Future Trends and Challenges for Aircraft Cabins
- by Bill Evjen
Ingo Wuggetzer The aircraft cabin changes from the 60s till now has worsened. First class is actually premium / economy is still moving down in quality The challenge is to do efficiency and comfort Graying population is a challenge will be 14% of the world’s population soon Obesity increasingly becoming an all-milieu core societal problem Will have impact on seat sizes Female forces – women will increasingly influence business and lifestyle There are now more women in college than men People want to be green and this reflects into aircrafts. You can now buy carbon-offsets when you buy a ticket in some airlines 20% are willing to pay for green products 13% would like to but are not doing it yet Seamless Connectivity Internet is obviously mainstream and the influence of our daily lives 2 billion users in 2010 One direction is going mobile Another direction is going social computing We have to explore this to use more with our products Convergence of products iPad usage on Finair , Virgin, Jetstar iPhone share 2% Other smartphones – 11% Feature Phone – 87% Plans to invest in technology trends within the next 3 years connectivity to/from aircraft – 21% major investment / 47% R&D nominal investment Web 2.0 – 22% major investment / 57% R&D nominal investment Cabin technical investments Lighting Wireless Sensors Displays People want to use technologies on the plane that they can use on the ground Planes have moved to digital in the last decade – now they are moving to wireless Data volumes are going through the roof – (Moore’s Law)