfect sense.  I have chosen a real basic e-commerce context for my example Requests and Responses, and have also made use of the excellent tool AutoMapper, again on Google Code. Setting the scene I have followed the Pipes and Filters Pattern with the IQueryable interface on my Repository and exposed the following methods to query Products: IQueryable<Product> GetProducts(); IQueryable<Product> ByCategoryName(this IQueryable<Product> products, string categoryName) Product ByProductCode(this IQueryable<Product> products, String productCode) I have an interface for the IProductRepository but for the concrete implementation I have simply created a protected getter which populates a private List<Product> with 100 test products with random data.  Another good reason for following an interface based approach is that it will demonstrate usage of my first contribution which is the StructureMap support.  Finally the two Domain Objects I have made are Product and Category as shown below: public class Product { public String ProductCode { get; set; } public String Name { get; set; } public Decimal Price { get; set; } public Decimal Rrp { get; set; } public Category Category { get; set; } }   public class Category { public String Name { get; set; } }   Requirements for the REST Support One of the things which you will notice with Agatha is that you do not have to decorate your Request and Response objects with the WCF Service Model Attributes like DataContract, DataMember etc… Unfortunately from what I have seen, these are required if you want the same types to work with your REST endpoint.  I have not tried but I assume the same result can be achieved by simply decorating the same classes with the Serializable Attribute.  Without this the operation will fail. Another surprising thing I have found is that it did not work until I used the following Attribute parameters: Name Namespace e.g. [DataContract(Name = "GetProductsRequest", Namespace = "AgathaRestExample.Service.Requests")] public class GetProductsRequest : Request { }   Although I was surprised by this, things kind of explained themselves when I got round to figuring out the exact construct required for both the XML and the REST.  One of the things which you already know and are then reminded of is that each of your Requests and Responses ultimately inherit from an abstract base class respectively. This information needs to be represented in a way native to the format being used.  I have seen this in XML but I have not seen the format which is required for the JSON. JSON Consumer Example I have used JQuery to create the example and I simply want to make two requests to the server which as you will know with Agatha are transmitted inside an array to reduce the service calls.  I have also used a tool called json2 which is again over at Google Code simply to convert my JSON expression into its string format for transmission.  You will notice that I specify the type of Request I am using and the relevant Namespace it belongs to.  Also notice that the second request has a parameter so each of these two object are representing an abstract Request and the parameters of the object describe it. <script type="text/javascript"> var bodyContent = $.ajax({ url: "http://localhost:50348/service.svc/json/processjsonrequests", global: false, contentType: "application/json; charset=utf-8", type: "POST", processData: true, data: JSON.stringify([ { __type: "GetProductsRequest:AgathaRestExample.Service.Requests" }, { __type: "GetProductsByCategoryRequest:AgathaRestExample.Service.Requests", CategoryName: "Category1" } ]), dataType: "json", success: function(msg) { alert(msg); } }).responseText; </script>   XML Consumer Example For the XML Consumer example I have chosen to use a simple Console Application and make a WebRequest to the service using the XML as a request.  I have made a crude static method which simply reads from an XML File, replaces some value with a parameter and returns the formatted XML.  I say crude but it simply shows how XML Templates for each type of Request could be made and then have a wrapper utility in whatever language you use to combine the requests which are required.  The following XML is the same Request array as shown above but simply in the XML Format. <?xml version="1.0" encoding="utf-8" ?> <ArrayOfRequest xmlns="http://schemas.datacontract.org/2004/07/Agatha.Common" xmlns:i="http://www.w3.org/2001/XMLSchema-instance"> <Request i:type="a:GetProductsRequest" xmlns:a="AgathaRestExample.Service.Requests"/> <Request i:type="a:GetProductsByCategoryRequest" xmlns:a="AgathaRestExample.Service.Requests"> <a:CategoryName>{CategoryName}</a:CategoryName> </Request> </ArrayOfRequest>   It is funny because I remember submitting a question to StackOverflow asking whether there was a REST Client Generation tool similar to what Microsoft used for their RestStarterKit but which could be applied to existing services which have REST endpoints attached.  I could not find any but this is now definitely something which I am going to build, as I think it is extremely useful to have but also it should not be too difficult based on the information I now know about the above.  Finally I thought that the Strategy Pattern would lend itself really well to this type of thing so it can accommodate for different languages. I think that is about it, I have included the code for the example Console app which I made below incase anyone wants to have a mooch at the code.  As I said above I want to reformat these to fit in with the current examples over on the Agatha project, but also now thinking about it, make a Documentation Web method…{brain ticking} :-) Cheers for now and here is the final bit of code: static void Main(string[] args) { var request = WebRequest.Create("http://localhost:50348/service.svc/xml/processxmlrequests"); request.Method = "POST"; request.ContentType = "text/xml"; using(var writer = new StreamWriter(request.GetRequestStream())) { writer.WriteLine(GetExampleRequestsString("Category1")); } var response = request.GetResponse(); using(var reader = new StreamReader(response.GetResponseStream())) { Console.WriteLine(reader.ReadToEnd()); } Console.ReadLine(); } static string GetExampleRequestsString(string categoryName) { var data = File.ReadAllText(Path.Combine(Path.GetDirectoryName(Assembly.GetExecutingAssembly().Location), "ExampleRequests.xml")); data = data.Replace("{CategoryName}", categoryName); return data; } }

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• Introducing Oracle VM Server for SPARC

  - by Honglin Su

  As you are watching Oracle's Virtualization Strategy Webcast and exploring the great virtualization offerings of Oracle VM product line, I'd like to introduce Oracle VM Server for SPARC --  highly efficient, enterprise-class virtualization solution for Sun SPARC Enterprise Systems with Chip Multithreading (CMT) technology. Oracle VM Server for SPARC, previously called Sun Logical Domains, leverages the built-in SPARC hypervisor to subdivide supported platforms' resources (CPUs, memory, network, and storage) by creating partitions called logical (or virtual) domains. Each logical domain can run an independent operating system. Oracle VM Server for SPARC provides the flexibility to deploy multiple Oracle Solaris operating systems simultaneously on a single platform. Oracle VM Server also allows you to create up to 128 virtual servers on one system to take advantage of the massive thread scale offered by the CMT architecture. Oracle VM Server for SPARC integrates both the industry-leading CMT capability of the UltraSPARC T1, T2 and T2 Plus processors and the Oracle Solaris operating system. This combination helps to increase flexibility, isolate workload processing, and improve the potential for maximum server utilization. Oracle VM Server for SPARC delivers the following: Leading Price/Performance - The low-overhead architecture provides scalable performance under increasing workloads without additional license cost. This enables you to meet the most aggressive price/performance requirement Advanced RAS - Each logical domain is an entirely independent virtual machine with its own OS. It supports virtual disk mutipathing and failover as well as faster network failover with link-based IP multipathing (IPMP) support. Moreover, it's fully integrated with Solaris FMA (Fault Management Architecture), which enables predictive self healing. CPU Dynamic Resource Management (DRM) - Enable your resource management policy and domain workload to trigger the automatic addition and removal of CPUs. This ability helps you to better align with your IT and business priorities. Enhanced Domain Migrations - Perform domain migrations interactively and non-interactively to bring more flexibility to the management of your virtualized environment. Improve active domain migration performance by compressing memory transfers and taking advantage of cryptographic acceleration hardware. These methods provide faster migration for load balancing, power saving, and planned maintenance. Dynamic Crypto Control - Dynamically add and remove cryptographic units (aka MAU) to and from active domains. Also, migrate active domains that have cryptographic units. Physical-to-virtual (P2V) Conversion - Quickly convert an existing SPARC server running the Oracle Solaris 8, 9 or 10 OS into a virtualized Oracle Solaris 10 image. Use this image to facilitate OS migration into the virtualized environment. Virtual I/O Dynamic Reconfiguration (DR) - Add and remove virtual I/O services and devices without needing to reboot the system. CPU Power Management - Implement power saving by disabling each core on a Sun UltraSPARC T2 or T2 Plus processor that has all of its CPU threads idle. Advanced Network Configuration - Configure the following network features to obtain more flexible network configurations, higher performance, and scalability: Jumbo frames, VLANs, virtual switches for link aggregations, and network interface unit (NIU) hybrid I/O. Official Certification Based On Real-World Testing - Use Oracle VM Server for SPARC with the most sophisticated enterprise workloads under real-world conditions, including Oracle Real Application Clusters (RAC). Affordable, Full-Stack Enterprise Class Support - Obtain worldwide support from Oracle for the entire virtualization environment and workloads together. The support covers hardware, firmware, OS, virtualization, and the software stack. SPARC Server Virtualization Oracle offers a full portfolio of virtualization solutions to address your needs. SPARC is the leading platform to have the hard partitioning capability that provides the physical isolation needed to run independent operating systems. Many customers have already used Oracle Solaris Containers for application isolation. Oracle VM Server for SPARC provides another important feature with OS isolation. This gives you the flexibility to deploy multiple operating systems simultaneously on a single Sun SPARC T-Series server with finer granularity for computing resources.  For SPARC CMT processors, the natural level of granularity is an execution thread, not a time-sliced microsecond of execution resources. Each CPU thread can be treated as an independent virtual processor. The scheduler is naturally built into the CPU for lower overhead and higher performance. Your organizations can couple Oracle Solaris Containers and Oracle VM Server for SPARC with the breakthrough space and energy savings afforded by Sun SPARC Enterprise systems with CMT technology to deliver a more agile, responsive, and low-cost environment. Management with Oracle Enterprise Manager Ops Center The Oracle Enterprise Manager Ops Center Virtualization Management Pack provides full lifecycle management of virtual guests, including Oracle VM Server for SPARC and Oracle Solaris Containers. It helps you streamline operations and reduce downtime. Together, the Virtualization Management Pack and the Ops Center Provisioning and Patch Automation Pack provide an end-to-end management solution for physical and virtual systems through a single web-based console. This solution automates the lifecycle management of physical and virtual systems and is the most effective systems management solution for Oracle's Sun infrastructure. Ease of Deployment with Configuration Assistant The Oracle VM Server for SPARC Configuration Assistant can help you easily create logical domains. After gathering the configuration data, the Configuration Assistant determines the best way to create a deployment to suit your requirements. The Configuration Assistant is available as both a graphical user interface (GUI) and terminal-based tool. Oracle Solaris Cluster HA Support The Oracle Solaris Cluster HA for Oracle VM Server for SPARC data service provides a mechanism for orderly startup and shutdown, fault monitoring and automatic failover of the Oracle VM Server guest domain service. In addition, applications that run on a logical domain, as well as its resources and dependencies can be controlled and managed independently. These are managed as if they were running in a classical Solaris Cluster hardware node. Supported Systems Oracle VM Server for SPARC is supported on all Sun SPARC Enterprise Systems with CMT technology. UltraSPARC T2 Plus Systems ·   Sun SPARC Enterprise T5140 Server ·   Sun SPARC Enterprise T5240 Server ·   Sun SPARC Enterprise T5440 Server ·   Sun Netra T5440 Server ·   Sun Blade T6340 Server Module ·   Sun Netra T6340 Server Module UltraSPARC T2 Systems ·   Sun SPARC Enterprise T5120 Server ·   Sun SPARC Enterprise T5220 Server ·   Sun Netra T5220 Server ·   Sun Blade T6320 Server Module ·   Sun Netra CP3260 ATCA Blade Server Note that UltraSPARC T1 systems are supported on earlier versions of the software.Sun SPARC Enterprise Systems with CMT technology come with the right to use (RTU) of Oracle VM Server, and the software is pre-installed. If you have the systems under warranty or with support, you can download the software and system firmware as well as their updates. Oracle Premier Support for Systems provides fully-integrated support for your server hardware, firmware, OS, and virtualization software. Visit oracle.com/support for information about Oracle's support offerings for Sun systems. For more information about Oracle's virtualization offerings, visit oracle.com/virtualization.

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• Bye Bye Year of the Dragon, Hello BPM

  - by Ajay Khanna

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} As 2012 fades and we usher in a New Year, let’s look back at some of the hottest BPM trends and those we’ll be seeing more of in the coming months. BPM is as much about people as it is about technology. As people adopt new ways of engagement, new channels of communications and new devices to interact , the changes are reflected in BPM practices. As Social and Mobile have become an integral part of our personal and professional lives, we’ll see tighter integration of social and mobile with BPM, and more use cases emerging for smarter process management in 2013. And with products and services becoming less differentiated, organizations will strive to differentiate on Customer Experience. Concepts like Pace Layered Architecture and Dynamic Case Management will provide more flexibility and agility to IT groups and knowledge workers. Take a look at some of these capabilities we showcased (see video) at Oracle OpenWorld 2012. Some of these trends that will continue to gain momentum in 2013: Social networks and social media have provided a new way for businesses to engage with customers. A prospect is likely to reach out to their social network before making any purchase. Companies are increasingly engaging with customers in social networks to influence their purchasing decisions, as well as listening to customers via tools like sentiment analysis to see what customers think about a particular product or process. These insights are valuable as companies look to improve their processes. Inside organizations, workers are using social tools to engage with each other to design new products and processes. Social collaboration tools are being used to resolve issues where an employee needs consultation to reach a decision. Oracle BPM Suite includes social interaction as an integral part of its process design and work management to empower today’s business users. Ubiquitous smart mobile devices are trending as a tool of choice for many workers. Many companies are adopting the policy of “Bring Your Own Device,” and the device of choice is a tablet. Devices like smart phones and tablets not only provide mobility to workers and customers, but they also provide additional important information – the context. By integrating the mobile context (location, photos, and preferences) into your processes, organizations can make much more informed decisions, as well as offer more personalized service to customers. Using Oracle ADF Mobile, you can easily create user interfaces for mobile devices and also capture location data for process execution. Customer experience was at the forefront of trending topics in 2012. Organizations are trying to understand their customers better and offer them more personalized and differentiated services. Customer experience is paramount when companies design sales and support processes. Companies are looking to BPM to consistently and efficiently orchestrate customer facing processes across disparate systems, departments and channels of communication. Oracle BPM Suite provides just the right capabilities for organizations to design and deliver an excellent customer experience. Pace Layered Architecture strategy is gaining traction as a way to maximize agility and minimize disruption in organizations. It provides a framework to manage the evolution of your information system when different pieces of it are changing at different rates and need to be updated independent of one another. Oracle Fusion Middleware and Oracle BPM Suite are designed with this in mind. The database layer, integration layer, application layer, and process layer should not be required to change at the same time. Most of the business changes to policy or process can be done at the process layer without disrupting the whole infrastructure. By understanding the type of change needed at a particular level, organizations can become much more agile and efficient. Adaptive Case Management proposes more flexibility to manage processes or cases that do not follow a structured process flow. In such situations, the knowledge worker managing the case needs to evaluate what step should occur next because the sequence of steps can’t be predetermined. Another characteristic is that it requires much more collaboration than straight-through process. As simple processes become automated, and customers adopt more and more self-service, cases that reach the case workers are much more complex and need more investigation. Oracle BPM suite includes comprehensive adaptive case management capability to manage such unstructured and complex processes. Smart BPM or making your BPM intelligent has been the holy grail for BPM practitioners who imagined that one day BPM would become one with Business Intelligence, Business Activity Monitoring and Complex Event Processing, making it much more responsive and helpful in organizational decision making. In 2013, organizations will begin to deploy these intelligent BPM solutions. Oracle offers an integrated solution that brings together the powerful functionality of BI, BAM, event processing, and Real Time Decisions to help organizations create smart process based solutions. In order to help customers reach their BPM goals faster and remove risks associated with BPM initiatives, Oracle has introduced Oracle Process Accelerators, pre-built best practices applications built on Oracle BPM Suite that are fully production grade and ready to deploy. These are exiting times for BPM practitioners and there is so much to look forward to in 2013. We wish you a very happy and prosperous New Year 2013. Happy BPMing!

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• Thursday Community Keynote: "By the Community, For the Community"

  - by Janice J. Heiss

  Sharat Chander, JavaOne Community Chairperson, began Thursday's Community Keynote. As part of the morning’s theme of "By the Community, For the Community," Chander noted that 60% of the material at the 2012 JavaOne conference was presented by Java Community members. "So next year, when the call for papers starts, put-in your submissions," he urged.From there, Gary Frost, Principal Member of Technical Staff, AMD, expanded upon Sunday's Strategy Keynote exploration of Project Sumatra, an OpenJDK project targeted at bringing Java to heterogeneous computing platforms (which combine the CPU and the parallel processor of the GPU into a single piece of silicon). Sumatra entails enhancing the JVM to make maximum use of these advanced platforms. Within this development space, AMD created the Aparapi API, which converts Java bytecode into OpenCL for execution on such GPU devices. The Aparapi API was open sourced in September 2011.Whether it was zooming-in on a Mandelbrot set, "the game of life," or a swarm of 10,000 Dukes in a space-bound gravitational dance, Frost's demos, using an Aparapi/OpenCL implementation, produced stunningly faster display results. He indicated that the Java 9 timeframe is where they see Project Sumatra coming to ultimate fruition, employing the Lamdas of Java 8.Returning to the theme of the keynote, Donald Smith, Director, Java Product Management, Oracle, explored a mind map graphic demonstrating the importance of Community in terms of fostering innovation. "It's the sharing and mixing of culture, the diversity, and the rapid prototyping," he said. Within this topic, Smith, brought up a panel of representatives from Cloudera, Eclipse, Eucalyptus, Perrone Robotics, and Twitter--ideal manifestations of community and innovation in the world of Java.Marten Mickos, CEO, Eucalyptus Systems, explored his company's open source cloud software platform, written in Java, and used by gaming companies, technology companies, media companies, and more. Chris Aniszczyk, Operations Engineering,Twitter, noted the importance of the JVM in terms of their multiple-language development environment. Mike Olson, CEO, Cloudera, described his company's Apache Hadoop-based software, support, and training. Mike Milinkovich, Executive Director, Eclipse Foundation, noted that they have about 270 tools projects at Eclipse, with 267 of them written in Java. Milinkovich added that Eclipse will even be going into space in 2013, as part of the control software on various experiments aboard the International Space Station. Lastly, Paul Perrone, CEO, Perrone Robotics, detailed his company's robotics and automation software platform built 100% on Java, including Java SE and Java ME--"on rat, to cat, to elephant-sized systems." Milinkovic noted that communities are by nature so good at innovation because of their very openness--"The more open you make your innovation process, the more ideas are challenged, and the more developers are focused on justifying their choices all the way through the process."From there, Georges Saab, VP Development Java SE OpenJDK, continued the topic of innovation and helping the Java Community to "Make the Future Java." Martijn Verburg, representing the London Java Community (winner of a Duke's Choice Award 2012 for their activity in OpenJDK and JCP), soon joined Saab onstage. Verburg detailed the LJC's "Adopt a JSR" program--"to get day-to-day developers more involved in the innovation that's happening around them."  From its London launching pad, the innovative program has spread to Brazil, Morocco, Latvia, India, and more.Other active participants in the program joined Verburg onstage--Ben Evans, London Java Community; James Gough, Stackthread; Bruno Souza, SOUJava; Richard Warburton, jClarity; and Cecelia Borg, Oracle--OpenJDK Onboarding. Together, the group explored the goals and tasks inherent in the Adopt a JSR program--from organizing hack days (testing prototype implementations), to managing mailing lists and forums, to triaging issues, to evangelism—all with the goal of fostering greater community/developer involvement, but equally importantly, building better open standards. “Come join us, and make your ecosystem better!" urged Verburg.Paul Perrone returned to profile the latest in his company's robotics work around Java--including the AARDBOTS family of smaller robotic vehicles, running the Perrone MAX platform on top of the Java JVM. Perrone took his "Rumbles" four-wheeled robot out for a spin onstage--a roaming, ARM-based security-bot vehicle, complete with IR, ultrasonic, and "cliff" sensors (the latter, for the raised stage at JavaOne). As an ultimate window into the future of robotics, Perrone displayed a "head-set" controller--a sensor directed at the forehead to monitor brainwaves, for the someday-implementation of brain-to-robot control.Then, just when it seemed this might be the end of the day's futuristic offerings, a mystery voice from offstage pronounced "I've got some toys"--proving to be guest-visitor James Gosling, there to explore his cutting-edge work with Liquid Robotics. While most think of robots as something with wheels or arms or lasers, Gosling explained, the Liquid Robotics vehicle is an entirely new and innovative ocean-going 'bot. Looking like a floating surfboard, with an attached set of underwater wings, the autonomous devices roam the oceans using only the energy of ocean waves to propel them, and a single actuated rudder to steer. "We have to accomplish all guidance just by wiggling the rudder," Gosling said. The devices offer applications from self-installing weather buoy, to pollution monitoring station, to marine mammal monitoring device, to climate change data gathering, to even ocean life genomic sampling. The early versions of the vehicle used C code on very tiny industrial micro controllers, where they had to "count the bytes one at a time."  But the latest generation vehicles, which just hit the water a week or so ago, employ an ARM processor running Linux and the ARM version of JDK 7. Gosling explained that vehicle communication from remote locations is achieved via the Iridium satellite network. But because of the costs of this communication path, the data must be sent in very small bursts--using SBD short burst data. "It costs $1/kb, so that rules everything in the software design,” said Gosling. “If you were trying to stream a Netflix video over this, it would cost a million dollars a movie. …We don't have a 'big data' problem," he quipped. There are currently about 150 Liquid Robotics vehicles out traversing the oceans. Gosling demonstrated real time satellite tracking of several vehicles currently at sea, noting that Java is actually particularly good at AI applications--due to the language having garbage collection, which facilitates complex data structures. To close-out his time onstage, Gosling of course participated in the ceremonial Java tee-shirt toss out to the audience…In parting, Chander passed the JavaOne Community Chairperson baton to Stephen Chin, Java Technology Evangelist, Oracle. Onstage in full motorcycle gear, Chin noted that he'll soon be touring Europe by motorcycle, meeting Java Community Members and streaming live via UStream--the ultimate manifestation of community and technology!  He also reminded attendees of the upcoming JavaOne Latin America 2012, São Paulo, Brazil (December 4-6, 2012), and stated that the CFP (call for papers) at the conference has been extended for one more week. "Remember, December is summer in Brazil!" Chin said.

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• B2B and B2C Commerce are alike… but a little different – Oracle Commerce named Leader in Forrester B2B Commerce Wave

  - by Katrina Gosek

  We weren’t surprised to see Oracle Commerce positioned as a Leader in Forrester’s first Commerce Wave focused on B2B, released earlier this month. The reports validates much of what we’ve heard from our largest customers – the world’s largest distribution, manufacturing and high-tech customers who sell billions of dollars of goods and services to other businesses through their Web channels. More importantly, the report confirms something very important: B2B and B2C Commerce are alike… but a little different. B2B and B2C Commerce are alike… Clearly, B2C experiences have set expectations for B2B. Every B2B buyer is a consumer at home and brings the same expectations to a website selling electronic components, aftermarket parts, or MRO products. Forrester calls these rich consumer-based capabilities that help B2B customers do their jobs “table stakes”: search & navigation, promotions, cross-channel commerce and mobile: “Whether they are just beginning to sell online or are in the late stages of launching a next-generation site, B2B eCommerce operations today must: offer a customer experience standard comparable to what leading b2c sites now offer; address the growing influence that mobile devices are having in the workplace; make a qualitative and quantitative business case that drives sustained investment.” Just five years ago, many of our B2B customers’ online business comprised only 5-10% of their total revenue. Today, when we speak to those same brands, we hear about double and triple digit growth in their online channels. Many have seen the percentage of the business they perform in their web channels cross the 30-50% threshold. You can hear first-hand from several Oracle Commerce B2B customers about the success they are seeing, and what they’re trying to accomplish (Carolina Biological, Premier Farnell, DeliXL, Elsevier). This momentum is likely the reason Forrester broke out the separate B2B Commerce Wave from the B2C Wave. In fact, B2B is becoming the larger force in commerce, expected to collect twice the online dollars of B2C this year ($559 billion). But a little different… Despite the similarities, there is a key and very important difference between B2C and B2B. Unlike a consumer shopping for shoes, a business shopper buying from a distributor or manufacturer is coming to the Web channel as a part of their job. So in addition to a rich, consumer-like experience this shopper expects, these B2B buyers need quoting tools and complex pricing capabilities, like eProcurement, bulk order entry, and other self-service tools such as account, contract and organization management.  Forrester also is emphasizing three additional “back-end” tools and capabilities their clients say they need to drive growth in their B2B online channels: i) product information management (PIM), which provides a single system of record for large part lists and product catalogs; ii) web content management (WCM), needed to manage large volumes of unstructured marketing information, and iii) order management systems (OMS), which manage and orchestrate the complex B2B order life cycle from quote through approval, submission to manufacturing, distribution and delivery.  We would like to expand on each of these 3 areas: As Forrester highlights, back-end PIM is definitely needed by B2B Commerce providers. Most B2B companies have made significant investments in enterprise-grade PIMs, given the importance of product data management for aggregation and syndication of content, product attribution, analytics, and handling of complex workflows. While in principle it may sound appealing to have a PIM as part of a commerce offering (especially for SMBs who have to do more with less), our customers have typically found that PIM in a commerce platform is largely redundant with what they already have in-place, and is not fully-featured or robust enough to handle the complexity of the product data sets that B2B distributors and manufacturers usually handle. To meet the PIM needs for commerce, Oracle offers enterprise PIM (Product Hub/Fusion PIM) and a robust enterprise data quality product (EDQP) integrated with the Oracle Commerce solution. These are key differentiators of our offering and these capabilities are becoming even more tightly integrated with Oracle Commerce over time. For Commerce, what customers really need is a robust product catalog and content management system for enabling business users to further enrich and ready catalog and content data to be presented and sold online.  This has been a significant area of investment in the Oracle Commerce platform , which continue to get stronger. We see this combination of capabilities as best meeting the needs of our customers for a commerce platform without adding a largely redundant, less functional PIM in the commerce front-end.   On the topic of web content management, we were pleased to see Forrester recognize Oracle’s unique functional capabilities in this area and the “unique opportunity in the market to lead the convergence of commerce and content management with the amalgamation of Oracle Commerce with WebCenter Sites (formally FatWire).” Strong content management capabilities are critical for distributors and manufacturers who are frequently serving an engineering audience coming to their websites to conduct product research in search of technical data sheets, drawings, videos and more. The convergence of content, commerce, and experience is critical for B2B brands selling online. Regarding order management, Forrester notes that many businesses use their existing back-end enterprise resource planning (ERP) systems to manage order life cycles.  We hear the same from most of our B2B customers, as they already have an ERP system—if not several of them—and are not interested in yet another one.  So what do we take away from the Wave results? Forrester notes that the Oracle Commerce Platform “has always had strong B2B commerce capabilities and Oracle has an exhaustive list of B2B customers using the solution.”  What makes us excited about developing leading B2B solutions are the close relationships with our customers and the clear opportunity in the market – which we’ll address in an exciting new release in the coming months. Oracle has one of the world’s largest B2B customer bases, providing leading solutions across key business-to-business functions – from marketing, sales automation, and service to master data management, and ERP.  To learn more about Oracle’s Commerce product vision and strategy, visit our website and check out these other B2B Commerce Resources: - 2013 B2B Commerce Trends Report - B2B Commerce Whitepaper: Consumerization, Complexity, Change - B2B Commerce Webcast: What Industry Trend Setters Do Right - Internet Retailer, Web Drives Sales for B2B Companies - Internet Retailer, The Web Means Business: B2B Companies Beef Up Their Websites, borrowing from b2c retailers and breaking new ground - Internet Retailer, B2B e-Commerce is poised for growth ----------THIS DOCUMENT IS FOR INFORMATIONAL PURPOSES ONLY AND MAY NOT BE INCORPORATED INTO A CONTRACT OR AGREEMENT 

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• Run Your Tests With Any NUnit Version

  - by Alois Kraus

  I always thought that the NUnit test runners and the test assemblies need to reference the same NUnit.Framework version. I wanted to be able to run my test assemblies with the newest GUI runner (currently 2.5.3). Ok so all I need to do is to reference both NUnit versions the newest one and the official for the current project. There is a nice article form Kent Bogart online how to reference the same assembly multiple times with different versions. The magic works by referencing one NUnit assembly with an alias which does prefix all types inside it. Then I could decorate my tests with the TestFixture and Test attribute from both NUnit versions and everything worked fine except that this was ugly. After playing a little bit around to make it simpler I found that I did not need to reference both NUnit.Framework assemblies. The test runners do not require the TestFixture and Test attribute in their specific version. That is really neat since the test runners are instructed by attributes what to do in a declarative way there is really no need to tie the runners to a specific version. At its core NUnit has this little method hidden to find matching TestFixtures and Tests   public bool CanBuildFrom(Type type) {     if (!(!type.IsAbstract || type.IsSealed))     {         return false;     }     return (((Reflect.HasAttribute(type,           "NUnit.Framework.TestFixtureAttribute", true) ||               Reflect.HasMethodWithAttribute(type, "NUnit.Framework.TestAttribute"       , true)) ||               Reflect.HasMethodWithAttribute(type, "NUnit.Framework.TestCaseAttribute"   , true)) ||               Reflect.HasMethodWithAttribute(type, "NUnit.Framework.TheoryAttribute"     , true)); } That is versioning and backwards compatibility at its best. I tell NUnit what to do by decorating my tests classes with NUnit Attributes and the runner executes my intent without the need to bind me to a specific version. The contract between NUnit versions is actually a bit more complex (think of AssertExceptions) but this is also handled nicely by using not the concrete type but simply to check for the catched exception type by string. What can we learn from this? Versioning can be easy if the contract is small and the users of your library use it in a declarative way (Attributes). Everything beyond it will force you to reference several versions of the same assembly with all its consequences. Type equality is lost between versions so none of your casts will work. That means that you cannot simply use IBigInterface in two versions. You will need a wrapper to call the correct versioned one. To get out of this mess you can use one (and only one) version agnostic driver to encapsulate your business logic from the concrete versions. This is of course more work but as NUnit shows it can be easy. Simplicity is therefore not a nice thing to have but also requirement number one if you intend to make things more complex in version two and want to support any version (older and newer). Any interaction model above easy will not be maintainable. There are different approached to versioning. Below are my own personal observations how versioning works within the  .NET Framwork and NUnit.   Versioning Models 1. Bug Fixing and New Isolated Features When you only need to fix bugs there is no need to break anything. This is especially true when you have a big API surface. Microsoft did this with the .NET Framework 3.0 which did leave the CLR as is but delivered new assemblies for the features WPF, WCF and Windows Workflow Foundations. Their basic model was that the .NET 2.0 assemblies were declared as red assemblies which must not change (well mostly but each change was carefully reviewed to minimize the risk of breaking changes as much as possible) whereas the new green assemblies of .NET 3,3.5 did not have such obligations since they did implement new unrelated features which did not have any impact on the red assemblies. This is versioning strategy aimed at maximum compatibility and the delivery of new unrelated features. If you have a big API surface you should strive hard to do the same or you will break your customers code with every release. 2. New Breaking Features There are times when really new things need to be added to an existing product. The .NET Framework 4.0 did change the CLR in many ways which caused subtle different behavior although the API´s remained largely unchanged. Sometimes it is possible to simply recompile an application to make it work (e.g. changed method signature void Func() –> bool Func()) but behavioral changes need much more thought and cannot be automated. To minimize the impact .NET 2.0,3.0,3.5 applications will not automatically use the .NET 4.0 runtime when installed but they will keep using the “old” one. What is interesting is that a side by side execution model of both CLR versions (2 and 4) within one process is possible. Key to success was total isolation. You will have 2 GCs, 2 JIT compilers, 2 finalizer threads within one process. The two .NET runtimes cannot talk  (except via the usual IPC mechanisms) to each other. Both runtimes share nothing and run independently within the same process. This enables Explorer plugins written for the CLR 2.0 to work even when a CLR 4 plugin is already running inside the Explorer process. The price for isolation is an increased memory footprint because everything is loaded and running two times.   3. New Non Breaking Features It really depends where you break things. NUnit has evolved and many different Assert, Expect… methods have been added. These changes are all localized in the NUnit.Framework assembly which can be easily extended. As long as the test execution contract (TestFixture, Test, AssertException) remains stable it is possible to write test executors which can run tests written for NUnit 10 because the execution contract has not changed. It is possible to write software which executes other components in a version independent way but this is only feasible if the interaction model is relatively simple.   Versioning software is hard and it looks like it will remain hard since you suddenly work in a severely constrained environment when you try to innovate and to keep everything backwards compatible at the same time. These are contradicting goals and do not play well together. The easiest way out of this is to carefully watch what your customers are doing with your software. Minimizing the impact is much easier when you do not need to guess how many people will be broken when this or that is removed.

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• Migrating SQL Server Databases – The DBA’s Checklist (Part 1)

  - by Sadequl Hussain

  It is a fact of life: SQL Server databases change homes. They move from one instance to another, from one version to the next, from old servers to new ones.  They move around as an organisation’s data grows, applications are enhanced or new versions of the database software are released. If not anything else, servers become old and unreliable and databases eventually need to find a new home. Consider the following scenarios: 1.     A new  database application is rolled out in a production server from the development or test environment 2.     A copy of the production database needs to be installed in a test server for troubleshooting purposes 3.     A copy of the development database is regularly refreshed in a test server during the system development life cycle 4.     A SQL Server is upgraded to a newer version. This can be an in-place upgrade or a side-by-side migration 5.     One or more databases need to be moved between different instances as part of a consolidation strategy. The instances can be running the same or different version of SQL Server 6.     A database has to be restored from a backup file provided by a third party application vendor 7.     A backup of the database is restored in the same or different instance for disaster recovery 8.     A database needs to be migrated within the same instance: a.     Files are moved from direct attached storage to storage area network b.    The same database is copied under a different name for another application Migrating SQL Server database applications is a complex topic in itself. There are a number of components that can be involved: jobs, DTS or SSIS packages, logins or linked servers are only few pieces of the puzzle. However, in this article we will focus only on the central part of migration: the installation of the database itself. Unless it is an in-place upgrade, typically the database is taken from a source server and installed in a destination instance.  Most of the time, a full backup file is used for the rollout. The backup file is either provided to the DBA or the DBA takes the backup and restores it in the target server. Sometimes the database is detached from the source and the files are copied to and attached in the destination. Regardless of the method of copying, moving, refreshing, restoring or upgrading the physical database, there are a number of steps the DBA should follow before and after it has been installed in the destination. It is these post database installation steps we are going to discuss below. Some of these steps apply in almost every scenario described above while some will depend on the type of objects contained within the database.  Also, the principles hold regardless of the number of databases involved. Step 1:  Make a copy of data and log files when attaching and detaching When detaching and attaching databases, ensure you have made copies of the data and log files if the destination is running a newer version of SQL Server. This is because once attached to a newer version, the database cannot be detached and attached back to an older version. Trying to do so will give you a message like the following: Server: Msg 602, Level 21, State 50, Line 1 Could not find row in sysindexes for database ID 6, object ID 1, index ID 1. Run DBCC CHECKTABLE on sysindexes. Connection Broken If you try to backup the attached database and restore it in the source, it will still fail. Similarly, if you are restoring the database in a newer version, it cannot be backed up or detached and put back in an older version of SQL. Unlike detach and attach method though, you do not lose the backup file or the original database here. When detaching and attaching a database, it is important you keep all the log files available along with the data files. It is possible to attach a database without a log file and SQL Server can be instructed to create a new log file, however this does not work if the database was detached when the primary file group was read-only. You will need all the log files in such cases. Step 2: Change database compatibility level Once the database has been restored or attached to a newer version of SQL Server, change the database compatibility level to reflect the newer version unless there is a compelling reason not to do so. When attaching or restoring from a previous version of SQL, the database retains the older version’s compatibility level.  The only time you would want to keep a database with an older compatibility level is when the code within your database is no longer supported by SQL Server. For example, outer joins with *= or the =* operators were still possible in SQL 2000 (with a warning message), but not in SQL 2005 anymore. If your stored procedures or triggers are using this form of join, you would want to keep the database with an older compatibility level.  For a list of compatibility issues between older and newer versions of SQL Server databases, refer to the Books Online under the sp_dbcmptlevel topic. Application developers and architects can help you in deciding whether you should change the compatibility level or not. You can always change the compatibility mode from the newest to an older version if necessary. To change the compatibility level, you can either use the database’s property from the SQL Server Management Studio or use the sp_dbcmptlevel stored procedure.   Bear in mind that you cannot run the built-in reports for databases from SQL Server Management Studio if you keep the database with an older compatibility level. The following figure shows the error message I received when trying to run the “Disk Usage by Top Tables” report against a database. This database was hosted in a SQL Server 2005 system and still had a compatibility mode 80 (SQL 2000).     Continues…

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• Improving the Industry’s Best Cloud Project Portfolio Management (PPM) Solution – New Release of Instantis EnterpriseTrack

  - by Melissa Centurio Lopes

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} By Yasser Mahmud, Vice President of Product Strategy & Industry Marketing, Oracle Primavera We know that in today’s rapidly changing world, organizations and leaders must adapt to fierce competition, business climate change and customers consistently demanding more for less. And project portfolio management (PPM) initiatives are a key component to help organizations thrive and stand out among competitors. That’s why I’m excited to announce Instantis EnterpriseTrack 8.5. Since Oracle’s acquisition of Instantis late last year, we’ve been busy working to enhance the leading cloud PPM solution. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Here’s what’s new: Perform more precise resource planning and management  Gain more precise capacity visibility for resource planning and project execution with resource calendars that capture vacation, LOA and part-time resource availability Ensure compliance and governance processes  with activity labor cost capitalization Improve project labor cost estimation, tracking and administration with variable resource rates Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Optimize Project Demand Management And Execution Enhance productivity and analysis with project request flexible staffing plan and simplified finance estimation Improve project status communication and execution with estimated time to complete (ETC) in timesheets and projects Achieve audit compliance and governance with field change history for key project and project request fields Enforce proper financial accounting processes with the new strict finance lock/close period option Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Improve Reporting and the User Experience Enhance user productivity and analysis with improved listing pages Improve program reporting with new program filters in listing pages and reports Run large data volume user defined Excel reports with MS Excel 2010 support Accelerate user productivity and satisfaction with an improved user interface for project issues, risks, and scope changes Enjoy faster system response and improved user experience with  optimized listing pages, resource planning, and application cache Deliver user self-service training on demand with UPK support And if that wasn’t enough, we’ve also made additional improvements to timesheets, field change history and finance lock/close period. Learn more about Instantis EnterpriseTrack 8.5.

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• It's not just “Single Sign-on” by Steve Knott (aurionPro SENA)

  - by Greg Jensen

  It is true that Oracle Enterprise Single Sign-on (Oracle ESSO) started out as purely an application single sign-on tool but as we have seen in the previous articles in this series the product has matured into a suite of tools that can do more than just automated single sign-on and can also provide rapidly deployed, cost effective solution to many demanding password management problems. In the last article of this series I would like to discuss three cases where customers faced password scenarios that required more than just single sign-on and how some of the less well known tools in the Oracle ESSO suite “kitbag” helped solve these challenges. Case #1 One of the issues often faced by our customers is how to keep their applications compliant. I had a client who liked the idea of automated single sign-on for most of his applications but had a key requirement to actually increase the security for one specific SOX application. For the SOX application he wanted to secure access by using two-factor authentication with a smartcard. The problem was that the application did not support two-factor authentication. The solution was to use a feature from the Oracle ESSO suite called authentication manager. This feature enables you to have multiple authentication methods for the same user which in this case was a smartcard and the Windows password.  Within authentication manager each authenticator can be configured with a security grade so we gave the smartcard a high grade and the Windows password a normal grade. Security grading in Oracle ESSO can be configured on a per application basis so we set the SOX application to require the higher grade smartcard authenticator. The end result for the user was that they enjoyed automated single sign-on for most of the applications apart from the SOX application. When the SOX application was launched, the user was required by ESSO to present their smartcard before being given access to the application. Case #2 Another example solving compliance issues was in the case of a large energy company who had a number of core billing applications. New regulations required that users change their password regularly and use a complex password. The problem facing the customer was that the core billing applications did not have any native user password change functionality. The customer could not replace the core applications because of the cost and time required to re-develop them. With a reputation for innovation aurionPro SENA were approached to provide a solution to this problem using Oracle ESSO. Oracle ESSO has a password expiry feature that can be triggered periodically based on the timestamp of the users’ last password creation therefore our strategy here was to leverage this feature to provide the password change experience. The trigger can launch an application change password event however in this scenario there was no native change password feature that could be launched therefore a “dummy” change password screen was created that could imitate the missing change password function and connect to the application database on behalf of the user. Oracle ESSO was configured to trigger a change password event every 60 days. After this period if the user launched the application Oracle ESSO would detect the logon screen and invoke the password expiry feature. Oracle ESSO would trigger the “dummy screen,” detect it automatically as the application change password screen and insert a complex password on behalf of the user. After the password event had completed the user was logged on to the application with their new password. All this was provided at a fraction of the cost of re-developing the core applications. Case #3 Recent popular initiatives such as the BYOD and working from home schemes bring with them many challenges in administering “unmanaged machines” and sometimes “unmanageable users.” In a recent case, a client had a dispersed community of casual contractors who worked for the business using their own laptops to access applications. To improve security the around password management the security goal was to provision the passwords directly to these contractors. In a previous article we saw how Oracle ESSO has the capability to provision passwords through Provisioning Gateway but the challenge in this scenario was how to get the Oracle ESSO agent to the casual contractor on an unmanaged machine. The answer was to use another tool in the suite, Oracle ESSO Anywhere. This component can compile the normal Oracle ESSO functionality into a deployment package that can be made available from a website in a similar way to a streamed application. The ESSO Anywhere agent does not actually install into the registry or program files but runs in a folder within the user’s profile therefore no local administrator rights are required for installation. The ESSO Anywhere package can also be configured to stay persistent or disable itself at the end of the user’s session. In this case the user just needed to be told where the website package was located and download the package. Once the download was complete the agent started automatically and the user was provided with single sign-on to their applications without ever knowing the application passwords. Finally, as we have seen in these series Oracle ESSO not only has great utilities in its own tool box but also has direct integration with Oracle Privileged Account Manager, Oracle Identity Manager and Oracle Access Manager. Integrated together with these tools provides a complete and complementary platform to address even the most complex identity and access management requirements. So what next for Oracle ESSO? “Agentless ESSO available in the cloud” – but that will be a subject for a future Oracle ESSO series!                                                                                                                               

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• B2B and B2C alike… but a little different – Oracle Commerce named Leader in Forrester B2B Commerce Wave

  - by Katrina Gosek

  We weren’t surprised to see Oracle Commerce positioned as a Leader in Forrester Research, Inc.’s first Commerce Wave focused on B2B, “The Forrester Wave™: B2B Commerce Suites, Q4 2013,” released earlier this month. We believe that the report validates much of what we’ve heard from our largest customers – the world’s largest distribution, manufacturing and high-tech customers who sell billions of dollars of goods and services to other businesses through their Web channels. More importantly, we feel that the report confirms something very important: B2B and B2C Commerce are alike… but a little different. B2B and B2C Commerce are alike… Clearly, B2C experiences have set expectations for B2B. Every B2B buyer is a consumer at home and brings the same expectations to a website selling electronic components, aftermarket parts, or MRO products. Forrester calls these rich consumer-based capabilities that help B2B customers do their jobs “table stakes”: front-office content, community, and commerce features that meet customer expectations for 24x7x365 ordering, real-time customer service, and expedited shipping — both online and on mobile devices: “Whether they are just beginning to sell online or are in the late stages of launching a next-generation site, B2B eCommerce operations today must: offer a customer experience standard comparable to what leading b2c sites now offer; address the growing influence that mobile devices are having in the workplace; make a qualitative and quantitative business case that drives sustained investment.” Just five years ago, many of our B2B customers’ online business comprised only 5-10% of their total revenue. Today, when we speak to those same brands, we hear about double and triple digit growth in their online channels. Many have seen the percentage of the business they perform in their web channels cross the 30-50% threshold. You can hear first-hand from several Oracle Commerce B2B customers about the success they are seeing, and what they’re trying to accomplish (Carolina Biological, Premier Farnell, DeliXL, Elsevier). It seems that this market momentum is likely the reason Forrester broke out the separate B2B Commerce Wave from the B2C Wave. In fact, B2B is becoming the larger force in commerce, expected to collect twice the online dollars of B2C this year ($559 billion). But a little different… Despite the similarities, there is a key and very important difference between B2C and B2B. Unlike a consumer shopping for shoes, a business shopper buying from a distributor or manufacturer is coming to the Web channel as a part of their job. So in addition to a rich, consumer-like experience this shopper expects, these B2B buyers need quoting tools and complex pricing capabilities, like eProcurement, bulk order entry, and other self-service tools such as account, contract and organization management. Forrester also is emphasizing three additional “back-end” tools and capabilities their clients say they need to drive growth in their B2B online channels: i) product information management (PIM), which provides a single system of record for large part lists and product catalogs; ii) web content management (WCM), needed to manage large volumes of unstructured marketing information, and iii) order management systems (OMS), which manage and orchestrate the complex B2B order life cycle from quote through approval, submission to manufacturing, distribution and delivery. We would like to expand on each of these 3 areas: As Forrester suggests, back-end PIM is definitely needed by B2B Commerce providers. Most B2B companies have made significant investments in enterprise-grade PIMs, given the importance of product data management for aggregation and syndication of content, product attribution, analytics, and handling of complex workflows. While in principle it may sound appealing to have a PIM as part of a commerce offering (especially for SMBs who have to do more with less), our customers have typically found that PIM in a commerce platform is largely redundant with what they already have in-place, and is not fully-featured or robust enough to handle the complexity of the product data sets that B2B distributors and manufacturers usually handle. To meet the PIM needs for commerce, Oracle offers enterprise PIM (Product Hub/Fusion PIM) and a robust enterprise data quality product (EDQP) integrated with the Oracle Commerce solution. These are key differentiators of our offering and these capabilities are becoming even more tightly integrated with Oracle Commerce over time. For Commerce, what customers really need is a robust product catalog and content management system for enabling business users to further enrich and ready catalog and content data to be presented and sold online.  This has been a significant area of investment in the Oracle Commerce platform , which continue to get stronger. We see this combination of capabilities as best meeting the needs of our customers for a commerce platform without adding a largely redundant, less functional PIM in the commerce front-end.  On the topic of web content management, we were pleased to see Forrester cite Oracle’s differentiated digital experience capability in this area and the “unique opportunity in the market to lead the convergence of commerce and content management with the amalgamation of Oracle Commerce with WebCenter Sites (formally FatWire).” Strong content management capabilities are critical for distributors and manufacturers who are frequently serving an engineering audience coming to their websites to conduct product research in search of technical data sheets, drawings, videos and more. The convergence of content, commerce, and experience is critical for B2B brands selling online. Regarding order management, Forrester notes that many businesses use their existing back-end enterprise resource planning (ERP) systems to manage order life cycles.  We hear the same from most of our B2B customers, as they already have an ERP system—if not several of them—and are not interested in yet another one. So what do we take away from the Wave results? Forrester notes that the Oracle Commerce Platform “has always had strong B2B commerce capabilities and Oracle certainly has an exhaustive list of B2B customers using the solution.”  What makes us excited about developing leading B2B solutions are the close relationships with our customers and the clear opportunity in the market – which we'll address in an exciting new release planned for the next 12 months. Oracle has one of the world’s largest B2B customer bases, providing leading solutions across key business-to-business functions – from marketing, sales automation, and service to master data management, and ERP. To learn more about Oracle’s Commerce product vision and strategy, visit our website and check out these other B2B Commerce Resources: -       2013 B2B Commerce Trends Report -       B2B Commerce Whitepaper: Consumerization, Complexity, Change -       B2B Commerce Webcast: What Industry Trend Setters Do Right -       Internet Retailer, Web Drives Sales for B2B Companies -       Internet Retailer Article, The Web Means Business: B2B Companies Beef Up Their Websites,        borrowing from b2c retailers and breaking new ground -       Internet Retailer Article, B2B e-Commerce is poised for growth

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• Life Technologies: Making Life Easier to Manage

  - by Michael Snow

  12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} When we’re thinking about customer engagement, we’re acutely aware of all the forces at play competing for our customer’s attention. Solutions that make life easier for our customers draw attention to themselves. We tend to engage more when there is a distinct benefit and we can take a deep breath and accept that there is hope in the world and everything isn’t designed to frustrate us and make our lives miserable. (sigh…) When products are designed to automate processes that were consuming hours of our time with no relief in sight, they deserve to be recognized. One of our recent Oracle Fusion Middleware Innovation Award Winners in the WebCenter category, Life Technologies, has recently posted a video promoting their “award winning” solution. The Oracle Innovation Awards are part of the overall Oracle Excellence awards given to customers for innovation with Oracle products. More info here. Their award nomination included this description: Life Technologies delivered the My Life Service Portal as part of a larger Digital Hub strategy. This Portal is the first of its kind in the biotechnology service providing industry. The Portal provides access to Life Technologies cloud based service monitoring system where all customer deployed instruments can be remotely monitored and proactively repaired. The portal provides alerts from these cloud based monitoring services directly to the customer and to Life Technologies Field Engineers. The Portal provides insight into the instruments and services customers purchased for the purpose of analyzing and anticipating future customer needs and creating targeted sales and service programs. This portal not only provides benefits for Life Technologies internal sales and service teams but provides customers a central place to track all pertinent instrument information including: instrument service history instrument status and previous activities instrument performance analytics planned service visits warranty/contract information discussion forums social networks for lab management and collaboration alerts and notifications on all of the above team scheduling for instrument usage promote optional reagents required to keep instruments performing From their website The Life Technologies Instruments & Services Portal Helps You Save Time and Gain Peace of Mind Introducing the new, award-winning, free online tool that enables easier management of your instrument use and care, faster response to requests for service or service quotes, and instant sharing of key instrument and service information with your colleagues. Now – this unto itself is obviously beneficial for their customers who were previously burdened with having to do all of these tasks separately, manually and inconsistently by nature. Now – all in one place and free to their customers – a portal that ties it all together. They now have built the platform to give their customers yet another reason to do business with them – Their headline on their product page says it all: “Life is now easier to manage - All your instrument use and care in one place – the no-cost, no-hassle Instruments and Services Portal.” Of course – it’s very convenient that the company name includes “Life” and now can also promote to their clients and prospects that doing business with them is easy and their sophisticated lab equipment is easy to manage. In an industry full of PhD’s – “Easy” isn’t usually the first word that comes to mind, but Life Technologies has now tied the word to their brand in a very eloquent way. Between our work lives and family or personal lives, getting any mono-focused minutes of dedicated attention has become such a rare occurrence in our current era of multi-tasking that those moments of focus are highly prized. So – when something is done really well – so well that it becomes captivating and urges sharing impulses – I take notice and dig deeper and most of the time I discover other gems not so hidden below the surface. And then I share with those I know would enjoy and understand. In the spirit of full disclosure, I must admit here that the first person I shared the videos below with was my daughter. She’s in her senior year of high school in the midst of her college search. She’s passionate about her academics and has already decided that she wants to study Neuroscience in college and like her mother will be in for the long haul to a PhD eventually. In a summer science program at Smith College 2 summers ago – she sent the family famous text to me – “I just dissected a sheep’s brain – wicked cool!” – This was followed by an equally memorable text this past summer in a research mentorship in Neuroscience at UConn – “Just sliced up some rat brain. Reminded me of a deli slicer at the supermarket… sorry I forgot to call last night…” So… needless to say – I knew I had an audience that would enjoy and understand these videos below and are now being shared among her science classmates and faculty. And evidently - so does Life Technologies! They’ve done a great job on these making them fun and something that will easily be shared among their customers social networks. They’ve created a neuro-archetypal character, “Ph.Diddy” and know that their world of clients in academics, research, and other institutions would understand and enjoy the “edutainment” value in this series of videos on their YouTube channel that pokes fun at the stereotypes while also promoting their products at the same time. They use their Facebook page for additional engagement with their clients and as another venue to promote these videos. Enjoy this one as well! More to be found here: http://www.youtube.com/lifetechnologies Stay tuned to this Oracle WebCenter blog channel. Tomorrow we'll be taking a look at another winner of the Innovation Awards, LADWP - helping to keep the citizens of Los Angeles engaged with their Water and Power provider.

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• Best of Breed vs. Suite – Oracle’s SaaS Delivers Both

  - by yaldahhakim

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;} The debate of which is better: “best of breed” business applications vs. an integrated suite is certainly not a new conversation. This has been argued between IT vendors and CIOs for years. It’s also important to clarify that “best of breed” does not necessarily translate into being the richest functionality; rather it’s often about just having the best fit solution to solve a specific business problem or need. So what does cloud have to do with the niche vs. suite debate? Consuming business applications in a cloud or SaaS deployment model can change the best of breed vs. suite discussion - if the cloud is done right. It’s having your cake and eating it too only better: you don’t have to gather all the ingredients or wait to bake your cake, and you can adjust how big of slice you take. Before you eat, it’s worth pausing to recall much of what we learned about IT over the last decade. These basic IT principles still hold true even though the financial model has changed from buying to renting. In other words, what’s under the technology hood still matters. Architecture and development methodologies like building an application based on open standards so it works with other systems - is still important. Data and information silos, complex integrations, and proprietary technologies that lock you in, are still bad. While some may argue that IT no longer matters with cloud, the opposite is actually true. If anything cloud can help return IT back to its rightful place as key strategic asset vs. a liability on the balance sheet. The “I” in CIO was never meant to stand for “integration” yet it’s amazing how much time and money is poured into these types of initiatives for most organizations each year. Rather the “I” needs to stand for “innovation”. This is where Oracle SaaS can uniquely help. Oracle’s application strategy has not really changed over the years. It’s always been about bringing the best and richest functionality across the enterprise to our customers while leveraging a common, standards-based, and enterprise-grade platform. So not jut best fit, but the best capabilities based on the input of thousands of enterprise customers across the globe. Oracle invests billions in R&D every year to add new capabilities to the broadest cloud portfolio in the industry, spanning across functional pillars like CRM, HCM, ERP, etc. And where it makes sense, Oracle combines key strategic acquisitions to complement organic functionality. The result is best of breed delivered in a suite. Again this is not something new. The game changer now with cloud is that it impacts HOW Oracle customers adopt the richest, most modern applications across the business – and continue on getting it. Consuming oracle applications in the cloud means you can adopt new capabilities and updates very quickly and easily. There’s no hardware to buy or software to manage. Oracle does it for you. Low upfront costs and an OpEx financial model is the easy part. Oracle Cloud Applications take it a big step further. For organizations that demand having the latest and richest functionality and accelerating the time to value from their IT investment, Oracle Cloud is the right path. It’s about holistically changing the “hows” and the “whys” of the organization by leveraging transformational innovations like social, mobile, and big data in a consistent and more powerful way. Not just about sales force automation or talent management. These technologies should impact all parts of the company and Oracle Cloud is the enterprise-grade delivery vehicle. Oracle SaaS helps break down barriers of adoption and is eases the headache of upgrades, investing in new supporting hardware, or adding internal expertise to manage it all. With Oracle Cloud, customers can get best of breed capabilities in either a full suite model or a la carte. And because it’s entirely built on open standards, it’s built to co-exist with existing IT investments. Updates can be automatic or delayed based on a customer’s requirements. And it’s complete – a full suite of cross pillar functionality. Even better, if you don’t like it, need more or less, just turn the dial up or down. Just like your utility bill, you pay for what you use, and can consume more or less power whenever you need it. Lower cost, lower investment risk, without compromising on functionality, security, or performance. Technology still matters in the cloud. So our cloud customers also like that when they adopt our cloud applications, they also get the best underlying technology, from the middleware and database platform down to infrastructure and Oracle’s engineered systems. Therefore it’s not just the greatest and latest in application functionality, but everything underneath that makes it work is also the latest and greatest. The best of breed technology stack powering best of breed business applications, and all delivered in a subscription based model. The best of both worlds. Yep, that’s the idea.

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• Why It Is So Important to Know Your Customer

  - by Christie Flanagan

  Over the years, I endured enough delayed flights, air turbulence and misadventures in airport security clearance to watch my expectations for the air travel experience fall to abysmally low levels. The extent of my loyalty to any one carrier had more to do with the proximity of the airport parking garage to their particular gate than to any effort on the airline’s part to actually earn and retain my business. That all changed one day when I found myself at the airport hoping to catch a return flight home a few hours earlier than expected, using an airline I had flown with for the first time just that week.  When you travel regularly for business, being able to catch a return flight home that’s even an hour or two earlier than originally scheduled is a big deal. It can mean the difference between having a normal evening with your family and having to sneak in like a cat burglar after everyone is fast asleep. And so I found myself on this particular day hoping to catch an earlier flight home. I approached the gate agent and was told that I could go on standby for their next flight out. Then I asked how much it was going to cost to change the flight, knowing full well that I wouldn’t get reimbursed by my company for any change fees. “Oh, there’s no charge to fly on standby,” the gate agent told me. I made a funny look. I couldn’t believe what I was hearing. This airline was going to let my fly on standby, at no additional charge, even though I was a new customer with no status or points. It had been years since I’d seen an airline pass up a short term revenue generating opportunity in favor of a long term loyalty generating one.  At that moment, this particular airline gained my loyal business. Since then, this airline has had the opportunity to learn a lot about me. They know where I live, where I fly from, where I usually fly to, and where I like to sit on the plane. In general, I’ve found their customer service to be quite good whether at the airport, via call center and even through social channels. They email me occasionally, and when they do, they demonstrate that they know me by promoting deals for flights from where I live to places that I’d be interested in visiting. And that’s part of why I’m always so puzzled when I visit their website.Does this company with the great service, customer friendly policies, and clean planes demonstrate that they know me at all when I visit their website? The answer is no. Even when I log in using my loyalty program credentials, it’s pretty obvious that they’re presenting the same old home page and same old offers to every single one of their site visitors. I mean, those promotional offers that they’re featuring so prominently  -- they’re for flights that originate thousands of miles from where I live! There’s no way I’d ever book one of those flights and I’m sure I’m not the only one of their customers to feel that way.My reason for recounting this story is not to pick on the one customer experience flaw I've noticed with this particular airline, in fact, they do so many things right that I’ll continue to fly with them. But I did want to illustrate just how glaringly obvious it is to customers today when a touch point they have with a brand is impersonal, unconnected and out of sync. As someone who’s spent a number of years in the web experience management and online marketing space, it particularly peeves me when that out of sync touch point is a brand’s website, perhaps because I know how important it is to make a customer’s online experience relevant and how many powerful tools are available for making a relevant experience a reality. The fact is, delivering a one-size-fits-all online customer experience is no longer acceptable or particularly effective in today’s world. Today’s savvy customers expect you to know who they are and to understand their preferences, behavior and relationship with your brand. Not only do they expect you to know about them, but they also expect you to demonstrate this knowledge across all of their touch points with your brand in a consistent and compelling fashion, whether it be on your traditional website, your mobile web presence or through various social channels.Delivering the kind of personalized online experiences that customers want can have tremendous business benefits. This is not just about generating feelings of goodwill and higher customer satisfaction ratings either. More relevant and personalized online experiences boost the effectiveness of online marketing initiatives and the statistics prove this out. Personalized web experiences can help increase online conversion rates by 70% -- that’s a huge number.1  And more than three quarters of consumers indicate that they’ve made additional online purchases based on personalized product recommendations.2Now if only this airline would get on board with delivering a more personalized online customer experience. I’d certainly be happier and more likely to spring for one of their promotional offers. And by targeting relevant offers on their home page to appropriate segments of their site visitors, I bet they’d be happier and generating additional revenue too. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}  ***** If you're interested in hearing more perspectives on the benefits of demonstrating that you know your customers by delivering a more personalized experience, check out this white paper on creating a successful and meaningful customer experience on the web.  Also catch the video below on the business value of CX in attracting new customers featuring Oracle's VP of Customer Experience Strategy, Brian Curran. 1 Search Engine Watch 2 Marketing Charts

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• September Independent Oracle User Group (IOUG) Regional Events:

  - by Mandy Ho

  Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif";} September 5, 2012 – Denver, CO Oracle 11g Database Upgrade Seminar Join Roy Swonger, Senior Director of software development at Oracle to learn about upgrading to Oracle Database 11g. Topics include: All the required preparatory steps Database upgrade strategies Post-upgrade performance analysis Helpful tips and common pitfalls to watch out for http://www.oracle.com/webapps/events/ns/EventsDetail.jsp?p_eventId=152242&src=7598177&src=7598177&Act=4 September 6, 2012 – Salt Lake City, UT Fall Symposium 2012 Plan to join us for our annual fall event on Sept 6. They day will be filled with learning and networking with tracks focused on Applications, APEX, BI, Development and DBA Topics. This event is free for UTOUG members to attend, but please register. http://www.utoug.org/apex/f?p=972:2:6686308836668467::::P2_EVENT_ID:121 September 6, 2012 – Portland, OR Oracle’s Hands on Workshop Series focused on providing Defense-in-Depth Solutions to secure data at the source, reduce risk and simplify compliance The Oracle Database Security Workshop is a one-day hands-on session for IT Managers, IT Security Architects and Oracle DBAs who are looking for solutions to address their information protection, privacy, and accountability challenges within their Oracle database environment. Most security programs offered today fail toadequately address database security. Customers continue to be challenged tosecure information against loss and protect the integrity of sensitiveinformation like critical financial data, personally identifiable information(PII) and credit card data for PCI compliance. http://nwoug.org/content.aspx?page_id=87&club_id=165905&item_id=241082 September 11, 2012 – Montreal, QC APEXposed! For APEX aficionados – join ODTUG in Montreal, September 11-12 for APEXposed! Topics will include Dynamic Actions, Plug-ins, Tuning, and Building Mobile Apps. The cost is $399 US and early registration ends August 15th. For more information: http://www.odtugapextraining.com  September 11, 2012 – Philadelphia, PA Big Data & What are we still doing wrong with Tom Kyte Tom Kyte is a Senior Technical Architect in Oracle's Server Technology Division. Tom is the Tom behind the AskTom column in Oracle Magazine and is also the author of Expert Oracle Database Architecture (Apress, 2005/2009) among other books Abstract: Big Data The term "big data" draws a lot of attention, but behind the hype there's a simple story. For decades, companies have been making business decisions based on transactional data stored in relational databases. However, beyond that critical data is a potential treasure trove of less structured data: weblogs, social media, email, sensors, and photographs that can be mined for useful information. This presentation will take a look at what Big Data is and means - and Oracle's strategy for handling it Abstract: What are we still doing wrong? I've given many best practices presentations in the last 10 years. I've given many worst practices presentations in the last 10 years. I've seen some things change over the last ten years and many other things stay exactly the same. In this talk - we'll be taking a look at the good and the bad - what we do right and what we continue to do wrong over and over again. We'll look at why "Why" is probably the right initial answer to most any question. We'll look at how we get to "Know what we Know", and why that can be both a help and a hindrance. We'll peek at "Best Practices" and tie them into what I term "Worst Practices". In short, a talk on the good and the bad. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif";} http://ioug.itconvergence.com/pls/apex/f?p=207:27:3669516430980563::NO September 12, 2012- New York, NY NYOUG Fall General Meeting “Trends in Database Administration and Why the Future of Database Administration is the Vdba” http://www.nyoug.org/upcoming_events.htm#General_Meeting1 September 21, 2012 – Cleveland, OH Oracle Database 11g for Developers: What You need to know or Oracle Database 11g New Features for Developers Attendees are introduced to the new and improved features of Oracle 11g (both Oracle 11g R1 and Oracle 11g R2) that directly impact application development. Special emphasis is placed on features that reduce development time, make development simpler, improve performance, or speed deployment. Specific topics include: New SQL functions, virtual columns, result caching, XML improvements, pivot statements, JDBC improvements, and PL/SQL enhancements such as compound triggers. http://www.neooug.org/ September 24, 2012 – Ottawa, ON Introduction to Oracle Spatial The free Oracle Locator functionality, and the Oracle Spatial option which dramatically extends Locator, are very useful, but poorly understood capabilities of the database. In the afternoon we will extend into additional areas selected from: storage and performance; answering business problems with spatial queries; using Oracle Maps in OBIEE; an overview and capabilities of Oracle Topology; under the covers with GeoCoding. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif";} http://www.oug-ottawa.org/pls/htmldb/f?p=327:27:4209274028390246::NO

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• Coming to OpenWorld? A must attend session…

  - by Ruma Sanyal

  Normal 0 false false false EN-US X-NONE X-NONE NTT Docomo, Inc. is the predominant mobile phone operator in Japan. The name is officially an abbreviation of the phrase, "do communications over the mobile network", and is also from a compound word dokomo, meaning "everywhere" in Japanese.  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} One of the most important of NTT Docomo’s systems is ALADIN, which is a nationwide operating system shared with its eight regional subsidiaries. ALADIN has five primary functions: customer management, phone number management, information processing and storage, sales information management, and credit investigation. To enhance cost efficiency and help ensure stable operation of ALADIN, NTT Docomo has employed Oracle WebLogic Server as a new application platform. Further information on this can be found here. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Last year at OpenWorld, NTT Docomo was honored as an Innovation Award Winner for: · Implementing real time sales and contract management system enabling all services requested by customers for immediate activations before customer leaves the Docomo store · A robust disaster recovery strategy, room to grow the business, and ability to move custom Java development to a platform with built in standards - WebLogic · Better performance, better reliability, better stability, and smooth migration v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} Normal 0 false false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Meet This Year's Most Impressive Innovators! This year we continue to honor customers for their most innovative and cutting-edge solutions using Oracle Fusion Middleware. Join us in celebrating award recipients’ great achievements and commitment to innovation.   Oracle Fusion Middleware: Meet This Year's Most Impressive Innovators Session ID: CON7029 Tuesday September 30, 2014 @ 5-5:45 pm (PST) Yerba Buena Center for the Arts  YBCA Theater (next to Moscone North) 700 Howard St., San Francisco, CA, 94103 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• Who is Jeremiah Owyang?

  - by Michael Hylton

  12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} Q: What’s your current role and what career path brought you here? J.O.: I'm currently a partner and one of the founding team members at Altimeter Group.  I'm currently the Research Director, as well as wear the hat of Industry Analyst. Prior to joining Altimeter, I was an Industry Analyst at Forrester covering Social Computing, and before that, deployed and managed the social media program at Hitachi Data Systems in Santa Clara.  Around that time, I started a career blog called Web Strategy which focused on how companies were using the web to connect with customers --and never looked back. Q: As an industry analyst, what are you focused on these days? J.O.: There are three trends that I'm focused my research on at this time:  1) The Dynamic Customer Journey:  Individuals (both b2c and b2b) are given so many options in their sources of data, channels to choose from and screens to consume them on that we've found that at each given touchpoint there are 75 potential permutations.  Companies that can map this, then deliver information to individuals when they need it will have a competitive advantage and we want to find out who's doing this.  2) One of the sub themes that supports this trend is Social Performance.  Yesterday's social web was disparate engagement of humans, but the next phase will be data driven, and soon new technologies will emerge to help all those that are consuming, publishing, and engaging on the social web to be more efficient with their time through forms of automation.  As you might expect, this comes with upsides and downsides.  3) The Sentient World is our research theme that looks out the furthest as the world around us (even inanimate objects) become 'self aware' and are able to talk back to us via digital devices and beyond.  Big data, internet of things, mobile devices will all be this next set. Q: People cite that the line between work and life is getting more and more blurred. Do you see your personal life influencing your professional work? J.O.: The lines between our work and personal lives are dissolving, and this leads to a greater upside of being always connected and have deeper relationships with those that are not.  It also means a downside of society expectations that we're always around and available for colleagues, customers, and beyond.  In the future, a balance will be sought as we seek to achieve the goals of family, friends, work, and our own personal desires.  All of this is being ironically written at 430 am on a Sunday am.  Q: How can people keep up with what you’re working on? J.O.: A great question, thanks.  There are a few sources of information to find out, I'll lead with the first which is my blog at web-strategist.com.  A few times a week I'll publish my industry insights (hires, trends, forces, funding, M&A, business needs) as well as on twitter where I'll point to all the news that's fit to print @jowyang.  As my research reports go live (we publish them for all to read --called Open Research-- at no cost) they'll emerge on my blog, or checkout the research tab to find out more now.  http://www.web-strategist.com/blog/research/ Q: Recently, you’ve been working with us here at Oracle on something exciting coming up later this week. What’s on the horizon?  J.O.: Absolutely! This coming Thursday, September 13th, I’m doing a webcast with Oracle on “Managing Social Relationships for the Enterprise”. This is going to be a great discussion with Reggie Bradford, Senior Vice President of Product Development at Oracle and Christian Finn, Senior Director of Product Management for Oracle WebCenter. I’m looking forward to a great discussion around all those issues that so many companies are struggling with these days as they realize how much social media is impacting their business. It’s changing the way your customers and employees interact with your brand. Today it’s no longer a matter of when to become a social-enabled enterprise, but how to become a successful one. 12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} Q: You’ve been very actively pursued for media interviews and conference and company speaking engagements – anything you’d like to share to give us a sneak peak of what to expect on Thursday’s webcast?  J.O.: Below is a 15 minute video which encapsulates Altimeter’s themes on the Dynamic Customer Journey and the Sentient World. I’m really proud to have taken an active role in the first ever LeWeb outside of Paris. This one, which was featured in downtown London across the street from Westminster Abbey was sold out. If you’ve not heard of LeWeb, this is a global Internet conference hosted by Loic and Geraldine Le Meur, a power couple that stem from Paris but are also living in Silicon Valley, this is one of my favorite conferences to connect with brands, technology innovators, investors and friends. Altimeter was able to play a minor role in suggesting the theme for the event “Faster Than Real Time” which stems off previous LeWebs that focused on the “Real time web”. In this radical state, companies are able to anticipate the needs of their customers by using data, technology, and devices and deliver meaningful experiences before customers even know they need it. I explore two of three of Altimeter’s research themes, the Dynamic Customer Journey, and the Sentient World in my speech, but due to time, did not focus on Adaptive Organization.

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• Who is Jeremiah Owyang?

  - by Michael Snow

  12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} Q: What’s your current role and what career path brought you here? J.O.: I'm currently a partner and one of the founding team members at Altimeter Group.  I'm currently the Research Director, as well as wear the hat of Industry Analyst. Prior to joining Altimeter, I was an Industry Analyst at Forrester covering Social Computing, and before that, deployed and managed the social media program at Hitachi Data Systems in Santa Clara.  Around that time, I started a career blog called Web Strategy which focused on how companies were using the web to connect with customers --and never looked back. Q: As an industry analyst, what are you focused on these days? J.O.: There are three trends that I'm focused my research on at this time:  1) The Dynamic Customer Journey:  Individuals (both b2c and b2b) are given so many options in their sources of data, channels to choose from and screens to consume them on that we've found that at each given touchpoint there are 75 potential permutations.  Companies that can map this, then deliver information to individuals when they need it will have a competitive advantage and we want to find out who's doing this.  2) One of the sub themes that supports this trend is Social Performance.  Yesterday's social web was disparate engagement of humans, but the next phase will be data driven, and soon new technologies will emerge to help all those that are consuming, publishing, and engaging on the social web to be more efficient with their time through forms of automation.  As you might expect, this comes with upsides and downsides.  3) The Sentient World is our research theme that looks out the furthest as the world around us (even inanimate objects) become 'self aware' and are able to talk back to us via digital devices and beyond.  Big data, internet of things, mobile devices will all be this next set. Q: People cite that the line between work and life is getting more and more blurred. Do you see your personal life influencing your professional work? J.O.: The lines between our work and personal lives are dissolving, and this leads to a greater upside of being always connected and have deeper relationships with those that are not.  It also means a downside of society expectations that we're always around and available for colleagues, customers, and beyond.  In the future, a balance will be sought as we seek to achieve the goals of family, friends, work, and our own personal desires.  All of this is being ironically written at 430 am on a Sunday am.  Q: How can people keep up with what you’re working on? J.O.: A great question, thanks.  There are a few sources of information to find out, I'll lead with the first which is my blog at web-strategist.com.  A few times a week I'll publish my industry insights (hires, trends, forces, funding, M&A, business needs) as well as on twitter where I'll point to all the news that's fit to print @jowyang.  As my research reports go live (we publish them for all to read --called Open Research-- at no cost) they'll emerge on my blog, or checkout the research tab to find out more now.  http://www.web-strategist.com/blog/research/ Q: Recently, you’ve been working with us here at Oracle on something exciting coming up later this week. What’s on the horizon?  J.O.: Absolutely! This coming Thursday, September 13th, I’m doing a webcast with Oracle on “Managing Social Relationships for the Enterprise”. This is going to be a great discussion with Reggie Bradford, Senior Vice President of Product Development at Oracle and Christian Finn, Senior Director of Product Management for Oracle WebCenter. I’m looking forward to a great discussion around all those issues that so many companies are struggling with these days as they realize how much social media is impacting their business. It’s changing the way your customers and employees interact with your brand. Today it’s no longer a matter of when to become a social-enabled enterprise, but how to become a successful one. 12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Calibri","sans-serif"; mso-bidi-font-family:"Times New Roman";} Q: You’ve been very actively pursued for media interviews and conference and company speaking engagements – anything you’d like to share to give us a sneak peak of what to expect on Thursday’s webcast?  J.O.: Below is a 15 minute video which encapsulates Altimeter’s themes on the Dynamic Customer Journey and the Sentient World. I’m really proud to have taken an active role in the first ever LeWeb outside of Paris. This one, which was featured in downtown London across the street from Westminster Abbey was sold out. If you’ve not heard of LeWeb, this is a global Internet conference hosted by Loic and Geraldine Le Meur, a power couple that stem from Paris but are also living in Silicon Valley, this is one of my favorite conferences to connect with brands, technology innovators, investors and friends. Altimeter was able to play a minor role in suggesting the theme for the event “Faster Than Real Time” which stems off previous LeWebs that focused on the “Real time web”. In this radical state, companies are able to anticipate the needs of their customers by using data, technology, and devices and deliver meaningful experiences before customers even know they need it. I explore two of three of Altimeter’s research themes, the Dynamic Customer Journey, and the Sentient World in my speech, but due to time, did not focus on Adaptive Organization.

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• General monitoring for SQL Server Analysis Services using Performance Monitor

  - by Testas

  A recent customer engagement required a setup of a monitoring solution for SSAS, due to the time restrictions placed upon this, native Windows Performance Monitor (Perfmon) and SQL Server Profiler Monitoring Tools was used as using a third party tool would have meant the customer providing an additional monitoring server that was not available.I wanted to outline the performance monitoring counters that was used to monitor the system on which SSAS was running. Due to the slow query performance that was occurring during certain scenarios, perfmon was used to establish if any pressure was being placed on the Disk, CPU or Memory subsystem when concurrent connections access the same query, and Profiler to pinpoint how the query was being managed within SSAS, profiler I will leave for another blogThis guide is not designed to provide a definitive list of what should be used when monitoring SSAS, different situations may require the addition or removal of counters as presented by the situation. However I hope that it serves as a good basis for starting your monitoring of SSAS. I would also like to acknowledge Chris Webb’s awesome chapters from “Expert Cube Development” that also helped shape my monitoring strategy:http://cwebbbi.spaces.live.com/blog/cns!7B84B0F2C239489A!6657.entrySimulating ConnectionsTo simulate the additional connections to the SSAS server whilst monitoring, I used ascmd to simulate multiple connections to the typical and worse performing queries that were identified by the customer. A similar sript can be downloaded from codeplex at http://www.codeplex.com/SQLSrvAnalysisSrvcs.     File name: ASCMD_StressTestingScripts.zip. Performance MonitorWithin performance monitor,  a counter log was created that contained the list of counters below. The important point to note when running the counter log is that the RUN AS property within the counter log properties should be changed to an account that has rights to the SSAS instance when monitoring MSAS counters. Failure to do so means that the counter log runs under the system account, no errors or warning are given while running the counter log, and it is not until you need to view the MSAS counters that they will not be displayed if run under the default account that has no right to SSAS. If your connection simulation takes hours, this could prove quite frustrating if not done beforehand JThe counters used……  Object Counter Instance Justification System Processor Queue legnth N/A Indicates how many threads are waiting for execution against the processor. If this counter is consistently higher than around 5 when processor utilization approaches 100%, then this is a good indication that there is more work (active threads) available (ready for execution) than the machine's processors are able to handle. System Context Switches/sec N/A Measures how frequently the processor has to switch from user- to kernel-mode to handle a request from a thread running in user mode. The heavier the workload running on your machine, the higher this counter will generally be, but over long term the value of this counter should remain fairly constant. If this counter suddenly starts increasing however, it may be an indicating of a malfunctioning device, especially if the Processor\Interrupts/sec\(_Total) counter on your machine shows a similar unexplained increase Process % Processor Time sqlservr Definately should be used if Processor\% Processor Time\(_Total) is maxing at 100% to assess the effect of the SQL Server process on the processor Process % Processor Time msmdsrv Definately should be used if Processor\% Processor Time\(_Total) is maxing at 100% to assess the effect of the SQL Server process on the processor Process Working Set sqlservr If the Memory\Available bytes counter is decreaing this counter can be run to indicate if the process is consuming larger and larger amounts of RAM. Process(instance)\Working Set measures the size of the working set for each process, which indicates the number of allocated pages the process can address without generating a page fault. Process Working Set msmdsrv If the Memory\Available bytes counter is decreaing this counter can be run to indicate if the process is consuming larger and larger amounts of RAM. Process(instance)\Working Set measures the size of the working set for each process, which indicates the number of allocated pages the process can address without generating a page fault. Processor % Processor Time _Total and individual cores measures the total utilization of your processor by all running processes. If multi-proc then be mindful only an average is provided Processor % Privileged Time _Total To see how the OS is handling basic IO requests. If kernel mode utilization is high, your machine is likely underpowered as it's too busy handling basic OS housekeeping functions to be able to effectively run other applications. Processor % User Time _Total To see how the applications is interacting from a processor perspective, a high percentage utilisation determine that the server is dealing with too many apps and may require increasing thje hardware or scaling out Processor Interrupts/sec _Total  The average rate, in incidents per second, at which the processor received and serviced hardware interrupts. Shoulr be consistant over time but a sudden unexplained increase could indicate a device malfunction which can be confirmed using the System\Context Switches/sec counter Memory Pages/sec N/A Indicates the rate at which pages are read from or written to disk to resolve hard page faults. This counter is a primary indicator of the kinds of faults that cause system-wide delays, this is the primary counter to watch for indication of possible insufficient RAM to meet your server's needs. A good idea here is to configure a perfmon alert that triggers when the number of pages per second exceeds 50 per paging disk on your system. May also want to see the configuration of the page file on the Server Memory Available Mbytes N/A is the amount of physical memory, in bytes, available to processes running on the computer. if this counter is greater than 10% of the actual RAM in your machine then you probably have more than enough RAM. monitor it regularly to see if any downward trend develops, and set an alert to trigger if it drops below 2% of the installed RAM. Physical Disk Disk Transfers/sec for each physical disk If it goes above 10 disk I/Os per second then you've got poor response time for your disk. Physical Disk Idle Time _total If Disk Transfers/sec is above  25 disk I/Os per second use this counter. which measures the percent time that your hard disk is idle during the measurement interval, and if you see this counter fall below 20% then you've likely got read/write requests queuing up for your disk which is unable to service these requests in a timely fashion. Physical Disk Disk queue legnth For the OLAP and SQL physical disk A value that is consistently less than 2 means that the disk system is handling the IO requests against the physical disk Network Interface Bytes Total/sec For the NIC Should be monitored over a period of time to see if there is anb increase/decrease in network utilisation Network Interface Current Bandwidth For the NIC is an estimate of the current bandwidth of the network interface in bits per second (BPS). MSAS 2005: Memory Memory Limit High KB N/A Shows (as a percentage) the high memory limit configured for SSAS in C:\Program Files\Microsoft SQL Server\MSAS10.MSSQLSERVER\OLAP\Config\msmdsrv.ini MSAS 2005: Memory Memory Limit Low KB N/A Shows (as a percentage) the low memory limit configured for SSAS in C:\Program Files\Microsoft SQL Server\MSAS10.MSSQLSERVER\OLAP\Config\msmdsrv.ini MSAS 2005: Memory Memory Usage KB N/A Displays the memory usage of the server process. MSAS 2005: Memory File Store KB N/A Displays the amount of memory that is reserved for the Cache. Note if total memory limit in the msmdsrv.ini is set to 0, no memory is reserved for the cache MSAS 2005: Storage Engine Query Queries from Cache Direct / sec N/A Displays the rate of queries answered from the cache directly MSAS 2005: Storage Engine Query Queries from Cache Filtered / Sec N/A Displays the Rate of queries answered by filtering existing cache entry. MSAS 2005: Storage Engine Query Queries from File / Sec N/A Displays the Rate of queries answered from files. MSAS 2005: Storage Engine Query Average time /query N/A Displays the average time of a query MSAS 2005: Connection Current connections N/A Displays the number of connections against the SSAS instance MSAS 2005: Connection Requests / sec N/A Displays the rate of query requests per second MSAS 2005: Locks Current Lock Waits N/A Displays thhe number of connections waiting on a lock MSAS 2005: Threads Query Pool job queue Length N/A The number of queries in the job queue MSAS 2005:Proc Aggregations Temp file bytes written/sec N/A Shows the number of bytes of data processed in a temporary file MSAS 2005:Proc Aggregations Temp file rows written/sec N/A Shows the number of bytes of data processed in a temporary file 

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• Responsive Inline Elements with Twitter Bootstrap

  - by MightyZot

  Originally posted on: http://geekswithblogs.net/MightyZot/archive/2013/11/12/responsive-inline-elements-with-twitter-bootstrap.aspxTwitter Boostrap is a responsive css platform created by some dudes affiliated with Twitter and since supported and maintained by an open source following. I absolutely love the new version of this css toolkit. They rebuilt it with a mobile first strategy and it’s very easy to layout pages once you get the hang of it. Using a css / javascript framework like bootstrap is certainly much easier than coding your layout by hand. And, you get a “leg up” when it comes to adding responsive features to your site. Bootstrap includes column layout classes that let you specify size and placement based upon the viewport width. In addition, there are a handful of responsive helpers to hide and show content based upon the user’s device size. Most notably, the visible-xs, visible-sm, visible-md, and visible-lg classes let you show content for devices corresponding to those sizes (they are listed in the bootstrap docs.) hidden-xs, hidden-sm, hidden-md, and hidden-lg let you hide content for devices with those respective sizes. These helpers work great for showing and hiding block elements. Unfortunately, there isn’t a provision yet in Twitter Bootstrap (as of the time of this writing) for inline elements. We are using the navbar classes to create a navigation bar at the top of our website, www.crowdit.com. When you shrink the width of the screen to tablet or phone size, the tools in the navbar are turned into a drop down menu, and a button appears on the right side of the navbar. This is great! But, we wanted different content to display based upon whether the items were on the navbar versus when they were in the dropdown menu. The visible-?? and hidden-?? classes make this easy for images and block elements. In our case, we wanted our anchors to show different text depending upon whether they’re in the navbar, or in the dropdown. span is inherently inline and it can be a block element. My first approach was to create two anchors for each options, one set visible when the navbar is on a desktop or laptop with a wide display and another set visible when the elements converted to a dropdown menu. That works fine with the visible-?? and hidden-?? classes, but it just doesn’t seem that clean to me. I put up with that for about a week…last night I created the following classes to augment the block-based classes provided by bootstrap. .cdt-hidden-xs, .cdt-hidden-sm, .cdt-hidden-md, .cdt-hidden-lg {     display: inline !important; } @media (max-width:767px) {     .cdt-hidden-xs, .cdt-hidden-sm.cdt-hidden-xs, .cdt-hidden-md.cdt-hidden-xs, .cdt-hidden-lg.cdt-hidden-xs {         display: none !important;     } } @media (min-width:768px) and (max-width:991px) {     .cdt-hidden-xs.cdt-hidden-sm, .cdt-hidden-sm, .cdt-hidden-md.cdt-hidden-sm, .cdt-hidden-lg.cdt-hidden-sm {         display: none !important;     } } @media (min-width:992px) and (max-width:1199px) {     .cdt-hidden-xs.cdt-hidden-md, .cdt-hidden-sm.cdt-hidden-md, .cdt-hidden-md, .cdt-hidden-lg.cdt-hidden-md {         display: none !important;     } } @media (min-width:1200px) {     .cdt-hidden-xs.cdt-hidden-lg, .cdt-hidden-sm.cdt-hidden-lg, .cdt-hidden-md.cdt-hidden-lg, .cdt-hidden-lg {         display: none !important;     } } .cdt-visible-xs, .cdt-visible-sm, .cdt-visible-md, .cdt-visible-lg {     display: none !important; } @media (max-width:767px) {     .cdt-visible-xs, .cdt-visible-sm.cdt-visible-xs, .cdt-visible-md.cdt-visible-xs, .cdt-visible-lg.cdt-visible-xs {         display: inline !important;     } } @media (min-width:768px) and (max-width:991px) {     .cdt-visible-xs.cdt-visible-sm, .cdt-visible-sm, .cdt-visible-md.cdt-visible-sm, .cdt-visible-lg.cdt-visible-sm {         display: inline !important;     } } @media (min-width:992px) and (max-width:1199px) {     .cdt-visible-xs.cdt-visible-md, .cdt-visible-sm.cdt-visible-md, .cdt-visible-md, .cdt-visible-lg.cdt-visible-md {         display: inline !important;     } } @media (min-width:1200px) {     .cdt-visible-xs.cdt-visible-lg, .cdt-visible-sm.cdt-visible-lg, .cdt-visible-md.cdt-visible-lg, .cdt-visible-lg {         display: inline !important;     } } I created these by looking at the example provided by bootstrap and consolidating the styles. “cdt” is just a prefix that I’m using to distinguish these classes from the block-based classes in bootstrap. You are welcome to change the prefix to whatever feels right for you. These classes can be applied to spans in textual content to hide and show text based upon the browser width. Applying the styles is simple… <span class=”cdt-visible-xs”>This text is visible in extra small</span> <span class=”cdt-visible-sm”>This text is visible in small</span> Why would you want to do this? Here are a couple of examples, shown in screen shots. This is the CrowdIt navbar on larger displays. Notice how the text is two line and certain words are capitalized? Now, check this out! Here is a screen shot showing the dropdown menu that’s displayed when the browser window is tablet or phone sized. The markup to make this happen is quite simple…take a look. <li>     <a href="@Url.Action("what-is-crowdit","home")" title="Learn about what CrowdIt can do for your Small Business">         <span class="cdt-hidden-xs">WHAT<br /><small>is CrowdIt?</small></span>         <span class="cdt-visible-xs">What is CrowdIt?</span>     </a> </li> There is a single anchor tag in this example and only the spans change visibility based on browser width. I left them separate for readability and because I wanted to use the small tag; however, you could just as easily hide the “WHAT” and the br tag on small displays and replace them with “What “, consolidating this even further to text containing a single span. <span class=”cdt-hidden-xs”>WHAT<br /></span><span class=”cdt-visible-xs”>What </span>is CrowdIt? You might be a master of css and have a better method of handling this problem. If so, I’d love to hear about your solution…leave me some feedback! You’ll be entered into a drawing for a chance to win an autographed picture of ME! Yay!

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• People, Process & Engagement: WebCenter Partner Keste

  - by Michael Snow

  v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} Within the WebCenter group here at Oracle, discussions about people, process and engagement cross over many vertical industries and products. Amidst our growing partner ecosystem, the community provides us insight into great customer use cases every day. Such is the case with our partner, Keste, who provides us a guest post on our blog today with an overview of their innovative solution for a customer in the transportation industry. Keste is an Oracle software solutions and development company headquartered in Dallas, Texas. As a Platinum member of the Oracle® PartnerNetwork, Keste designs, develops and deploys custom solutions that automate complex business processes. Seamless Customer Self-Service Experience in the Trucking Industry with Oracle WebCenter Portal  Keste, Oracle Platinum Partner Customer Overview Omnitracs, Inc., a Qualcomm company provides mobility solutions for trucking fleets to companies in the transportation industry. Omnitracs’ mobility services include basic communications such as text as well as advanced monitoring services such as GPS tracking, temperature tracking of perishable goods, load tracking and weighting distribution, and many others. Customer Business Needs Already the leading provider of mobility solutions for large trucking fleets, they chose to target smaller trucking fleets as new customers. However their existing high-touch customer support method would not be a cost effective or scalable method to manage and service these smaller customers. Omnitracs needed to provide several self-service features to make customer support more scalable while keeping customer satisfaction levels high and the costs manageable. The solution also had to be very intuitive and easy to use. The systems that Omnitracs sells to these trucking customers require professional installation and smaller customers need to track and schedule the installation. Information captured in Oracle eBusiness Suite needed to be readily available for new customers to track these purchases and delivery details. Omnitracs wanted a high impact User Interface to significantly improve customer experience with the ability to integrate with EBS, provisioning systems as well as CRM systems that were already implemented. Omnitracs also wanted to build an architecture platform that could potentially be extended to other Portals. Omnitracs’ stated goal was to deliver an “eBay-like” or “Amazon-like” experience for all of their customers so that they could reach a much broader market beyond their large company customer base. Solution Overview In order to manage the increased complexity, the growing support needs of global customers and improve overall product time-to-market in a cost-effective manner, IT began to deliver a self-service model. This self service model not only transformed numerous business processes but is also allowing the business to keep up with the growing demands of the (internal and external) customers. This solution was a customer service Portal that provided self service capabilities for large and small customers alike for Activation of mobility products, managing add-on applications for the devices (much like the Apple App Store), transferring services when trucks are sold to other companies as well as deactivation all without the involvement of a call service agent or sending multiple emails to different Omnitracs contacts. This is a conceptual view of the Customer Portal showing the details of the components that make up the solution. 12.00 The portal application for transactions was entirely built using ADF 11g R2. Omnitracs’ business had a pressing requirement to have a portal available 24/7 for its customers. Since there were interactions with EBS in the back-end, the downtimes on the EBS would negate this availability. Omnitracs devised a decoupling strategy at the database side for the EBS data. The decoupling of the database was done using Oracle Data Guard and completely insulated the solution from any eBusiness Suite down time. The customer has no knowledge whether eBS is running or not. Here are two sample screenshots of the portal application built in Oracle ADF. Customer Benefits The Customer Portal not only provided the scalability to grow the business but also provided the seamless integration with other disparate applications. Some of the key benefits are: Improved Customer Experience: With a modern look and feel and a Portal that has the aspects of an App Store, the customer experience was significantly improved. Page response times went from several seconds to sub-second for all of the pages. Enabled new product launches: After successfully dominating the large fleet market, Omnitracs now has a scalable solution to sell and manage smaller fleet customers giving them a huge advantage over their nearest competitors. Dozens of new customers have been acquired via this portal through an onboarding process that now takes minutes Seamless Integrations Improves Customer Support: ADF 11gR2 allowed Omnitracs to bring a diverse list of applications into one integrated solution. This provided a seamless experience for customers to route them from Marketing focused application to a customer-oriented portal. Internally, it also allowed Sales Representatives to have an integrated flow for taking a prospect through the various steps to onboard them as a customer. Key integrations included: Unity Core Salesforce.com Merchant e-Solution for credit card Custom Omnitracs Applications like CUPS and AUTO Security utilizing OID and OVD Back end integration with EBS (Data Guard) and iQ Database Business Impact Significant business impacts were realized through the launch of customer portal. It not only allows the business to push through in underserved segments, but also reduces the time it needs to spend on customer support—allowing the business to focus more on sales and identifying the market for new products. Some of the Immediate Benefits are The entire onboarding process is now completely automated and now completes in minutes. This represents an 85% productivity improvement over their previous processes. And it was 160 times faster! With the success of this self-service solution, the business is now targeting about 3X customer growth in the next five years. This represents a tripling of their overall customer base and significant downstream revenue for the ongoing services. 90%+ improvement of customer onboarding and management process by utilizing, single sign on integration using OID/OAM solution, performance improvements and new self-service functionality Unified login for all Customers, Partners and Internal Users enables login to a common portal and seamless access to all other integrated applications targeted at the respective audience Significantly improved customer experience with a better look and feel with a more user experience focused Portal screens. Helped sales of the new product by having an easy way of ordering and activating the product. Data Guard helped increase availability of the Portal to 99%+ and make it independent of EBS downtime. This gave customers the feel of high availability of the portal application. Some of the anticipated longer term Benefits are: Platform that can be leveraged to launch any new product introduction and enable all product teams to reach new customers and new markets Easy integration with content management to allow business owners more control of the product catalog Overall reduced TCO with standardization of the Oracle platform Managed IT support cost savings through optimization of technology skills needed to support and modify this solution ------------------------------------------------------------ 12.00 Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 -"/ /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-family:"Times New Roman","serif";}

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• The Top 5 MDM Sessions You Can’t Miss at OpenWorld

  - by Mala Narasimharajan

  Sessions, Demo pods, Hands On Labs, and much more – but where should you focus?  MDM has some excellent sessions planned for OOW –  here is a top 5 list to identify the sessions you just can’t afford to miss. October 3, 2012  1:15 PM - 2:15 PM    Moscone West - 3002/3004     What's There to Know About Oracle’s Master Data Management Portfolio and Roadmap? Hear about product strategy our vision for the future and how Oracle MDM is positioned to excel in helping organizations make the most of their customer,      partner, supplier or product data. October 3, 2012  5:00 PM - 6:00 PM   Westin San Francisco – Metropolitan I Oracle Customer MDM Applications: Implementation Best Practices, Data Governance, and ROI       Customers successes provide solid examples of technology at work and how organizations derive value from it. Attend this session and hear from our customers on how they built a business case, established governance and are realizing the benefits of Oracle Customer Hub. October 2, 2012  10:15 AM - 11:15 AM   Moscone West – 3001 Mastering Product Data: Strategies for Effective Product Information Management                                                                      Product data is vital for any enterprise in being able to provide a consolidated representation of products to their partners, customers and suppliers.  Hear how our customers leverage product information to be a leader in their respective area and how Oracle is critical to achieving this. October 2, 2012  11:45 AM - 12:45 PM   Moscone West – 2022 Enabling Trusted Enterprise Product Data with Oracle Fusion Product Hub                                                                                       Learn how Oracle Fusion Product Hub is paving the way for providing organizations with trusted product data as well as helping organizations make the most of the information and infrastructure they already possess. October 1, 2012  4:45 PM – 5:45 PM   InterContinental - Ballroom A Oracle Hyperion Data Relationship Management: Enabling Enterprise Transformation                                                                         Hear how Data Relationship Management drives enterprise transformation and why any organization embarking on an master data management initiative needs it, plus hear from our customers best practices as well as lessons learned.  Check out the Master Data Management Focus On document for all our sessions at OpenWorld 2012. 

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• Next-Generation Data Integration on Oracle Exadata

  - by Julien Testut

  Normal 0 false false false EN-US X-NONE X-NONE Companies are currently faced with increasing data volumes and retention times while simultaneously batch windows are shrinking. In the ‘Next-Generation Data Integration on Oracle Exadata’ session we will be discussing how Oracle with its innovative Data Integration solution along with Exadata can help companies tackle that challenge. Oracle Data Integrator and Oracle GoldenGate provide industry-leading performance and scalability for data integration on Oracle Exadata. They are both uniquely designed to take full advantage of the power of the database and to eliminate unnecessary middle-tier components which can often be bottlenecks for data movement and transformation. Combined with the extreme performance provided by Exadata our Data Integration products help companies move towards a more efficient and flexible data integration infrastructure. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} If you’re interested in hearing more about how our customers maximize the performance of their Exadata systems while minimizing batch windows, all without adding more hardware resources join us for the following session: Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Next-Generation Data Integration on Oracle Exadata  Thursday October, 4th - 11:15AM - 12:15PM Moscone West – Room 3005 We also have many other exciting sessions including 'Oracle Data Integrator Product Update and Future Strategy' on October 2nd at 1:15PM in Moscone West Room 3005. In this session we will discuss the ODI roadmap and its integration with engineered systems such as the Oracle Big Data Appliance. It's a session not to be missed! You can find a list of all the Data Integration sessions happening at Oracle OpenWorld in this document: Focus On Data Integration. If you will not be able to come to OpenWorld, for more information please check out our data sheet Oracle Data Integration Solutions and the Oracle Exadata Database Machine. /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;}

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• Developing Mobile Applications: Web, Native, or Hybrid?

  - by Michelle Kimihira

  Authors: Joe Huang, Senior Principal Product Manager, Oracle Mobile Application Development Framework  and Carlos Chang, Senior Principal Product Director The proliferation of mobile devices and platforms represents a game-changing technology shift on a number of levels. Companies must decide not only the best strategic use of mobile platforms, but also how to most efficiently implement them. Inevitably, this conversation devolves to the developers, who face the task of developing and supporting mobile applications—not a simple task in light of the number of devices and platforms. Essentially, developers can choose from the following three different application approaches, each with its own set of pros and cons. Native Applications: This refers to apps built for and installed on a specific platform, such as iOS or Android, using a platform-specific software development kit (SDK).  For example, apps for Apple’s iPhone and iPad are designed to run specifically on iOS and are written in Xcode/Objective-C. Android has its own variation of Java, Windows uses C#, and so on.  Native apps written for one platform cannot be deployed on another. Native apps offer fast performance and access to native-device services but require additional resources to develop and maintain each platform, which can be expensive and time consuming. Mobile Web Applications: Unlike native apps, mobile web apps are not installed on the device; rather, they are accessed via a Web browser.  These are server-side applications that render HTML, typically adjusting the design depending on the type of device making the request.  There are no program coding constraints for writing server-side apps—they can be written in Java, C, PHP, etc., it doesn’t matter.  Instead, the server detects what type of mobile browser is pinging the server and adjusts accordingly. For example, it can deliver fully JavaScript and CSS-enabled content to smartphone browsers, while downgrading gracefully to basic HTML for feature phone browsers. Mobile apps work across platforms, but are limited to what you can do through a browser and require Internet connectivity. For certain types of applications, these constraints may not be an issue. Oracle supports mobile web applications via ADF Faces (for tablets) and ADF Mobile browser (Trinidad) for smartphone and feature phones. Hybrid Applications: As the name implies, hybrid apps combine technologies from native and mobile Web apps to gain the benefits each. For example, these apps are installed on a device, like their pure native app counterparts, while the user interface (UI) is based on HTML5.  This UI runs locally within the native container, which usually leverages the device’s browser engine.  The advantage of using HTML5 is a consistent, cross-platform UI that works well on most devices.  Combining this with the native container, which is installed on-device, provides mobile users with access to local device services, such as camera, GPS, and local device storage.  Native apps may offer greater flexibility in integrating with device native services.  However, since hybrid applications already provide device integrations that typical enterprise applications need, this is typically less of an issue.  The new Oracle ADF Mobile release is an HTML5 and Java hybrid framework that targets mobile app development to iOS and Android from one code base. So, Which is the Best Approach? The short answer is – the best choice depends on the type of application you are developing.  For instance, animation-intensive apps such as games would favor native apps, while hybrid applications may be better suited for enterprise mobile apps because they provide multi-platform support. Just for starters, the following issues must be considered when choosing a development path. Application Complexity: How complex is the application? A quick app that accesses a database or Web service for some data to display?  You can keep it simple, and a mobile Web app may suffice. However, for a mobile/field worker type of applications that supports mission critical functionality, hybrid or native applications are typically needed. Richness of User Interactivity: What type of user experience is required for the application?  Mobile browser-based app that’s optimized for mobile UI may suffice for quick lookup or productivity type of applications.  However, hybrid/native application would typically be required to deliver highly interactive user experiences needed for field-worker type of applications.  For example, interactive BI charts/graphs, maps, voice/email integration, etc.  In the most extreme case like gaming applications, native applications may be necessary to deliver the highly animated and graphically intensive user experience. Performance: What type of performance is required by the application functionality?  For instance, for real-time look up of data over the network, mobile app performance depends on network latency and server infrastructure capabilities.  If consistent performance is required, data would typically need to be cached, which is supported on hybrid or native applications only. Connectivity and Availability: What sort of connectivity will your application require? Does the app require Web access all the time in order to always retrieve the latest data from the server? Or do the requirements dictate offline support? While native and hybrid apps can be built to operate offline, Web mobile apps require Web connectivity. Multi-platform Requirements: The terms “consumerization of IT” and BYOD (bring your own device) effectively mean that the line between the consumer and the enterprise devices have become blurred. Employees are bringing their personal mobile devices to work and are often expecting that they work in the corporate network and access back-office applications.  Even if companies restrict access to the big dogs: (iPad, iPhone, Android phones and tablets, possibly Windows Phone and tablets), trying to support each platform natively will require increasing resources and domain expertise with each new language/platform. And let’s not forget the maintenance costs, involved in upgrading new versions of each platform.   Where multi-platform support is needed, Web mobile or hybrid apps probably have the advantage. Going native, and trying to support multiple operating systems may be cost prohibitive with existing resources and developer skills. Device-Services Access:  If your app needs to access local device services, such as the camera, contacts app, accelerometer, etc., then your choices are limited to native or hybrid applications.   Fragmentation: Apple controls Apple iOS and the only concern is what version iOS is running on any given device.   Not so Android, which is open source. There are many, many versions and variants of Android running on different devices, which can be a nightmare for app developers trying to support different devices running different flavors of Android.  (Is it an Amazon Kindle Fire? a Samsung Galaxy?  A Barnes & Noble Nook?) This is a nightmare scenario for native apps—on the other hand, a mobile Web or hybrid app, when properly designed, can shield you from these complexities because they are based on common frameworks.  Resources: How many developers can you dedicate to building and supporting mobile application development?  What are their existing skills sets?  If you’re considering native application development due to the complexity of the application under development, factor the costs of becoming proficient on a each platform’s OS and programming language. Add another platform, and that’s another language, another SDK. On the other side of the equation, Web mobile or hybrid applications are simpler to make, and readily support more platforms, but there may be performance trade-offs. Conclusion This only scratches the surface. However, I hope to have suggested some food for thought in choosing your mobile development strategy.  Do your due diligence, search the Web, read up on mobile, talk to peers, attend events. The development team at Oracle is working hard on mobile technologies to help customers extend enterprise applications to mobile faster and effectively.  To learn more on what Oracle has to offer, check out the Oracle ADF Mobile (hybrid) and ADF Faces/ADF Mobile browser (Web Mobile) solutions from Oracle.   Additional Information Blog: ADF Blog Product Information on OTN: ADF Mobile Product Information on Oracle.com: Oracle Fusion Middleware Follow us on Twitter and Facebook Subscribe to our regular Fusion Middleware Newsletter

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