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• RightNow CX Cloud Service Combined with Oracle Fusion CRM in the Cloud

  - by Richard Lefebvre

  ·        The May 2012 release of Oracle’s RightNow CX Cloud Service, the customer experience suite, is now integrated with Oracle Fusion CRM, helping organizations to achieve sustainable business growth through relevant, cross-channel customer interactions that can increase revenue opportunities and drive organizational efficiencies. Relevant Interactions Build Stronger Customer Relationships ·          Armed with a comprehensive view of all customer interactions across channels, the context and status of these interactions, and an awareness of the customer’s value to the organization, companies can now offer more relevant products and services to customers. ·         Using the combined Oracle RightNow CX Cloud Service and Oracle Fusion CRM solutions, organizations can increase customer retention, drive higher levels of customer advocacy, and increase sales conversion rates with tools designed to: - Provide a complete, cross-channel view of the customer to sales, marketing and service. - Empower sales and service departments to easily collaborate to proactively solve customer issues, using opportunities to provide purchase advice at the right time and with the right solutions. - Allow sales to easily review service history in preparation for sales calls. - Enable agents to understand customer value based upon prior buying habits and existing opportunities. Deeper Insight Enables Targeted, Personalized Opportunities ·          The combination of Oracle RightNow CX Cloud Service and Oracle Fusion CRM allows sales and marketing organizations to simultaneously leverage service interactions from RightNow CX and sales prediction and segmentation capabilities from Fusion Sales. This helps companies to: - Better match products and services to specific customer needs based on customer service history.  - Deliver targeted, personalized interactions intended to help customers derive more value from purchases and to inform future buying decisions. - Identify new opportunities to increase deal size and conversion rates. Supporting Quotes ·         “Every interaction is a relationship opportunity to grow your business. When these interactions are relevant and add value for customers, customers are more likely to trust the relationship and seek purchase advice,” said David Vap, group vice president, Oracle. “This customer trust provides an opportunity to increase customer product adoption and to reduce the cost of customer acquisition, thereby increasing company profitability.” Supporting Resources ·         Oracle Fusion CRM ·         Oracle Fusion Applications ·         Oracle RightNow CX Cloud Service ·         OracleCRM on Facebook ·         OracleCRM on YouTube

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• Hype and LINQ

  - by Tony Davis

  "Tired of querying in antiquated SQL?" I blinked in astonishment when I saw this headline on the LinqPad site. Warming to its theme, the site suggests that what we need is to "kiss goodbye to SSMS", and instead use LINQ, a modern query language! Elsewhere, there is an article entitled "Why LINQ beats SQL". The designers of LINQ, along with many DBAs, would, I'm sure, cringe with embarrassment at the suggestion that LINQ and SQL are, in any sense, competitive ways of doing the same thing. In fact what LINQ really is, at last, is an efficient, declarative language for C# and VB programmers to access or manipulate data in objects, local data stores, ORMs, web services, data repositories, and, yes, even relational databases. The fact is that LINQ is essentially declarative programming in a .NET language, and so in many ways encourages developers into a "SQL-like" mindset, even though they are not directly writing SQL. In place of imperative logic and loops, it uses various expressions, operators and declarative logic to build up an "expression tree" describing only what data is required, not the operations to be performed to get it. This expression tree is then parsed by the language compiler, and the result, when used against a relational database, is a SQL string that, while perhaps not always perfect, is often correctly parameterized and certainly no less "optimal" than what is achieved when a developer applies blunt, imperative logic to the SQL language. From a developer standpoint, it is a mistake to consider LINQ simply as a substitute means of querying SQL Server. The strength of LINQ is that that can be used to access any data source, for which a LINQ provider exists. Microsoft supplies built-in providers to access not just SQL Server, but also XML documents, .NET objects, ADO.NET datasets, and Entity Framework elements. LINQ-to-Objects is particularly interesting in that it allows a declarative means to access and manipulate arrays, collections and so on. Furthermore, as Michael Sorens points out in his excellent article on LINQ, there a whole host of third-party LINQ providers, that offers a simple way to get at data in Excel, Google, Flickr and much more, without having to learn a new interface or language. Of course, the need to be generic enough to deal with a range of data sources, from something as mundane as a text file to as esoteric as a relational database, means that LINQ is a compromise and so has inherent limitations. However, it is a powerful and beautifully compact language and one that, at least in its "query syntax" guise, is accessible to developers and DBAs alike. Perhaps there is still hope that LINQ can fulfill Phil Factor's lobster-induced fantasy of a language that will allow us to "treat all data objects, whether Word files, Excel files, XML, relational databases, text files, HTML files, registry files, LDAPs, Outlook and so on, in the same logical way, as linked databases, and extract the metadata, create the entities and relationships in the same way, and use the same SQL syntax to interrogate, create, read, write and update them." Cheers, Tony.

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• Enterprise MDM: Rationalizing Reference Data in a Fast Changing Environment

  - by Mala Narasimharajan

  By Rahul Kamath Enterprises must move at a rapid pace to establish and retain global market leadership by continuously focusing on operational efficiency, customer intimacy and relentless execution. Reference Data Management    As multi-national companies with a presence in multiple industry categories, market segments, and geographies, their ability to proactively manage changes and harness them to align their front office with back-office operations and performance management initiatives is critical to make the proverbial elephant dance. Managing reference data including types and codes, business taxonomies, complex relationships as well as mappings represent a key component of the broader agenda for enabling flexibility and agility, without sacrificing enterprise-level consistency, regulatory compliance and control. Financial Transformation  Periodically, companies find that processes implemented a decade or more ago no longer mirror the way of doing business and seek to proactively transform how they operate their business and underlying processes. Financial transformation often begins with the redesign of one’s chart of accounts. The ability to model and redesign one’s chart of accounts collaboratively, quickly validate against historical transaction bases and secure business buy-in across multiple line of business stakeholders, while continuing to manage changes within the legacy general ledger systems and downstream analytical applications while piloting the in-flight transformation can mean the difference between controlled success and project failure. Attend the session titled CON8275 - Oracle Hyperion Data Relationship Management: Enabling Enterprise Transformation at Oracle Openworld on Monday, October 1, 2012 at 4:45pm in Ballroom A of the InterContinental Hotel to learn how Oracle’s Data Relationship Management solution can help you stay ahead of the competition and proactively harness master (and reference) data changes to transform your enterprise. Hear in-depth customer testimonials from GE Healthcare and Old Mutual South Africa to learn how others have harnessed this technology effectively to build enduring competitive advantage through business process innovation and investments in master data governance. Hear GE Healthcare discuss how DRM has enabled financial transformation, ERP consolidation, mergers and acquisitions, and the alignment reference data across financial and management reporting applications. Also, learn how Old Mutual SA has upgraded to EBS R12 Financials and is transforming the management of chart of accounts for corporate reporting. Separately, an esteemed panel of DRM customers including Cisco Systems, Nationwide Insurance, Ralcorp Holdings and Mentor Graphics will discuss their perspectives on how DRM has helped them address business challenges associated with enterprise MDM including major change management initiatives including financial transformations, corporate restructuring, mergers & acquisitions, and the rationalization of financial and analytical master reference data to support alternate business perspectives for the alignment of EPM/BI initiatives. Attend the session titled CON9377 - Customer Showcase: Success with Oracle Hyperion Data Relationship Management at Openworld on Thursday, October 4, 2012 at 12:45pm in Ballroom of the InterContinental Hotel to interact with our esteemed speakers first hand.

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• links for 2010-03-24

  - by Bob Rhubart

  @dhinchcliffe: When online communities go to work "As we see a growing set of examples of successful online communities in the enterprise space (both internally and externally), the broad outlines are emerging of what is turning into a vital new channel for innovation, business agility, customer relationships, and productive output for most organizations: Online communities as one of the most potent new ways to achieve business objectives, both in terms of cost and quality." -- Dion Hinchcliffe (tags: enterprisearchitecture entarch enterprise2.0 socialmedia) Steven Chan: WebCenter 11g (11.1.1.2) Certified with E-Business Suite Release 12 Steven Chan shares information on WebCenter 11g's (11.1.1.2) certification with Oracle E-Business Suite Release 12, along with a list of certified EBS 12 Platforms (tags: oracle otn enterprise2.0 webcenter ebs) @oraclenerd: 1Z0-052 - Exploring the Oracle Database Architecture Oracle ACE Chet "Oraclenerd" Justice shares a list of resources/documentation covering Oracle Database Architecture. (tags: oracle otn oracleace dba certification architecture) @oraclenerd: 1Z0-052 - Books "I don't believe I have ever purchased a book on or about Oracle. The documentation provided, especially for the database, is top notch. There is so much information available out there if you just know how to find it. Reading AskTom for years didn't hurt either." -- Chet "@oraclenerd" Justice. (tags: otn oracle oracleace certification dba) Lucas Jellema: Castle in the clouds – Building the Connexys SaaS application with Fusion Middleware Oracle ACE Director Lucas Jellema shares the slides from the presentation he and colleague Arne van der Ing submitted for OBUG 2010. (tags: otn oracle oracleace cloud saas obug fusionmiddleware connexys) John Burke: Why Your ERP System Isn't Ready for the Next Evolution of the Enterprise "[ERP] has to become a stealthy modern app to help you quickly adapt to business changes while managing vital information. And through modern middleware it will connect to everything. So yes ERP as we've know it is dead, but long live ERP as a connected application member of the modern enterprise." -- John Burke, Group VP, Applications Business Unit, Oracle (tags: oracle otn entarch erp) Darwin-IT: Postfix for handling mail in your integration solution "It took me some time to understand Postfix. I was quite overwhelmed by the options. And it took me some time to figure out how to configure it for this particular usecase...But as with most other things..it turns out to be simple." -- Martien van den Akker (tags: oracle linux soa postfix) TheServerSide.com: Cameron Purdy at TSSJS 2010: If Java beats C++, what's next? ''It turns out that Java performance is much better on modern architecture. That is because of multicore processors and in-lining.'' -- Cameron Purdy, as quoted in an article by Jack Vaughn (tags: oracle java otn c++)

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• 3rd Party Tools: dbForge Studio for SQL Server

  - by Greg Low

  I've been taking a look at some of the 3rd party tools for SQL Server. Today, I looked at DBForge Studio for SQL Server from the team at DevArt. Installation was smooth. I did find it odd that it defaults to SQL authentication, not to Windows but either works fine. I like the way they have followed the SQL Server Management Studio visual layout. That will make the product familiar to existing SQL Server Management Studio users. I was keen to see what the database diagram tools are like. I found that the layouts generated where quite good, and certainly superior to the built-in SQL Server ones in SSMS. I didn't find any easy way to just add all tables to the diagram though. (That might just be me). One thing I did like was that it doesn't get confused when you have role playing dimensions. Multiple foreign key relationships between two tables display sensibly, unlike with the standard SQL Server version. It was pleasing to see a printing option in the diagramming tool. I found the database comparison tool worked quite well. There are a few UI things that surprised me (like when you add a new connection to a database, it doesn't select the one you just added by default) but generally it just worked as advertised, and the code that was generated looked ok. I used the SQL query editor and found the code formatting to be quite fast and while I didn't mind the style that it used by default, it wasn't obvious to me how to change the format. In Tools/Options I found things that talked about Profiles but I wasn't sure if that's what I needed. The help file pointed me in the right direction and I created a new profile. It's a bit odd that when you create a new profile, that it doesn't put you straight into editing the profile. At first I didn't know what I'd done. But as soon as I chose to edit it, I found that a very good range of options were available. When entering SQL code, the code completion options are quick but even though they are quite complete, one of the real challenges is in making them useful. Note in the following that while the options shown are correct, none are actually helpful: The Query Profiler seemed to work quite well. I keep wondering when the version supplied with SQL Server will ever have options like finding the most expensive operators, etc. Now that it's deprecated, perhaps never but it's great to see the third party options like this one and like SQL Sentry's Plan Explorer having this functionality. I didn't do much with the reporting options as I use SQL Server Reporting Services. Overall, I was quite impressed with this product and given they have a free trial available, I think it's worth your time taking a look at it.

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• Why wearing Jeans is considered unprofessional?

  - by Gopinath

  When I started my career 9 years ago I use to wear casual wear to office – Jeans & T-Shirts all the 5 days. The environment at workplace during those days encouraged me to be casual and many of my colleagues use to come in Jeans. We just started our career those days it was perfectly fine to be in casual. As I grow up in the ladder, I started feeling the discomfort of wearing Jeans at work. During clients visits, senior managers meetings and consultations I was an odd man in the crowd as the rest of them are in formals. In order to be one among the professionals I’m forced change my dressing style and start wearing formals. But  the question of “Why wearing jeans to workplace is considered as unprofessional?” use in linger in my mind till today. I got the answer to my question from a discussion thread on Quora When they were invented, jeans were associated with blue-collar work. They were meant to get muddy and gross and take lots of abuse without falling apart, even if you wore the same pair every day. The people who bought them were the ones whose lives required durable clothing. And another commenter says… A professional image is critical to cementing business relationships, and part of that is, for right or wrong, how you dress. Jeans are typically associated with "kicking back", relaxation, leisure, informality,  and even a slightly rebellious flavor. The style and condition of the jeans are a consideration, as we often wear jeans into advanced states of being worn down, with tearing, etc.. that we generally do not do with other clothing items. I agree with this theory even though it may be centuries old. If you want to look like a professional and treated like a professional it’s better to be dress up in formals. These days I make a point to be in formals at workplace. Not everyone is Steve Jobs to wear a Jean & Turtle Neck T-shirt  right? CC Image credit flickr/exey

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• Transform Your Portal Experience and Optimize Online Engagement

  - by Christie Flanagan

  Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} Does your portal environment foster collaboration between your business and your customers? Are you effectively managing your customer, employee, and partner relationships and engagement? Can your users access information through Web, mobile, and social channels? Online engagement solutions give organizations the ability to listen and respond to their customers, provide targeted experiences, and encourage interaction among customers and employees.Join us for a webcast on Thursday, April 12, 2012 at 10 a.m. PT / 1 p.m. ET, where Sachin Agarwal, Senior Director of Product Management and Kellsey Ruppel, Senior Product Marketing Manager for Oracle WebCenter, will tell you how to transform your portal experience and optimize online engagement. With Oracle WebCenter, you can: Deliver an optimized online experience for your users Create contextually relevant, targeted online experiences Provide intuitive and secure access to back-office applications Manage and moderate interactive, multichannel social interactions Register today and learn how to make your portals more interactive and engaging across multiple channels.

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• Tackling Big Data Analytics with Oracle Data Integrator

  - by Irem Radzik

  v\:* {behavior:url(#default#VML);} o\:* {behavior:url(#default#VML);} w\:* {behavior:url(#default#VML);} .shape {behavior:url(#default#VML);} Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman","serif"; mso-fareast-font-family:"Times New Roman";}  By Mike Eisterer  The term big data draws a lot of attention, but behind the hype there's a simple story. For decades, companies have been making business decisions based on transactional data stored in relational databases. Beyond that critical data, however, is a potential treasure trove of less structured data: weblogs, social media, email, sensors, and documents that can be mined for useful information.  Companies are facing emerging technologies, increasing data volumes, numerous data varieties and the processing power needed to efficiently analyze data which changes with high velocity. Oracle offers the broadest and most integrated portfolio of products to help you acquire and organize these diverse data sources and analyze them alongside your existing data to find new insights and capitalize on hidden relationships Oracle Data Integrator Enterprise Edition(ODI) is critical to any enterprise big data strategy. ODI and the Oracle Data Connectors provide native access to Hadoop, leveraging such technologies as MapReduce, HDFS and Hive. Alongside with ODI’s metadata driven approach for extracting, loading and transforming data; companies may now integrate their existing data with big data technologies and deliver timely and trusted data to their analytic and decision support platforms. In this session, you’ll learn about ODI and Oracle Big Data Connectors and how, coupled together, they provide the critical integration with multiple big data platforms. Tackling Big Data Analytics with Oracle Data Integrator October 1, 2012 12:15 PM at MOSCONE WEST – 3005 For other data integration sessions at OpenWorld, please check our Focus-On document.  If you are not able to attend OpenWorld, please check out our latest resources for Data Integration.

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• Music Notation Editor - Refactoring view creation logic elseware

  - by Cyril Silverman

  Let me preface by saying that knowing some elementary music theory and music notation may be helpful in grasping the problem at hand. I'm currently building a Music Notation and Tablature Editor (in Javascript). But I've come to a point where the core parts of the program are more or less there. All functionality I plan to add at this point will really build off the foundation that I've created. As a result, I want to refactor to really solidify my code. I'm using an API called VexFlow to render notation. Basically I pass the parts of the editor's state to VexFlow to build the graphical representation of the score. Here is a rough and stripped down UML diagram showing you the outline of my program: In essence, a Part has many Measures which has many Notes which has many NoteItems (yes, this is semantically weird, as a chord is represented as a Note with multiple NoteItems, individual pitches or fret positions). All of the relationships are bi-directional. There are a few problems with my design because my Measure class contains the majority of the entire application view logic. The class holds the data about all VexFlow objects (the graphical representation of the score). It contains the graphical Staff object and the graphical notes. (Shouldn't these be placed somewhere else in the program?) While VexFlowFactory deals with actual creation (and some processing) of most of the VexFlow objects, Measure still "directs" the creation of all the objects and what order they are supposed to be created in for both the VexFlowStaff and VexFlowNotes. I'm not looking for a specific answer as you'd need a much deeper understanding of my code. Just a general direction to go in. Here's a thought I had, create an MeasureView/NoteView/PartView classes that contains the basic VexFlow objects for each class in addition to any extraneous logic for it's creation? but where would these views be contained? Do I create a ScoreView that is a parallel graphical representation of everything? So that ScoreView.render() would cascade down PartView and call render for each PartView and casade down into each MeasureView, etc. Again, I just have no idea what direction to go in. The more I think about it, the more ways to go seem to pop into my head. I tried to be as concise and simplistic as possible while still getting my problem across. Please feel free to ask me any questions if anything is unclear. It's quite a struggle trying to dumb down a complicated problem to its core parts.

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• Data Auditor by Example

  - by Jinjin.Wang

  OWB has a node Data Auditors under Oracle Module in Projects Navigator. What is data auditor and how to use it? I will give an introduction to data auditor and show its usage by examples. Data auditor is an important tool in ensuring that data quality levels meet business requirements. Data auditor validates data against a set of data rules to determine which records comply and which do not. It gathers statistical metrics on how well the data in a system complies with a rule by auditing and marking how many errors are occurring against the audited table. Data auditors are typically scheduled for regular execution as part of a process flow, to monitor the quality of the data in an operational environment such as a data warehouse or ERP system, either immediately after updates like data loads, or at regular intervals. How to use data auditor to monitor data quality? Only objects with data rules can be monitored, so the first step is to define data rules according to business requirements and apply them to the objects you want to monitor. The objects can be tables, views, materialized views, and external tables. Secondly create a data auditor containing the objects. You can configure the data auditor and set physical deployment parameters for it as optional, which will be used while running the data auditor. Then deploy and run the data auditor either manually or as part of the process flow. After execution, the data auditor sets several output values, and records that are identified as not complying with the defined data rules contained in the data auditor are written to error tables. Here is an example. We have two tables DEPARTMENTS and EMPLOYEES (see pic-1 and pic-2. Click here for DDL and data) imported into OWB. We want to gather statistical metrics on how well data in these two tables satisfies the following requirements: a. Values of the EMPLOYEES.EMPLOYEE_ID attribute are three-digit numbers. b. Valid values for EMPLOYEES.JOB_ID are IT_PROG, SA_REP, SH_CLERK, PU_CLERK, and ST_CLERK. c. EMPLOYEES.EMPLOYEE_ID is related to DEPARTMENTS.MANAGER_ID. Pic-1 EMPLOYEES Pic-2 DEPARTMENTS 1. To determine legal data within EMPLOYEES or legal relationships between data in different columns of the two tables, firstly we define data rules based on the three requirements and apply them to tables. a. The first requirement is about patterns that an attribute is allowed to conform to. We create a Domain Pattern List data rule EMPLOYEE_PATTERN_RULE here. The pattern is defined in the Oracle Database regular expression syntax as ^([0-9]{3})$ Apply data rule EMPLOYEE_PATTERN_RULE to table EMPLOYEES.

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• Games at Work Part 2: Gamification and Enterprise Applications

  - by ultan o'broin

  Gamification and Enterprise Applications In part 1 of this article, we explored why people are motivated to play games so much. Now, let's think about what that means for Oracle applications user experience. (Even the coffee is gamified. Acknowledgement @noelruane. Check out the Guardian article Dublin's Frothing with Tech Fever. Game development is big business in Ireland too.) Applying game dynamics (gamification) effectively in the enterprise applications space to reflect business objectives is now a hot user experience topic. Consider, for example, how such dynamics could solve applications users’ problems such as: Becoming familiar or expert with an application or process Building loyalty, customer satisfaction, and branding relationships Collaborating effectively and populating content in the community Completing tasks or solving problems on time Encouraging teamwork to achieve goals Improving data accuracy and completeness of entry Locating and managing the correct resources or information Managing changes and exceptions Setting and reaching targets, quotas, or objectives Games’ Incentives, Motivation, and Behavior I asked Julian Orr, Senior Usability Engineer, in the Oracle Fusion Applications CRM User Experience (UX) team for his thoughts on what potential gamification might offer Oracle Fusion Applications. Julian pointed to the powerful incentives offered by games as the starting place: “The biggest potential for gamification in enterprise apps is as an intrinsic motivator. Mechanisms include fun, social interaction, teamwork, primal wiring, adrenaline, financial, closed-loop feedback, locus of control, flow state, and so on. But we need to know what works best for a given work situation.” For example, in CRM service applications, we might look at the motivations of typical service applications users (see figure 1) and then determine how we can 'gamify' these motivations with techniques to optimize the desired work behavior for the role (see figure 2). Description of Figure 1 Description of Figure 2 Involving Our Users Online game players are skilled collaborators as well as problem solvers. Erika Webb (@erikanollwebb), Oracle Fusion Applications UX Manager, has run gamification events for Oracle, including one on collaboration and gamification in Oracle online communities that involved Oracle customers and partners. Read more... However, let’s be clear: gamifying a user interface that’s poorly designed is merely putting the lipstick of gamification on the pig of work. Gamification cannot replace good design and killer content based on understanding how applications users really work and what motivates them. So, Let the Games Begin! Gamification has tremendous potential for the enterprise application user experience. The Oracle Fusion Applications UX team is innovating fast and hard in this area, researching with our users how gamification can make work more satisfying and enterprises more productive. If you’re interested in knowing more about our gamification research, sign up for more information or check out how your company can get involved through the Oracle Usability Advisory Board. Your thoughts? Find those comments.

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• Enterprise Service Bus (ESB): Important architectural piece to a SOA or is it just vendor hype?

  Is an Enterprise Service Bus (ESB) an important architectural piece to a Service-Oriented Architecture (SOA), or is it just vendor hype in order to sell a particular product such as SOA-in-a-box? According to IBM.com, an ESB is a flexible connectivity infrastructure for integrating applications and services; it offers a flexible and manageable approach to service-oriented architecture implementation. With this being said, it is my personal belief that ESBs are an important architectural piece to any SOA. Additionally, generic design patterns have been created around the integration of web services in to ESB regardless of any vendor. ESB design patterns, according to Philip Hartman, can be classified in to the following categories: Interaction Patterns: Enable service interaction points to send and/or receive messages from the bus Mediation Patterns: Enable the altering of message exchanges Deployment Patterns: Support solution deployment into a federated infrastructure Examples of Interaction Patterns: One-Way Message Synchronous Interaction Asynchronous Interaction Asynchronous Interaction with Timeout Asynchronous Interaction with a Notification Timer One Request, Multiple Responses One Request, One of Two Possible Responses One Request, a Mandatory Response, and an Optional Response Partial Processing Multiple Application Interactions Benefits of the Mediation Pattern: Mediator promotes loose coupling by keeping objects from referring to each other explicitly, and it lets you vary their interaction independently Design an intermediary to decouple many peers Promote the many-to-many relationships between interacting peers to “full object status” Examples of Interaction Patterns: Global ESB: Services share a single namespace and all service providers are visible to every service requester across an entire network Directly Connected ESB: Global service registry that enables independent ESB installations to be visible Brokered ESB: Bridges services that are reluctant to expose requesters or providers to ESBs in other domains Federated ESB: Service consumers and providers connect to the master or to a dependent ESB to access services throughout the network References: Mediator Design Pattern. (2011). Retrieved 2011, from SourceMaking.com: http://sourcemaking.com/design_patterns/mediator Hartman, P. (2006, 24 1). ESB Patterns that "Click". Retrieved 2011, from The Art and Science of Being an IT Architect: http://artsciita.blogspot.com/2006/01/esb-patterns-that-click.html IBM. (2011). WebSphere DataPower XC10 Appliance Version 2.0. Retrieved 2011, from IBM.com: http://publib.boulder.ibm.com/infocenter/wdpxc/v2r0/index.jsp?topic=%2Fcom.ibm.websphere.help.glossary.doc%2Ftopics%2Fglossary.html Oracle. (2005). 12 Interaction Patterns. Retrieved 2011, from Oracle® BPEL Process Manager Developer's Guide: http://docs.oracle.com/cd/B31017_01/integrate.1013/b28981/interact.htm#BABHHEHD

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• The most dangerous SQL Script in the world!

  - by DrJohn

  In my last blog entry, I outlined how to automate SQL Server database builds from concatenated SQL Scripts. However, I did not mention how I ensure the database is clean before I rebuild it. Clearly a simple DROP/CREATE DATABASE command would suffice; but you may not have permission to execute such commands, especially in a corporate environment controlled by a centralised DBA team. However, you should at least have database owner permissions on the development database so you can actually do your job! Then you can employ my universal "drop all" script which will clear down your database before you run your SQL Scripts to rebuild all the database objects. Why start with a clean database? During the development process, it is all too easy to leave old objects hanging around in the database which can have unforeseen consequences. For example, when you rename a table you may forget to delete the old table and change all the related views to use the new table. Clearly this will mean an end-user querying the views will get the wrong data and your reputation will take a nose dive as a result! Starting with a clean, empty database and then building all your database objects using SQL Scripts using the technique outlined in my previous blog means you know exactly what you have in your database. The database can then be repopulated using SSIS and bingo; you have a data mart "to go". My universal "drop all" SQL Script To ensure you start with a clean database run my universal "drop all" script which you can download from here: 100_drop_all.zip By using the database catalog views, the script finds and drops all of the following database objects: Foreign key relationships Stored procedures Triggers Database triggers Views Tables Functions Partition schemes Partition functions XML Schema Collections Schemas Types Service broker services Service broker queues Service broker contracts Service broker message types SQLCLR assemblies There are two optional sections to the script: drop users and drop roles. You may use these at your peril, particularly as you may well remove your own permissions! Note that the script has a verbose mode which displays the SQL commands it is executing. This can be switched on by setting @debug=1. Running this script against one of the system databases is certainly not recommended! So I advise you to keep a USE database statement at the top of the file. Good luck and be careful!!

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• The Nine Cs of Customer Engagement

  - by Michael Snow

  Avoid Social Media Fatigue - Learn the 9 C's of Customer Engagement inside the Click Here The order you must follow to make the colored link appear in browsers. If not the default window link will appear 1. Select the word you want to use for the link 2. Select the desired color, Red, Black, etc 3. Select bold if necessary ___________________________________________________________________________________________________________________ Templates use two sizes of fonts and the sans-serif font tag for the email. All Fonts should be (Arial, Helvetica, sans-serif) tags Normal size reading body fonts should be set to the size of 2. Small font sizes should be set to 1 !!!!!!!DO NOT USE ANY OTHER SIZE FONT FOR THE EMAILS!!!!!!!! ___________________________________________________________________________________________________________________ -- Have We Hit a Social-Media Plateau? In recent years, social media has evolved from a cool but unproven medium to become the foundation of pragmatic social business and a driver of business value. Yet, time is running out for businesses to make the most out of this channel. This isn’t a warning. It’s a fact. Join leading industry analyst R “Ray” Wang as he explains how to apply the nine Cs of engagement to strengthen customer relationships. Learn: How to overcome social-media fatigue and make the most of the medium Why engagement is the most critical factor in the age of overexposure The nine pillars of successful customer engagement Register for the eighth Webcast in the Social Business Thought Leaders series today. Register Now Thurs., Sept. 20, 2012 10 a.m. PT / 1 p.m. ET Presented by: R “Ray” Wang Principal Analyst and CEO, Constellation Research Christian Finn Senior Director, Product Management Oracle Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Contact Us | Legal Notices and Terms of Use | Privacy Statement SEV100103386 Oracle Corporation - Worldwide Headquarters, 500 Oracle Parkway, OPL - E-mail Services, Redwood Shores, CA 94065, United States Your privacy is important to us. You can login to your account to update your e-mail subscriptions or you can opt-out of all Oracle Marketing e-mails at any time.Please note that opting-out of Marketing communications does not affect your receipt of important business communications related to your current relationship with Oracle such as Security Updates, Event Registration notices, Account Management and Support/Service communications.

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• ITT Corporation Goes Live on Oracle Sales and Marketing Cloud Service (Fusion CRM)!

  - by Richard Lefebvre

  Back in Q2 of FY12, a division of ITT invited Oracle to demo our CRM On Demand product while the group was considering Salesforce.com. Chris Porter, our Oracle Direct sales representative learned the players and their needs and began to develop relationships. We lost that deal, but not Chris's persistence. A few months passed and Chris called on the ITT Shape Cutting Division's Director of Sales to see how things were going. Chris was told that the plan was for the division to buy more Salesforce.com. In fact, he informed Chris that he had just sent his team to Salesforce.com training. During the conversation, Chris mentioned that our new Oracle Sales Cloud Service could run with Outlook. This caused the ITT Sales Director to reconsider the plan to move forward with our competition. Oracle was invited back to demo the Oracle Sales and Marketing Cloud Service (Fusion CRM) and after it concluded, the Director stated, "That just blew your competition away." The deal closed on June 5th , 2012 Our Oracle Platinum Partner, Intelenex, began the implementation with ITT on July 30th. We are happy to report that on September 18th, the ITT Shape Cutting Division successfully went live on Oracle Sales and Marketing Cloud Service (Fusion CRM). About: ITT is a diversified leading manufacturer of highly engineered critical components and customized technology solutions for growing industrial end-markets in energy infrastructure, electronics, aerospace and transportation. Building on its heritage of innovation, ITT partners with its customers to deliver enduring solutions to the key industries that underpin our modern way of life. Founded in 1920, ITT is headquartered in White Plains, NY, with 8,500 employees in more than 30 countries and sales in more than 125 countries. The ITT Shape Cutting Division provides plasma lasers and controls with the Burny, Kaliburn, and AMC brands. Oracle Fusion Products: Oracle Sales and Marketing Cloud Service (Fusion CRM) including: • Fusion CRM Base • Fusion Sales Cloud • Fusion Mobile and Desktop Integration • Automated Forecasting Adoption Model: SaaS Partner: Intelenex Business Drivers: The ITT Shape Cutting Division wanted to: better enable its Sales Force with email and mobile CRM capabilities simplify and automate its complex sales processes centrally manage and maintain customer contact information Why We Won: ITT was impressed with the feature-rich capabilities of Oracle Sales and Marketing Cloud Service (Fusion CRM), including sales performance management and integration. The company also liked the product's flexibility and scalability for future growth. Expected Benefits: Streamlined accurate forecasting Increased customer manageability Improved sales performance Better visibility to customer information

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• MySQL Connect in Only 5 Days – Some Fun Stuff!

  - by Bertrand Matthelié

  72 1024x768 Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:"Times New Roman"; mso-bidi-theme-font:minor-bidi;} We’ve recently blogged about the various MySQL Connect sessions focused on MySQL Cluster, InnoDB, the MySQL Optimizer and MySQL Replication. But we also wanted to draw your attention to some great opportunities to network and have fun! That’s also part of what makes a good conference... MySQL Connect Reception San Francisco Hilton - Continental Ballroom 6:30 p.m.–8:30 p.m. A great opportunity to network with Oracle’s MySQL engineers, partners having a booth in the exhibition hall and just about everyone at MySQL Connect. Long time MySQL users will see many familiar faces, and new users will be able to build valuable relationships. A must attend reception for sure! Taylor Street Open House 7:00 p.m.–9:00 p.m. After two intense days at MySQL Connect, you’ll get the chance to relax and continue networking at the Taylor Street Café Open House on Sunday evening. Perhaps recharging batteries for a full week at Oracle OpenWorld… The Oracle OpenWorld Music Festival Starting on Sunday eve and running through the entire duration of Oracle OpenWorld, the first Oracle OpenWorld Musical Festival features some of today’s breakthrough musicians. It’s five nights of back-to-back performances in the heart of San Francisco. Registered Oracle conference attendees get free admission, so remember your badge when you head to a show. More information here. You can check out the full MySQL Connect program here as well as in the September edition of the MySQL newsletter. Not registered yet? You can still save US$ 300 over the on-site fee – Register Now!

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• Oracle Social Network Developer Challenge: HarQen Nodal

  - by Kellsey Ruppel

  Originally posted by Jake Kuramoto on The Apps Lab blog. We wrapped the Oracle Social Network Developer Challenge last week at OpenWorld, and this week, I’ll be sharing all the entries. All the teams that entered our challenge did a ton of work and built really interesting integrations with Oracle Social Network, and I want to showcase their hard work and innovative ideas. Today, I give you Nodal from the HarQen (@harqen) team, Kris Gösser (@krisgosser), Jesse Vogt (@jesse_vogt) and Matt Stockton (@mstockton). The guys from HarQen built Nodal to provide a visual way to navigate your connections and conversations in Oracle Social Network and view relationships. Using Nodal, you can: Search through names and profiles in Oracle Social Network. Choose people and view their social graphs in a visually useful way. Expand nodes in the social graph and add that person’s social graph to the Nodal view for comparison. Move nodes around and lock them in place for easier viewing, using a physics engine for movement. Adjust the physics engine properties according to your viewing preferences. Select nodes in the social graph and create a conversation directly based on the selection. Here are some shots of Nodal. They really don’t do the physics engine justice, but maybe the guys at Harqen will post a video of what they did for your viewing pleasure. #gallery-1 { margin: auto; } #gallery-1 .gallery-item { float: left; margin-top: 10px; text-align: center; width: 33%; } #gallery-1 img { border: 2px solid #cfcfcf; } #gallery-1 .gallery-caption { margin-left: 0; }   Nodal’s visuals wowed the judges and the audience, and anyone with a decent-sized social network presence understands the need for good network visualization. Tools like Nodal allow you to discover hidden connections in your network and maximize the value of your weak ties and find mavens, a very important key to getting work done. Thanks to the HarQen team for participating in our challenge. We hope they had a good experience. Look for the details of the other entries this week.

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• Are there any concerns with using a static read-only unit of work so that it behaves like a cache?

  - by Rowan Freeman

  Related question: How do I cache data that rarely changes? I'm making an ASP.NET MVC4 application. On every request the security details about the user will need to be checked with the area/controller/action that they are accessing to see if they are allowed to view it. The security information is stored in the database. For example: User Permission UserPermission Action ActionPermission A "Permission" is a token that is applied to an MVC action to indicate that the token is required in order to access the action. Once a user is given the permission (via the UserPermission table) then they have the token and can therefore access the action. I've been looking in to how to cache this data (since it rarely changes) so that I'm only querying in-memory data and not hitting a database (which is a considerable performance hit at the moment). I've tried storing things in lists, using a caching provider but I either run in to problems or performance doesn't improve. One problem that I constantly run in to is that I'm using lazy loading and dynamic proxies with EntityFramework. This means that even if I ToList() everything and store them somewhere static, the relationships are never populated. For example, User.Permissions is an ICollection but it's always null. I don't want to Include() everything because I'm trying to keep things simple and generic (and easy to modify). One thing I know is that an EntityFramework DbContext is a unit of work that acts with 1st-level caching. That is, for the duration of the unit of work, everything that is accessed is cached in memory. I want to create a read-only DbContext that will exist indefinitely and will only be used to read about permission data. Upon testing this it worked perfectly; my page load times went from 200ms+ to 20ms. I can easily force the data to refresh at certain intervals or simply leave it to refresh when the application pool is recycled. Basically it will behave like a cache. Note that the rest of the application will interact with other contexts that exist per request as normal. Is there any disadvantage to this approach? Could I be doing something different?

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• Data Model Dissonance

  - by Tony Davis

  So often at the start of the development of database applications, there is a premature rush to the keyboard. Unless, before we get there, we’ve mapped out and agreed the three data models, the Conceptual, the Logical and the Physical, then the inevitable refactoring will dog development work. It pays to get the data models sorted out up-front, however ‘agile’ you profess to be. The hardest model to get right, the most misunderstood, and the one most neglected by the various modeling tools, is the conceptual data model, and yet it is critical to all that follows. The conceptual model distils what the business understands about itself, and the way it operates. It represents the business rules that govern the required data, its constraints and its properties. The conceptual model uses the terminology of the business and defines the most important entities and their inter-relationships. Don’t assume that the organization’s understanding of these business rules is consistent or accurate. Too often, one department has a subtly different understanding of what an entity means and what it stores, from another. If our conceptual data model fails to resolve such inconsistencies, it will reduce data quality. If we don’t collect and measure the raw data in a consistent way across the whole business, how can we hope to perform meaningful aggregation? The conceptual data model has more to do with business than technology, and as such, developers often regard it as a worthy but rather arcane ceremony like saluting the flag or only eating fish on Friday. However, the consequences of getting it wrong have a direct and painful impact on many aspects of the project. If you adopt a silo-based (a.k.a. Domain driven) approach to development), you are still likely to suffer by starting with an incomplete knowledge of the domain. Even when you have surmounted these problems so that the data entities accurately reflect the business domain that the application represents, there are likely to be dire consequences from abandoning the goal of a shared, enterprise-wide understanding of the business. In reading this, you may recall experiences of the consequence of getting the conceptual data model wrong. I believe that Phil Factor, for example, witnessed the abandonment of a multi-million dollar banking project due to an inadequate conceptual analysis of how the bank defined a ‘customer’. We’d love to hear of any examples you know of development projects poleaxed by errors in the conceptual data model. Cheers, Tony

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• It's possible to fulfill the social necessity of a human being through a social game in 3D like IMVU?

  - by Totty

  (I'm not advertising nor promoting this game, as it's just an example of my experience and I would like to have your opinion about the matter if possible) I've been started researching "things" about games and I've decided to begin to play IMVU as a friend of mine said it's cool. At first it seemed just another 3d social game, not so cool.. But I've "tried to like" and after 1 day I can say I'm addicted to it! Yes; I will explain better: About the game: You can go in chat-rooms, move to positions. Some positions are like sitting in a sofa, floor, dancing alone or with a partner, kissing and more in this way. In the free version of the game there is no nudity. You can even listen to music, view youtube... The 3d graphics are quite low end, so it's not as real as the paid PC games of today. About my experience: At first I was going with my friend in chat-rooms, they seemed very nice. There were people talking about general stuff, quite like in a real life. Well, I begin to know some girls (yes, virtual girls commanded by a real girl, I hope!). Things happened: Some girls are just crazy, not like in real life, they make out in before even talking; Other girls you can speak a little bit, then they add you to their friend-list. Sometimes they invite to their virtual places. Some girls have really IMVU boyfriends only (but not in reality) and most of them don't even make up in the game, so it's really a level of commitment involved here! But from what my friend told they last for him, at least, about 3 days... Some others have real and IMVU boyfriends that are the same. Until now I haven't find a girl with different boyfriend in the IMVU and reality. Nor multiple boyfriends. There are rooms where the same people find each selves every day and speak about general stuff, relationships and so on... They are nice with you, they "feel" you and show careness. This is what amazes me, they treat you like a real human being and as being their friend in the real world. (of course it's not always like this) There are jealous girls too and competitiveness between females lol, I know you loled! This is kind of social. So today I closed my door in my room and I've played it all day long and guess what, I didn't feel a need to stay with a real person at all. Normally, If I would stay a full day alone I would get quite crazy... So the question is: It's just me that seemed to be able to fulfill my social needs or there is something more? thanks for your precious time for reading my full question,

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• Syncing client and server CRUD operations using json and php

  - by Justin

  I'm working on some code to sync the state of models between client (being a javascript application) and server. Often I end up writing redundant code to track the client and server objects so I can map the client supplied data to the server models. Below is some code I am thinking about implementing to help. What I don't like about the below code is that this method won't handle nested relationships very well, I would have to create multiple object trackers. One work around is for each server model after creating or loading, simply do $model->clientId = $clientId; IMO this is a nasty hack and I want to avoid it. Adding a setCientId method to all my model object would be another way to make it less hacky, but this seems like overkill to me. Really clientIds are only good for inserting/updating data in some scenarios. I could go with a decorator pattern but auto generating a proxy class seems a bit involved. I could use a generic proxy class that uses a __call function to allow for original object data to be accessed, but this seems wrong too. Any thoughts or comments? $clientData = '[{name: "Bob", action: "update", id: 1, clientId: 200}, {name:"Susan", action:"create", clientId: 131} ]'; $jsonObjs = json_decode($clientData); $objectTracker = new ObjectTracker(); $objectTracker->trackClientObjs($jsonObjs); $query = $this->em->createQuery("SELECT x FROM Application_Model_User x WHERE x.id IN (:ids)"); $query->setParameters("ids",$objectTracker->getClientSpecifiedServerIds()); $models = $query->getResults(); //Apply client data to server model foreach ($models as $model) { $clientModel = $objectTracker->getClientJsonObj($model->getId()); ... } //Create new models and persist foreach($objectTracker->getNewClientObjs() as $newClientObj) { $model = new Application_Model_User(); .... $em->persist($model); $objectTracker->trackServerObj($model); } $em->flush(); $resourceResponse = $objectTracker->createResourceResponse(); //Id mappings will be an associtave array representing server id resources with client side // id. //This method Dosen't seem to flexible if we want to return additional data with each resource... //Would have to modify the returned data structure, seems like tight coupling... //Ex return value: //[{clientId: 200, id:1} , {clientId: 131, id: 33}];

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• Oracle Could Lead In Cloud Business Apps Within Year

  - by Richard Lefebvre

  Below is the reprint from an article, writen by By Pete Barlas, Investor's Business Daily, published on Investorscom: Oracle (ORCL) is all but destined to become the largest seller of cloud business-software applications, analysts say, and perhaps within a year. What that means in the long run is much debated, though, as analysts aren't sure whether pricing competition might cut into profit or what other issues might develop in the fast-emerging cloud software field. But the database leader, which is either No. 1 or 2 to SAP (SAP) in business apps overall, simply has the size and scope to overtake current cloud business-app leader, Salesforce.com (CRM), analysts say. Oracle rolled out its first full suite of cloud applications on June 6. Cloud computing lets companies store data and apps on the Internet "cloud" and access it quickly and easily. The applications run the gamut of customer relationship management software to social networking sites for employees, partners and customers. For longtime software giants like Oracle, the cloud is a big switch. They get the great bulk of revenue from companies and other enterprises buying or licensing software that the customers keep on their own computer systems. Vendors also get annual maintenance fees. Analysts estimate Oracle is taking in a mere $1 billion or so a year from cloud-based software sales and services now. But while that's just a sliver of the company's $37 billion in sales last year, it's already about a third of the total sales for Salesforce, which is expected to end this year with some $3 billion in revenue. Operates In 145 Countries Oracle operates in more than 145 countries vs. about 70 for Salesforce. And Oracle has far more apps than Salesforce. Revenue doesn't equate to profit, but it's inevitable that huge Oracle will become the largest seller of cloud applications, says Trip Chowdhry, an analyst for Global Equities Research. "What Oracle has is global presence," he said. "They have two things driving the revenue: breadth of the offering and breadth of the distribution. You put those applications in those sales reps' hands and you get deployments not in just one country but several countries." At the June 6 event, Oracle CEO Larry Ellison emphasized that his company could and would beat Salesforce.com in head-to-head battles for customers. Oracle makes software to help companies manage such tasks as customer relationships, recruiting, supply chains, projects, finances and more. That range gives it an edge over all rivals, says Michael Fauscette, an analyst for research firm IDC.

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• Two New CRM USER Communities just launched

  - by Divya Malik

  Here comes an announcement from Chris Gallen, from our Support Services team. For those of you who are EBS CRM users, here are two new recently launched communities that are now available to discuss topics that are important to you. These communities are for Sales & Marketing and  Telesales  The Sales & Marketing community is open to discuss a wide range of topics from Oracle Sales, Sales Online, Territory Management, Partner Management, Leads Management, Sales Offline, Sales for Handhelds, Sales Foundation, and Oracle Marketing. Some possible topics include Oracle Sales Implementations, TCA and DQM Integrations, Territory Management Setups and Definitions, Product Catalog Integrations, Sales Forecasting, Lead and Opportunity management, Sales Manager and Sales User responsibilities and Reports, Resource Management including Roles and Groups, Oracle Sales Personalizations, Concurrent Requests for Sales Reps and Sales Manager Dashboards, Integration with Quoting, Proposals, General Ledger, Advanced Product Catalog, CRM Resource Administration, etc. The Telesales community is available to discuss topics such as Customer/Org/Person/Party Relationships, TCA/DQM Integration, Lead and Opportunity Management, Universal Work Queue, Universal Search Features, Purchase Items/Product Integration, eBusiness Center Setup Issues, Interactions, Tasks and Notes Integrations, and Form Personalizations. How Can You Get Started? Here are the two ways to get engaged. A) Click here to access all our communities  OR B) My Oracle Support as follows: Log into My Oracle Support (Flash or Classic).                                                                                                                           Click the "Community" link at the top of the page. Click [Enter Here] on the following page. Select the community from the "My Communities" list on the top-left. Take advantage TODAY!

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• Enterprise with eyes on NoSQL

  - by thegreeneman

  Since joining Oracle a few months back, I have had the fortune of being able to interact with a number of large enterprise organizations and discuss their current state of adoption for NoSQL database technology.   It is worth noting that a large percentage of these organizations do have some NoSQL use and have been steadily increasing their understanding of its applicability for certain data management workloads.   Thru those discussions I’ve learned that it seems one of the biggest issues confronting enterprise adoption of NoSQL databases is the lack of standards for access, administration and monitoring.    This was not so much of an issue with the early adopters of NoSQL technology because they employed a highly DevOps centric approach to application deployment leaving a select few highly qualified developers with the task of managing the production of the system that they designed and implemented. However, as NoSQL technology moves out of the startup and into the hands of larger corporate entities, developers with a broad skill set that are capable of both development and I.T. type production management are in short supply and quickly get moved on to do new projects, often moving to different roles within the company.  This difference in the way smaller more agile startups operate as compared to more established companies is revealing a gap in the NoSQL technology segment that needs to get addressed.    This is one of places that a company such as Oracle has a leg up in the NoSQL Database front.  A combination of having gone thru a past database maturization process,  combined with a vast set of corporate relationships that have grown hand in hand to solve these types of issues, Oracle is in a great place to lead the way in closing the requirements gap for NoSQL technology.  Oracle's understanding of the needs specific to mature organizations have already made their way into the Oracle’s NoSQL Database offering with features such as:  One click cluster deployment with visual topology planning,  standards based monitoring protocols such as SNMP, support for data access for reporting via standard SQL  and integration with emerging standards for data access such as MapReduce.  Given the exciting developments we’re driving in the Oracle NoSQL Database group, I will have a lot more to say about this topic as we move into the second half of the year.

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• Social Networks & the Cloud

  - by kellsey.ruppel

  It’s no secret that millions of people are connected to the Internet. And it also probably doesn’t come as a surprise that a lot of those people are connected on social networking sites.  Social networks have become an excellent platform for sharing and communication that reflects real world relationships and they play a major part in the everyday lives of many people. Facebook, Twitter, Pinterest, LinkedIn, Google+ and hundreds of others have transformed the way we interact and communicate with one another. Social networks are becoming more than just an online gathering of friends. They are becoming a destination for ideation, e-commerce, and marketing. But it doesn’t just stop there. Some organizations are utilizing social networks internally, integrated with their business applications and processes and the possibility of social media and cloud integration is compelling. Forrester alone estimates enterprise cloud computing to grow to over $240 billion by 2020. It’s hard to find any current IT project today that is NOT considering cloud-based deployments. Security and quality of service concerns are no longer at the forefront; rather, it’s about focusing on the right mix of capabilities for the business. Cloud vs. On-Premise? Policies & governance models? Social in the cloud? Cloud’s increasing sophistication, security in applications, mobility, transaction processing and social capabilities make it an attractive way to manage information. And Oracle offers all of this through the Oracle Cloud and Oracle Social Network. Oracle Social Network is a secure private network that provides a broad range of social tools designed to capture and preserve information flowing between people, enterprise applications, and business processes. By connecting you with your most critical applications, Oracle Social Network provides contextual, real-time communication within and across enterprises. With Oracle Social Network, you and your teams have the tools you need to collaborate quickly and efficiently, while leveraging the organization’s collective expertise to make informed decisions and drive business forward. Oracle Social Network is available as part of a portfolio of application and platform services within the Oracle Cloud. Oracle Cloud offers self-service business applications delivered on an integrated development and deployment platform with tools to rapidly extend and create new services. Oracle Social Network is pre-integrated with the Fusion CRM Cloud Service and the Fusion HCM Cloud Service within the Oracle Cloud. Learn more how you can use Oracle Social Network to revolutionize how you create, understand, and achieve true value through enterprise social networking. And be sure to check out the follow sessions here at Oracle OpenWorld, where can learn more about Oracle Cloud and Oracle Social Network. Tuesday, Oct 2 – Oracle WebCenter’s Cloud Strategy: From Social and Platform Services to Mashups, 1:15pm - 2:15pm, Moscone West – 3001  Wednesday, Oct 3 – Oracle Social Network: Your Strategy for Socially Enabled Oracle Fusion Applications, 11:45am - 12:45pm, Moscone West – 3002/3004

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