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  • SEO - Does Everybody Know Your Name?

    As a business owner, or one working in a particular industry, branding, SEO and reputation management are essentials to success. Learn about the importance of proper search engine optimization for your business or corporation and how it can help you push ahead of your competitors.

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  • Get the Most Out of Top Link Building Methods

    You have to keep your eyes and ears open to see any link building opportunity that might have come your way. Mere awareness of your competitors' strategy can help you know certain things which no other SEO book on the web can tell you about.

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  • List of SEO tools [on hold]

    - by Felix
    I'd like to crowdsource a list of SEO platforms/tools. There is an abundance of options out there... Analytics SEO Blueprint BrightEdge Conductor Ginzametrics gShift Labs RankAbove Raven Internet Marketing Tools Rio SEO Searchmetrics seoClarity SEOlytics SyCara For each tool suggestion, please provide a brief overview of what the tool is used for and what differentiates it from its competitors.

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  • What To Keep In Mind When You Design A Logo?

    Do you want your business to reach the highest peak of success no matter how big your competitors are? If yes, then you can?t afford to be slow or lazy. Realistically speaking, running your business ... [Author: Sha Amen - Web Design and Development - May 19, 2010]

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  • Should You Invest in an SEO Content Service?

    If you're marketing your site on the Internet, you're probably wondering how to give your company the edge in a vast sea of competitors and other sites clamoring for the attention of both customers and search engines. The problem for many small businesses (some of them are just one person) is that they just don't have the resources to pull off large marketing campaigns.

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  • The Importance of Building Links in SEO Services

    SEO or Search Engine Optimization services aim to search engine optimize your website so that it can come up in the search engine results page for popular keyword searches. This is no easy job. Remember, there can be thousands and even millions of web pages out there in your niche that can be your competitors.

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  • The Search Engine Optimization Method

    Ever wondered how to entirely dominate on Google, Yahoo Search and Bing (formerly MSN Search) on your Primary Keyword? Most web owners don't go beyond the obvious. They get unique content, put Meta tags and submit their site to be crawled by search engines. What web owners forget is that there are competitors who are doing the same thing for the same keyword.

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  • How Does the Bing Search Engine Differ in Analyzing Pages Compared to Google?

    Finding what you need on the internet is much easier today than it used to be. With the biggest players dueling it out to get people to choose theirs over their competitors. People are very visual when it comes to just about everything, and Bing seems to be using that to its advantage. So, how does the Bing search engine differ in analyzing pages compared to Google?

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  • What 3 Elements Make Up SEO?

    Search engine optimisation (SEO) is the natural or organic method of getting your website placed higher in the search engines, as opposed to paying for online advertising. As a result it is a task that is never ending, always requiring you to be one step ahead of your competitors, and any successes tend to be short lived, as Google responds to all new material that is posted online, and it is always the latest contributions that are indexed at the top.

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  • What is Duplicate Content and Why Can it Hurt My Website Ranking?

    So you've got you new website, your domain name is registered and you've got your hosting sorted out - now all you need are visitors! But hold on - there are millions of websites out there, so how are people going to find yours? It is a fact that the majority of people use a search engine in order to find what they're looking for online and there is a great deal of speculation about the best way of attracting them to your website rather than your competitors.

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  • Why Web Search Engine Positioning Can Make Your Business Succeed

    The internet offers businesses a worldwide marketplace where they can make their services and products available to potential customers. As a matter of fact, the rampant internet connection and advancement in technology has ensured that millions of people around the world visit the internet and access various sites. Marketing and promotion of a business is vital, if it has to be successful and compete effectively with other competitors.

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  • Calling All New Online Businesses!

    If you're a new business online then you will probably know that you're going to need as many visitors as fast as possible in order to succeed. Without a doubt, the only way this is going to happen is if you outrank your competitors in the search engine results pages (SERPS).

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  • 10 Important On Page Optimization Factors

    On page optimization plays a major role in determining your search engine rankings and the success of your SEO campaign. This should be done with utter care and accuracy so that your do not lag behind your competitors in search rankings.

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  • Tap Into Tier 1 ERP

    - by Christine Randle
    By: Larry Simcox, Senior Director, Accelerate Corporate Programs     Your customers aren’t satisfied with so-so customer service. Your employees aren’t happy with below average salaries.   So why would you settle for second-rate or tier 2 ERP?   A recent report from Nucleus Research found that usability improvements and rapid implementation tools are simplifying deployments, putting tier 1 enterprise applications well within reach for midsize companies. So how can your business tap into the power of tier 1 ERP? And what are the best ways to manage a deployment?   The Reputation of ERP Implementations Overhauling internal operations and implementing ERP can be a challenging endeavor for organizations of all sizes. Midsize companies often shy away from enterprise-class ERP, fearing complexity, limited resources and perceived challenging deployments. Many forward thinking executives experienced ERP implementations in the late 90s and early 2000s and embrace a strategy to grow their business by investing in a foundation for innovation and growth via ERP modernization projects.   In recent years there has been a strong consumerization of IT with enterprise applications and their delivery methods evolving to become more user-friendly.  Today, usability improvements and modern implementation tools have made top-tier ERP solutions more accessible for growing companies. Nucleus found that because enterprise-class software can now be rapidly deployed, the payback is quicker, the risks are lower, the software is less disruptive and overall, companies can differentiate themselves from their competitors and achieve more success with the advantages these types of systems deliver.   Tapping into the power of tier 1 ERP can be made much easier with Oracle Accelerate solutions. Created by Oracle's expert partners and reviewed by Oracle, Oracle Accelerate solutions are simple to deploy, industry-specific, packaged solutions that provide a fast time to benefit, which means getting the right solution in place quickly, inexpensively with a controlled scope and predictable returns.   How are growing midsize companies successfully deploying tier 1 ERP? According to Nucleus Research, companies can increase success in their tier 1 ERP deployments by limiting customization, planning a rapid go-live, bettering communication across departments, and considering different delivery options. Oracle Accelerate solutions incorporate industry best practices and encourage rapid deployments. And even more, Nucleus found customers deploying tier 1 ERP with Oracle that had used Oracle Business Accelerators, Oracle’s rapid implementation tools, reduced the time to deploy Oracle E-Business Suite by at least 50 percent.   Industrial manufacturer L.H. Dottie is one company that needed ERP with enhanced capabilities to support its growth and streamline business processes. Using out-of-the-box configuration of Oracle E-Business Suite modules (provided by Oracle Business Accelerators and delivered by Oracle Partner C3 Business Solutions), L.H. Dottie was able to speed its implementation and went live in just six and a half months. With tier 1 ERP, the company was able to grow and do its business better, automating a variety of processes, accelerating product delivery and gaining powerful data analysis capabilities that helped drive its business into further regions. See more details about their ERP implementation here.   Tier 1 enterprise-class applications have proven to boost the success of Oracle’s midsize customers. As Nucleus Research iterates, companies poised for growth or seeking to compete against larger competitors absolutely can tap into the power of tier 1 ERP and position themselves as enterprise-class through leveraging Oracle Accelerate solutions.   You can learn more here about The Evolving Business Case for Tier - 1 ERP in Midsize Companies in our exclusive webcast with Nucleus.   ###  

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  • Oracle at HR Tech: What a Difference a Year Makes

    - by Natalia Rachelson
    Last week, I had the privilege of attending the famous HR Technology Conference (HR Tech) in my new hometown of Chicago. This annual event, which draws the who of who in the world of HR technology, was by far the biggest.  It wasn't just the highest level of attendance that was mind blowing, but also the amazing quality of attendees. Kudos go to the organizers, especially Bill Kutik for pulling together such a phenomenal conference. Conference highlights included Naomi Bloom's (http://infullbloom.us) Masters Panel and Mark Hurd's General Session on the last day of the conference. Naomi managed to do the seemingly impossible -- get all of the industry heavyweights and fierce competitors to travel to Chicago for her panel. Here are the executives she hosted: Our own Steve Miranda Sanjay Poonen, President Global Solutions, SAP Stan Swete, CTO, Workday Mike Capone, VP for Product Development and CIO, ADP John Wookey, EVP, Social Applications, Salesforce.com Adam Rogers, CTO, Ultimate Software       I bet you think "WOW" when you look at these names. Just this panel by itself would have been enough of a draw for any tech conference, so Naomi and Bill really scored. TechTarget published a great review of the conference here.  And here are a few highlights from Steve. "Steve Miranda, EVP Apps Dev Oracle, said delivering software in the cloud helps vendors shape their products to customer needs more efficiently. "As vendors, we're able to improve the software faster," he said. "We can see in real time what customers are using and not using." Miranda underscored Oracle's commitment to socializing its HCM platform,and named recruiting as an area where social has had a significant impact. "We want to make social a part of the fabric, not a separate piece," he said. "Already, if you're doing recruiting without social, it probably doesn't make any sense."" Having Mark Hurd at the conference was another real treat and everyone took notice.  The Business of HR publication covered Mark's participation at HR Tech and the full article is available here. Here is what Business of HR had to say: "In truth, the story of Oracle today is a story similar to many of the current and potential customers they faced at the conference this week. Their business is changing and growing. They've dealt with acquisitions of their own and their competitors continue to nip at their heels. They are dealing with growth (and yes, they are hiring in case you're interested). They have concerns about talent as well. If Oracle feels as strongly about their products as they seem to be, they will be getting their co-president in front of a lot more groups of current and potential customers like they did at the HR Technology Conference this year. And here's hoping this is one executive who won't stop talking about the importance of talent just because he isn't at the HR tech conference anymore." Natalia RachelsonSenior Director, Oracle Applications

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  • Javascript library: to obfuscate or not to obfuscate - that is the question

    - by morpheous
    I need to write a GUI related javascript library. It will give my website a bit of an edge (in terms of functionality I can offer) - up until my competitors play with it long enough to figure out how to write it by themselves. I can accept the fact that it will be emulated over time - thats par for the course (its part of business). However, what I cannot bear, is the idea of effectively, simply handing over all the hard work that would have gone into the library to my competitors, by using plain javascript that anyone can download and use. It is an established fact that no none in the industry I am "attacking" has this functionality, so the value of such a library is undeniable and is not up for discussion (i.e. thats not what I'm asking here). What I am seeking to find out are the pros and cons of obfuscating a javascript library, so that I can come to a final decision. Two of my biggest concerns are debugging, and subtle errors that may be introduced by the obfuscator. I would like to know: How can I manage those risks (being able to debug faulty code, ensuring/minimizing against obfuscation errors) Are there any good quality industry standard obfuscators you can recommend (preferably something you use yourself). What are your experiences of using obfuscated code in a production environment?

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  • User submitted content filtering

    - by Jim
    Hey all, Does anyone have any ideas on what could be used as a way to filter untrustworthy user submitted content? Take Yelp for instance, they would need to prevent competitors writing business reviews on their competitors. They would need to prevent business owners favourably reviewing their own business, or forcing friends/family to do so. They would need to prevent poor quality reviews from affecting a businesses rating and so on. I can't think what they might use to do this: Prevent multiple users from the same IP reviewing certain things Prevent business owners reviewing their own business (maybe even other businesses in the same categories as their own?) Somehow determine what a review is about and what the actual intentions behind it are Other than the first and second points, I can't think of any clever/easy way to filter potentially harmful reviews from being made available, other than a human doing it. Obviously for a site the size of Yelp this wouldn't be feasible, so what parameters could they take into consideration? Even with human intervention, how would anyone know it was the owners best buddy writing a fake review without knowing the people? I'm using this as an example in a larger study on the subject of filtering user content automatically. Does anyone have any ideas how these systems may work and what they take into consideration? Thanks!

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  • Elements of a Java Object Array are created but without correct names

    - by Greenhouse Gases
    Hi all Im having rather an annoying problem. I have a class called Person and a class called Event which serve to create objects to be used for competitors that compete in a certain event. When I add a competitor thats fine and the GUI list updates accordingly, however when I add an event the element in the array does not take on the value of the instance variable name in the class Event and so the GUI does not show the event name, though it is being added in the array correctly. How can I make it so that the event object in each element of the listOfEvents array (which is an array of event objects) has the name of the event. I should add this is for university though this isnt the part for which we will be assessed, it is somethign i have come across and due to not being able to see the code for the GUI, I've hit the proverbial brick wall. I wont include the whole load of code Ive been writing but hopefully my description and snippets below will suffice. Any advice I would appreciate greatly. No doubt I have overlooked something simple! Many thanks. listOfEvents is declared as: Event[] listOfEvents = new Event[20]; A snippet from the Event class: public class Event { String name; Person[] participants = new Person[10]; // array of competitors for the event public Event(String name) { this.name = name; } } and its use in the addEvent method (p is a global variable): public void addEvent(String eventName) { listOfEvents[p] = new Event(eventName); p++; }

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