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  • As a indie, how to protect your game?

    - by user16829
    As a indie, you might not work in a company. And you may have a great game idea and you feel it gonna be a big success. When you released your game. How do you protect it as your own creation? So that someone also can't steal the title and publish a "sequel" e.g. Your-Game-Name 2,3,4. Or even produce by-products like Angry Birds but without your permission. So how we can prevent these from happening by legal methods. Like copyrights, trademarks? If a professional can fill us those info, it will be great.

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  • Is there a way to make money from indie downloadable games? [closed]

    - by AShelly
    It appears that there are ways to make money with flash games through portal and aggregator sites and embedded ads. But I do my programming in C and C++. I've started a prototype which relies on a few existing C++ SDK's. The game would have to be downloadable. Is this just a labor of love, or are there any ways to make money from this type of game? Does anyone pay for shareware anymore? What other options are there?

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  • 724% Return on an SFA project with Oracle Sales Cloud and Marketing Cloud combined!

    - by Richard Lefebvre
    Oracle Sales Cloud and Marketing Cloud customer Apex IT gained just that?a 724% return on investment (ROI) when it implemented these Oracle Cloud solutions in its fast-moving, rapidly-growing business. Apex IT was just announced as a winner of the Nucleus Research 11th annual Technology ROI Awards. The award, given by the analyst firm, highlights organizations that have successfully leveraged IT deployments to maximize value per dollar spent. Fast Facts: Return on Investment – 724% Payback – 2 months Average annual benefit – $91,534 Cost : Benefit Ratio – 1:48 Business Benefits In addition to the ROI and cost metrics the award calls out improvements in Apex IT’s business operations—across both Sales and Marketing teams: Improved ability to identify new opportunities and focus sales resources on higher-probability deals Reduced administration and manual lead tracking—resulting in more time selling and a net new client increase of 46% Increased campaign productivity for both Marketing and Sales, including Oracle Marketing Cloud’s automation of campaign tracking and nurture programs Improved margins with more structured and disciplined sales processes—resulting in more effective deal negotiations Read the full Apex IT ROI Case Study. You also can learn more about Apex IT’s business, including the company’s work with Oracle Sales and Marketing Cloud on behalf of its clients. You can point your prospects and customers to the CX blog for a similar recap of the Apex IT award and a link to the Case Study.

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  • Does e-commerce platform matter for branding

    - by c s h
    The place I work is now looking into developing a new e-commerce site on the Magento platform. Magento will fill all of our needs. I was just wondering if it is in anyway unprofessional doing it this way (Impression is something we are really worried about), will people who visit the site look at our business different knowing we used Magento or any other e-commerce platform. There are ways to find out. I use Chrome Sniffer to find out what platforms are used to develop each site, there are other tools available for different browsers. Bottom-line: Will an e-commerce platform affect the trust in my brand?

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  • Easiest way to beg users for their emails and to put them on a mailing list.

    - by kamziro
    I notice that some games I bought at one point asked me for my email address (to register an account of sorts), and from then on, every month, or everytime there are new games out by them, they send out mails to me. Ostensibly, it seems to be quite an effective way to keep your users in touch. But I suppose this would only work if you have a valid excuse for getting email address from the users (e.g for account setups). I was thinking of using incentives (such as bonus functionality in-game) to beg for user's emails, but after that, what is the easiest way to keep track of their email addresses, and to send them a mail? What software can do that for you easily? Also, is there web services for this? Not sure how much I'd trust web services not to harvest the mails instead though.

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  • Safe way to send thousands of promotional emails

    - by Arsheep
    My new partner has an email list with over 1 Million email addresses for targeted traffic (no spam... only genuine subscribers from his last startup ) But now I have a problem.. how can I sent an email to all those email addresses ? I can't use my ISP SMTP mailer, they will block me immediately for bulk mailing. I thought of a way to send emails slowly . Like dividing them in sets of few thousands and sending to each set daily . Will it be fine solution ?

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  • Process of getting DEJUS rating (Brazil)?

    - by feklee
    I would like to get DEJUS rating for my HTML5 game on the Firefox Marketplace, so that I can tell Mozilla to make the game available to users in Brazil. I want the game to be rated as: Livre (general) Can non-Brazilian citizens request ratings from DEJUS? If so, what documents need to be provided, and in which language? What I have found so far: Submission form in English (note that there is no country field in the address form, and it's necessary to specify CPF/CNPJ) Description of procedure in Portuguese. Process flow chart in Portuguese. Practical guide to rating system in English.

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  • Does e-commerce platform matter for customers

    - by c s h
    The place I work is now looking into developing a new e-commerce site on the Magento platform. Magento will fill all of our needs. I was just wondering if it is in anyway unprofessional doing it this way (Impression is something we are really worried about), will people who visit the site look at our business different knowing we used Magento or any other e-commerce platform. There are ways to find out. I use Chrome Sniffer to find out what platforms are used to develop each site, there are other tools available for different browsers.

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  • Unlock the Value of Big Data

    - by Mike.Hallett(at)Oracle-BI&EPM
    Partners should read this comprehensive new e-book to get advice from Oracle and industry leaders on how you can use big data to generate new business insights and make better decisions for your customers. “Big data represents an opportunity averaging 14% of current revenue.” —From the Oracle big data e-book, Meeting the Challenge of Big Data You’ll gain instant access to: Straightforward approaches for acquiring, organizing, and analyzing data Architectures and tools needed to integrate new data with your existing investments Survey data revealing how leading companies are using big data, so you can benchmark your progress Expert resources such as white papers, analyst videos, 3-D demos, and more If you want to be ready for the data deluge, Meeting the Challenge of Big Data is a must-read. Register today for the e-book and read it on your computer or Apple iPad.  

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  • lead capture apps

    - by Steve
    I'd like to build a lead capture website, where a visitor is required to enter their name and email address in order to receive a free report for download. Do you know of an app which will let me store captured information in a database, and present the download link to them after registering? I guess this can all be accomplished using a contact form script with database integration and jquery confirmation message.

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  • create new subdomain or buy new domain? seo costs [closed]

    - by greek_no_money
    If I am targeting the same audience, but the new sub-site has different concept from the existing site, should I create a new sub-domain or create a new domain? What are the seo advantages and disadvantages of creating a new sub-domain? For example Stack Exchange with Alexa rank 1.474 right now, has sub-domains such as programmers.stackexchange.com and other domains such us serverfault.com with rank 3.515 and stackoverflow.com with rank 109. So why didn't Stack Exchange put, for example, Stack Overflow in a sub-domain to create a better ranking?

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  • Itautec Accelerates Profitable High Tech Customer Service

    - by charles.knapp
    Itautec is a Brazilian-based global high technology products and services firm with strong performance in the global market of banking and commercial automation, with more than 2,300 global clients. It recently deployed Siebel CRM for sales, customer support, and field service. In the first year of use, Siebel CRM enabled a 30% growth in services revenue. Siebel CRM also reduced support costs. "Oracle's Siebel CRM has minimized costs and made our customer service more agile," said Adriano Rodrigues da Silva, IT Manager. "Before deployment, 95% of our customer service contacts were made by phone. Siebel CRM made it possible to expand' choices, so that now 55% of our customers contact our helpdesk through the newer communications channels." Read more here about Itautec's success, and learn more here about how Siebel CRM can help your firm to grow customer service revenues, improve service levels, and reduce costs.

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  • What are the implications of Nvidia's "the way it's meant to be played"?

    - by Mike Pateras
    I have an AMD Radeon 5850 (about to be 2), and today I read that Rift is a member of Nvidia's "the way it's meant to be played" program. It was suggested that as such the developers would not be speaking with or working directly with AMD for optimization, and that it would be unlikely that Crossfire support would be added until the game's release. Are any of these implications likely? Or does it just mean that Nvidia is working closely with the developers for optimization and marketing support?

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  • TODAY! Partner Webcast: SPARC Marketing And Go-To-Market

    - by swalker
    THURSDAY, JUNE 21ST, 2012 AT 2:00 PM GMT (3:00 PM CET) Dear partner Oracle is pleased to invite you to our new webinar series on "Sparc Marketing and Go-to-Market" intended for our partners. Please join our second session in a series of new monthly webinars focused on everything related to SPARC and specifically designed to provide insights and selling guidance for channel partners worldwide on Thursday, June 21. Agenda: This month's guest speaker will focus on SPARC / T4 Marketing: a review of current assets and where we are going into FY13. Our presenter will be Bud Koch, Sr Principal Product Marketing Director. Please mark your diaries for this date and be sure to join. JOINING INFORMATION International Toll Free Dial-in Conference call ID: 90617465 Password: sparc To join the WebEx Conference Meeting Number: 590 744 943 Meeting Password: sparc REGISTER Delivery Format This FREE online LIVE eSeminar will be delivered over the Web and Conference Call. Duration 1 hour For assistance 1. Go to https://oraclemeetings.webex.com/oraclemeetings/mc 2. On the left navigation bar, click "Support". Note: Please join the call 10 minutes before the scheduled start time. We look forward to your participation. Best regards, Cinzia Mascanzoni EMEA Partner Marketing Director Giuseppe Facchetti EMEA Partner Business Development Manager

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  • SEO Marketing - How to Promote Your Website and Gain More Traffic?

    Having problems in promoting your website? Do your risk everything to put your website on top with weak SEO marketing strategy? SEO Marketing is a very important part in promoting your website and to market your products. It will help you gain more traffic to your website and increase your page rank. However, it will be only a waste of money if your website has weak seo marketing strategy. Remember that people nowadays use the internet to gain any information in any website or probably your website.

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  • php email marketing open source

    - by Bharanikumar
    Hi, Anyone knows about some free open source php library or framework to implement following service independently. Email Marketing , Which include following service in that , send email , choose email template , Choose email template from local drive , text template , Account management like History email list , and more , Payment Integration , Thanks bharanikumar

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  • What Kind of Knowledge is Necessary For a Permon Who Does Not Have IT Background? [closed]

    - by skyflyer
    One of my colleagues joined our company, which by the way is a internet company, months ago as an on-line marketing specialist. He majored English in his college and has never deeply touched IT before. He says that to be a good on-line marketing specialist he needs to lean some basic IT skills in order to deliver superb work. According to him, things like Search Engine Optimization, monitoring competitors' web sites, design some functionality on web site and so on require IT entree-level knowledge. And he asks me what kind knowledge is helpful for him to do his job. I am stunted by his question. It is easy enough to answer, things like HTML, CSS, even Photo-shop are required in some job descriptions. Also, I believe some basic understanding of dynamic web site, static web site is helpful to him. On the other hand, as a techie I still feel my answer is awkward. What is your opinion on this? Always lot of thanks to you guys on SO.

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  • Email marketing campaigns [closed]

    - by Bradley Herman
    We're working on building an email marketing campaign for our company and once again, my boss (designer) and I (developer) are butting heads... She wants to create one big image for each of these emails and I'm trying to steer her towards using the traditional header-content-footer method so the text within the content will be viewable when images are blocked. Obviously as a designer, she believes in a happy world where 100% of people will open it to see whatever awesome design she made and click to go to our site. Are there any good statistics or case-studies anyone has seen out there that would help support my stance of design being used to enhance content than design being content?

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  • ITT Corporation Goes Live on Oracle Sales and Marketing Cloud Service (Fusion CRM)!

    - by Richard Lefebvre
    Back in Q2 of FY12, a division of ITT invited Oracle to demo our CRM On Demand product while the group was considering Salesforce.com. Chris Porter, our Oracle Direct sales representative learned the players and their needs and began to develop relationships. We lost that deal, but not Chris's persistence. A few months passed and Chris called on the ITT Shape Cutting Division's Director of Sales to see how things were going. Chris was told that the plan was for the division to buy more Salesforce.com. In fact, he informed Chris that he had just sent his team to Salesforce.com training. During the conversation, Chris mentioned that our new Oracle Sales Cloud Service could run with Outlook. This caused the ITT Sales Director to reconsider the plan to move forward with our competition. Oracle was invited back to demo the Oracle Sales and Marketing Cloud Service (Fusion CRM) and after it concluded, the Director stated, "That just blew your competition away." The deal closed on June 5th , 2012 Our Oracle Platinum Partner, Intelenex, began the implementation with ITT on July 30th. We are happy to report that on September 18th, the ITT Shape Cutting Division successfully went live on Oracle Sales and Marketing Cloud Service (Fusion CRM). About: ITT is a diversified leading manufacturer of highly engineered critical components and customized technology solutions for growing industrial end-markets in energy infrastructure, electronics, aerospace and transportation. Building on its heritage of innovation, ITT partners with its customers to deliver enduring solutions to the key industries that underpin our modern way of life. Founded in 1920, ITT is headquartered in White Plains, NY, with 8,500 employees in more than 30 countries and sales in more than 125 countries. The ITT Shape Cutting Division provides plasma lasers and controls with the Burny, Kaliburn, and AMC brands. Oracle Fusion Products: Oracle Sales and Marketing Cloud Service (Fusion CRM) including: • Fusion CRM Base • Fusion Sales Cloud • Fusion Mobile and Desktop Integration • Automated Forecasting Adoption Model: SaaS Partner: Intelenex Business Drivers: The ITT Shape Cutting Division wanted to: better enable its Sales Force with email and mobile CRM capabilities simplify and automate its complex sales processes centrally manage and maintain customer contact information Why We Won: ITT was impressed with the feature-rich capabilities of Oracle Sales and Marketing Cloud Service (Fusion CRM), including sales performance management and integration. The company also liked the product's flexibility and scalability for future growth. Expected Benefits: Streamlined accurate forecasting Increased customer manageability Improved sales performance Better visibility to customer information

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  • What Makes an Effective Search Engine Optimization Marketing Campaign?

    In the recent years, the Internet has increasingly become popular as a marketing tool. More so, it even gives traditional marketing and advertising channels a run for their money because of its ability to attract millions of customers. This fact can be attributed to the growing number of Internet users around the world who look for information online.

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  • How Do Top Performing High Tech Companies Measure Online Marketing Success?

    - by Charles Knapp
    You might expect a focus on Net Promoter scores, open rates, and click metrics. The real answers from top performers may surprise you. I've been working for a few months with Aberdeen Group and colleagues from IBM and Oracle to survey high technology firms worldwide on best practices in marketing and channel sales effectiveness.  Now, we will share the results of our original customer research in a new white paper and webcast. Register today to learn how leading High Tech companies are increasing their Return on Marketing Investment (ROMI) and growing channel sales revenue. Discover how top performing high tech companies manage and use customer data, measure marketing spend effectiveness, and support internal and channel sales. Learn how best in class high tech companies use enterprise data throughout their customer lifecycle -- messaging to leads, selling to prospects, and serving customers. Our speakers will be: Peter Ostrow, Research Director - Sales Effectiveness, Aberdeen Group David Lasher, Global Business Services Partner, IBM Jonathan Oomrigar, Vice President, Global High Technology Business Unit, Oracle Reserve your place now! This global webinar is on Tuesday, November 15, 10-11 am PST / 1-2 pm EST / 6-7 GMT / 7-8 CET

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